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海外时尚媒体:老铺黄金正在颠覆奢侈品故事
Huan Qiu Wang· 2026-01-07 03:14
变量的发生是因为老铺摆脱了传统奢侈品故事的束缚,创造全新需求。此前,花旗银行就曾指出老铺之 所以成功,并不是它试图成为"下一个卡地亚"。在Jing Daily看来,复兴技艺、传承文化、打造有文化 归属的奢侈品体验,是老铺成为市场定义者的关键。 Jing Daily认为,老铺黄金的故事,并非单纯的商业崛起,而是一场关于文化主权与奢侈定义的深刻叙 事。它以自身实践重写了东方奢侈规则,让中国品牌首次站在全球奢侈品舞台上。 作为第一个将"古法黄金"带向市场的品牌,老铺黄金完成了从"技艺复兴者"到"市场引领者"的跨越。 2019 年,品牌首创的"足金镶嵌钻石"技术,打破了"唯 K 金可镶钻"的行业规则,使足金与钻石实现质 感与光芒的完美融合。2021 年,"足金珐琅"工艺则进一步突破黄金色彩单一的局限,实现美学上的关 键飞跃,作品更富国际感和当代感。老铺黄金不仅是技艺的传承者,更是通过创新,将非遗文化系统性 转译为当代时尚语言。 (文章为作者独立观点,不代表艾瑞网立场) 导语:来自中国的老铺黄金用中国经典文化、传世工艺、极致审美和可以穿越时间周期的产品,重构全 新的价值消费体系。 在老铺黄金的产品体系中,象征坚固与智慧 ...
张掖全链赋能让“好菜”卖“好价”
Xin Lang Cai Jing· 2025-12-30 09:45
特色赋能,擦亮有机农业"金名片"。依托独特生态优势,我市印发《加快有机农产品基地建设实施方案 (2025—2027年)》,编制《有机蔬菜产业园建设规划》,构建"一轴一园多点"发展格局。投入250万 元市级衔接资金,打造甘州区马站村、高台茂雄等5个市级有机蔬菜基地示范点,引领产业提质升级。 截至目前,全市建成有机蔬菜基地24个,认证面积达2.94万亩(其中已认证0.29万亩、转换认证2.65万 亩),认证有机蔬菜产品41个,基地面积与产品数量均居全省首位,有机蔬菜成为产业高质量发展的核 心支撑。 张掖全链赋能让"好菜"卖"好价" 陈 海 张海燕 李自海 隆冬时节,天地间一片银装素裹,甘州区党寨镇马站村八社朱东年的日光温室里却暖意融融、生机盎 然:翠绿的辣椒藤蔓爬满支架,细长的青辣椒坠满枝头,泛着鲜亮的光泽。朱东年夫妻俩提着袋子,穿 梭在整齐的垄畦间,指尖翻飞,娴熟地将饱满鲜嫩的辣椒摘下、放入袋中,出口处堆着几十袋摘好的青 椒,等待收购买家前来装车。 "今年种了两个棚,一棚辣椒,一棚西红柿和葫芦。辣椒高产期一茬摘4吨,低产期一茬摘1吨,一个月 摘两茬,一直摘到明年6月。最近菜价好,一斤辣椒卖4至5元,收购的买家直 ...
乡村振兴齐鲁新实践:片区推进,协同共赢
Xin Hua Wang· 2025-12-20 02:40
记者 陈灏 叶婧 王鸿硕 山水资源、红色资源、特色产业资源、人力资源汇聚相融,形成了一批年收入过亿元的差异化互补 振兴集群;蜜桃、葫芦、番茄等产业,从核心村不断向产业链上下游延伸,为富民强村、乡村振兴注入 强劲而持续的产业动能……齐鲁沃野间,一场重塑乡村面貌和发展格局的深刻变革徐徐拉开大幕。 近年来,我国农业第一大省山东,既融合借鉴"千万工程"不同发展阶段的有益经验,又结合本地实 际,把距离相近、功能相容、产业相关、有发展潜力的若干村作为基本单元,顺应农村人口变化和村庄 发展趋势,因村因地连片规划、连片建设,全要素推进"五大振兴"。 目前,山东已梯次建设乡村振兴片区2070个,覆盖约三分之一的行政村,乡村振兴"齐鲁样板"正在 一个个片区中发展壮大。 产业"一盘棋" 一堵高大厚实的土墙,将第七代冬暖式大棚内外隔绝成冬、春两个季节。 大棚外,寒风凛冽,草木凋敝;大棚内,温湿度适宜,青、黄、橙、红等不同颜色的番茄正成串次 第成熟……这里是"中国蔬菜之乡"寿光市所辖的古城街道,当地3万多亩"七彩番茄"丰收,通过冷链物 流直达北上广深的商场和超市。 "若不是片区产业聚指成拳,我们就没有如今强大的市场议价能力。"古城街道 ...
