Core Viewpoint - The Sichuan Provincial Migrant Workers Work Leading Group has announced the first batch of "Chuan-Zhao" characteristic labor service brands, aiming to enhance the quality of employment and income levels for migrant workers in the province [1][5]. Group 1: Announcement of Labor Brands - A total of 20 characteristic labor service brands have been recognized, including brands from Chengdu, Zigong, and other cities [1]. - The initiative is part of the implementation of national policies aimed at promoting rural talent revitalization and improving migrant workers' employment quality [1][4]. Group 2: Selection Criteria - The selection of the first batch of "Chuan-Zhao" brands was based on four criteria: regional characteristics, government support, output scale, and protection of workers' rights [2]. - A total of 126 brands were recommended for evaluation, with 46 disqualified due to negative social feedback [2][3]. Group 3: Evaluation Process - An expert evaluation team was formed to score and rank the shortlisted 80 brands, ultimately selecting 20 for the final list [3]. Group 4: Significance of Labor Brands - Labor brands are seen as crucial for stabilizing and expanding employment, with national policies integrating labor brand development into planning [4][5]. - The establishment of these brands is expected to contribute significantly to poverty alleviation and rural revitalization efforts [5]. Group 5: Government Support and Initiatives - The Sichuan government is committed to integrating labor brand development into local economic and social development plans, providing financial support for training and promotion [7][8]. - The province aims to cultivate a strong labor brand ecosystem, focusing on sectors like construction, home services, and cultural heritage [7].

Core Viewpoint - Qinghai Province has prioritized employment as a key aspect of economic and social development, implementing various strategies to enhance job opportunities and stabilize the labor market [6][7][11]. Employment Statistics - The province has created 324,000 new urban jobs and facilitated 5.472 million instances of labor transfer from rural areas during the "14th Five-Year Plan" period [6]. - The employment support policies have resulted in the disbursement of 4.4 billion yuan in employment subsidies and a reduction of 3.035 billion yuan in unemployment insurance fees [7]. Policy Measures - Qinghai has introduced a comprehensive set of policies, including the "decrease, return, supplement, and improve" strategy, to stabilize market entities and, consequently, employment [7]. - The province has established 745 public employment service institutions and created 35 gig markets to enhance employment services [7]. Labor Brand Development - Qinghai has developed 43 provincial labor brands, such as "Qinghai Noodle" and "Qing Embroidery," which have significantly contributed to job creation, with over 480,000 rural laborers benefiting annually [9][10]. - The "Qinghai Noodle" brand alone supports over 200,000 jobs through its 37,000 outlets nationwide [10]. Focus on Key Groups - The province has successfully facilitated employment for 65,000 recent graduates, maintaining a job placement rate of over 90% [12]. - Targeted support has been provided to 196,700 unemployed individuals and 61,500 people facing employment difficulties [13]. Transition to Skill-Based Employment - Qinghai is shifting from a reliance on physical labor to a focus on skill-based employment, enhancing the quality of job opportunities available [13]. - The province aims to create a high-quality employment framework centered on industry leadership, brand promotion, and skill support [13].

Core Insights - During the "14th Five-Year Plan" period, Qinghai has focused on creating the "Qinghai e-employment" brand to enhance labor service brands, expand employment scale, and improve employment quality, resulting in 324,000 new urban jobs and 5.472 million rural labor transfers [1][2] Group 1: Employment Growth - Qinghai's labor brand development has shown significant results, with "Qinghai Noodle" supporting nearly 200,000 jobs through 37,700 stores across over 330 cities, generating an annual wage income of 8 billion yuan [1] - "Qing Embroidery" has enabled 44,000 embroiderers to achieve an average monthly income of over 4,000 yuan, with products being used as foreign gifts [1] - A total of 43 provincial and municipal labor brands have been cultivated, leading to an average of over 480,000 rural labor transfers annually [1] Group 2: Policy and Financial Support - Qinghai has implemented multiple employment support policies, allocating a total of 4.4 billion yuan in employment subsidies over the past five years [2] - The province has distributed 771 million yuan in stable job retention funds and provided one-time unemployment insurance expansion subsidies of 44.31 million yuan to 2,926 insured enterprises [2] - A unified electronic labor contract information system has been established, and a credit rating evaluation method for labor dispatch units has been introduced to promote healthy development in the labor dispatch industry [1]

Core Insights - The article highlights the transformation of labor brands in Ninghua from "employment-driven" to "brand-driven," emphasizing the importance of comprehensive branding that integrates skill standards, quality assurance, cultural symbols, and industrial carriers [1] Group 1: Labor Brand Development - Ninghua has successfully initiated the first step of connecting training with employment, enabling many farmers to increase their income by learning skills and opening small businesses [1] - The labor brand construction is seen as a long-term effort that requires time and continuous investment to establish a solid foundation [1] Group 2: Challenges and Opportunities - To advance further, Ninghua must overcome the limitations of being "scattered and weak," which involves maintaining local authenticity in ingredients and techniques while also promoting industrial standardization, normalization, and branding upgrades [1] - The exploration of labor brand development in Ninghua is progressing slowly but steadily, with a clear direction emerging for future growth [1]

