Core Viewpoint - The intelligent fitness industry in China is rapidly growing, driven by increasing health awareness and the demand for personalized and efficient fitness solutions. The market size is projected to reach 52.3 billion yuan in 2024, reflecting a year-on-year increase of 50.29% [1][13]. Industry Overview - Intelligent fitness, also known as smart fitness or AI fitness, combines the latest technology with traditional exercise to provide personalized fitness guidance through virtual coaches and smart devices [3][8]. - The user base for fitness activities in China has expanded significantly, with the number of fitness participants growing from 249 million in 2017 to an estimated 407 million by 2024, increasing the penetration rate from 17.8% to 28.8% [11][13]. Market Dynamics - The intelligent fitness market is characterized by a diverse range of hardware and software suppliers, including components like chips, sensors, and smart devices, as well as software solutions for data management and user interaction [8][20]. - The industry is supported by government policies aimed at promoting health and fitness, including initiatives to enhance smart sports equipment and facilities [5][20]. Competitive Landscape - The market is dominated by several key players, including Beijing Calorie Information Technology Co., Ltd., Le Dong Tian Xia (Beijing) Sports Technology Co., Ltd., and Qingdao Inpace Health Technology Co., Ltd., among others [15][17]. - Companies are leveraging technology innovation and brand development to capture market share, while new entrants are continuously emerging, altering the competitive dynamics [15][21]. Future Trends - The government is expected to continue increasing support for the intelligent fitness sector, with more policies to encourage healthy lifestyles and the integration of new technologies like 5G into fitness solutions [20][21]. - Cross-industry collaborations are anticipated to emerge, particularly with healthcare and rehabilitation sectors, creating new opportunities for growth and innovation within the intelligent fitness industry [21][22].

Core Viewpoint - The Chinese community sports industry has entered a new stage of high-quality development, characterized by accelerated facility network formation, innovative service model upgrades, and deep integration of the industrial ecosystem. The dual drivers of policy dividends and consumption upgrades have led to increased investment activity in the industry, with an expected investment amount of 19.596 billion yuan in 2024, representing a year-on-year growth of 14.73% [1][13]. Industry Overview - Community sports primarily serve community residents, utilizing community spaces and resources to organize sports activities that meet fitness needs, promote physical and mental health, and enhance community cohesion. It can be categorized into fitness-oriented, competition-oriented, and comprehensive service community sports [2]. Industry Development History - The development of the Chinese community sports industry has gone through four stages: 1. Spontaneous formation (1986-1995) 2. Government promotion (1995-1997) 3. Accelerated development (1997-2008) 4. Rapid development (2008-present) [4][5][6]. Industry Status - The community sports industry is experiencing high-quality development, with significant features such as accelerated facility network formation, innovative service model upgrades, and deep industrial ecosystem integration. The government has emphasized building a higher-level public service system for national fitness [13]. Industry Chain - The upstream of the community sports industry chain includes sports venue and facility construction, sports goods and equipment manufacturing, event IP and content production, and professional talent training. The midstream focuses on community sports service operations, while the downstream serves community residents and sports enthusiasts [8][9]. Key Enterprises - The competitive landscape of the community sports industry is characterized by the coexistence of diverse entities and gradually increasing market concentration. Leading companies like Zhongti Industry and Lisheng Sports leverage their financial and resource advantages to expand market share through brand chains and digital platforms [15][17]. Industry Development Trends 1. **Policy and Technology Dual Drive**: The community sports industry is accelerating towards smart and digital directions, with government policies promoting the construction of digital fitness service platforms and integrating advanced technologies like AI and IoT [21]. 2. **Diversified Service Scenarios**: Community sports services are evolving from single fitness functions to a composite ecosystem that includes health management, social interaction, and commerce, driven by rising health demands [22]. 3. **Market Penetration and Regional Balance**: Policies are increasingly favoring third- and fourth-tier cities and rural areas, becoming new growth points for the community sports industry, with a goal of achieving over 95% coverage of community sports facilities by 2025 [23].

