Core Viewpoint - Xiaomi has recently gained significant attention due to various controversies, but its latest financial report reveals strong performance, with record revenue and profit growth in Q1 2025 [1]. Group 1: Financial Performance - In Q1 2025, Xiaomi's total revenue reached 111.3 billion yuan, marking a historical peak for a single quarter, equivalent to daily earnings of 1.23 billion yuan [1]. - Adjusted net profit for the same period was 10.7 billion yuan, representing a remarkable increase of 64.5% [1]. Group 2: Business Segments - Revenue from the smart electric vehicle segment surged from 1.84 million yuan in the same period last year to 18.1 billion yuan, with gross margin rising from 12.6% to 23.2% [2]. - The first model, the SU7 series, has delivered over 258,000 units in its first year, with 75,900 new cars delivered in Q1 2025, indicating strong market momentum [2]. - Xiaomi's smartphone business remains foundational, with Q1 2025 shipments reaching 41.8 million units, a 3% year-on-year increase, reclaiming the top position in China with an 18.8% market share [4]. - The share of high-end smartphone models has increased to 25%, with the Xiaomi 15 Ultra flagship model seeing a 90% year-on-year sales surge in its first month [4]. Group 3: Chip Development - The self-developed chip, Xuanjie O1, was unveiled at the Xiaomi 15 Pro launch, utilizing TSMC's 3nm process and featuring 19 billion transistors, positioning it against Qualcomm's Snapdragon 8 Gen3 [8]. - Despite facing skepticism regarding its development, Xiaomi's leadership has publicly defended its chip design as independent [8]. - Xiaomi plans to integrate self-developed 5G baseband technology and increase R&D funding to 200 billion yuan, emphasizing its commitment to chip development as a core strategy [18].

Investment Rating - The report maintains a "Buy" rating for the company [8] - The target price is set at HKD 71.20 [8][9] Core Insights - The company's revenue for Q1 2025 reached a historical high of RMB 111.3 billion, with a year-on-year growth of 47% [1] - Adjusted operating profit increased by 114% year-on-year to RMB 9.96 billion [1] - The IoT and automotive business showed strong gross margins, with the smartphone ASP reaching a record high [1] - The launch of self-developed chips is seen as a significant step for the brand in expanding its ecosystem [1] Summary by Sections IoT and Consumer Products - In Q1 2025, IoT and consumer products revenue grew by 58.7% year-on-year to RMB 32.3 billion, with a gross margin of 25.2% [2] - The growth is attributed to the rapid expansion of large home appliances, which saw a revenue increase of 113.8% year-on-year [2] - The forecast for the IoT business is a 24% year-on-year revenue growth in 2025, with an adjusted gross margin prediction of 23.8% [2] Automotive Business - The automotive division reported a gross margin of 23.2%, exceeding previous forecasts [3] - The company delivered 75,869 units of the SU7 series in Q1, although the division incurred an operating loss of RMB 500 million [3] - The first SUV, YU7, is expected to launch in July 2025, with consumer feedback being a key focus [3] Smartphone Business - The smartphone ASP for Q1 2025 was RMB 1,211, marking a 5.8% year-on-year increase [4] - The smartphone business maintained a gross margin of 12.4%, reflecting stability despite a weak overall market [4] - The introduction of self-developed chips is anticipated to enhance the company's market share in the high-end smartphone segment [4] Financial Projections - The company’s projected revenue for 2025 is RMB 495.1 billion, with a year-on-year growth of 35.3% [7] - The net profit attributable to the parent company is forecasted to reach RMB 40.99 billion in 2025, representing a 50.1% increase [7] - The report adjusts the non-GAAP net profit estimates for 2025-2027 to RMB 41.0 billion, RMB 51.3 billion, and RMB 63.2 billion respectively [5] Valuation Methodology - The target price of HKD 71.20 is based on a sum-of-the-parts (SOTP) valuation method, assuming a long-term exchange rate of HKD to RMB at 0.92 [17] - The valuation reflects a 41x PE ratio for the 2025 forecast [17] - The smartphone and IoT business is valued at HKD 44.9 per share, while the automotive business is valued at HKD 26.3 per share [19]

Core Insights - Xiaomi Group reported a total revenue of 1112.93 billion yuan for Q1 2025, representing a year-on-year growth of 47.4% [1] - The revenue from smartphone and AIoT businesses reached 927.13 billion yuan, while innovative businesses including smart electric vehicles generated 186 billion yuan, with electric vehicle revenue alone growing by 100.8% [1] - Adjusted net profit increased by 64.5% to 106.76 billion yuan, with a gross margin improvement of 0.5 percentage points to 22.8% [1] Business Segment Performance - The smartphone segment achieved a global shipment of 41.8 million units, marking seven consecutive quarters of year-on-year growth, and regained the top position in shipment volume in the Chinese market with a market share increase of 4.7 percentage points to 18.8% [1] - High-end models performed exceptionally well, with a market share of 24.4% in the 4000-5000 yuan price range, and the Xiaomi 15 Ultra saw a sales increase of over 90% compared to its predecessor [1] - IoT and lifestyle product revenue surged by 58.7% to 323.39 billion yuan, with smart home appliances experiencing explosive growth of 113.8%, achieving record high shipments for air conditioners, refrigerators, and washing machines [1] Internet Services and R&D Investment - Internet services revenue grew by 12.8% to 90.76 billion yuan, with advertising business being a major growth driver at 19.7% [1] - R&D expenditure for the quarter was 67.12 billion yuan, up 30.1%, with the proportion of R&D personnel increasing to 47.7% [2] - Significant breakthroughs were made in self-developed chips, including the 3nm process-based Xuanjie O1 processor and the first 4G baseband chip Xuanjie T1 for smartwatches [2] Electric Vehicle Business - The electric vehicle segment delivered 75,869 units of the SU7 series, with cumulative deliveries exceeding 258,000 units, and the gross margin for innovative businesses was 23.2%, up 5.4 percentage points year-on-year [2] - The newly launched YU7 luxury SUV further diversified the product lineup, with a sales network covering 235 stores across 65 cities in mainland China [2] Financial Position - The company ended the period with cash reserves of 216.8 billion yuan and a net operating cash flow of 4.509 billion yuan [2] - Inventory turnover efficiency improved, with inventory amount decreasing by 1.7% to 61.417 billion yuan, while the impairment provision coverage ratio remained stable [2] - Notably, approximately 4.032 billion yuan in funds remain frozen in the Indian market due to tax and foreign exchange compliance investigations, but management has not made any provision based on professional advice [2]