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消费新观察|“方言+文创”激发文旅消费新动能
Yang Guang Wang· 2025-05-24 14:06
Core Viewpoint - The "Garlic Bird" toy, a unique cultural product from Wuhan, has gained immense popularity, showcasing the potential of regional dialects combined with creative design to resonate with younger consumers [1][4]. Group 1: Product Development and Market Response - The "Garlic Bird" toy was created by designer Li Mangguo in 2024, initially as a playful gift for his wife, and features a recording of a child speaking in Wuhan dialect [1]. - Following its viral success on social media, a team was quickly assembled to launch the product, which saw immediate demand upon release [3]. - The first "Garlic Bird" themed pop-up store opened on March 28, 2025, attracting over 2,800 visitors on the opening day, with hourly sales exceeding 10,000 yuan [3]. Group 2: Cultural Impact and Consumer Trends - The "Garlic Bird" has become a popular souvenir among tourists in Wuhan, indicating a shift in consumer behavior towards local cultural products [4]. - The success of the "Garlic Bird" demonstrates that regional culture can connect with younger audiences without conforming to traditional highbrow expectations, allowing local dialects to gain national recognition [4]. - The trend of combining dialects with creative products is emerging across various regions, with similar initiatives in Lanzhou and Changsha, indicating a growing consumer interest in culturally infused merchandise [6].
端午亲子萌宠出游数据攀升,旅行热潮如何燃动假日消费引擎?
Yang Guang Wang· 2025-05-24 08:04
央广网北京5月24日消息(总台中国之声记者冯烁)据中央广播电视总台中国之声报道,以往端午假期,大家出游的模式可能比较常规,但今 年可不一样啦,最近多家互联网出行平台发布了相关的预测数据。数据显示,亲子游和带着萌宠一起出游成为新潮流。这样的新潮流带火了哪些 消费?背后反映出怎样的旅游新趋势? 当端午撞档"六一" 亲子游火了! 从互联网平台的预测数据来看,亲子游订单量 "蹭蹭"往上涨。携程公共事务部总监陈理楠告诉记者,与"六一"撞档,让亲子游在端午提前迎 来小高峰,拥抱自然、乐园撒欢、增长见闻、与动物亲密接触成为亲子家庭的热门选择,各地主题乐园、动物园以及文博场所迎来大批亲子客 群。 陈理楠说:"平台上亲子家庭旅游订单占比达35%,端午期间国内亲子酒店搜索热度同比去年同期上升45%,亲子出游进入品质化阶段,亲子 酒店中高星供给超过一半。" 来自河北的消费者张倩告诉记者:"今年的端午节也比较特殊,正好赶上了儿童节,全家计划带着孩子去河南的一家动物乐园玩一玩。节前一 直在定该园的亲子酒店,价格确实贵了很多,很多比较好的房型也订不到了。" 来自浙江的消费者许利霞说,自己设置了几个闹钟才好不容易预定到了可以带孩子和宠物的 ...
中国之声一线调研丨新能源车迅速崛起 4S店如何适应市场变化平稳转型?
