Core Viewpoint - The company reported strong revenue growth in Q2 2025, primarily driven by online music services, despite declines in social entertainment and other service revenues [1][2]. Group 1: Financial Performance - Q2 2025 revenue reached 8.44 billion yuan, representing a year-over-year increase of 17.9% and a quarter-over-quarter increase of 14.8% [1]. - Q2 2025 gross margin was 44.4%, up 2.4 percentage points year-over-year and 0.3 percentage points quarter-over-quarter [1]. - Q2 2025 net profit attributable to shareholders (IFRS) was 2.41 billion yuan, a year-over-year increase of 43.2% but a quarter-over-quarter decrease of 43.9% [1]. - Adjusted net profit (Non-IFRS) for Q2 2025 was 2.57 billion yuan, up 37.4% year-over-year and 21.2% quarter-over-quarter [1]. - For Q3 2025, the company expects revenue to reach 8.26 billion yuan, a year-over-year increase of 17.7% but a quarter-over-quarter decrease of 2.2% [1]. Group 2: Online Music Segment - Q2 2025 online music revenue was 6.85 billion yuan, reflecting a year-over-year increase of 26.4% and a quarter-over-quarter increase of 18.1% [2]. - The company anticipates Q3 2025 online music revenue to be 6.75 billion yuan, a year-over-year increase of 23.2% but a quarter-over-quarter decrease of 1.5% [2]. - Q2 2025 monthly active users (MAU) for online music were 553 million, down 3.2% year-over-year and 0.4% quarter-over-quarter [2]. - Q2 2025 average revenue per paying user (ARPPU) was 11.7 yuan per month, up 9.3% year-over-year and 2.6% quarter-over-quarter [2]. Group 3: Social Entertainment Segment - Q2 2025 social entertainment revenue was 1.59 billion yuan, down 8.5% year-over-year but up 2.3% quarter-over-quarter [2]. - The company expects Q3 2025 social entertainment revenue to decline to 1.51 billion yuan, a year-over-year decrease of 1.9% and a quarter-over-quarter decrease of 5.2% [2]. Group 4: Future Outlook - The company projects net profits for 2025, 2026, and 2027 to be 11.6 billion, 11.1 billion, and 12.8 billion yuan respectively, with upward revisions based on increased music subscription rates [3]. - A target price of 112.8 HKD (102.6 CNY) is set for 2026, based on a P/E ratio of 29 times [3].

Core Viewpoint - The company reported strong Q2 2025 performance, exceeding expectations with significant revenue and profit growth, driven primarily by online music services and a diversified product offering [1][2] Financial Performance - In H1 2025, the company achieved revenue of 15.798 billion, a year-on-year increase of 13.43%, and a net profit of 6.7 billion, up 115.85% [1] - Q2 2025 revenue reached 8.442 billion, reflecting a year-on-year growth of 17.91%, while net profit was 2.409 billion, an increase of 43.22% [1] - Online music service revenue was 6.85 billion, growing 26.4% year-on-year, while social entertainment revenue declined by 8.5% to 1.59 billion [1] Revenue Drivers - The growth in online music services was attributed to a rapid increase in subscription revenue and steady growth in advertising services, artist merchandise, and live performances [1] - Subscription revenue for online music reached 4.38 billion, up 17.1%, driven by an increase in average revenue per paying user, which was 11.7, a 9.3% year-on-year increase [1] Margin Improvement - The gross margin for Q2 2025 was 44.4%, an increase of 2.4 percentage points, primarily due to the rapid growth in subscription and advertising revenue, optimizing the revenue structure [1] Future Outlook - The company plans to enhance its content ecosystem, provide customized support for domestic and international artists, and innovate product offerings to sustain long-term growth [2] - Short-term strategies include promoting internationalization of the Bubble community and enhancing the fan economy ecosystem [2] - Mid-term focus will be on deepening SVIP benefits and increasing investment in AI technology and expanding overseas markets [2] - Long-term goals involve building a comprehensive music entertainment ecosystem encompassing content, platform, social interaction, and performances to increase global market share [2] Investment Recommendation - The company maintains a solid industry position with robust growth, with projected EPS for 2025-2027 at 3.48, 3.29, and 3.72, respectively, and current stock price corresponding to PE ratios of 27X, 28X, and 25X [2]

Core Viewpoint - Tencent Music's Q2 revenue reached 8.44 billion yuan, representing a year-on-year increase of 17.9%, exceeding both the firm's and market expectations [1] - Non-IFRS net profit was 2.57 billion yuan, a year-on-year increase of 37.4%, also surpassing expectations, primarily due to better-than-expected non-subscription revenue from advertising, concerts, and artist merchandise [1] Financial Performance - The strong performance in non-subscription business led to an upward revision of Tencent Music's Non-IFRS net profit forecasts for 2025 and 2026 by 6.8% and 13.0%, respectively, to 9.46 billion yuan and 11.21 billion yuan [1] - The target price for H-shares has been raised by 43.1% to 114.5 HKD, while the target price for US shares has been increased by 42% to 29.4 USD [1]

