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小毛驴“靠边站”背后
Qi Lu Wan Bao· 2025-10-10 16:12
小时候在农村,小毛驴曾是家家户户的"老伙计"——拉磨、驮货、耕地样样都干,是烟火气里最鲜活的存 在。可时过境迁,这熟悉的身影早已风光不再,不仅田间地头难寻踪迹,中国也悄然让出了曾稳居多年 的"世界最大养驴国"宝座。"消失的驴群"背后,藏着怎样的社会变迁与产业逻辑? 从"万金油"到"靠边站":驴的"铁饭碗"碎了 上世纪90年代前,驴是中国农村当之无愧的"万金油",和牛马相比,驴才是第一生产力,它不仅能拉磨、耕 地、运输,甚至还能充当"看门驴"。 年纪大点的人,想必对这种场景印象深刻:驴拉着石磨,不知疲倦地转了一圈又一圈,将谷物磨成面粉,为一 家人的口粮提供保障。在山区,驴更是运输主力军,一头成年驴能轻松驮150—200公斤货物翻山越岭,而且 性格温顺,服从指挥,是农民最信赖的伙伴。 然而,20世纪90年代后,农业机械化浪潮席卷而来。拖拉机、收割机等设备,以其强大高效的作业能力,迅速 取代了驴耕地、驮运等役用功能。 历史上,我国并不缺驴。早在1990年,我国驴存栏量超1100万头,约占全球四分之一。1996年末驴存栏量为 944.5万头,2006年末下降为730.6万头,到2015年末仅剩542.1万头。到了20 ...
聊城市局在全省优化消费环境 大力提振消费工作经验交流会上作典型发言
Sou Hu Cai Jing· 2025-10-03 02:37
高位部署优化消费环境,市局党组召开两次专题会议,研究确定开展优化放心消费单位培育、优化消费环境机制、优化消费市场秩序、优化消费维权效 能、优化消费供给品质五大行动,构建起从供给端到消费端、维权端的全链条放心消费环境建设机制。开展放心消费场景培育宣讲活动,落实经营者消保 主体责任,将454家产业链上商家纳入放心消费培育库。 9月26日,全省优化消费环境 大力提振消费工作经验交流会召开,市局党组成员、副局长翟自亮以"四步走"培育特色产业放心消费场景"为题目作典型发 言。 今年以来,聊城市局认真贯彻落实省局关于优化消费环境工作的安排部署,按照"部门引导、分类培育、监督落实、流量赋能"四步走工作模式,结合聊城 特色产业,培育放心消费场景。 部门引导 融合特色产业发展 坚持"一产业一特色"、"一企业一承诺",针对商超、景区、电商、乡村等不同类型,分类打造多样化放心消费场景。围绕灵芝产业,打造放心消费直播 间,践行"亮证亮照亮承诺"。围绕阿胶产业,发展线下无理由退货的阿胶类企业33家。阿胶影视城景区设置放心消费温馨标语,14家商家公示放心消费承 诺、线下无理由退货内容。建设运行阿胶影视城消费维权服务站,处理各类消费纠纷1 ...
商圈经济点亮消费新图景
Jing Ji Ri Bao· 2025-10-02 22:14
近年来,山东先后培育认定了18个省级试点智慧商圈,投入财政资金4800万元支持智慧商圈发展,增强 商业载体集聚辐射能力。在国庆中秋长假来临之际,山东各地以商圈经济为抓手,着力创造新消费场 景,激发消费潜力,提升消费体验。 "10月2日,'梅果'鲁西南首店、'小江溪'济宁首店、'石头先生的烤炉'最新形象店等多家新门店首开,消 费者来万达'逛吃'又有了新去处。"山东济宁太白路万达广场副总经理袁海梅介绍。 除了新店开业,还有精彩纷呈的IP活动和大型展览、音乐节或电影节。龙贵购物太白店推出"双节同庆· 运河儒风"——沉浸式济宁文化体验盛宴,融合了好吃、好玩、好逛、华服共赏四大主题。"参与'运河 记忆'集章转发活动,即可获赠运河文创'李小白'定制冰箱贴。"龙贵购物太白店店长王红娟说。 距离龙贵购物太白店不到200米的九龙家电太白店内,"天天享补贴·放价抽大奖""单笔消费最高立减900 元"等宣传海报张贴在显眼位置。"想着给爸妈换一个智能锁,刚好我选中的这款国庆节期间打折,能便 宜300多元。"市民李辉说。 胶城时光巷、紫金城食尚天街夜市、"黄河大集"暨东阿中医药文化旅游区第六届雪花啤酒节……今年以 来,东阿夜市经济热气 ...
