Core Points - The "Huai Ji Taste" Carnival will take place on December 19-20, 2025, featuring local specialties and culinary competitions [2][3][5] - The event aims to promote high-quality agricultural products from Huai Ji to broader markets, leveraging the regional public brand [5][20] - The carnival will serve as a platform for showcasing agricultural products from the Guangdong-Guangxi-Hunan region, enhancing collaboration and resource sharing [6][7][19] Event Highlights - The event will kick off with a performance of Huai Ji's intangible cultural heritage dance, followed by the release of the "Huai Ji Taste" group standards [10][11] - A culinary competition between chefs from Huai Ji and Shunde will feature local ingredients, allowing attendees to taste different culinary styles [12][13] - Interactive experiences will include demonstrations of traditional food-making and crafts, enhancing community engagement [14][15] Strategic Importance - The carnival signifies the beginning of strategic cooperation between Huai Ji and the southwestern region, aiming to elevate the distribution of green agricultural products [20][21] - The event will facilitate precise matching of agricultural production and sales, contributing to farmers' income and consumer service upgrades [21][22] - Overall, the carnival represents a vibrant practice of regional coordinated development through cultural exchange and industry collaboration [23]

"怀集味道"含金 业把农户、乡 村、区域品牌纳 入自身品牌叙 事"的实践智 慧。 量+1！运营主体 达源供销公司入 围广东TOP50_ 南方+_南方plus 12月12日，"广 东农业企业品牌 价值50强"榜单 在大湾区农产品 交易会暨土特产 精品博览会（简 称"大湾区农交 会"）正式发 布。"怀集味 道"品牌运营公 司肇庆达源供销 农业有限公司 （以下简称"达 源公司"）凭借 2800万元的品牌 价值位列第47 名。 这一荣誉，不仅 彰显了企业自身 的发展实力，更 体现了"怀集味 道"区域公用品 牌与天河区帮扶 工作队的协同赋 能成果，印证 了"越来越多企 区域品牌联动， 从"怀集味道"到 湾区名片 作为"怀集味 道"区域公用品 牌的核心运营单 位，达源公司通 过标准化体系建 设、反向飞地技 术对接、种源保 护三大路径，推 动品牌价值裂 变。2024 年，"怀集味 道"先后斩获中 国首届县域品牌 擂台赛铜奖、 2024年度中国最 具影响力蔬菜区 域公用品牌等荣 誉，产品销售额 达1.77亿元，覆 盖大湾区并出口 沙特、土耳其等 国家。 肇庆达源供销农 业有限公司是负 责运营"怀集味 道"区域公用品 牌的运营 ...

Group 1 - Guangdong Province has announced the third batch of "Hundred Thousand Ten Thousand Project" professional town construction list, with 49 towns proposed for approval [4][5] - The selected towns span across 19 prefecture-level cities and cover multiple sectors including modern agriculture, specialty manufacturing, and cultural tourism [5] Group 2 - The "Media+" initiative aims to empower the high-quality development of Guangdong's livestock industry from 2025 to 2027, as released by various associations [9] - This initiative involves collaboration among several industry associations, indicating a concerted effort to enhance the livestock sector's performance [9] Group 3 - In Xinfu's Yaotian Town, over 200 villagers are earning income from a newly established processing workshop, transforming an idle village school into a productive workspace [11][12] - Workers in the workshop, including both middle-aged villagers and young students, can earn up to 4,000 yuan per month, allowing them to work locally instead of migrating for jobs [15] Group 4 - The "Huai Ji Taste" regional public brand from Huai Ji County showcased its agricultural products at the 33rd Guangzhou Expo, attracting significant attention and procurement interest [28][30] - Featured products included New Gang red tea, Shi Dong tofu, and Gang Ping rice noodles, highlighting the region's agricultural diversity and market potential [30]

Core Viewpoint - The article highlights the successful launch of a live-streaming e-commerce competition in Huaiji County, aimed at promoting local agricultural products and enhancing the county's market presence through innovative marketing strategies [3][4][31]. Group 1: Event Overview - On August 2, a live-streaming competition took place in the Wangjing Ecological Park, featuring twenty live-streaming rooms where new farmers showcased Huaiji's unique agricultural products [2][3]. - The event was part of the "12221" market system construction project, which aims to deepen the high-quality development of rural areas as per provincial directives [6][31]. - The competition involved 20 teams of new farmers, integrating local cultural resources to broaden the marketing channels for Huaiji's agricultural products [7][8]. Group 2: Sales Performance - The live-streaming event generated nearly 70,000 yuan in sales, demonstrating the effectiveness of the e-commerce approach in promoting local products [9][24]. - The winning team, "Ah Mei Zuo Xiang Cun," achieved a remarkable single-session sales figure of 47,700 yuan, showcasing the potential of live-streaming as a sales channel [30][29]. Group 3: Marketing Strategies - The competition featured expert judges who evaluated participants based on their marketing techniques, including flow conversion and live-streaming performance [16][17]. - Participants effectively utilized traceability marketing techniques and creatively integrated local cultural IP, significantly enhancing brand value [18][21]. Group 4: Future Implications - The event is seen as a crucial step in implementing the "12221" market system in Huaiji, marking the first deep integration of cultural IP with agricultural marketing in the province [31][36]. - The county plans to continue developing the e-commerce live-streaming industry chain, aiming to expand the reach of Huaiji's agricultural products nationwide [39].