Market Overview - Most large-cap stocks experienced declines, with HSBC Holdings closing at HKD 103.043, up 2.63% from the previous close, while Tencent Holdings closed at HKD 585.875, down 0.70% [1][2] Stock Performance Summary - Tencent Holdings (00700) latest price: HKD 590.000, change: +HKD 4.000 (+0.68%), ADR price: HKD 585.875, decline: -HKD 4.125 (-0.70%) [2] - Alibaba Group (09988) latest price: HKD 121.800, change: -HKD 1.900 (-1.54%), ADR price: HKD 119.737, decline: -HKD 2.063 (-1.69%) [2] - HSBC Holdings (00005) latest price: HKD 100.400, change: -HKD 0.315 (-0.31%), ADR price: HKD 103.043, increase: +HKD 2.643 (+2.63%) [2] - AIA Group (01299) latest price: HKD 76.900, change: +HKD 0.500 (+0.65%), ADR price: HKD 76.338, decline: -HKD 0.562 (-0.73%) [2] - Meituan (03690) latest price: HKD 124.400, change: +HKD 0.100 (+0.08%), ADR price: HKD 121.813, decline: -HKD 2.587 (-2.08%) [2] - NetEase (099999) latest price: HKD 207.800, change: -HKD 7.600 (-3.53%), ADR price: HKD 203.157, decline: -HKD 4.643 (-2.23%) [2] - Hong Kong Exchanges and Clearing (00388) latest price: HKD 439.200, change: -HKD 0.600 (-0.14%), ADR price: HKD 435.548, decline: -HKD 3.652 (-0.83%) [2] - Ping An Insurance (02318) latest price: HKD 57.900, change: +HKD 1.100 (+1.94%), ADR price: HKD 57.146, decline: -HKD 0.754 (-1.30%) [2] - JD.com (09618) latest price: HKD 125.100, change: -HKD 2.300 (-1.81%), ADR price: HKD 123.693, decline: -HKD 1.407 (-1.13%) [2] - Kuaishou Technology (01024) latest price: HKD 75.200, change: +HKD 0.250 (+0.33%), ADR price: HKD 74.811, decline: -HKD 0.389 (-0.52%) [2]

Group 1 - The core viewpoint of the report is that due to a more optimistic outlook on Tencent Music's non-subscription business, the earnings forecasts for 2025-2027 have been raised by 5%, 7%, and 6% respectively [1] - The valuation benchmark year has been updated to 2026, with the price-to-earnings ratio increased from 24 times to 28 times, resulting in a target price increase of 47%, from HKD 75.66 to HKD 111.2 [1] - The report highlights that Tencent Music has a unique business model and diversified revenue sources, leading to sustainable profit growth prospects and improved transparency, thus maintaining an "outperform" rating [1] Group 2 - Tencent Music's Q2 performance exceeded expectations, with the ARPPU-driven strategy proving effective, supported by a vibrant music content ecosystem and fan economy [1] - For Q3, the company is expected to achieve a revenue growth of 17% year-on-year, reaching RMB 8.21 billion, with a net increase of 1.3 million music subscriptions, totaling 125.7 million [1] - The ARPPU is projected to grow by 10% year-on-year to RMB 11.90, and the adjusted net profit for Q3 is anticipated to increase by 32% year-on-year to RMB 2.39 billion [1]

Core Viewpoint - Jianyin International has raised its earnings forecasts for Tencent Music (01698) for 2025-2027 by 5%, 7%, and 6% respectively, due to a more optimistic outlook on the company's non-subscription business [1] Group 1: Earnings Forecasts and Valuation - The valuation benchmark year has been updated to 2026, with the price-to-earnings (P/E) multiple increased from 24 times to 28 times, resulting in a target price increase of 47%, from HKD 75.66 to HKD 111.2 [1] - The company is recognized for its unique business model and diversified revenue sources, leading to sustainable and transparent profit growth prospects [1] Group 2: Recent Performance and Future Expectations - Tencent Music's Q2 performance exceeded expectations, with the strategy driven by ARPPU proving effective, supported by a vibrant music content ecosystem and fan economy [1] - For Q3, revenue is expected to grow by 17% year-on-year to RMB 8.21 billion, with a net increase of 1.3 million music subscriptions, totaling 125.7 million, and ARPPU projected to rise by 10% to RMB 11.90 [1] - Adjusted net profit for Q3 is anticipated to increase by 32% year-on-year to RMB 2.39 billion [1]