同仁堂携手党建联建成员单位 “进校园、进社区”“送服务、促消费”
九月的北京,产业协同与民生服务的热潮持续涌动,"党建引领产业创新联建机制"(以下简称"党建联建")再启新程。从进企业到进校园再到进社区,惠民 便民的实践层层铺开,协同发展的探索不断深化。 党建联建成立一年来,同仁堂集团在深入推进"以高质量党建引领高质量发展"的重要实践阶段,携手各成员单位相继开展了"进企业、进校园、进社区"系列 活动。通过校园签约共建、社区惠民大集等创新合作形式,将组织优势转化为赋能产业、服务民生的实际效能,在拓宽服务边界、深化政企协同中,让红色 纽带成为连接企业资源与民生需求的坚实桥梁。 党建联建"三进"实践 校企签约为长期合作奠定了制度基础,同步开启的校园市集则让党建联建成果从顶层设计落地为可感可及的真实体验。 校园市集上,40多个展位涵盖健康义诊、老字号产品展卖、就业咨询等多种服务。同仁堂中医专家为教职工把脉问诊;首旅集团、北京一轻控股则带来了全 聚德、北冰洋等老字号产品;同仁堂、北京农商银行、何所有等单位集中设置招聘咨询台,面向2026届毕业生提供岗位信息。正如范红所说,这场"量身定 制"的活动,既回应了健康养生的实际需求,又为应届毕业生搭建了就业桥梁,并把党建联建成员单位的优质产品送 ...
闭环转化种草直达:双轮驱动新食力2025
Sou Hu Cai Jing· 2025-09-27 03:24
Group 1 - The food and health supplement industry on Xiaohongshu is experiencing an upward trend, with reading and search volume increasing by 81% and 40% respectively from 2025 to the present [1][11][12] - During the Double 11 shopping festival, content on the platform significantly influences user decisions, with 73% of monthly active users actively searching and 90% of those influenced by content [1][13][18] - The platform's closed-loop e-commerce GMV increased by 117% year-on-year, with 35% of users actively sharing their experiences [1][18] Group 2 - High-potential segments in the food and health supplement industry focus on three main areas: traditional Chinese health supplements, ready-to-eat meals, and snack foods [1][22][25] - Searches for traditional Chinese health supplements increased by 60% during Double 11, with popular items including bird's nest and donkey-hide gelatin, while new favorites like astragalus and angelica are emerging [1][22][27] - Ready-to-eat meal searches rose by 42%, led by Chinese pastries and pre-prepared hot pot dishes, primarily targeting young consumers seeking convenience and nutritional balance [1][22][41] Group 3 - The e-commerce strategy involves building a "spillover + direct + closed-loop" conversion system, optimizing content and targeting strategies to enhance user engagement and conversion rates [2][19][20] - Brands can achieve significant results, such as an 80%+ new store visit rate and a 4.X ROI through effective pre-promotion and targeted advertising [2][19] - The closed-loop e-commerce approach focuses on ROI, linking content directly to conversion efforts and enhancing efficiency through strategic planning [2][20][21]
「牛马都不缺,就缺驴」!中国商人正满世界找驴
36氪· 2025-09-25 23:55
Core Viewpoint - The article highlights the significant decline in donkey populations in China, juxtaposed with the increasing demand for donkey hides in the ejiao industry, leading to a global search for donkeys, particularly in Africa and Central Asia [4][6][7]. Group 1: Historical Context and Current Trends - In the early 1990s, China was the world's largest donkey-raising country with a peak population of 11.2 million, accounting for a quarter of the global total. However, by 2023, the population had plummeted to approximately 1.46 million [4][6]. - The demand for ejiao, a traditional Chinese medicine made from donkey hides, has surged, necessitating the slaughter of over a million donkeys annually, with the shortfall being met through imports [6][7]. Group 2: Global Sourcing of Donkeys - Chinese merchants have expanded their search for donkeys to Central Asia and Africa due to the limited supply in neighboring countries like Kyrgyzstan and Kazakhstan, where initial imports began in 2016 and 2019, respectively [6][7][9]. - The top five donkey-raising countries now include Ethiopia, Sudan, Pakistan, Chad, and Mexico, with three of them being African nations. This shift has led to rising prices and declining populations in African countries, such as Burkina Faso and Kenya, where donkey prices increased by over 60% from 2014 to 2016 [7][9]. Group 3: Challenges in Donkey Breeding - The slow reproductive rate of donkeys poses a challenge for increasing their population. A donkey's gestation period lasts 1 to 1.5 years, and they can only produce about 10 offspring in their lifetime, which significantly limits population growth [10].