Yang Guang Wang· 2025-05-24 03:57
Core Viewpoint - The rapid rise of new energy vehicles (NEVs) in China's automotive market is challenging the traditional 4S dealership model, leading to significant store closures and necessitating a transformation in business strategies [1][3][11]. Industry Changes - Over 4,400 traditional 4S dealerships closed in the past year, reflecting the changing market environment and the limitations of the traditional sales model [1]. - The market share of NEVs has been steadily increasing, significantly impacting the sales of traditional fuel vehicles [3][4]. - The shift in consumer preferences towards NEVs is evident, with many consumers citing benefits such as cost savings and advanced technology [1][4]. Sales and Profitability - Traditional fuel vehicle dealerships are experiencing declining sales and profitability, with some reporting losses of over 10,000 yuan per vehicle sold [4]. - The profitability model for traditional dealerships, which relied heavily on new car sales and after-sales services, is under pressure as the frequency of service for traditional vehicles decreases [11][12]. - Dealerships are exploring new sales channels, including online platforms and live streaming, to enhance customer engagement and sales [5][6][12]. Consumer Behavior - Consumer purchasing habits are shifting from in-person test drives to online comparisons and experiences, indicating a need for dealerships to adapt to digital sales strategies [11][12]. - The cost of ownership for NEVs is perceived to be significantly lower than that of traditional vehicles, influencing consumer choices [4][11]. Transformation Strategies - Many traditional dealerships are beginning to collaborate with NEV manufacturers to diversify their offerings and ensure survival in the evolving market [6][7]. - The transition from a "heavy asset, high inventory" model to a "service-oriented, lightweight" approach is essential for traditional dealerships to remain competitive [12]. - The industry is witnessing a trend where dealerships are reducing their physical footprint and focusing on enhancing customer relationships through digital means [12].
高质量发展看中国|小小大蒜种出“辣”经济
Yang Guang Wang· 2025-05-24 01:09
央广网盐城5月23日消息(记者顾炀威)五月,正值挖蒜的时候,江苏省盐城市大丰区南阳镇的空气中 弥漫着阵阵蒜香。大蒜是南阳镇的传统产业,走进吉兴村,万亩蒜田上呈现出一派忙碌的景象。蒜农们 弯腰挥铲,将一簇簇饱满的蒜头从泥土中翻出,剪柄、装筐、晾晒……绘就了一幅"蒜香"丰收图景。 "过去种棉花,辛苦一年挣不到几个钱,现在种大蒜,每亩纯利润能有五千元!"盐城市大丰区南阳镇吉 兴村党总支书记刘静指着成片的蒜田感慨。吉兴村拥有耕地7700余亩,全村大蒜种植面积达4500亩。青 大蒜年产万吨以上,蒜薹年产5000多吨,是南阳镇名副其实的"大蒜第一村"。 村里的飞宇家庭农场负责人施建兵承包了200余亩蒜田,种蒜已有6年。"今年蒜苗价格稳中有升,每亩 营收五六千元不成问题。"他笑着说。家庭农场不仅带动了自家增收,更吸纳了本村及周边村民务工, 日工资150至180元。"我们村就种大蒜,在家门口干活,既能顾家又能挣钱。"村民王大妈在田间边剪蒜 柄边说道。 产业兴旺的同时,吉兴村的人居环境也在悄然升级。"以前河道漂满水草,现在家家门口种果树,水清 岸绿。"吉兴村以"河塘清洁、道路保洁、村庄整洁"为抓手,全面推进人居环境整治,让村庄 ...
麦收时节丨丰收的重量
Yang Guang Wang· 2025-05-24 00:47
央广网北京5月24日消息(记者朱星晓 四川台记者李慧娟 冯天翔)据中央广播电视总台中国之声 《新闻和报纸摘要》报道,眼下,我国冬小麦收获正自南向北加紧推进。在四川省广汉市国家现代农业 产业园,专家们对万亩小麦高产示范片进行实产验收,优特小麦品种和绿色栽培技术交出了一份亮眼答 卷。中国之声推出特别策划《麦收时节》,24日推出:《丰收的重量》。 上午9点半,测产开始。几台大型联合收割机扎进密密麻麻的麦子里,饱满的麦穗被迅速卷入机 仓。 国家小麦产业技术体系岗位科学家、四川省农业科学院作物研究所研究员汤永禄:我们这次测产, 主要是针对1万亩的一个大数,每一个片区抽取一部分田,然后通过加权来概算整个1万亩的产量。 汤永禄在每个测产田块随机抽取5份至10份小麦样本,不同田块的麦子成熟度和含水量不一样,必 须要折算成标准干重才能公平比较。 汤永禄:在统一至13%含水量的情况下,亩产多少,就很准确。 麦子收上来,水分测明白,汤永禄取出5公斤左右的鲜种子样本,人工去除样本中的泥土、秸秆等 杂质,然后再次称重。两次称重的差值除以原始样本重量,即为杂质率。有了这个数字以及各田块的面 积和收获的标准种子干重,就能准确算出各田块的亩 ...
