文商旅融合
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京产大戏 新作佳作耀舞台
Xin Lang Cai Jing· 2025-12-24 22:53
Core Viewpoint - The article highlights the flourishing stage productions in Beijing, showcasing the city's rich cultural heritage and contemporary themes, while emphasizing the integration of performing arts with tourism and commerce [1][8]. Group 1: Cultural Heritage and Thematic Exploration - Beijing's stage creations are deeply rooted in its cultural soil, utilizing various art forms to explore themes related to the city's history and traditions [3][4]. - Notable works include the original play "Jin Zhong Du," which focuses on historical events, and adaptations like "Luo Tuo Xiang Zi," which revives classic narratives from old Beijing [3][4]. - Productions also reflect modern Beijing's vibrancy, such as "Yi Ri Ding Liu," which discusses artificial intelligence, and "Yuan Fang De La Sa He," based on real stories of aid workers [4] Group 2: Commemorative Works - A significant number of productions commemorate historical events, such as the 80th anniversary of the victory in the Anti-Japanese War, with works like "Ye Huo Chun Feng Dou Gu Cheng" and "Hong Gao Liang" [6][7]. - These productions aim to evoke national memory and resonate with contemporary audiences, reflecting on themes of resistance and identity [6][7]. Group 3: Awards and Market Performance - Beijing's cultural institutions have achieved notable recognition, with multiple awards at the 18th Wenhua Awards, indicating a strong foundation for stage creation [8]. - From January to September, the city hosted approximately 45,000 performances, attracting over 11.23 million attendees and generating ticket sales exceeding 4.198 billion yuan, reflecting a healthy demand for performing arts [8].
圆明园“兽首”亮相北京海淀商圈
Xin Lang Cai Jing· 2025-12-23 20:12
(来源:千龙网) 在展示手段上,圆明园运用前沿科技推动文化遗产的数字化重生。通过高精度3D数字复原技术,首次 在商业空间中沉浸式、动态化再现了圆明园西洋楼核心景区——海晏堂与大水法的历史原貌,让观众直 观感受"万园之园"昔日的辉煌胜景,彰显了圆明园在文物数字化保护与展示领域的领先成果。 此次展览是圆明园推动文商旅融合的一次尝试。现场开设的"圆明园文创快闪店",汇集了逾百款设计精 巧、融合古今的文创产品。在马年即将到来之际,圆明园还依据海晏堂十二生肖马首衍生设计出一款马 首毛绒公仔。这款玩偶巧妙融合文化传承与现代设计,加入拟人化肢体与表情,将厚重的历史文化转化 为年轻人喜爱的毛绒潮玩;玩偶身上饰以圆明园的纹样元素,手心刺绣"圆明园"字样,寓意"手心里的 宝"。它既保留了马首铜像标志性的艺术特征,又通过绒毛的温暖触感赋予历史文物新的生命力。 摄影/本报记者 袁艺 圆明园十二兽首是清乾隆年间的红铜铸像,曾是圆明园海晏堂喷泉的一部分。随着展览开幕,由圆明园 文物回归形象大使成龙先生捐赠的十二生肖铜像复制品,在北京世纪金源购物中心二层中庭亮相。它们 不仅是圆明园西洋楼建筑艺术的代表,更是凝聚民族情感、呼唤流失文物回归的 ...
北京东城前11月入境消费增长58%
Xin Lang Cai Jing· 2025-12-22 23:27
据介绍,2018年12月18日,"故宫以东"品牌正式推出。如今,该品牌已从地理标识升级为驱动区域发展 的文商旅融合创新平台,通过依托价值共创机制,有机融合文化禀赋、商业活力与旅游动能。 本次活动由北京市东城区人民政府主办、东城区文化和旅游局承办,旨在探索文旅赋能城市发展创新路 径。 本报讯(记者 杨丽敏)"引力场:心聚之处 业自成光——2025'故宫以东'共创大会"日前在北京嘉德艺 术中心举办。会上介绍,2025年1月至11月,北京市东城区入境总消费同比增长58%。 活动现场,主办方宣布,50余家企业成为"故宫以东"共创合作伙伴。主办方推出了"故宫以东·文化大礼 包(2025年)",涵盖文博地标、艺术场馆等场地资源,以及精品文化服务和特色定制产品等。美团发 布了2026年"美在故宫以东"微度假文旅促消费计划,旨在推动票根资源联动,实现区域游客流量转化为 属地消费增量。北京银行发布了"故宫以东·京文e贷"专属金融产品包,围绕文旅企业需求,定制"文旅e 贷""文化领军贷""剧影e贷""智权贷"等产品,为东城区文旅企业项目建设、场景创新、运营扩张等提供 支撑。 (来源:中国旅游报) 转自:中国旅游报 ...
