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股价与流量齐飞,“苏超”踢的不止是足球
3 6 Ke· 2025-06-05 11:41
Core Viewpoint - The "Su Super" league, officially known as the 2025 Jiangsu Provincial City Football League, has emerged as a phenomenon in Chinese football, capturing local fans' emotions and creating a significant cultural impact despite its amateur status [3][39]. Group 1: Event Overview - "Su Super" features teams from 13 cities in Jiangsu, with its inaugural season consisting of a 13-round regular season followed by knockout rounds [3]. - The league has seen a rapid increase in attendance, with average spectators rising from 7,745 in the first round to 15,025 in the third round, surpassing the average attendance of the 2025 China League [4][6]. Group 2: Cultural Impact - The league has generated significant online buzz and cultural references, with local rivalries and humorous content becoming viral, showcasing the emotional connection fans have with their city teams [7][39]. - Ticket prices have skyrocketed, with some originally priced at 10 yuan being resold for as much as 600 yuan, indicating high demand and interest [8][19]. Group 3: Economic Implications - The success of "Su Super" has positively impacted related stocks, such as Jinling Sports, which saw its share price rise significantly, reflecting investor confidence in the football-related economy [23][25]. - The league's organization benefits from Jiangsu's strong economic foundation and historical football culture, supported by local government and corporate sponsorships [29][31]. Group 4: Factors for Success - The league's success is attributed to a combination of strong financial backing, a rich football heritage in Jiangsu, and effective government support that integrates sports with local tourism [29][32]. - The unique cultural dynamics within Jiangsu, characterized by diverse local identities and rivalries, contribute to the league's appeal and engagement [37][39].
业余联赛观众破2.2万创纪录!苏超“出圈”带火体育消费板块公司接连涨停
Xin Hua Cai Jing· 2025-06-05 07:07
Group 1 - The core viewpoint of the article highlights the significant rise in "Su Chao" concept stocks, with multiple stocks experiencing a surge in trading volume and price, indicating strong market interest [1][2][3] - Jinling Sports, a key player in the sports equipment and venue integration sector, saw its stock price increase from 14.40 yuan to 29.38 yuan, marking a 104% rise over four trading days, driven by its involvement in the "Su Chao" events [2][3] - Gongchuang Turf, the world's largest manufacturer of artificial turf, reported a leading global market share in 2023, benefiting from the popularity of "Su Chao" events which utilize its products [3] Group 2 - The "Su Chao" events have attracted significant attendance, with the second round of matches drawing over 59,000 spectators and an average of 9,852 attendees per match, surpassing traditional professional leagues [3][5] - The sports industry in China has seen substantial growth, with the market size increasing from 2.9 trillion yuan in 2019 to 3.7 trillion yuan in 2024, reflecting a compound annual growth rate (CAGR) of 5.7% [5][6] - The government's support for sports events has been reinforced since the release of the "Sports Power Construction Outline" in 2019, which aims to enhance the efficiency of sports event approvals and increase the supply of quality sports projects [5][6]