南方暴雨持续 各地多举措防范应对次生灾害
Yang Guang Wang· 2025-05-24 00:47
南方的强降雨23日整体东移南压,主要影响湖南南部、广西中东部、广东及福建西北部。各地加强 监测预警,排查隐患,确保安全。 广西22日夜间进入今年"龙舟水"期间首场强降雨过程,广西已启动防汛四级应急响应。23日凌晨5 点多,桂林市龙胜各族自治县泗水乡三舍村突发山洪灾害,造成8人失联。截至23日晚8点,救援人员已 搜寻到3名失联人员,但均无生命体征。目前现场救援仍在进行。24日,广西南宁、百色、崇左等地有 中雨、局地暴雨并伴有短时雷暴大风等强对流天气。 百色市气象台总工程师黄开刚:需要防范强降雨可能引发的中小河流域洪水、山洪、泥石流、山体 滑坡、城乡积涝等灾害。 24日,广东珠江口以西地区有中到大雨,其中湛江、茂名等地局地有大暴雨,并伴有8级局地10级 雷雨大风。广东省应急管理厅、自然资源厅、交通厅、水利厅、气象局五部门联合发布暴雨防御提醒, 要求各地落实灾前应急管控措施,最大限度降低人员伤亡风险。 广东省地质环境监测总站副站长郑志文:根据全省的地质环境条件,对21个地级市1245个乡镇下发 了强降雨期间地质灾害重点防御区的划定,做到了"一镇一图"和"一村一图一表",有效支撑基层的巡查 排查和转移避险工作。 24 ...
三亚出台更新22条促文体旅商展消费激励措施
Yang Guang Wang· 2025-05-23 22:44
Group 1 - The Sanya government has issued measures to promote consumption through cultural and tourism events, offering one-time rewards for large concerts and music festivals, with a maximum reward of 2 million yuan [1][2] - Rewards for hosting international or top domestic concerts vary based on venue, audience size, and timing, with specific thresholds for ticket sales determining the reward amount [1] - For events held in outdoor venues with over 10,000 attendees, a base reward of 1 million yuan is provided, increasing by 100,000 yuan for every additional 2,000 attendees, capped at 1.5 million yuan [1] Group 2 - Sanya has introduced additional incentives for events that meet certain criteria, such as having at least 50% of ticket buyers from outside the island, with a maximum reward of 2 million yuan [2] - The city supports high-quality artistic performances, offering rewards based on audience size, with 200,000 yuan for 3,000 to 5,000 attendees and 500,000 yuan for over 5,000 attendees with a significant proportion of outside viewers [2] - Sanya encourages the establishment of cultural companies and the hosting of large-scale events by providing a one-time reward of 300,000 yuan for companies that relocate or establish a presence in Sanya and conduct substantial operations [2]
幸福河湖海丨以文润城引领城市万象更新
Yang Guang Wang· 2025-05-23 14:15
Group 1: Industrial Heritage and Transformation - Tianjin is recognized as a birthplace of modern Chinese industry, with over a hundred "Chinese firsts" contributing to its industrial backbone [2][3] - The Tianjin Dongli Machine Tool Museum showcases over 300 historical machine tools, referred to as "industrial fossils," which narrate the city's rich industrial history [2][4] - The museum offers interactive experiences, such as a "72-hour machine disassembly" course and a "mechanical life wall" for creative expression, blending history with modern engagement [4][6] Group 2: Cultural Revitalization - The "One Building, One Policy" initiative aims to revitalize historical buildings in Tianjin, infusing them with new life while preserving their historical essence [7][10] - The Ji Hongchang Former Residence has been transformed into a cultural exhibition space, integrating modern technology to enhance visitor experience [10][11] - Other historical sites, such as the former Kailuan Mining Bureau and the former Xinhua Trust Savings Bank, have been repurposed for contemporary uses, demonstrating a blend of history and modernity [10][12] Group 3: Literary Culture and Community Engagement - The Haihe Old Book Market has become a cultural hub, attracting nearly 300,000 visitors over the past year, promoting a vibrant reading culture [14][15] - The market has successfully integrated various cultural elements, including themed exhibitions and non-heritage experiences, enriching the local cultural landscape [16][18] - The revival of the old book market reflects the city's commitment to fostering a "bookish society," preserving literary heritage while engaging new generations [18][19]
