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新车开发缩短至30个月,“技术日产”能否复活?
日经中文网· 2025-06-26 02:47
日产EV"聆风"(REUTERS) "与其他公司相比,完全没有新车",股东大会上日产的新车开发受到质疑。日产过去对品牌过于 自信,未能及时更新车型,开发周期也长达55个月…… 在日产汽车6月24日召开的股东大会上,关于新车开发的问题接连出现。为了在结构改革后重新 走上增长轨道,需要通过销售来增加营收。能否恢复投资能力,能否复活曾经的代名词"技术日 产",面临考验。 日产2010年率先推出了全面量产型纯电动汽车(EV)"聆风"等,被称为"技术日产",但如今在EV 领域已是中国品牌和美国特斯拉走在前面。为了恢复竞争优势,日产2025年对聆风进行更新,是 8年来的首次。新车的续航里程在同类车型中达到世界最高水平,埃斯皮诺萨社长强调,"我们采 用的是日产最先进的EV技术"。 日产最终要将开发周期缩短至30个月,描绘出通过新车攻势实现再增长的蓝图。在重组导致资金 有限的情况下,能否磨练出技术?股东给出了繁重的课题。 版权声明:日本经济新闻社版权所有,未经授权不得转载或部分复制,违者必究。 日经中文网 https://cn.nikkei.com "与其他公司相比,完全没有新车",会上股东对新车开发提出了质疑。日产社长伊万 ...
日本三大车商4月在华新车销量出炉:丰田销量增20.8%,本田暴跌40.8%【附新能源汽车行业市场分析】
Qian Zhan Wang· 2025-05-14 03:28
Group 1: Sales Performance of Japanese Automakers - In April, Toyota's new car sales in China increased by 20.8% year-on-year, reaching 142,800 units, marking three consecutive months of growth, driven by its focus on hybrid and electric vehicles [2] - In contrast, Honda's sales in China fell by 40.8% to 43,689 units, while Nissan's sales decreased by 15.7% to 46,295 units, with Honda experiencing a 15-month consecutive decline and Nissan a 13-month decline [2] - Nissan plans to cut 21,000 jobs, which is 15% of its total workforce, and will close three factories, acknowledging that management errors, particularly in electric vehicle strategy, contributed to its current challenges [2] Group 2: Global Electric Vehicle Market Trends - The global electric vehicle transition is an unstoppable trend, with traditional automakers in Europe, such as Volkswagen and Mercedes-Benz, accelerating their electrification efforts to secure a competitive position [3] - Tesla leads the U.S. market, driving technological advancements in electric vehicles and expanding its global presence, setting a benchmark for the industry [3] - In China, BYD is recognized as a leading electric vehicle manufacturer, with significant advancements in technology and product offerings [5] Group 3: Market Share and Industry Position - In 2022, China's market share of new energy vehicles reached 24.4%, the highest globally, followed by Europe at 17.3%, while India and Japan lag behind [7] - BYD's chairman emphasized that China's new energy vehicle sector is approximately 3 to 5 years ahead globally in terms of technology and product development, advocating for open innovation and international collaboration [9] - The challenges faced by Japanese automakers in the electrification transition serve as a warning for the global automotive industry, highlighting the need for timely strategic adjustments and increased investment in new energy and smart technologies [9]
日产车告急
投资界· 2024-12-25 08:24
以下文章来源于南风窗 ,作者荣智慧 南风窗 . 冷静地思考,热情地生活。 背后是中国新能源汽车的"得势"。 作者 | 荣智慧 编辑 | 向由 来源 | 南风窗 (ID:SouthReviews) 12月23日,日本汽车制造商本田汽车公司和日产汽车公司在东京共同宣布,本田与日产 将正式开启合并谈判。 日本三大车企丰田、本田、日产,人称"御三家"。本田和日产合并,三家一下剩两家。 忽喇喇似大厦倾,日产出手就是"死亡倒计时"。刚被曝光现金流还能撑12个月,紧接 着"接盘侠"本田就进了场。 如果顺利,此次合并将成为斯特兰蒂斯成立以来汽车行业最大的合并案例。新集团将由 本田和讴歌、日产和英菲尼迪以及三菱组成,而雷诺-日产-三菱联盟如何切割尚未可 知。 电动汽车时代,风月无情人暗换。 曾经睥睨江湖的日系霸主也不得不待价而沽,这在日产历史上倒不是第一回。在一个早 已天翻地覆的行业里,一心靠抱团取暖,凑起来的很可能是"失败者联盟"。 死亡倒计时 触发日产"死亡倒计时"的事件,是财报。 财报显示,今年4月到9月,日产净利润为192亿日元(约合人民币9亿元),同比下滑 94%。第三季度,净利润转盈为亏,单季亏损93亿日元。截至三 ...