Zhong Jin Zai Xian
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从直播到品牌IP:MCM携手京东数字人开启创意新纪元
Zhong Jin Zai Xian· 2025-11-12 02:22
Core Insights - The collaboration between MCM and JD's digital humans marks a new reality in brand storytelling, transforming traditional marketing into immersive experiences [1][2] - Digital humans are evolving from mere sales tools to independent brand IPs, enhancing emotional connections and storytelling capabilities [5][9] Group 1: Digital Human Evolution - Initially, digital humans focused on product demonstration and conversion, significantly increasing user engagement in MCM's live streams by three times [3] - The upgrade of digital humans to brand-customized IPs allows for creative expressions that transcend physical limitations, enabling unique visual narratives for brands [5][6] Group 2: Industry Trends - The trend of digital humans transitioning from standardized tools to personalized, asset-like IPs is gaining traction, allowing brands to create distinctive digital personas [9] - Successful case studies, such as Enya Music's digital ambassador Aura, demonstrate the potential for digital humans to drive significant sales and enhance brand identity [9][11] Group 3: Broader Applications - Digital humans are not only effective in sales but also serve as key figures in brand advertising, social media content, and cultural storytelling, broadening their value [13] - The future of digital humans lies in their ability to foster emotional connections and creative expressions, positioning them as core assets in brand development [13]
接入京东 JoyInside,海外众筹冠军机器狗“开口说话”
Zhong Jin Zai Xian· 2025-11-12 02:15
今年11.11,搭载京东 JoyInside 的智能伴侣机器狗 Loona 正式登陆京东平台。这款曾创海外众筹纪录的 宠物机器狗,通过与京东 JoyInside 的深度合作完成交互能力升级,推动家庭机器人从 "功能型" 向 "情 感型" 转变,为国内家庭带来更贴合日常需求的智能陪伴体验。 对话轮次提升超 120%。此次合作让经过海外市场验证的 Loona 正式走进国内家庭场景,进一步完善了 家庭智能伴侣的产品形态。未来,京东 JoyInside 将持续深化与合作伙伴的技术融合,推动 AI 能力在家 庭陪伴、教育辅助等场景的落地,让智能硬件更贴合日常生活需求,走进千家万户。 京东 JoyInside 的技术赋能成为 Loona 落地国内市场的关键支撑,数据显示接入该能力的智能硬件平均 Loona 在海外已积累成熟口碑,2022 年其在海外众筹平台 45 天内达成 400 万美元众筹额,位列机器人 品类榜首,目前已进入全球超 8 万个家庭,凭借情感交互能力获得用户认可。接入JoyInside 后,Loona 的智能交互与响应能力提升,不仅能覆盖科学知识、生活常识等领域的智能问答,回应孩子各类疑问, 还可主动构建话 ...
越秀服务:以专业服务护航全运 彰显城市运营硬实力
Zhong Jin Zai Xian· 2025-11-11 10:26
Core Viewpoint - The 15th National Games will be held in Guangdong, Hong Kong, and Macau in November 2025, marking a significant milestone in China's sports development. Yuexiu Services, as a state-owned enterprise in Guangzhou, plays a crucial role in the event by providing professional services and operational support, particularly for the cross-border cycling event at the Hong Kong-Zhuhai-Macao Bridge and the operational guarantee at Guangzhou Baiyun Station [1][5][15]. Group 1: Event Participation and Logistics - The cycling event on November 8 marked the first cross-border competition in the history of the National Games, with 104 participants completing a 231.8 km course across the Hong Kong-Zhuhai-Macao Bridge [2][5]. - Yuexiu Services implemented a high-level response mechanism to ensure logistical support for the event, focusing on meticulous preparation and detail-oriented management [3][5]. Group 2: Operational Support at Hong Kong-Zhuhai-Macao Bridge - During the preparation phase, Yuexiu Services conducted safety inspections, calibrated guiding signs, and performed comprehensive equipment checks to ensure no detail was overlooked [3][5]. - On the event day, the team was on-site early to provide guidance and support, ensuring a clean, safe, and orderly environment around the event [3][5]. Group 3: Operational Support at Guangzhou Baiyun Station - Guangzhou Baiyun Station served as a key reception hub during the National Games, with Yuexiu Services ensuring a smooth travel experience for visitors through professional service and operational support [8][9]. - The team developed a comprehensive support plan, conducted staff training, and provided various services, including emergency assistance and lost item recovery, showcasing their commitment to customer care [9][13]. Group 4: Professional Capabilities and Service Expansion - Yuexiu Services has demonstrated its long-term commitment to enhancing service capabilities in non-residential sectors, launching the IFM comprehensive logistics service solution to meet diverse project needs [14][15]. - The company manages over 72.31 million square meters of property, with 62% located in the Guangdong-Hong Kong-Macao Greater Bay Area, indicating its significant presence in the region [14][15].
