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“一城双景”活力迸发 第35届青岛国际啤酒节崂山会场激发消费新动能
Sou Hu Cai Jing· 2025-07-27 07:31
Core Insights - The Qingdao International Beer Festival's 35th edition features the Qing-Gang-Ao Food and Cultural Carnival, showcasing Hong Kong and Macau's culinary and cultural heritage [1][3] - The event includes 39 participating enterprises and 55 booths, offering over 200 unique products, enhancing local consumer demand and market channels for Hong Kong and Macau products [1][3] - The festival promotes a new interactive model for economic and cultural exchanges between Qingdao and Hong Kong-Macau, moving from traditional cooperation to more grassroots interactions [3][7] Event Highlights - The carnival provides a dual experience of taste and visual appeal, stimulating local consumption and promoting regional consumption upgrades [3] - A notable feature is the 5-meter high intelligent beer column displaying "beer stock prices," integrating financial elements into the traditional beverage experience [4] - The event includes a complete experiential ecosystem with seven beer gardens and over 30 activities, enhancing the festival's local flavor and consumer engagement [5] Festival Structure - The festival runs from July 18 to August 16, lasting 30 days, with a unique layout offering differentiated experiences of "Chinese elegance" and "European fashion" [7] - The event features creative activities, cultural performances, and diverse dining options, aiming to maximize the economic potential of the festival [7]
宁夏六盘山特色产品外销窗口落户15省份 年均销售额超8000万元
Zhong Guo Xin Wen Wang· 2025-07-03 00:17
Group 1 - The core viewpoint is that Guyuan City is actively promoting the sales of its unique products through the establishment of sales windows across various provinces, aiming to enhance the recognition and market share of its specialty products [1][2] - As of now, 44 sales windows have been established in 15 provinces, with an average annual sales exceeding 80 million yuan, and plans to increase this to 54 windows with projected sales of 96 million yuan by the end of the year [1] - The city is recognized as an important production base for green products, known for its "cool vegetable" and "potato seed" production, and aims to solve the "last mile" sales issue for agricultural products through these sales windows [1] Group 2 - A new operational plan has been developed to establish 80 sales windows by 2027, targeting annual sales of 200 million yuan and expanding coverage to 26 provinces, with a further goal of 100 windows and sales exceeding 300 million yuan by 2029 [2] - Financial support is provided for new sales windows, with a one-time subsidy of up to 15% of actual investment, capped at 300,000 yuan, and for fruit and vegetable windows, up to 20% with a cap of 100,000 yuan [2] - All sales windows are required to have uniform branding and design, featuring a logo that represents the unique characteristics of Guyuan, symbolized by four colors [2]