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文化与美食在这里融合,传统与新潮在这里碰撞 活色生香一座城
Si Chuan Ri Bao· 2025-06-27 07:58
乐山甜皮鸭。记者 李志强 摄 乐山故宫文物南迁历史研究院主任彭海军告诉记者,陈列馆填补了乐山作为"战时文化守护地"的历史叙事空 白,未来还将引入故宫文创产品,真正让游客与文化消费互动起来,"让陈列馆成为历史文化名城的惊喜点。" 在乐山,不仅是文物保护,保存和传承城市建筑记忆也是一种活态演绎。乐山市市中区的武大西迁乐山旧 址,与热闹非凡的上中顺特色街区一街之隔。"在历史文化建筑空间做加法,是校友情怀的延伸,也是青年互动场 景的创意。"武汉大学西迁历史文化保护研究中心副主任何燚认为,既做历史遗珍的守护者,更当文化传播的践行 者,旧址也要"活"得精彩。 何燚口中的"活"得精彩,指武大西迁乐山陈列馆"青年品牌"矩阵。陈列馆通过"艺术家驻留""青创孵化"等文 化项目,联合上海跨领域艺术家团队打造综合影像作品,联动乐山大佛呈现VR剧本首测活动,与话剧社共创沉浸 式戏剧……用吸引青年目光的创意,让文物建筑成为文化艺术体验的场景,历史场域被"活化"为文化再生的试验 田。 与时代同轨的不同陈列馆,构成了嘉州文化的重要内容,在保护与传承中得到"活态"展示。 美食烟火聚人气,活出"长红"效应 乐山市 6月25日,涨水的岷江,江水拍 ...
消费新蓝海丨多地以文促旅 打造古城消费热潮
Yang Guang Wang· 2025-05-02 01:05
Group 1 - The core idea of the articles highlights the integration of culture and tourism during the May Day holiday, with various cities promoting cultural consumption through innovative events and exhibitions [1][2] - The digital exhibition "Guan and His Friends" in Suzhou utilized advanced technologies like AI, AR, and VR to narrate the stories of traditional garments and local heritage, enhancing the cultural attributes of the area [1] - The collaboration between cultural and commercial entities, such as the integration of boat tours, digital exhibitions, and dining experiences, aims to boost consumer potential in Suzhou's historical districts [1] Group 2 - The tourism performance in ancient cities is being revitalized through cultural activation and innovative scene creation, leading to a shift from static sightseeing to dynamic experiences [2] - The development of night economy and diverse entertainment options in scenic areas is expected to encourage tourists to stay longer, thus enhancing overall tourism revenue [2] - The implementation of ancient city renewal plans is fostering a new consumption pattern that resonates with both historical significance and modern consumer behavior [2]