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大麦娱乐携手2026原神嘉年华,以品牌创新合作构建用户沟通桥梁
Huan Qiu Wang· 2026-01-08 06:25
Core Insights - The third "Genshin Impact☆FES" held in Shanghai attracted over 80,000 attendees, with nearly 80% coming from other cities, showcasing the event's broad appeal and the popularity of the Genshin Impact IP [1][8] - The collaboration between Damai Entertainment and Genshin Impact FES has evolved from ticketing to a comprehensive brand partnership, enhancing user engagement through various online and offline activities [3][9] Group 1: Event Overview - The event lasted for four days and was characterized by high attendance, indicating strong interest in the Genshin Impact franchise [1][8] - Damai Entertainment's innovative brand collaboration included interactive experiences and travel packages, enhancing the overall attendee experience [3][5] Group 2: Brand Engagement - Online initiatives included customized event pages, electronic commemorative tickets, and interactive tasks to foster player engagement [3] - Offline, the event featured a dedicated brand booth with interactive elements, such as a themed photo booth and exclusive merchandise, promoting direct interaction between the brand and users [5][7] Group 3: Market Trends - The success of the Genshin Impact FES reflects the growing potential of anime IPs in driving offline events and community engagement [8] - Damai's platform shows a strong affinity among the younger demographic, with 41.4% of users being from the post-2000 generation, indicating a trend towards high-interaction entertainment activities [8][9] Group 4: Future Directions - Damai Entertainment plans to continue focusing on user-centered brand innovation and collaboration with quality IPs to expand the boundaries of real-world entertainment [9]
《96分钟》特别放映:大麦娱乐携手中国台港电影研究会构筑对话新空间
Huan Qiu Wang· 2026-01-07 06:12
来源:新华网 1月5日,由大麦娱乐主办、中国台港电影研究会协办的电影《96分钟:列车爆炸案》特别放映活动在中 国电影资料馆小西天艺术影院举行。活动聚焦影片的叙事艺术与人文内核,深入探讨如何以高强度节 奏、精密结构与伦理拷问,打造一部兼具商业质感与思想深度的华语犯罪类型力作。 细腻人性探讨,影片情感内核引发观众共鸣 中国台港电影研究会会长孙向辉在致辞中表示,"《96分钟:列车爆炸案》凭借紧凑的叙事节奏、深刻 细腻的人性探讨和鲜明成熟的类型风格,为中国台湾地区电影创作注入新鲜活力,更成为我们研究台港 电影艺术演进与文化表达的优质范本。" 中国台港电影研究会会长孙向辉 价值导向,片中没有非黑即白的人物,每个人都有着复杂的一面,都在困境中面临着情感选择,影片对 复杂人性的刻画非常深刻到位。" 监制邹介中表示,市场在不断变化,创作始终以引发观众深层感触为核心,而影片传递的守护、责任与 牺牲,正是华语电影与世界共通的情感语言。 主创现身映后揭秘类型突破 作为2025年中国台湾地区电影票房冠军,犯罪动作电影《96分钟:列车爆炸案》自上映以来,便以猎奇 的概念设定与硬核犯罪类型的成熟表达引发广泛关注,赢得票房与口碑的双丰收。 ...
大麦娱乐-互联网调研核心要点
2026-01-06 02:23
January 5, 2026 04:42 PM GMT Damai Entertainment Holdings Ltd | Asia Pacific M Update Key Takeaways from Internet Trip We hosted a meeting with Damai management on Jan 5. Key highlights as below. Offline entertainment business IP business Film business Morgan Stanley Asia Limited+ Rebecca Xu Equity Analyst Rebecca.Xu@morganstanley.com +852 2848-7359 Damai Entertainment Holdings Ltd (1060.HK, 1060 HK) | Greater China Media China | | | | | | --- | --- | --- | --- | --- | | Stock Rating | | | Overweight | | | ...
大麦娱乐(01060) - 截至二零二五年十二月三十一日股份发行人的证券变动月报表
2026-01-05 09:33
股份發行人及根據《上市規則》第十九B章上市的香港預託證券發行人的證券變動月報表 截至月份: 2025年12月31日 狀態: 新提交 致:香港交易及結算所有限公司 公司名稱: 大麥娛樂控股有限公司 呈交日期: 2026年1月5日 I. 法定/註冊股本變動 | 1. 股份分類 | 普通股 | 股份類別 | 不適用 | | 於香港聯交所上市 (註1) | | 是 | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 證券代號 (如上市) | 01060 | 說明 | - | | | | | | | | | 法定/註冊股份數目 | | | 面值 | | 法定/註冊股本 | | | 上月底結存 | | | 38,000,000,000 | HKD | | 0.25 HKD | | 9,500,000,000 | | 增加 / 減少 (-) | | | | | | HKD | | | | 本月底結存 | | | 38,000,000,000 | HKD | | 0.25 HKD | | 9,500,000,000 | 本月底法定/註冊股本總額: HKD ...
