（文章来源：证券日报） 证券日报网讯 2月10日，新时达在互动平台回答投资者提问时表示，海尔拥有全球供应链、数字化营 销、精益管理、品牌资源等各项能力，能够帮助公司提升资产管理效率，提高核心技术壁垒，把握新兴 市场机遇。目前各项协作正在陆续开展中，有关公司经营情况请以公司指定信息披露媒体巨潮资讯网披 露的定期报告为准。 ...

海尔智家（600690）(06690)发布公告，于2026年2月9日，该公司斥资8.21万欧元回购4万股股份，每股 回购价2.047-2.0635欧元。 ...

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智通财经APP讯，海尔智家(06690)发布公告，于2026年2月9日，该公司斥资8.21万欧元回购4万股股 份，每股回购价2.047-2.0635欧元。 ...

FF305 翌日披露報表 (股份發行人 ── 已發行股份或庫存股份變動、股份購回及/或在場内出售庫存股份) 表格類別： 股票 狀態： 新提交 公司名稱： 海爾智家股份有限公司 呈交日期： 2026年2月10日 如上市發行人的已發行股份或庫存股份出現變動而須根據《香港聯合交易所有限公司（「香港聯交所」）證券上市規則》(「《主板上市規則》」)第13.25A條 / 《香港聯合交易所有限公司GEM證券 上市規則》(「《GEM上市規則》」)第17.27A條作出披露，必須填妥第一章節 。 | 第一章節 | | | | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | | 1. 股份分類 | 普通股 | 股份類別 | 其他類別 (請註明) | | 於香港聯交所上市 | 否 | | | 證券代號 (如上市) | 690D | 說明 | | 普通股- D股面值每股人民幣1元 (於法蘭克福證劵交易所上市) | | | | | A. 已發行股份或庫存股份變動 | | | | | | | | | | | | 已發行股份（不包括庫存股份）變動 | | 庫存股份變動 | ...

Core Insights - The integration of AI technology into daily life is shifting consumer expectations of "home" from mere functional spaces to emotional and healing "lifestyle solution spaces" [1] - The competition logic in the home appliance and furniture industry is evolving from a focus on product performance to a comprehensive competition involving experiential scenarios, emotional connections, and holistic service capabilities [1] Group 1: Consumer Trends - The core trend in home consumption is evolving towards creating "meta scenarios," where the demand for "rituals" shifts from social display to self-care, making "home" a sanctuary for emotional connections [2] - Brands are increasingly collaborating to align with this trend, as seen in Midea's thematic participation in the "Peak 24 Hours" event, which aimed to elevate the product experience into a healing space [2] - The personalization of smart appliances is emerging as a new consumer trend, with brands like Casarte and AUX creating products tailored to specific family scenarios [2] Group 2: Service and Marketing Innovations - Service capability is becoming a new competitive advantage for brands, with companies like Hisense and TCL focusing on integrating consumer needs with technology [3] - Marketing strategies have shifted from traditional advertising to interactive, emotional, and scenario-based communication, exemplified by JD and TCL's "Champion China Tour" event [3] - The collaboration between JD and brands like Lin's Home focuses on creating immersive experiences that blend online and offline interactions, enhancing brand effectiveness [3] Group 3: Future Industry Outlook - Industry leaders agree that the home appliance and furniture sector will evolve towards greater intelligence, personalization, and a focus on holistic value [4] - The future of manufacturing is centered on creating better consumer experiences, as emphasized by Hisense's commitment to enhancing life quality [4] - JD's "Peak 24 Hours" IP is redefining the concept of "home" as a comprehensive carrier of emotions, life renewal, and self-realization, positioning itself as an enabler and co-builder in the industry [4]

Group 1 - The core viewpoint of the news is the performance and characteristics of the Hong Kong Dividend ETF (工银, 159691), which has shown a slight increase in scale despite a decrease in shares this year [1][2]. - As of February 9, 2023, the fund's latest share count is 6.251 billion, with a total scale of 8.709 billion yuan, reflecting a 4.27% decrease in shares and a 3.24% increase in scale since the end of 2022 [1]. - The fund has a management fee rate of 0.45% per year and a custody fee rate of 0.07% per year, with its performance benchmark being the adjusted return of the CSI Hong Kong Stock Connect High Dividend Select Index [1]. Group 2 - The current fund managers are Liu Weilin, He Shun, Zhao Xu, and Jiao Wenlong, with Liu Weilin managing the fund since its inception and achieving a return of 40.69% [2]. - The top holdings of the fund include China National Offshore Oil Corporation (14.55%), China Shenhua Energy (9.65%), and China Pacific Insurance (8.90%), among others, with significant market values for each [3]. - The fund's recent trading activity shows a cumulative transaction amount of 9.096 billion yuan over 27 trading days this year, with an average daily transaction amount of 3.37 million yuan [1].