证券代码：605299 证券简称：舒华体育 公告编号：2025-029 舒华体育股份有限公司 关于参加福建辖区上市公司 2025 年投资者 网上集体接待日活动的公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述 或者重大遗漏，并对其内容的真实性、准确性和完整性依法承担法律责任。 为进一步加强与投资者的互动交流，舒华体育股份有限公司（以下简称"公 司"）将参加由福建监管局指导，福建省上市公司协会主办与深圳市全景网络有 限公司联合举办的"2025 年福建辖区上市公司投资者网上集体接待日活动"，现 将有关事项公告如下： 本次活动将采用网络远程的方式举行，投资者可登录"全景路演"网站 （http://rs.p5w.net），或关注微信公众号：全景财经，或下载全景路演 APP，参与 本次互动交流，活动时间为 2025 年 5 月 14 日（周三）15:30-17:00。届时公司高 管将在线就公司 2024 年度以及 2025 年第一季度业绩、公司治理、发展战略、经 营状况、股权激励和可持续发展等投资者关心的问题，与投资者进行沟通与交流， 欢迎广大投资者踊跃参与! 特此公告。 舒华体育股份有限公司董 ...

本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述 或者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 重要内容提示： | 回购方案首次披露日 | 2025/3/12 | | --- | --- | | 回购方案实施期限 | 2025/3/10~2026/3/9 | | 预计回购金额 | 2,000万元~4,000万元 | | 回购用途 | □减少注册资本 √用于员工持股计划或股权激励 □用于转换公司可转债 | | | □为维护公司价值及股东权益 | | 累计已回购股数 | 68.52万股 | | 累计已回购股数占总股本比例 | 0.17% | | 累计已回购金额 | 548.96万元 | | 实际回购价格区间 | 7.40元/股~9.1957元/股 | 证券代码：605299 证券简称：舒华体育 公告编号：2025-028 舒华体育股份有限公司 关于以集中竞价交易方式回购股份的进展公告 一、回购股份的基本情况 舒华体育股份有限公司（以下简称"公司"）于 2025 年 3 月 10 日分别召开 第四届董事会第十五次会议、第四届监事会第十五次会议，审议通过了《关于以 集中竞价交易方式 ...

证券代码：605299 证券简称：舒华体育 公告编号：2025- 027 舒华体育股份有限公司 2024年年度权益分派实施公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述或者重大遗漏，并对其内容 的真实性、准确性和完整性承担法律责任。 重要内容提示： ● 每股分配比例 A股每股现金红利0.2元 一、通过分配方案的股东大会届次和日期 本次利润分配方案经舒华体育股份有限公司（以下简称"公司"）2025年4月2日的2024年年度股东大会审 议通过。 二、分配方案 1.发放年度：2024年年度 2.分派对象： 截至股权登记日下午上海证券交易所收市后，在中国证券登记结算有限责任公司上海分公司（以下简 称"中国结算上海分公司"）登记在册的本公司全体股东。但公司存放于回购专用证券账户的股份不参与 本次利润分配。 3.差异化分红送转方案： ● 相关日期 ■ ● 差异化分红送转： 是 每股的现金红利=参与分配的股本总数×实际分派的每股现金红利÷总股本 =410,714,390*0.20÷411,629,449≈0.1996元/股。 综上，公司除权除息参考价格=（前收盘价格-0.1996）÷（1+0）元/ ...