大麦娱乐再涨超5% 全年票房突破500亿元大关 春节档临近有望延续观影热情
Zhi Tong Cai Jing· 2025-12-31 03:25
Group 1 - The core viewpoint of the article highlights the significant increase in the stock price of Damai Entertainment (01060), which rose over 5% and is currently trading at 0.94 HKD with a transaction volume of 1.41 billion HKD [1] - As of December 28, 2025, the total box office revenue for the New Year film season has surpassed 5 billion RMB, marking the highest figure for the same period in nearly eight years [1] - The total box office revenue for domestic films has exceeded 50 billion RMB, with total audience attendance reaching 1.194 billion [1] Group 2 - According to a report from Zhongyou Securities, there are currently 8 films planned for release during the 2026 Spring Festival, indicating a diverse range of genres and themes [1] - The report anticipates that the box office will continue to reflect the trend of "high-quality content attracting box office revenue," with a focus on the performance of high-quality and well-reviewed works [1] - The positive impact of "Zootopia 2" is noted, along with the upcoming Spring Festival, leading to recommendations for ticketing service companies such as Maoyan Entertainment and Damai Entertainment [1]
港股异动 | 大麦娱乐(01060)再涨超5% 全年票房突破500亿元大关 春节档临近有望延续观影热情
智通财经网· 2025-12-31 03:25
Group 1 - The stock of Damai Entertainment (01060) has increased by over 5%, currently trading at 0.94 HKD with a transaction volume of 1.41 billion HKD [1] - As of December 28, 2025, the total box office for the New Year film season has surpassed 5 billion RMB, marking the highest figure for this period in nearly 8 years [1] - The total box office for domestic films has exceeded 50 billion RMB, with total audience attendance reaching 1.194 billion [1] Group 2 - According to a report from Zhongyou Securities, there are currently 8 films planned for release during the 2026 Spring Festival [1] - The distribution of film genres during this period is expected to be diverse, with a continued trend of "high-quality content attracting box office" [1] - Companies such as Maoyan Entertainment and Damai Entertainment are recommended for attention due to the positive impact of "Zootopia 2" and the upcoming Spring Festival [1]
港股电影概念股多数上涨 大麦娱乐涨4.44%
Mei Ri Jing Ji Xin Wen· 2025-12-31 03:01
(文章来源:每日经济新闻) 每经AI快讯,港股电影概念股多数上涨,截至发稿,大麦娱乐(01060.HK)涨4.44%,报0.94港元;中国 星集团(00326.HK)涨4.42%,报2.6港元;猫眼娱乐(01896.HK)涨1.93%,报6.86港元。 ...
港股异动 | 电影概念股多数上涨 元旦影片已陆续定档 贺岁档票房表现强劲
智通财经网· 2025-12-31 02:43
据悉,2026年贺岁档期间,有超过70部中外影片密集上映,影片数量众多、类型丰富,题材涵盖历史、 悬疑、纪录、奇幻、公益等多元类型。招商证券指出,贺岁档票房表现强劲,后续还有大量优质影片即 将定档春节档,影视院线板块值得期待。 智通财经APP获悉,电影概念股多数上涨,截至发稿,大麦娱乐(01060)涨4.44%,报0.94港元;中国星 集团(00326)涨4.42%,报2.6港元;猫眼娱乐(01896)涨1.93%,报6.86港元。 消息面上,灯塔专业版数据显示,截至12月28日,2025年贺岁档(11月28日至12月31日)电影总票房已突 破50亿元大关。值得一提的是,进口动画电影《疯狂动物城2》票房即将突破40亿元,稳坐贺岁档票房 冠军宝座,并且在中国电影市场刷新了多项进口电影的历史纪录。业内人士表示,近几年电影市场一直 表现出赢家通吃的局面,2025年马太效应尤为明显。 ...
影视“IP热”2026年如何持续?
那么,进入2026年后,没有了《哪吒2》《疯狂动物城2》等爆款,IP的生意如何做下去,这会是摆在中 国影视人面前的一个课题。 不稳定的市场亟须稳定的收入 稳定的收入,对于过去几年的中国影视行业而言,十分难得。从上市公司的财报数据来看,国内几乎没 有在收入、净利润、经营活动产生的现金流净额等方面持续增长或保持稳定的影视公司,依赖出品的影 视剧,希冀成为爆款是过去几年的常态。 "这其实也是全球影视行业的常态,只不过像美国、日本等国的很多影视公司在IP授权、衍生业务方面 做得很成熟,所以收入多元,且相对稳定,即使做不到每年都增长,抗风险能力也比较强。"从事电影 制片的金妍说。 "影视内容的创作有非常高的不确定性,并且我们的投入也很大,周期也很长。如果你没有能够面向全 球的市场发行能力,这里面的风险是相对较高的。" 爱奇艺高级副总裁张航表示,"每一个观众看完了 剧集都会和剧中角色产生很强的情感连接,但是这部剧播完了以后连接就断掉了。在线下让观众能够持 续保持甚至能够更加增强这种情感连接,这样会创造一个新的消费场,反过来还会让这个IP的价值变得 更好,为后续IP内容的线上开发积累一些势能。" 在今年春节档,《哪吒2》在 ...
港股影视娱乐股集体走强,大麦娱乐涨超3%
Jin Rong Jie· 2025-12-30 04:19
Group 1 - The Hong Kong stock market saw a collective rise in the film and entertainment sector, with Emperor Culture Industry increasing nearly 9% [1] - Qinghua Holdings rose over 6%, while Gaoya Optical and Digital Kingdom increased by more than 5% and 4% respectively [1] - Other companies such as DaMai Entertainment, Shaw Brothers Holdings, China Star Group, Maoyan Entertainment, Huayi Brothers, and NetEase Cloud Music all experienced gains of over 1% [1]