宝鸡市还持续强化培训赋能、宣传推介与规范管理，构建覆盖全职业周期的培训体系，将特色工种 纳入补贴名录，建成7个技能大师工作室；举办品牌展示、技能大赛，选树形象代言人，提升品牌知名 度；落实创业担保贷款、发放奖补资金285万元，激发经营主体活力；统一品牌标识，实施动态规范管 理，维护从业人员权益，推动品牌向精细化、高端化升级。 依托资源禀赋和产业基础，宝鸡市积极推动劳务品牌多元化、特色化发展，围绕工业、农业、服务 业等重点领域，打造出"麟游矿工""眉县桃把式""西岐名吃美食师""千阳绣娘"等一批具有地域特色的劳 务品牌，实现"一县一精品、县区全覆盖"。紧扣全市24条重点产业链，宝鸡市培育了"宝鸡钛业能 手""凤翔白酒酿造师""陇州羊管家"等品牌，推动品牌与产业深度融合。如今，宝鸡市钛产业总产值跃 升至560亿元，西凤酒品牌价值突破3300亿元，"一碗面"经济全链产值达162亿元，劳务品牌对重点产业 的支撑作用日益凸显。 12月22日，记者从宝鸡市劳动就业服务处获悉：宝鸡市创新工作方法，推动劳务品牌建设提质增 效。截至目前，宝鸡市已培育特色劳务品牌38个，累计带动40万人次就业创业。 一直以来，宝鸡市坚持政府引导 ...

Core Viewpoint - The construction of labor brands in China is a key strategy for achieving high-quality and full employment, showcasing innovative practices in employment promotion and economic development [1][2]. Group 1: Labor Brand Development - A total of over 2,500 labor brands have been cultivated nationwide, significantly contributing to employment for millions of workers and transforming human resource advantages into high-quality development momentum [1]. - Unique labor brands have emerged in response to talent shortages in emerging fields such as green economy and low-altitude economy, exemplified by brands like "Guangxi New Energy Vehicle Craftsman" and "Yangpu Low-altitude Flight CNC Technician" [1]. - Labor brands facilitate a virtuous cycle of "skills training + industry cultivation," as seen with the "Zheng'an Guitar Craftsman" brand, which supports the establishment of the world's largest guitar manufacturing base [1]. Group 2: Comprehensive Service Model - The government leads the integration of resources from enterprises, educational institutions, and training organizations to provide a full chain of services, including vocational standard development, labor skills training, labor organization output, and labor rights protection [2]. - This model aims to create a development ladder for key groups such as migrant workers and impoverished populations, contributing to high-quality employment in the context of a large population [2]. Group 3: Challenges and Solutions - Labor brand development faces challenges, including the prevalence of small and scattered brands and a lack of alignment with market demands and digital skills training [2]. - To address these issues, a problem-oriented approach is recommended, focusing on precise cultivation of brands and supporting established brands to extend their industrial chains [2]. - New labor brands targeting emerging sectors like robotics and low-altitude economy should be strategically planned to ensure effective alignment with talent cultivation and industry needs [2]. Group 4: Skill Training and Policy Support - A lifelong vocational skills training system should be established for labor brand workers, with dynamic updates to training content based on industry upgrades and technological changes [3]. - The government should utilize various policy tools, such as financial subsidies and tax incentives, to support labor brand cultivation and enhance the efficiency of brand development [3]. - A collaborative service mechanism across departments is essential to integrate resources for industrial planning, employment services, skills training, and rights protection, thereby providing stable and high-quality human resources for modernization efforts in China [3].

河北积极推动"河北福嫂"提质扩容，连续三年召开京津冀巾帼家政协同发展工作会议，建立100个"河北福嫂"进京津基地，创新开通"春供直通车"等服务机 制，畅通人才输送渠道。目前，约15.3万名"河北福嫂"活跃在京津市场（北京12.3万人、天津3万人），在京、津家政服务人员中占比分别达39.6%和 22.7%，成为服务京津市民生活、保障城市运行的重要力量。 12月19日，"河北福嫂·燕赵家政"品牌推介会在北京举办。长城网·冀云客户端记者 张建勋 摄 推介会通过人物分享展现品牌背后的鲜活故事。从金牌月嫂成长为河北省人大代表的董庆连，分享了她多年扎根一线、带动姐妹就业的感人经历；母婴护理 专家赵玉静讲述了以专业守护温暖的初心；"00后"毕业生宋欣宇则代表年轻一代，用青春视角为行业注入新活力。企业代表河北文武信息科技有限公司总经 理张冠军、邢台爱晚红枫集团董事长张福伟，分别从队伍建设与养老服务角度，分享了企业与品牌共成长的实践。 现场还为荣获全国三星级以上评定的10家河北巾帼家政企业授牌表彰。这些企业以规范管理、专业服务树立行业标杆，将进一步发挥示范作用，助力品牌建 设再上新台阶。 （来源：河北新闻网） 转自：河北新闻网 ...