土地不闲,收益翻番!曲阜创新种植模式,激活乡村产业振兴新活力
Qi Lu Wan Bao· 2025-12-06 09:34
转变的契机,来自一笔"时间账"。张大立和村民们琢磨:莴苣生长周期约80天,能否在两季莴苣种植的 间隙"插缝"再种一茬其他作物?经过反复比对,生长期匹配、管理简单、市场需求稳定的甜玉米进入了 视野。一次次试验调整后,"两年七季"的轮作模式逐渐清晰:每年3月栽莴苣,5月底收;6月紧接着种 玉米,8月底收;9月再种一季莴苣,11月收;11月末还可以再培育莴苣苗,12月中旬移栽,次年2月底 收成。如此循环,两年内实现七季收获,土地再无闲时。 精打细算的,不只是时间。为了把种植成本降下来、莴苣品质提上去,村里建起简易育苗棚,由有经验 的村民专门负责育苗,不仅满足自身需求,还为周边村庄提供了优质种苗。张大立牵头成立种植专业合 作社,与本地超市、农贸市场签订长期供货协议,订单式销售让"三门庙莴苣""三门庙甜玉米"根本不愁 卖。2023年,仅6亩拱棚就创下22万元的总收入,较2022年起步时翻了近三倍,村集体经济从"停滞"迈 入"稳增"快车道,村民的分红也一年比一年厚实。 三门庙村的"钱袋子"鼓了,周边村庄的目光也被吸引过来。"去年我往他们棚里跑了好几趟,看着一茬 接一茬的收成,心里别提多羡慕了。"孔宪生坦言,当时孔村正为集 ...
“中华葫芦第一村”是如何炼成的
经济观察报· 2025-10-16 11:47
Core Viewpoint - The article highlights the transformation of Luozhuang Village into a leading hub for gourd production in China, driven by the return of young people and the development of a robust gourd industry that now accounts for over 70% of the national market share in gourds [1][4]. Group 1: Gourd Industry Development - Luozhuang Village, known as "China's Gourd Capital," has seen significant infrastructure improvements, with many new two-story buildings and shops dedicated to gourd-related businesses [3][4]. - The village's gourd production has a rich history, dating back to the Han Dynasty for cultivation and the Song Dynasty for processing techniques, with the gourd carving recognized as a national intangible cultural heritage [4][10]. - The annual Gourd Cultural and Arts Festival attracts thousands of buyers, with last year's event generating a transaction volume of 290 million yuan over four days [5]. Group 2: Economic Impact - Gourd cultivation is highly profitable, with farmers earning at least 20,000 yuan per mu, compared to only a few thousand yuan for other crops like garlic [5][11]. - The gourd industry in Tangyi Town, where Luozhuang is located, generates an annual comprehensive economic benefit of 1.8 billion yuan [41]. Group 3: Innovation and Market Trends - The introduction of new gourd varieties, such as the "Tianjin Mouth" gourd, has led to a significant increase in the number of gourd types available, enhancing market competitiveness [18][20]. - The village has embraced modern marketing strategies, with over 400 online stores and a shift towards live-streaming sales on platforms like Douyin and Kuaishou, moving away from traditional e-commerce [33][34]. Group 4: Cultural and Creative Products - There is a growing trend of creating innovative gourd products aimed at younger consumers, including unique designs and creative items that appeal to modern tastes [27][28]. - The integration of traditional craftsmanship with contemporary design has attracted a diverse customer base, including those interested in both traditional and modern gourd art [42].