京东11.11活跃用户增长居行业首位 超级供应链促进生产、流通、消费良性互动
Zhong Jin Zai Xian· 2025-11-11 09:27
Core Insights - JD.com showcased its "super supply chain" capabilities during the 2025 Double 11 event, emphasizing its role in enhancing consumer shopping experiences and driving industry growth through innovative supply chain solutions [1][9][24] Sales Performance - JD.com experienced explosive sales across all categories during the Double 11 event, with significant growth in 3C digital products, home appliances, and daily necessities, achieving a year-on-year growth rate of 36% in daily goods and 30% in apparel [2][5] - The number of active users on the JD app increased by 24.7% year-on-year, leading the industry [1] Product Innovation - JD.com collaborated with Lenovo to launch the Lenovo Y7000P 2025 AI gaming laptop, which quickly became a top seller during the event, demonstrating the effectiveness of the C2M (Customer-to-Manufacturer) model [3] - Customized products saw a fivefold increase in sales compared to the previous year, with significant demand for new home appliance models [6] New Business Models - JD's live streaming sales saw a 150% increase in order volume, with the number of participating merchants tripling compared to last year [8] - The introduction of innovative business formats, such as the "Seven Fresh" restaurant initiative, led to a 150% increase in online orders [9] Global Expansion - JD.com announced plans to introduce 1,000 overseas brands over the next three years, aiming for a sales growth of 10 billion yuan [14] - Cross-border sales saw over 100% growth in key markets like Japan, South Korea, and Australia during the Double 11 event [14][16] Technological Integration - The integration of AI and robotics into JD's supply chain operations significantly improved efficiency, with AI applications increasing by 3.2 times compared to previous events [17][19] - JD's logistics capabilities were enhanced by the deployment of over 24 "smart wolf" robots, achieving a 95% automation rate in logistics operations [21] Industry Impact - JD's supply chain innovations are driving cost reductions and efficiency improvements across various industries, positioning the company as a preferred partner for AI and supply chain digitalization [23][24]
全球首款智能眼镜购物应用登场!JoyGlance将亮相 Rokid 乐奇 x BOLON 联合发布会
Zhong Jin Zai Xian· 2025-11-11 09:21
Core Insights - JD Technology announced the launch of JoyGlance, the world's first smart glasses shopping application, at the 2025 JD 11.11 Media Open Day in Beijing [1] - The application integrates "intent recognition + smart product search + voiceprint payment" technology, allowing users to complete product searches and purchases by simply gazing at items for 1-2 seconds [3] Group 1 - JoyGlance compresses the traditional shopping process into "gaze recognition - voice add to cart" [3] - Users can wear Rokid glasses, gaze at a target product, and issue the command "Rokid, help me find the same item" to initiate the search [3] - The smart system identifies product information and automatically matches it with similar items on JD's platform [3] Group 2 - The payment feature includes voiceprint recognition to prevent recording attacks and allows users to set their own voice passwords, achieving financial-grade security [5] - The goal of JoyGlance is to provide a "scene-driven" shopping experience, acting as an AI "butler" that allows users to shop naturally through "seeing" and "speaking" [5] - The application enhances interaction between wearable technology and daily life, enabling an immersive experience where "everything in sight can be purchased" [5]
11.11彰显超级供应链价值 京东工业打造工业转型升级新“引擎”
Zhong Jin Zai Xian· 2025-11-11 09:20
