Core Viewpoint - Chery Automobile, founded in 1997, has nearly 30 years of history and is entering a new era in 2025 with significant advancements in its electric vehicle (EV) and international business strategies [2][4]. Company Overview - Chery has a rich historical foundation, with rapid revenue growth and stable profitability in recent years. The company operates under five major brands: Chery, Jetour, iCAR, Exeed, and Zhijie, along with two overseas brands, Omoda and Jaecoo. It has extensive production capacity both domestically and internationally [3][50]. Development Stages - The company's development can be divided into five phases: 1. Layout and Investment Period (1997-2004) 2. Rapid Development Period (2005-2010) 3. Brand Accumulation Period (2011-2017) 4. Multi-Brand Restructuring Period (2018-2020) 5. Hybrid/Intelligent Transformation Period (2021-2024) [5][59]. Financial Performance - In the first three quarters of 2025, Chery achieved revenue of 214.83 billion yuan, a year-on-year increase of 17.94%, and a net profit of 14.365 billion yuan, up 28.19% [23][43]. - The company’s total sales volume reached 2.5157 million units in 2024, a 42.89% increase year-on-year, with overseas sales exceeding 1 million units for the first time [20][28]. Domestic Market Strategy - Chery's hybrid products are experiencing rapid growth, with a clear sub-brand strategy. The A9L model is expected to significantly boost the company's performance in the hybrid segment starting in the second half of 2025 [6][7]. - The company is focusing on enhancing the quality of its electric vehicle offerings, with a notable increase in the penetration rate of its hybrid products [7][32]. International Market Strategy - Chery has been expanding its international presence systematically, with plans for local production in multiple regions. By 2025, the company aims to deepen its overseas production capabilities, particularly in Southeast Asia and Europe [8][9]. - The company has transitioned from primarily exporting fuel vehicles to a comprehensive, ecosystem-based international strategy [9][56]. Brand Positioning - Chery's brand matrix includes: - **Chery**: Targeting family users with a focus on safety and quality. - **Jetour**: Catering to family travel and outdoor enthusiasts. - **Exeed**: Aiming at performance-oriented users. - **iCAR**: Targeting tech-savvy younger consumers. - **Zhijie**: Focusing on intelligent and high-performance vehicles [50][51][54]. Production Capacity - Chery has a robust domestic production capacity, primarily located in Wuhu, Anhui, with additional facilities in Henan, Liaoning, and Inner Mongolia. This allows the company to meet both domestic and international demand [56][57]. - The company is actively expanding its overseas production capabilities, with multiple production bases in Southeast Asia, Central Asia, South Asia, Europe, North Africa, and South America [56][57].

Core Viewpoint - Chery Automobile, established in 1997, is entering a new era in 2025, focusing on smart integration and the evolution of its new energy business, with significant growth in revenue and stable profitability [1] Group 1: Company Development - Chery has a rich history and has developed a brand matrix consisting of five major brands: Chery, Jetour, iCAR, Xingtu, and Zhijie, along with two overseas brands, Omoda and Jaecoo [1] - The company has undergone five developmental phases, transitioning from a period of stagnation to growth, with 2025 marking a new stage characterized by smart integration and new energy evolution [1] - A transformation in the R&D system is underway, shifting from project-oriented to platform-enabled R&D, with the establishment of an "Intelligent Center" integrating multiple smart platforms by 2025 [1] Group 2: Domestic Market Performance - Chery's hybrid products are experiencing rapid sales growth, with a clear sub-brand strategy, although the overall penetration rate of new energy vehicles remains low compared to the industry [2] - By the first half of 2025, the company will have a variety of new energy models, but individual model sales are currently insufficient; the launch of the A9L in the second half of 2025 is expected to mark a new phase for the company's new energy segment [2] - The main brand, Chery/Fengyun, is focusing on a three-pronged approach of channels, products, and technology, while iCAR is leveraging internet operations for new product launches [2] Group 3: International Market Expansion - Chery is in a systematic phase of international expansion, having established a comprehensive overseas business layout, with plans for localized production in multiple regions by 2025 [2] - The company is transitioning from a fuel vehicle export model to a multi-faceted, ecosystem-based international strategy, with extensive production capacity and channel layouts [2] - In Southeast Asia, Chery is increasing resource investment to build a significant overseas base, while in Europe, it has achieved localized production and is entering a phase of rapid growth [2] Group 4: Financial Forecast and Valuation - Revenue projections for Chery from 2025 to 2027 are estimated at 301.46 billion, 361.66 billion, and 410.74 billion yuan, with growth rates of 11.70%, 19.97%, and 13.57% respectively [3] - Net profit attributable to the parent company is forecasted to be 18.60 billion, 21.41 billion, and 25.44 billion yuan for the same period, with year-on-year growth rates of 31.6%, 15.1%, and 18.9% [3] - Earnings per share are expected to be 3.20, 3.69, and 4.38 yuan for 2025, 2026, and 2027 respectively, with an initial coverage rating of "outperform the market" [3]