宜宾江安:文商旅融合消费季启幕 将持续至明年3月
Sou Hu Cai Jing· 2025-12-20 09:46
据悉,本次消费季将从12月持续至明年3月,以"1+4+15+N"为框架,包括一场启动仪式、四大主题篇章、十五场县城重点活动及 多项乡镇特色活动,涵盖音乐会、非遗集市、年货展销、民俗表演、全民健身等多种形式,同时配套发放百万消费券,全域联 动打造兼具烟火气与文化味的消费盛宴。 作为本次消费季活动核心承载地,江安县全新商业地标——成悦广场于同日开业。成悦广场总建筑面积约7万平方米,是当地目 前规模最大、业态最全的一站式商业综合体。该广场成功引进130余个品牌,其中超100个品牌为首次进入当地市场,涉及精品 零售、亲子娱乐、特色餐饮、院线影城等多元业态。 12月19日,宜宾市江安县2025年"悦享江安·暖冬迎新"文商旅融合消费季启幕。 江安成悦广场(江安县委宣传部供图) 今年以来,江安县已累计开展各类促销活动150余场,发放消费品以旧换新补贴及惠民消费券超1800万元,直接带动消费2.5亿 元。 江安县相关负责人表示,此次消费季活动,既是贯彻落实促消费部署的"江安行动",也是服务市民、惠及企业、推动发展的务 实之举。下一步,该县将通过一系列内容多样、形式丰富的促销及文旅体验活动,实现政府、企业、市民与社会各界的"大 ...
多国华商组团探访佛山禅城 共探产业与文化合作新机遇
2 1 Shi Ji Jing Ji Bao Dao· 2025-12-20 02:30
Core Insights - The visit of over 70 overseas Chinese business elites to Zhancheng highlights the region's industrial vitality and cultural heritage, showcasing investment opportunities in urban manufacturing, industrial services, commercial consumption, and Lingnan cultural preservation [1][2] Group 1: Economic Development - Zhancheng's GDP for the first nine months of the year reached 178.632 billion, with a year-on-year growth of 2.3% [1] - The region is recognized as the highest density area for economic activity in Foshan, hosting over 30% of the city's technology service institutions and premium legal resources [2] - The cultural and creative industries in Zhancheng are experiencing significant growth, with the revenue of the cultural and entertainment sector increasing by 12.4% year-on-year, maintaining double-digit growth for 22 consecutive months [2] Group 2: Investment Opportunities - Zhancheng is actively inviting overseas Chinese businesses to establish R&D centers, regional headquarters, and joint ventures, emphasizing its robust manufacturing base and cultural depth [2] - The local government is focused on creating a favorable business environment and a strong industrial ecosystem to attract entrepreneurs [2][3] - The integration of traditional cultural elements with modern creative industries is seen as a source of innovative inspiration for investors [1][3] Group 3: Cultural and Community Engagement - Zhancheng is enhancing its appeal as a leisure destination, with initiatives to improve urban spaces and promote local cultural events [3] - The region's rich cultural heritage, including ceramics and lion dance traditions, is viewed as a unique asset that complements its industrial strengths [1][4] - The collaboration with overseas Chinese business groups is expected to drive local industry upgrades and foster cultural and commercial tourism integration [4]
好吃好玩又好逛,首批顾客来湾里尝鲜城市微度假新体验
Xin Lang Cai Jing· 2025-12-19 11:15
Core Insights - The Bayli International Commercial and Entertainment Complex project has commenced trial operations on December 19 and will officially open on December 26, attracting significant attention from citizens and tourists [1] Group 1: Project Overview - The Bayli project features three main business formats, including the Nuo Lan Hotel, which has already opened, and two other sections: Bayli Wangfujing WellTown and Tingyun Town, which have welcomed their first customers [3] - Bayli Wangfujing WellTown is the first large-scale commercial entity in the country that integrates diverse experiences, focusing on cultural arts, sports, global cuisine, and family entertainment, with over 450 brands introduced [3] Group 2: Design and Features - Tingyun Town is designed as an open street block, resembling a green, micro-vacation area, with several unique