Core Insights - JD.com is not just an e-commerce platform but also offers a comprehensive "Tai Pu" digital and physical integrated supply chain solution based on its super supply chain [1] - The collaboration between JD.com and traditional manufacturing companies is driving digital transformation, leading to significant cost reductions and efficiency improvements [1][5] Group 1: Supply Chain Transformation - JD.com has restructured the non-production procurement process for XCMG, reducing the procurement cycle from 11 days to under 2 days and decreasing costs by over 10% [1][5] - New界 Pump Industry has improved its sales and inventory turnover rate by 30% through collaboration with JD.com, achieving nearly 100% growth in transaction volume during the 11.11 event [2][4] Group 2: Industrial Digitalization - JD.com is leveraging its super supply chain to support the digital transformation of the industrial sector, aiming to create a "data highway" for new industrialization [4][7] - The "Intelligent Empowerment of Thousands of Industries, Trillion Cost Reduction" initiative aims to provide tailored solutions for ten key industries, enhancing supply chain efficiency and compliance [4][6] Group 3: Technological Integration - JD.com has developed the JoyIndustrial supply chain model, addressing high costs and low efficiency in the industrial sector through intelligent decision-making and process optimization [6] - The company emphasizes the importance of integrating technological innovation with industrial innovation to create greater value [5][6] Group 4: Market Expansion and Efficiency - JD.com’s self-operated supply chain and logistics network enhance procurement efficiency and meet diverse customer needs, positioning JD.com as a preferred platform for industrial product procurement [7] - The company is committed to promoting the standardization of industrial products and supporting sustainable development within the industry [6][7]
硬蛋创新荣膺港股金牛奖 AI算力驱动高增长
Zhong Jin Zai Xian· 2025-11-11 04:53
Core Insights - The "Golden Bull Award" was presented to Hard Egg Innovation (00400.HK) for its outstanding leadership and high growth in the AI computing supply chain sector, reflecting strong market performance with a stock price increase of over 130% year-to-date as of November 7, 2025 [1][3] Company Performance - In the first half of 2025, Hard Egg Innovation reported revenues of 6.677 billion yuan, a year-on-year increase of 54.5%, and a net profit of 190 million yuan [4] - The company has successfully transitioned from a chip trading platform to a technology integration platform, indicating significant performance growth [4] Product Development - The company’s KPL Lab has developed self-researched SOM-level products based on core chips from NVIDIA and Xilinx, which are positioned to meet international standards in AI edge computing [4] - These high-margin self-researched products are being delivered in bulk to clients in customs and banking sectors, and are also being promoted in new fields such as robotics, medical devices, and autonomous driving [4] Strategic Direction - The CEO of Hard Egg Innovation emphasized that winning the "Golden Bull Award" is a recognition of the company's past achievements and market performance, providing new momentum for continued focus on the AI computing sector [4] - The company plans to strengthen collaborations with top global manufacturers and enhance its self-research capabilities through KPL Lab, aiming to provide high-value-added services to clients in emerging production sectors [4]
京小智11.11咨询量超1.6亿次,新功能“对话驾驶舱”破解大模型调优难题
Zhong Jin Zai Xian· 2025-11-11 03:09
Core Insights - JD's intelligent customer service platform, Jingxiaozhi, has launched the "Dialogue Cockpit" feature, enhancing real-time self-optimization for customer service, significantly improving efficiency during the 11.11 shopping festival [1][6] - During the 11.11 event, Jingxiaozhi served over 1 million merchants, handling nearly 200 million inquiries, with a 28% reduction in manual transfer rates and a 37% increase in pre-sale conversion rates for participating stores [1][2] Group 1: Functionality and Impact - The "Dialogue Cockpit" shifts customer service operations from passive to proactive, allowing merchants to identify, understand, and resolve issues more effectively [2][6] - The system enables merchants to analyze customer interactions, leading to improved response accuracy and customer satisfaction by addressing knowledge gaps in the knowledge base [2][4] Group 2: Problem Identification and Resolution - Merchants can filter conversations based on various metrics, and an upcoming visualization dashboard will support real-time monitoring of key indicators such as transfer rates and customer satisfaction [2][4] - The system allows for a complete trace of the model's answer generation process, helping merchants identify whether issues stem from incorrect knowledge, failure to recall the right information, or knowledge gaps [3][4] Group 3: Knowledge Management - The feature encourages the construction of a high-quality knowledge system, providing precise solutions for different causes of issues, such as direct editing of incorrect content or rapid knowledge addition for gaps [4][6] - All adjustments made within the system take effect immediately, and merchants can validate changes in real-time, enhancing collaborative efficiency with the official technical team for complex issues [4][6]