Core Viewpoint - Chery Automobile has a rich historical background and is entering a new chapter in its new energy business and overseas expansion, with rapid revenue growth and stable profitability [1] Group 1: Company Overview - Chery Automobile was established in 1997 and has nearly 30 years of history [1] - The company is expected to enter a new era by 2025, transitioning into a new stage with the integration of smart technology and further evolution in new energy [1] - The company has a brand matrix consisting of five major brands: Chery, Jetour, iCAR, Exeed, and Zhijie, along with two overseas brands, Omoda and Jaecoo [1] Group 2: Domestic Market Performance - The company’s hybrid products are experiencing rapid sales growth, with increasing penetration rates, although overall new energy penetration remains low compared to the industry [2] - By the first half of 2025, the company has a variety of new energy models, but individual model sales are insufficient; the launch of the A9L in the second half of 2025 is expected to mark a new phase in the company’s new energy strategy [2] - The main brand Chery is focusing on a three-pronged approach of channels, products, and technology, while iCAR is leveraging internet operational thinking for new product launches [2] Group 3: Overseas Market Expansion - The company has been expanding its overseas business systematically and is currently in a comprehensive overseas expansion phase [3] - By 2025, the company plans to deepen local production overseas, with several new production capacities set to be launched [3] - The company is transitioning from a fuel vehicle export model to a multi-faceted, ecosystem-based overseas strategy, with extensive capacity and channel layouts [3] Group 4: Financial Forecast and Valuation - The company’s projected revenues for 2025, 2026, and 2027 are expected to be 301.46 billion, 361.66 billion, and 410.74 billion yuan, with growth rates of 11.70%, 19.97%, and 13.57% respectively [3] - The net profit attributable to the parent company is forecasted to be 18.60 billion, 21.41 billion, and 25.44 billion yuan for the same years, with year-on-year growth rates of 31.6%, 15.1%, and 18.9% respectively [3] - Earnings per share are expected to be 3.20, 3.69, and 4.38 yuan for 2025, 2026, and 2027 [3]

Core Viewpoint - Guosen Securities reports that Chery Automobile (09973) has a strong historical foundation and is entering a new chapter in its new energy and overseas business, with rapid revenue growth and stable profitability. The company has a diverse brand matrix and rich production capacity both domestically and internationally, initiating coverage with an "Outperform" rating [1]. Group 1: Company Overview - Chery Automobile was established in 1997 and has nearly 30 years of history, with its development divided into five stages, experiencing both stagnation and growth. By 2025, the company is expected to enter a new era with advancements in smart integration and new energy evolution [2]. - The company is transforming its R&D system from a project-oriented approach to a platform-empowered model, integrating three major smart platforms into a "Smart Center" by 2025 [2]. Group 2: Domestic Market Performance - The company’s hybrid products are experiencing rapid sales growth, although the overall penetration rate of new energy vehicles remains low compared to the industry. As of the first half of 2025, while the number of new energy models is high, individual model sales are insufficient [3]. - The launch of the A9L model in the second half of 2025 is expected to mark a new phase for the company’s new energy segment, with improved product capabilities and significant market performance [3]. - The main brand Chery focuses on a three-pronged strategy of channels, products, and technology, while sub-brands like iCAR and Jietu are targeting specific market segments and adopting innovative operational strategies [3]. Group 3: Overseas Market Expansion - The company has an early overseas business layout and is currently in a phase of systematic and comprehensive international expansion. By 2025, it plans to deepen local production overseas, with several new production capacities set to launch [4]. - The company is shifting from a fuel vehicle export model to a multi-faceted, ecosystem-based international strategy, with extensive production and channel layouts and overseas R&D bases to meet regional demands and regulations [4]. - In Southeast Asia, the company is increasing resource investment to establish a significant overseas base, while in Europe, it has achieved localized production and is entering a phase of rapid growth [4]. Group 4: Financial Projections - Revenue forecasts for the company from 2025 to 2027 are projected at 301.46 billion, 361.66 billion, and 410.74 billion yuan, with growth rates of 11.70%, 19.97%, and 13.57% respectively. Net profit attributable to the parent company is expected to be 18.60 billion, 21.41 billion, and 25.44 billion yuan, with year-on-year growth rates of 31.6%, 15.1%, and 18.9% respectively. Earnings per share are projected to be 3.20, 3.69, and 4.38 yuan [4].