今天分享的是：迈点研究院：2025年中国住房租赁项目运营分析报告 报告共计：30页 2025年中国住房租赁项目运营分析报告总结 《2025年中国住房租赁项目运营分析报告》全面剖析了国内住房租赁市场的现状、特征及趋势，展现出市场规模稳定、结构持续优化的整体态势。目前我国 租赁人口已达2.6亿人，其中新市民、青年人租房群体接近2亿人，成为市场核心需求群体。 市场供给方面，国资系品牌占据主力，在全国项目和标杆项目中占比分别达64%和55%，发挥了行业"压舱石"作用。城市分布上，新一线城市占比45%居 首，一线城市占25%，二线城市占24%，上海、合肥、杭州等城市成为租赁热点。项目主题呈多样化，保障性租赁住房占比35%，领跑市场，白领公寓、租 赁社区等也占据重要份额。 项目运营层面，大体量项目受青睐，500套以上房源的项目占比48%，多家国资系项目房源量超2000套。租客平均年龄升至34.1岁，30 - 39岁租客占比达 38%，家庭型租客增多推动大户型供应上升，四居及以上户型占比较去年增加4.3%。租金方面，一居到二居溢价最高，达43.7%，新一线城市成为租金成本 与发展的平衡点。出租率和续租率表现良好，64%的项 ...

Core Viewpoint - The introduction and implementation of the Housing Rental Regulations mark a new phase of standardization and transformation in the housing rental market, particularly in the long-term rental sector, shifting from incremental expansion to stock optimization [1][3]. Industry Standardization - The Housing Rental Regulations are seen as a foundational element for the housing rental market in China, signaling a new legislative phase for the rental sector [3]. - The lack of unified standards in the past allowed many institutions to survive through innovative models or by operating in gray areas, but now the focus will shift to compliance and long-term value [3]. - The rental housing market is expected to evolve towards institutionalization, rationalization, and long-term sustainability, with a focus on predictable rental assets [3]. Market Quality Upgrade - Although a unified standard for "good rental housing" has not yet been established, the market is driving product iteration, leading to higher quality offerings [4]. - The demand for health, environmental sustainability, comfort, and smart home features is becoming central to competitiveness in the rental market [4]. - The rising expectations of young renters for quality living conditions are influencing their decisions, potentially reducing the urgency to purchase homes [4]. Company Strategy and Innovation - The company plans to continue focusing on the rental housing sector while also developing commercial facilities, as projects with commercial components show stronger customer willingness to pay [6]. - The company is exploring innovative formats such as senior living apartments and pet-friendly apartments, responding to the high pet ownership rates among younger renters [6]. - The company is transitioning from a purely light-asset operation to asset management, aiming to create a closed loop of "assets - construction - operation" [7]. - The company has added over 5,000 new rental units in the first half of the year, with expectations to exceed 10,000 units for the entire year [7]. - The company is also developing a "rental community" model, enhancing the rental experience by integrating commercial spaces and recreational facilities [7]. - The long-term vision emphasizes building a trusted and respected brand over the next decade or two, recognizing that the rental market is a slow-moving industry that cannot be rushed [7].

文 | 空间秘探，作者 | 武爽 近日，旭辉控股召开境外债权人会议，董事局主席林中称旭辉不仅要"活下来"，更要"站起来"，将重点 发展商业物业持有与租赁、自营开发项目以及房地产资产管理三大业务板块。作为旭辉控股千亿战略的 重要一环，旗下管理规模达到13万间的租赁平台瓴寓国际，能否帮助旭辉渡过"生死战"？ 抑郁的林中兄弟和债务重组的旭辉 5月12日，旭辉控股召开境外债权人电话会议，向债权人通报旭辉的经营现状与债务重组方案，并正式 启动境外重组方案的表决程序，这家曾经混得挺不错的房企又成了大家关注的焦点。 这也是林中时隔3年公开露面，读完董事局主席林中的讲话内容，空间秘探发现，其中心就是旭辉控股 如何从"活下来"，到彻底"站起来"。 林中讲到，"活下来"的前提是完成境内外信用债重组，这将极大改善公司的资本结构、修复资产负债 表。据了解，此次重组涉及的债务本金总额约为68亿美元，涵盖12笔债券和13笔贷款。这也是在出险 900多天来，旭辉控股推出的第三版境外债重组方案，内部人士称这版方案的推出，正是"林中亲自谈的 结果"。 旭辉控股的债务泥潭，也是林中时隔3年后再次公开露面的原因，林中也不讳言："没想到自己50多岁 ...