京东生鲜携手嘉吉公司深化战略合作 直采3.5亿元优质澳洲牛肉丰富中国消费者餐桌
Zhong Jin Zai Xian· 2025-11-11 03:03
Core Insights - JD Fresh has partnered with Cargill to initiate a direct sourcing model for Australian beef, aiming to enhance the supply of high-quality beef products in the Chinese market, with a total procurement amount exceeding 350 million yuan [1][3] - The collaboration focuses on Teys, a leading Australian meat processing and exporting company, known for its stringent quality control and stable supply chain, which will help JD Fresh provide high-quality and cost-effective beef options to Chinese consumers [3][6] Company Highlights - During the 11.11 shopping festival, products sourced from this partnership, such as Australian fatty beef and brisket, saw a 120% year-on-year sales increase, indicating strong consumer demand for high-quality imported beef [3][4] - The new product launches, including grain-fed steaks and Wagyu, quickly gained popularity among mid-to-high-end consumers, showcasing the significant consumption potential for premium imported beef in China [3][4] Industry Trends - The Chinese beef consumption market is expanding, with Australia becoming a major source of beef imports, and projections indicate significant growth in exports to China by 2025 [4][6] - There is a shift in consumer behavior, with imported beef being integrated into everyday cooking, moving beyond high-end dining to home cooking and diverse Chinese dishes [4][6] - The demand for high-quality beef is expected to rise to 2.2 million tons by 2025, with a noticeable trend towards premium and differentiated products, despite a decline in import volumes and an increase in average prices [6][8] Strategic Implications - The partnership between JD Fresh and Cargill exemplifies the deepening agricultural trade ties between China and Australia, allowing consumers to access high-quality Australian beef at more affordable prices [8] - JD Fresh aims to leverage its robust supply chain capabilities to ensure efficient and fresh delivery of these premium direct-sourced beef products to consumers across China [8]
云深处绝影Lite3接入京东JoyInside,开启智能陪伴新时代
Zhong Jin Zai Xian· 2025-11-11 03:03
Core Insights - The launch of the intelligent robot dog "绝影 Lite3" on JD.com marks a significant shift from research-focused applications to consumer-oriented products, emphasizing its role as a family companion with practical value [1][9] - The collaboration with JD's JoyInside technology enables the robot to provide immersive interactive experiences, enhancing its capabilities in emotional dialogue and user engagement [3][9] Product Features - "绝影 Lite3" features a vast knowledge base, multi-modal perception, long-term memory, and low-latency response, allowing for natural and expressive interactions [3] - The robot supports personalized character customization and can understand and execute natural language commands for various actions, enhancing user convenience [3][5] Hardware and Performance - Significant hardware upgrades include a 50% increase in joint torque and a 40% improvement in load capacity, allowing it to carry up to 7.5 kilograms and achieve a walking range of up to 5 kilometers [5] - The robot's agility has improved, enabling complex movements such as long jumps, high jumps, and flips, while modular design enhances its expandability for advanced features like autonomous navigation and obstacle avoidance [5] Market Positioning - The "绝影" series has gained recognition in global research and education sectors, being adopted by prestigious universities and companies across multiple regions [7] - The transition to consumer-grade products through the partnership with JD is seen as a pivotal moment for the brand, aiming to integrate AI technology with smart hardware for broader applications in family life [9]