中国北京市朝阳区建国路 77 号华贸中心 3 号写字楼 34 层 邮政编码 100025 电话: （8610）58091000 传真: （8610）58091100 北京市竞天公诚律师事务所 关于舒华体育股份有限公司差异化分红事宜的法律意见书 致：舒华体育股份有限公司 北京市竞天公诚律师事务所（以下简称"本所"）接受舒华体育股份有限公 司（以下简称"公司"或"舒华体育"）的委托，并根据《中华人民共和国公司 法》（以下简称"《公司法》"）、《中华人民共和国证券法》（以下简称"《证 券法》"）、《上市公司股份回购规则》、《上海证券交易所上市公司自律监管 指引第 7 号——回购股份》（以下简称"《回购股份指引》"）等有关法律、法 规和其他规范性文件以及《舒华体育股份有限公司公司章程》（以下简称"《公 司章程》"）的规定，就公司 2024 年度利润分配涉及的差异化分红（以下简称 "本次差异化分红"）相关事宜出具本法律意见书。 为出具本法律意见书之目的，本所律师审查了与本次差异化分红相关的文件 及资料，并已得到公司以下保证：公司已经提供了本所为出具本法律意见书所必 需的原始书面材料、副本材料、复印材料、确认函或证明。公 ...

证券代码：605299 证券简称：舒华体育 公告编号：2025- 027 舒华体育股份有限公司2024年年度权益分派实施公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述或者重大遗 漏，并对其内容的真实性、准确性和完整性承担法律责任。 重要内容提示： 每股分配比例 A 股每股现金红利0.2元 相关日期 | 股份类别 | 股权登记日 | 最后交易日 | 除权（息）日 | 现金红利发放日 | | --- | --- | --- | --- | --- | | Ａ股 | 2025/5/8 | － | 2025/5/9 | 2025/5/9 | 差异化分红送转： 是 以本次分红派息时的股权登记日登记在册的总股本扣除回购专户已回购后股份余额为基 础，向全体股东派发现金红利每股 0.20 元（含税），合计派发现金红利 82,142,878 元（含税）。 1. 发放年度：2024年年度 2. 分派对象： （2）差异化分红的计算依据 根据《上海证券交易所交易规则》《上海证券交易所上市公司自律监管指南第 2 号——业 务办理：第五号——权益分派》等规定，公司按照以下公式计算除权除息开盘参考价： 根据实际分 ...

4月25日至27日，第85届中国教育装备展在天津国家会展中心火热举行。舒华体育SHUA携校园智能健 身器械重磅亮相，紧扣"体教融合"与"AI智领健康未来"两大核心主题，通过科技不断赋能教育，持续推 动校园体育智慧化、科学化地迈步前行。 当前，体育在中考录取计分中与语数外等主科比肩，高校也在将学生体育情况纳入综合素质评价体系。 面对这一新趋势，舒华体育积极响应政策导向，通过创新产品与科学解决方案，为校园体育建设注入源 源不断的动力。 此次展会，舒华推出专为中高考体测设计的专业跑步机，精准适配800/1000米考试项目，在帮助学生以 更科学的方式提升跑步成绩。测试过程中，设备实时记录训练数据，师生能直观看到成绩与进步轨迹。 与此同时，舒华正同步打造专业在线课程平台，学生根据个体差异制定个性化训练方案，提升体能的同 时增强学习主动性。 此外，展会上展出的舒华V10高端智能跑步机和X5智能跑步机接入DeepSeek平台，打造新一代"AI健身 助手"，实时生成个性化方案并提供语音指导，在校园体育场景中发挥积极作用，真正助力科学健身融 入日常校园生活，开启活力学习新篇章。 在面对引体向上、仰卧起坐等常见难点项目时，舒华星 ...

登录新浪财经APP 搜索【信披】查看更多考评等级 证券代码：605299 证券简称：舒华体育 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述或者重大遗漏，并对其内容 的真实性、准确性和完整性承担法律责任。 重要内容提示 公司董事会、监事会及董事、监事、高级管理人员保证季度报告内容的真实、准确、完整，不存在虚假 记载、误导性陈述或重大遗漏，并承担个别和连带的法律责任。 公司负责人张维建、主管会计工作负责人傅建木及会计机构负责人（会计主管人员）方垂琳保证季度报 告中财务信息的真实、准确、完整。 第一季度财务报表是否经审计 □是 √否 一、主要财务数据 (一)主要会计数据和财务指标 单位：元 币种：人民币 ■ (二)非经常性损益项目和金额 □适用 √不适用 (三)主要会计数据、财务指标发生变动的情况、原因 √适用 □不适用 ■ 二、股东信息 (一)普通股股东总数和表决权恢复的优先股股东数量及前十名股东持股情况表 单位：股 √适用 □不适用 单位:元 币种:人民币 ■ 对公司将《公开发行证券的公司信息披露解释性公告第1号一一非经常性损益》未列举的项目认定为非 经常性损益项目且金额重大的，以及将《公 ...

