Core Viewpoint - Chery Group has transformed from a local Chinese car manufacturer to a "global champion" capable of competing with established giants in the global market, as evidenced by its achievements in quality and design awards [4][5]. Group 1: Achievements and Recognition - Chery has been ranked first among domestic brands in the J.D. Power 2025 China Initial Quality Study (IQS) for three consecutive years (2023-2025) [4]. - In 2025, Chery also secured the top position in the J.D. Power China Sales Satisfaction Index (SSI) and the China Automotive Product Appeal Index (APEAL), becoming the only domestic brand to achieve the "triple crown" in these authoritative studies [4]. - The new QQ concept car won two prestigious awards: the 2025 Red Dot Concept Design Award and the 2025 Red Dot Brand and Communication Design Award, setting a new record for small cars in China [4]. Group 2: Global Expansion Milestones - In July 2025, Chery ranked 233rd in the Fortune Global 500 list with a revenue of $59.6939 billion, marking the fastest rise among car manufacturers [7]. - Chery became the first Chinese brand to export over 5 million vehicles, achieving a significant milestone in its globalization strategy [8]. - In the first seven months of 2025, Chery's export volume reached 669,000 vehicles, maintaining its position as the leading Chinese brand in vehicle exports [12]. Group 3: Strategic Approach to Globalization - Chery emphasizes the importance of integrating into local markets rather than merely exporting products, adopting a philosophy of "In somewhere, for somewhere" to provide differentiated green products and services [15]. - The company collaborates with local manufacturers and component suppliers to promote brand localization and enhance the local economy [15][17]. - Chery's partnership with EV MOTORS in Spain revitalized the historic EBRO brand, creating job opportunities and contributing to local economic growth [17]. Group 4: Success in the European Market - Chery's sales in the European market reached nearly 40,000 units in the first seven months of 2025, a year-on-year increase of 942%, with over 32% of sales coming from new energy vehicles [20]. - The company has established a local production base in Barcelona, becoming the first Chinese car manufacturer to produce vehicles in Europe, which helps avoid trade barriers and enhances brand image [22]. - Chery's success in Europe is attributed to its long-term globalization strategy, technological advancements, and a multi-brand approach that allows it to penetrate various market segments effectively [22][23].

Group 1 - Chery Automobile announced a significant organizational restructuring, establishing a domestic business group with four major divisions: Xingtu, Aihou, Fengyun, and QQ [2] - The restructuring is viewed as a crucial step for Chery in its pursuit of a Hong Kong IPO [2] - The new structure aims to enhance operational efficiency and resource coordination, with a marketing service center established to eliminate internal conflicts [2] Group 2 - Chery's market performance has been strong, with cumulative sales reaching 1,260,124 units in the first half of 2025, a year-on-year increase of 14.5% [3] - The company sold 359,000 new energy vehicles, marking a significant year-on-year growth of 98.6% [3] - Chery exported 550,000 vehicles in the first half of the year, achieving a 3.3% increase and surpassing 5 million cumulative exports, maintaining its position as the top Chinese carmaker in exports [3]