Group 1 - The new Rural Collective Economic Organization Law will take effect on May 1, 2025, raising questions about member rights and eligibility [6][7] - The law addresses the inclusion of various demographics such as long-term migrant workers, high-income individuals, and newly married women in rural collective economic organizations [4][5] - The law aims to clarify the definition of membership and prevent issues of dual benefits and exclusions [5][6] Group 2 - Four agricultural technicians from Guangdong were recognized as national labor models, highlighting the importance of agricultural innovation and expertise [12][13] - The recognition was part of a broader initiative by the Central Committee and the State Council to honor outstanding workers across various sectors [12][13] - The honored technicians are involved in agricultural service promotion and have made significant contributions to their respective regions [14][16] Group 3 - The sale of 70,000 pounds of ginseng fruit from Wuchuan in Guangzhou demonstrates the potential for local agricultural products to reach broader markets [18][19] - The successful sale was facilitated by overcoming previous challenges of unsold inventory, showcasing effective market strategies [19][20] Group 4 - The promotion of Yingde black tea through a national advertising campaign aims to enhance its global recognition and attract tea enthusiasts [30][35] - The campaign will run from April 30 to May 29, leveraging the influence of CCTV to boost the tea's visibility [35][36] - Yingde black tea has previously benefited from similar promotions, significantly increasing its reputation and market presence [37][38] Group 5 - The introduction of guidelines for managing rural collective assets in Zhaoqing aims to ensure effective oversight and promote healthy economic development [41][45] - The guidelines address challenges in managing rural collective funds, assets, and resources, emphasizing the need for robust supervision [43][45] Group 6 - The 雷岭 lychee brand is seeking a new logo and promotional materials, with a prize of up to 5,000 yuan for the best submissions [46][48] - 雷岭 is known for its unique ecological environment and rich history in lychee cultivation, which contributes to its market appeal [49][50]

Core Points - The event "怀集味道" (Huai Ji Taste) is a food festival focusing on local flavors and is set to take place from May 1 to May 4, 2025 [10][48] - The festival aims to celebrate youth innovation and entrepreneurship, coinciding with the May Fourth Youth Day [5][4] - The event will feature various local delicacies and agricultural products, showcasing the unique culinary heritage of Huai Ji County [42][30] Summary by Categories Event Details - The festival will be held at the Huai Ji County Sports Center, operating daily from 10:00 AM to 9:00 PM [11][12] - It will include three main exhibition areas: tea tasting, local agricultural products, and a street food section [17][18] Local Products - The tea tasting area will feature fresh local teas, including 新岗红茶 (Xin Gang Red Tea), 小竹茶 (Little Bamboo Tea), and 多罗山茶 (Duo Luo Mountain Tea) [19][21][22] - The agricultural products area will showcase a variety of local specialties such as mushrooms, 灵芝 (Lingzhi), 山茶油 (Mountain Tea Oil), and more [24][25] - The street food section will offer local snacks like 岗坪切粉 (Gang Ping Noodles), 怀集白糍 (Huai Ji White Rice Cake), and other traditional dishes [30][31] Cultural Significance - The "怀集味道" brand is a government-led initiative aimed at promoting high-quality local agricultural products and enhancing the region's agricultural development [42][44] - The festival reflects the cultural heritage and ecological richness of Huai Ji County, known for its high forest coverage and diverse agricultural resources [37][38]

Core Insights - The article highlights the success of the "Huaiji Flavor" regional public brand at the recent food and agricultural exhibitions, showcasing the unique agricultural products from Huaiji County, Guangdong Province [2][3][29] Group 1: Event Overview - The "2025 Food Expo, Pre-Expo, and Agricultural Expo" took place from April 18 to 20 in Dongguan, featuring various agricultural products [2] - The exhibition aimed to promote the "Huaiji Flavor" brand, with multiple local enterprises participating to display their products [3][4] Group 2: Product Highlights - Notable products included Huaiji oil sticky rice, Gangping rice noodles, Tanmai watermelon, and Wenlang honey pomelo, all of which reflect the region's rich culinary culture [5][6][7] - The exhibition attracted many consumers, with products like honey pomelo dried fruit receiving positive feedback for their taste and quality [10][12] Group 3: Market Development - The event provided a platform for local enterprises to connect with national buyers, enhancing the visibility of Huaiji's agricultural products [14][16] - The county has established several agricultural bases and processing facilities, contributing to the development of the "Huaiji Flavor" brand and modern agricultural systems [23][24][25][26] Group 4: Brand Strategy - The local government emphasizes the transition from selling fresh produce to promoting brands, standards, and consumer experiences [28] - The goal is to position "Huaiji Flavor" as synonymous with high-quality agricultural products in the Bay Area [29]