Financial Performance - The company's revenue for Q1 2025 was ¥271,157,632.38, a slight decrease of 0.01% compared to ¥271,184,338.90 in the same period last year[5] - Net profit attributable to shareholders decreased by 41.58% to ¥7,777,250.58 from ¥13,313,177.54 year-on-year[5] - The net profit after deducting non-recurring gains and losses was ¥7,309,465.13, down 35.22% from ¥11,284,262.74 in the previous year[5] - Basic and diluted earnings per share decreased by 41.67% to ¥0.0189 from ¥0.0324 year-on-year[5] - The weighted average return on equity decreased by 0.41 percentage points to 0.60% from 1.01%[5] - Net profit for Q1 2025 was CNY 7,777,250.58, down 41.8% from CNY 13,313,177.54 in Q1 2024[21] - Basic and diluted earnings per share for Q1 2025 were both CNY 0.0189, compared to CNY 0.0324 in Q1 2024, a decrease of 41.5%[22] Cash Flow - The net cash flow from operating activities was negative at -¥72,521,076.97, compared to -¥31,562,272.60 in the same period last year[5] - Cash flow from operating activities for Q1 2025 was negative at CNY -72,521,076.97, compared to CNY -31,562,272.60 in Q1 2024[26] - The company's cash flow from financing activities was negative at -¥45,321,827.56, compared to -¥66,204,467.87 in the previous period[27] - The company experienced a negative net increase in cash and cash equivalents of ¥23,633,938.06 in Q1 2025, compared to a negative increase of ¥6,254,740.69 in Q1 2024[38] Assets and Liabilities - Total assets decreased by 6.88% to ¥1,886,263,168.22 from ¥2,025,536,312.37 at the end of the previous year[6] - Total current assets decreased from RMB 1,238,995,342.24 to RMB 1,104,478,190.64, a decline of about 10.83%[15] - Total liabilities decreased from RMB 742,991,507.70 to RMB 596,541,730.76, a reduction of approximately 19.68%[16] - The total assets as of March 31, 2025, amounted to ¥1,803,833,173.50, down from ¥1,846,030,408.72 as of December 31, 2024[30] - The company's total liabilities decreased to ¥688,301,836.85 from ¥730,237,821.99 in the previous period[30] Expenses - The company's sales expenses increased by 19.16% due to higher personnel costs and increased marketing expenses[9] - Research and development expenses rose by 42.25%, amounting to an increase of ¥3,458,400 compared to the previous year[9] - Total operating costs increased to CNY 260,313,577.24 in Q1 2025 from CNY 255,233,429.89 in Q1 2024, an increase of 1.42%[20] - Research and development expenses for Q1 2025 were CNY 11,643,492.71, up from CNY 8,185,099.02 in Q1 2024, an increase of 42.5%[20] - The company's inventory increased to ¥195,055,239.22 from ¥177,155,776.65 in the previous period[28] Shareholder Information - Total number of common shareholders at the end of the reporting period is 17,949[11] - The largest shareholder, Jinjiang Shuhua Investment Development Co., Ltd., holds 266,983,760 shares, accounting for 64.86% of total shares[11] Other Information - The company reported a total non-recurring gains and losses of ¥467,785.45 after tax adjustments[9] - The company has no significant changes in the number of shareholders participating in margin trading and securities lending[12] - The company reported no significant business situation changes during the reporting period[12]