Investment Rating - The report maintains a positive outlook on the home appliance industry, particularly for major players in the white goods sector, indicating a favorable investment environment for 2025 [3][5][6]. Core Insights - The home appliance sector is expected to benefit from the continuation of the "trade-in" policy and improvements in overseas production capacity, leading to enhanced profitability in the supply chain [2][5]. - The report highlights three main investment themes: 1. **Dividend**: Major white and black appliance companies are characterized by low valuations, high dividends, and stable growth, providing a high margin of safety and significant elasticity in stock prices [6][7]. 2. **Technology**: Core component manufacturers are transitioning into emerging tech fields such as robotics and semiconductor cooling, seeking cross-industry growth [7]. 3. **Export**: Recovery in export demand and sustained domestic sales of new products, particularly in the small appliance sector, are expected to drive growth [7]. Summary by Sections 1. White Goods and Components - In 2025, the air conditioning sector is projected to produce 195.37 million units, a 3% year-on-year decline, while sales are expected to reach 198.39 million units, down 1% year-on-year, with domestic sales increasing by 1% [5][13]. - The average price of white goods is declining due to high base effects from the trade-in policy, with air conditioning prices dropping by 13% year-on-year [23][24]. 2. Kitchen Appliances - The kitchen appliance sector is experiencing a recovery driven by real estate and trade-in policies, with online sales of range hoods and gas stoves increasing by 7.9% and 1.7% respectively in 2025 [33][34]. - Major companies like Boss Electric and Vatti are leveraging trade-in policies to boost sales, with Boss Electric maintaining a leading market share in range hoods [35][36]. 3. Small Appliances - The small appliance sector is seeing a revival due to the trade-in policy, with significant growth in cleaning appliances, although overall market consumption remains subdued [6][7]. - Companies like Roborock and Ecovacs are expected to benefit from high demand for new products, with projected revenue growth of 34% and 12% respectively in Q4 2025 [5][7]. 4. New Displays and Lighting - The emerging display sector is at a turning point, while the lighting industry is anticipated to see growth as it awaits market recovery [6][7]. - Companies like Hisense and OP Lighting are expected to experience revenue declines in Q4 2025, with projections of -10% and -2% respectively [6][7]. 5. Investment Highlights - The report recommends a combination of leading white goods companies such as Haier, Midea, and Gree, along with Hisense, as they are currently undervalued and offer stable growth prospects [6][7]. - The report also emphasizes the importance of component manufacturers adapting to new technologies and markets, with companies like Huaxiang and Sanhua expected to see significant growth in their respective sectors [7][29][30].

Core Insights - JD.com is currently running a major promotional event called the "Home Appliances and Home Super Flash Sale Day," which features significant discounts and various promotional offers for consumers [1][5] - The event includes a combination of flash sales, government subsidies, and additional discounts, making it an attractive opportunity for consumers to purchase goods at reduced prices [1][5] Group 1: Promotional Details - The flash sale will feature a wide range of products, from small household items to large appliances, with discounts reaching up to 50% or more [1][3] - Specific products highlighted include a red sandalwood chopstick gift set priced at 1 yuan during the sale, down from a regular price of 59.9 yuan, and a 100% Xinjiang cotton towel also available for 1 yuan [3][4] - Other notable items include a bedding set reduced from 539.9 yuan to 107 yuan, a learning desk lamp from 199 yuan to 79 yuan, and a heating appliance from 250 yuan to 125 yuan [4][5] Group 2: Logistics and Consumer Experience - JD.com is enhancing its logistics services to ensure timely delivery even in rural areas, facilitating easier access for consumers to purchase their New Year goods [1][5] - The promotional event is designed to cater to the festive season, encouraging consumers to refresh their homes and create a warm atmosphere for family gatherings [4][5] - The sale is set to take place on February 11, providing a convenient platform for consumers to access quality products at competitive prices through the JD.com app [1][5]

Investment Rating - The report does not explicitly provide an investment rating for the smart home appliance industry. Core Insights - The Chinese home appliance market is transitioning from scale expansion to quality upgrades, with a focus on deep competition driven by changing demand structures [3] - Generation Z is becoming the new consumer driving force, shifting the consumption logic towards emotional value, personalization, and aesthetic appeal [4] - Consumers are moving from external display to internal experience, emphasizing the need for brands to innovate based on local user demands [5] - Companies need to build a forward-looking insight system to identify future opportunities amidst market changes [5] - The focus on sustainable growth and core competitiveness is essential, guiding product innovation and brand communication [6] Summary by Sections Market Trends - The market is experiencing a "micro-segmentation" wave, moving away from universal big-ticket items to innovative product categories that match the evolving lifestyle and spatial needs of Chinese consumers [9][19] - The demand for personalized appliances is increasing, with a significant portion of consumers willing to invest in products that cater to individual preferences [26] Design and Aesthetics - Home appliance design is undergoing a revolution towards "de-industrialization," aiming for seamless integration with home environments and visual subtlety [11][35] - Aesthetic appeal is becoming a key factor in purchasing decisions, with 84% of consumers considering appearance and 69% willing to pay more for aesthetically pleasing products [36] Functionality and User Experience - Functionality remains a critical consideration for consumers, but its definition is evolving to include emotional and experiential aspects [12][86] - The demand for "zero-maintenance" solutions is rising, with consumers seeking appliances that require minimal user intervention [99][101] Health and Wellness - Health has become a core value in home appliances, with consumers increasingly focused on products that enhance both physical and mental well-being [111][113] - There is a growing expectation for appliances to provide proactive health management solutions, moving beyond basic functionality [113] Smart Home Integration - The shift from isolated smart devices to interconnected home ecosystems is a significant trend, with consumers desiring seamless, intuitive interactions [135][138] - AI is expected to play a crucial role in enhancing user experience by predicting needs and providing personalized services [140]