特色农业“金钥匙” 打开乡村振兴“富民门”
Xin Hua Wang· 2025-10-13 02:51
Group 1 - Xi'an, Shaanxi Province is enhancing its grape quality through a comprehensive supply chain center that integrates storage, sorting, packaging, and transportation [1] - The intelligent greenhouse in Chang'an District, Xi'an, utilizes advanced control systems to monitor key indicators for vegetable growth, improving efficiency in irrigation and nutrient management [3] Group 2 - In Dali County, Yunnan Province, the integration of rice and fish farming is promoting ecological and economic benefits, replacing traditional single-crop practices [4] - The bamboo fungus industry in Chengjiang City, Yunnan, has generated over 5 million yuan in annual net profit, providing local employment opportunities [4] Group 3 - The ancient pear tree community in Weixian, Hebei, has over 10,000 trees aged over 100 years, with efforts focused on protection and brand enhancement leading to increased brand value [5] - Shanxi Province's Jixian County is experiencing a fruitful apple harvest across 300,000 acres, with a diversified production strategy enhancing apple quality [6] Group 4 - In Tianjin's Binhai New Area, the gourd industry is evolving from simple cultivation to deep processing, significantly increasing the value of the products [6]
新华视点|特色农业“金钥匙” 打开乡村振兴“富民门”
Xin Hua She· 2025-10-13 02:23
Group 1 - The article highlights the development of smart agriculture in Xi'an, Shaanxi Province, focusing on the establishment of a supply chain center for grape production that integrates storage, sorting, packaging, and transportation [2] - In Chang'an District, Xi'an, intelligent greenhouses utilize advanced control systems to monitor key indicators for vegetable growth, enhancing efficiency in irrigation and nutrient management [4] Group 2 - In Yunnan Province, the integration of rice and fish farming has been promoted to achieve ecological and economic benefits, with a focus on sustainable agricultural practices [6] - The bamboo fungus industry in Chengjiang City has seen significant profitability, with annual net profits exceeding 5 million yuan, providing local employment opportunities [6] Group 3 - In Wei County, Hebei Province, the ancient pear tree cultivation has been revitalized through a project aimed at protecting and enhancing the quality of these trees, contributing to the local economy [8][10] - The total area of pear cultivation in Wei County has reached 200,000 mu, transitioning from single crop production to a comprehensive industry chain that includes production, processing, and tourism [10] Group 4 - In Jixian County, Shanxi Province, the apple harvest has begun across 300,000 mu, showcasing a successful agricultural season [12] - The county has developed a diversified apple industry by focusing on quality improvement and a complementary production schedule of early, mid, and late-maturing apple varieties [14] Group 5 - In Binhai New District, Tianjin, the gourd industry has evolved from simple cultivation to deep processing, significantly increasing the value of the products through artistic designs and various sales channels [16][18] - The gourd industry park has expanded to include tourism, live sales, and other innovative development paths, enhancing local economic growth [18]
LVMH集团董事长阿尔诺到访上海 参观老铺黄金门店
Ge Long Hui A P P· 2025-09-17 07:18
Group 1 - Bernard Arnault, the chairman and CEO of LVMH, was spotted in Shanghai on September 16, marking his third consecutive year visiting China [1] - During his visit, Arnault and his team visited the Lao Pu Gold store in Shanghai's IFC Mall, where he closely observed various gold items and commented on their craftsmanship as "very exquisite and interesting" [1]
LVMH集团总裁兼CEO探店老铺黄金
Cai Jing Wang· 2025-09-17 03:46
Group 1 - Bernard Arnault, the CEO of LVMH, was spotted at the old gold store in Shanghai's IFC Mall, where he stayed for about half an hour [1] - Witnesses reported that Arnault carefully observed various gold items, including gourds, pendants, and crosses, and commented that they were "very exquisite and interesting," which has drawn significant attention from the industry [1]
LVMH老板又来上海了,还去老铺黄金“逛了一圈”
Di Yi Cai Jing· 2025-09-16 15:08
Core Insights - Bernard Arnault, the CEO of LVMH, was spotted in Shanghai, marking his third consecutive year of visiting China, highlighting the importance of the Chinese market for the luxury goods sector [2][3] - Despite the strong presence in China, the global luxury goods market is experiencing a downturn, with Bain & Company reporting a projected decline in the number of luxury consumers from 400 million in 2022 to 350 million by the end of 2024 [2][3] - LVMH's revenue for the first half of 2025 is expected to drop by 4% to €39.81 billion, with net profit decreasing by 22% to €5.69 billion, indicating significant pressure on the company [3] Market Trends - The luxury goods market is projected to see a total consumption of approximately €1.48 trillion in 2024, reflecting a year-on-year decline of 1%-3% [2] - The performance of luxury brands is becoming polarized, with only about one-third of brands achieving growth amid the market slowdown [2] Consumer Behavior - LVMH executives have noted a growing interest among Chinese consumers in local brands, with a significant overlap of 77.3% between consumers of local brand Laopuhuang and international luxury brands like LV and Cartier [4] - The company plans to continue investing in China, recognizing the changing dynamics of consumer preferences [4]