2025年全球贸易投资促进峰会 与会嘉宾寻找当今世界不确定性中的最大确定性
Yang Guang Wang· 2025-05-23 02:54
Core Viewpoint - The 2025 Global Trade and Investment Promotion Summit held in Beijing emphasizes the importance of digital intelligence in fostering global trade and investment cooperation amidst rising unilateralism and protectionism [1][5][12]. Group 1: Summit Overview - The summit gathered representatives from 48 countries and regions, with discussions focusing on global trade investment cooperation in the digital intelligence era [1][5]. - The theme of the summit is "Embracing the Digital Intelligence Era, Hand in Hand for Common Development" [1][5]. Group 2: Key Discussions - The impact of U.S. tariff policies was a major topic, with many business leaders expressing confidence in continuing investment in China despite these challenges [8][12]. - Former Brazilian President and New Development Bank President Dilma Rousseff highlighted the fragmentation of global trade due to U.S. tariffs and called for deeper cooperation to promote trade liberalization [5][12]. Group 3: Industry Insights - The rapid development of technologies such as artificial intelligence, quantum computing, and blockchain is reshaping global trade dynamics and competition [9][12]. - The summit underscored the need for a secure and efficient global supply chain, which is considered the "lifeblood" of the world economy [12][13]. Group 4: Initiatives and Proposals - The summit resulted in the "Beijing Initiative," which includes six key points aimed at enhancing global supply chain security, promoting digital trade, and fostering sustainable development [13]. - Emphasis was placed on the importance of maintaining open and inclusive trade practices to facilitate digital transformation and innovation [12][13].
新思想引领新征程丨加强精神文明建设,凝聚强大精神力量
Yang Guang Wang· 2025-05-23 01:17
Group 1 - The core viewpoint emphasizes the importance of coordinating material and spiritual civilization in China's modernization efforts, as highlighted by Xi Jinping [1] - Various regions and departments are actively promoting the core socialist values to enhance societal civility and contribute to the comprehensive construction of a modern socialist country [1][2] - The collective wedding event in Anhui province symbolizes a shift in traditional marriage customs, reflecting broader societal changes towards modern values [1] Group 2 - The promotion of the "move to simplify customs" initiative is seen as a crucial part of enhancing spiritual civilization, with costs for traditional ceremonies decreasing in many areas [2] - The demand for cultural and spiritual services is growing alongside rapid economic development, leading to increased accessibility of cultural facilities like libraries and museums [2] - Cultural performances and community engagement activities are being organized to enrich the cultural lives of citizens and promote cultural exchange [2] Group 3 - The national recognition of exemplary figures through awards and events fosters a culture of aspiration and moral integrity within society [3] - Community initiatives, such as the "partner plan," aim to connect professional services with community needs, enhancing the quality of life for residents [4] Group 4 - The establishment of New Era Civilization Practice Centers serves as platforms for promoting policies, enriching cultural life, and advocating for the simplification of customs, thereby improving grassroots service delivery [5] - The emphasis on spiritual civilization is seen as essential for national strength and societal progress, indicating a commitment to ongoing development in this area [5]