一门手艺带富一个家庭，一个品牌带活一域就业。11月26日，渭南市2025年度市级劳务品牌评审会 举行。评审会创新采用"路演汇报+专家考评"机制，围绕品牌建设、人才培育、辐射效应、可持续发展 等核心维度量化评审，为劳务品牌提质升级精准把脉。 "这次评审会就像一场大考，让我们看到了自身优势，也明确了努力方向。"一名劳务品牌负责人 说，本次参评的20个劳务品牌覆盖农业、制造、文旅、餐饮、家政、电商等多元业态，既立足渭南地域 文化，又紧扣市场需求。 城市，这一地方特色美食已成为带动就业的强引擎。 除了美食餐饮领域，家政服务等民生领域的劳务品牌同样亮点纷呈。"渭南三贤家嫂"便是家政类劳 务品牌的佼佼者。"2024年8月，'渭南三贤家嫂'被认定为市级劳务品牌，我们公司也被认定为该劳务品 牌的创建引领单位。"渭南市秦嫂家政有限责任公司总经理李刚说，在技能培训方面，公司通过专业 化、标准化、系统化的家政技能培训，严格按照统一标准、统一考核认定、统一资格证书的要求，确保 学员具备高水平的职业技能。3年来，"渭南三贤家嫂"劳务品牌累计带动就业超6000人，员工人均月收 入超6000元。 近年来，渭南市始终将劳务品牌建设作为贯彻就 ...

Core Insights - The third National Labor Cooperation and Labor Brand Development Conference was held in Nanning, Guangxi, showcasing Liaoning's unique labor brands and their contributions to employment, industrial development, and cultural heritage [1] Group 1: Labor Brand Development - Liaoning has positioned labor brand development as a key strategy for promoting high-quality employment and supporting economic and social development [1] - The labor brand workforce in Liaoning is projected to reach 1.9 million by 2025, with economic benefits increasing to 199.3 billion yuan, and average income for workers rising by over 15% [1] Group 2: Policy and Support Mechanisms - The province has established a policy support system for labor brand development, including a tiered reward and subsidy mechanism [1] - A provincial expert database, resource library, and standardized evaluation system have been created to provide comprehensive support for labor brand development [1] Group 3: Brand Quality and Standards - Four major initiatives have been implemented to enhance brand quality: brand cultivation, digital empowerment, regional collaboration, and standardization [2] - A unified digital platform for labor brands has been developed, integrating expert management, precise employment services, and skills training [2] - A total of 216 standards have been established for labor brands, promoting their development towards standardization, professionalism, and high-end quality [2] Group 4: Market Impact - The "Xingcheng Swimwear Workers" brand has achieved a 25% share in the international market, while "Yingkou Auto Maintenance Workers" account for 43% of the national export market for similar products [2] - The "Donggang Strawberry Workers" brand has a market value of 7.75 billion yuan, reflecting the growing influence of Liaoning's labor brands [2]

Core Viewpoint - The third National Labor Cooperation and Labor Brand Development Conference was held in Nanning, Guangxi, highlighting the importance of labor brand development and employment promotion in Guangdong Province [1]. Group 1: Labor Brand Development - Guangdong Province showcased six labor brands at the conference, including "Panyu Jewelry Craftsman" and "Lianshan Zhuang Yao Embroidery Craftsman" in themed exhibition areas [2]. - The "Guangning Wonton Master" participated in the food exhibition, while "Nanshan Smart Craftsman" and "Dongyuan Xianhu Tea Craftsman" engaged in brand display and project signing activities [2]. - The "Huazhou Huajuhong Industry Craftsman" promoted Huajuhong products through live streaming [2]. Group 2: Employment Opportunities - Over 6,000 job positions were offered at the special recruitment event, attracting a large number of laborers from Guangxi [2][3]. - Guangdong Province has created over 60 labor brands that have collectively facilitated employment for more than 3.7 million people [4]. Group 3: Economic Impact - The "Guangning Wonton Master" has over 2,700 stores nationwide, directly creating around 8,000 jobs and generating an annual output value of 2.8 billion [4]. - The "Lianshan Zhuang Yao Embroidery Craftsman" has conducted over 5,000 training sessions, with more than 80% of participants being women, rural laborers, and ethnic minorities, achieving an average annual income of over 30,000 [4]. Group 4: Future Plans - Guangdong Province aims to deepen inter-provincial labor cooperation and support employment initiatives, focusing on developing distinctive labor brands that drive income growth and promote high-quality employment [7].