东阿阿胶:公司将坚定落地落实“1238”发展战略
Zheng Quan Ri Bao Wang· 2025-09-25 11:11
Core Viewpoint - The company is committed to implementing the "1238" development strategy to strengthen and expand its core business in Ejiao, while also focusing on potential product expansion and nurturing external varieties [1] Group 1: Strategic Focus - The company aims to enhance its core Ejiao business and deepen its foundational operations [1] - There is a strategic emphasis on expanding potential products and nurturing external varieties [1] Group 2: Innovation and Digitalization - The company is advancing a systematic "one center, three high grounds + N joint" innovation system that integrates production, learning, and application [1] - The focus is on driving innovation and lean operations, enhancing digital capabilities around products and services [1] Group 3: Performance Goals - The company is dedicated to achieving stable and high-quality growth in its performance [1]
山西榆社国庆中秋推出“红绿相映”主题线路 邀客感受红色文化和生态之美
Zhong Guo Xin Wen Wang· 2025-09-25 10:55
Core Viewpoint - Yushe County is promoting a "Red and Green" themed tourism route during the National Day and Mid-Autumn Festival, aiming to attract visitors to experience both red culture and ecological beauty [1][2]. Group 1: Tourism Development - Yushe County is enhancing its tourism infrastructure, focusing on creating a national-level tourist resort at Yunzhu Lake, and emphasizing unique cultural aspects such as fossil culture and red culture [1][2]. - The county has developed seven tourism highlights, including Yunzhu Lake, fossil heritage, and revolutionary history, to create a comprehensive tourism experience [1]. Group 2: Event and Activity Planning - During the holiday period, Yushe will strengthen cultural tourism services and safety measures, launching various activities such as a cycling race, fireworks, and food festivals [2]. - A carefully designed itinerary allows visitors to enjoy ecological beauty in the morning and explore historical sites in the afternoon, catering to both relaxation and educational experiences [2]. Group 3: Economic Strategy - Yushe County aims to shift from a "ticket economy" to an "industry economy" by extending visitor stays and enhancing overall spending through immersive experiences and full-area tourism [2][4]. - The county is promoting "cultural tourism + agriculture" and "cultural tourism + industry" initiatives, allowing visitors to engage in traditional crafts and purchase local products, thereby boosting sales of agricultural specialties [4].
扬言“不缺牛马,只缺驴”的缺驴论,从何而来
3 6 Ke· 2025-09-25 10:37
Core Viewpoint - The article discusses the emerging "donkey shortage" crisis in China, highlighting the paradox of increasing consumer demand for donkey products while the supply is dwindling due to declining breeding interest among farmers [1][4][7]. Group 1: Current Market Situation - The term "donkey shortage" has gained popularity on social media, with discussions indicating that while cattle and horses are abundant, donkeys are in short supply [1][2]. - China's donkey population has drastically decreased from 11.2 million in the early 1990s to approximately 1.46 million in 2023, primarily due to changes in agricultural practices and consumer preferences [2][6]. - The demand for donkey-derived products, such as donkey-hide gelatin (Ejiao), has surged, necessitating the slaughter of over one million donkeys annually to meet consumer needs [4][6]. Group 2: Economic Factors - The high costs associated with donkey farming, including long breeding cycles (one offspring per year and 2-3 years to reach market weight), deter farmers from raising donkeys compared to more profitable livestock like pigs and chickens [2][3][6]. - The limited economic return from donkey products compared to other livestock further contributes to the decline in domestic donkey farming [2][3]. Group 3: Import Trends - As domestic supply fails to meet rising demand, imports of donkeys are becoming increasingly important, with Pakistan emerging as a key supplier due to its large donkey population [6][7]. - The global donkey market is shifting, with countries like Ethiopia, Sudan, and Pakistan leading in donkey farming, while new regulations in Africa may impact supply chains [6][7]. Group 4: Market Dynamics - The donkey market has experienced a U-shaped demand curve, initially declining due to mechanization and then rebounding as health trends favor donkey products [7][9]. - Companies are expected to adapt by establishing their own breeding bases and creating a dual supply model to stabilize the supply chain, addressing the current "donkey shortage" [9].
研报掘金丨天风证券:东阿阿胶业绩表现稳健,现金流改善显著,维持“买入”评级
Ge Long Hui· 2025-09-25 05:57
Core Viewpoint - Dong-E E-Jiao reported a net profit attributable to shareholders of 818 million yuan in the first half of 2025, representing a year-on-year increase of 10.74% [1] - The company continues to implement mid-term dividends, distributing a cash dividend of 12.69 yuan per 10 shares, totaling approximately 817 million yuan, which accounts for 99.94% of the net profit for the first half of 2025 [1] Financial Performance - In Q2 2025, the company achieved a net profit of 393 million yuan, showing a year-on-year growth of 2.01% [1] - The net cash flow from operating activities for the first half of 2025 was 965 million yuan, indicating improvement compared to Q1 2025 [1] - The cash and cash equivalents at the end of the period stood at 4 billion yuan, reflecting a strong cash reserve [1] Business Strategy and Outlook - The company is focusing on "growth and breakthrough" themes to promote high-quality growth in 2025, with significant improvements in gross margin observed in recent years [1] - Continuous strengthening of online channel layout and ongoing expansion efforts are expected to support stable revenue growth [1] - The company maintains a "buy" rating based on its robust performance and cash flow improvements [1]