Investment Rating - The report maintains a "Buy" rating for Tencent Music [5] Core Views - The growth of online music paid users and ARPPU is expected to drive an increase in online music revenue, leading to improved profit margins. The forecasted net profit for 2025-2027 is adjusted to 11.6 billion, 11.1 billion, and 12.8 billion yuan respectively, up from previous estimates due to higher music membership payment rates and adjustments in social entertainment revenue [2] - The target price is set at 112.8 HKD (102.6 RMB) based on a P/E ratio of 29 times for 2026 [2] Financial Performance Summary - For 2023A, the total revenue is projected at 27.75 billion yuan, with a year-on-year decline of 2.1%. Revenue is expected to grow to 32.62 billion yuan in 2025E, reflecting a 14.8% increase [3][11] - The operating profit for 2023A is 4.78 billion yuan, with a significant year-on-year growth of 48.5%. It is expected to reach 9.83 billion yuan by 2025E, a 33.7% increase [3][11] - The net profit attributable to the parent company for 2023A is 4.92 billion yuan, with a year-on-year growth of 33.8%. The forecast for 2025E is 11.55 billion yuan, representing a 73.9% increase [3][11] - The gross margin is expected to improve from 35.3% in 2023A to 44.4% in 2025E, while the net margin is projected to rise from 17.7% to 35.4% over the same period [3][11] - The report anticipates a rise in online music revenue to 68.5 billion yuan in Q2 2025, a year-on-year increase of 26.4% [8] - The average revenue per paying user (ARPPU) is expected to increase to 11.9 yuan per month in Q3 2025, up from 11.7 yuan in Q2 2025 [8]

Investment Rating - The report assigns a "Buy" rating to the company, indicating a positive outlook for the stock price over the next six months [3]. Core Insights - The company's Q2 2025 performance exceeded expectations, with revenue of 8.442 billion and a year-on-year growth of 17.91%, while net profit reached 2.409 billion, up 43.22% year-on-year [2]. - Online music service revenue was a significant contributor, amounting to 6.85 billion, reflecting a 26.4% increase year-on-year, driven by growth in subscription and advertising revenues [2]. - The gross margin improved to 44.4%, up 2.4 percentage points year-on-year, attributed to the growth in subscription and advertising revenues [2]. - The company aims to enhance its content ecosystem and expand its international presence, focusing on fan economy and live performances for diversified growth [2]. Financial Summary - For H1 2025, the company reported total revenue of 15.798 billion, a 13.43% increase year-on-year, and a net profit of 6.7 billion, up 115.85% year-on-year [1]. - The projected EPS for 2025-2027 is 3.48, 3.29, and 3.72 respectively, with corresponding PE ratios of 27X, 28X, and 25X [3]. - The company is expected to achieve a revenue of 31.34 billion in 2025, with a net profit of 10.791 billion, reflecting a growth rate of 62.42% [4].

Core Viewpoint - Tencent Music's Q2 total revenue increased by 18% year-on-year to 8.44 billion yuan, and non-IFRS net profit rose by 37% year-on-year to 2.57 billion yuan, exceeding market expectations by 6% and 13% respectively, driven by strong growth in non-subscription music revenue [1] Group 1 - The company is expected to maintain growth momentum in its online music business, with projected Q3 total revenue and non-IFRS net profit increasing by 17% and 28% year-on-year respectively [1] - Earnings forecasts for 2025-2027 have been raised by 6-10%, based on the synergy effects from artist-related merchandise, offline performances, and music subscription services [1] - The target price for Tencent Music's US stock has been raised from $17.5 to $29.5, maintaining a "Buy" rating [1]

Investment Rating - The report maintains a "Buy" rating for Tencent Music (TME.N) [4][6]. Core Insights - Tencent Music's total revenue for Q2 2025 reached 8.44 billion RMB, a year-over-year increase of 17.9%, exceeding Bloomberg's consensus estimate of 7.99 billion RMB, primarily driven by unexpected growth in non-subscription revenue [2]. - The adjusted net profit attributable to shareholders for Q2 2025 was 2.57 billion RMB, reflecting a year-over-year increase of 37.4%, surpassing the expected 2.27 billion RMB [2]. - The online music revenue accounted for 6.85 billion RMB, up 26.4% year-over-year, representing 81% of total revenue, while social entertainment services and other revenues declined by 8.5% due to adjustments in live streaming features and stricter compliance measures [2][3]. Revenue Structure Summary - Subscription revenue reached 4.38 billion RMB, growing 17.1% year-over-year, with a music MAU of 553 million, a decrease of 3.2% year-over-year, and a total of 12.4 million paying subscribers, an increase of 6.3% year-over-year [3]. - Non-subscription revenue was 2.47 billion RMB, showing a significant growth of approximately 47%, highlighting the company's strong artist resource integration capabilities [3]. - Advertising revenue grew by 36% year-over-year, driven by increased ad placements and enhanced user engagement, particularly during the 618 shopping festival [3]. Expense and Profitability Summary - Total expenses for Q2 2025 were 1.15 billion RMB, remaining relatively stable, with marketing expenses increasing by 3% to 216 million RMB [4]. - The report anticipates a slight decline in gross margin in Q3 2025 due to the rising proportion of non-subscription business, but expects an overall improvement in gross margin for the year [4]. Profit Forecast and Valuation Summary - The adjusted net profit forecasts for 2025-2027 have been revised upward to 9.84 billion RMB, 11.51 billion RMB, and 12.98 billion RMB, reflecting increases of 5.2%, 5.5%, and 3.9% respectively from previous estimates [4]. - The projected revenue for 2025 is 32.70 billion RMB, with a growth rate of 15.1% [5].