merchants, many of which are city and district first stores [5] - The Nuo Lan Hotel is inspired by the Hanging Gardens of Babylon, featuring 329 unique guest rooms, including pet-friendly and family-themed options, and offers panoramic views of the surrounding area [5] Group 3: Transportation and Accessibility - The project emphasizes "station-city integration," seamlessly connecting with the subway lines, allowing visitors to access underground commercial areas directly from the Huazhuang subway station [7] - Future plans include the S6 line connecting major airports, enhancing accessibility for tourists from Tianjin and Hebei, thereby promoting a shift from "transit tourism" to "in-depth tourism" consumption in the sub-center [7]
文化这一年|票根为钥,解锁文商旅融合新图景
Bei Jing Ri Bao Ke Hu Duan· 2025-12-19 10:53
转自:北京日报客户端 看完演出,手中小小的票根还有大用处,串联起住宿、美食和游玩等多元体验——这是很多观众在2025 年明显感受到的变化。这一年,北京的演出市场持续沸腾,也进行了一场华丽的"升级"。无论是万人演 唱会的现场,还是剧场、古会馆,演出行业的价值远远超出了场馆的物理边界,而是浸润商业、旅游等 城市生活的消费脉络,不仅繁荣了文化生态,更以文商旅融合的态势,拉动了城市消费,彰显出全国文 化中心的文化聚合力和商业活力。 粉丝经济激活吃住行玩全域消费 2025年,北京演唱会市场的强劲势头有增无减,持续扮演着吸引全国各地观众跨城观演的重要角色。 五月天在鸟巢举办演唱会 这些全民奔赴的音乐盛宴,蕴含的商业潜力早已超越门票本身,从演出周边到交通食宿,衍生出一条漫 长的消费链条。每逢大型演出日,以场馆为圆心的城市区域便率先感知到热浪来袭。住宿市场是最敏锐 的晴雨表,场馆周边数公里内的酒店在演出周末均有价格上浮,依旧"一房难求"。 这一年里,五月天史无前例地在国家体育场(鸟巢)举办13场演唱会,张杰、凤凰传奇、孙燕姿、林俊 杰等歌手、组合在鸟巢举办的演唱会,也成为市场的大热门,首都体育馆、华熙生物·润百颜中心、工 人 ...
江安县:文商旅消费季启幕在即——多元业态融合 共绘暖冬新图景
Sou Hu Cai Jing· 2025-12-18 18:15
悦享江安暖冬迎新,江安县2025年文商旅融合消费季启动进入倒计时,作为活动核心承载地的成悦广场,各项筹备工作已进入最后冲刺阶段。 (CA) l se ty Pay Press 超市 y 7 型 肥 er 2017 2 r a Fir the first Read upper 1998 - 199 球员 appens seem to Ammillia T - REHINDRE and and the pro the state yt NEW START 新闻网 198919 Back of the HISTORES - Tu - 10 - AM e 16 T 更美 2 1 1992 00 1 限 | THE THE COLLECTION 1 1 INE缤纷酒饮 the 2011 the state an T ange - 2012 11 the state and and the ma 1 11 11 2 HTCS Hoss 201 Interest Books and B 112, 12 upper 1988 and 1998 ola ra e since T SHIRLER I are starter st ...
杭州3处商业区入选国家级创新案例
Mei Ri Shang Bao· 2025-12-18 07:29
Core Insights - The Ministry of Commerce has officially announced the typical cases of innovation and improvement in the national retail industry for 2025, with three commercial areas in Hangzhou being recognized as benchmarks for the integration of culture, commerce, and tourism [1] Group 1: Commercial Areas Overview - Gonglian CC has transformed from a traditional department store into a cultural and commercial complex favored by young people, featuring a 20% share of the two-dimensional industry, including the first store of the well-known IP operator ANIPLEX in Hangzhou [1] - The annual foot traffic at Gonglian CC has doubled from 4 million to 8 million, with projected sales exceeding 1 billion yuan in 2024, representing a 42% increase from 2023 [1] - The nighttime economy at Gonglian CC has spurred a 25% increase in related job positions in the upper urban area, making it a popular destination for night tourism [1] Group 2: Cultural Integration - Qinghefang Historical Street serves as a high ground for the collision of Song culture and national trend creativity, featuring 56 intangible cultural heritage brands and over 50 boutique shops [2] - The street has seen a 13.87% increase in foot traffic and an 18.8% increase in revenue for 2024, with new media exposure exceeding 100 million, establishing itself as a "traffic password" for cultural tourism integration [2] Group 3: Community Services - Nanxingli focuses on "convenience + quality," providing a warm model for the renovation of old neighborhoods, retaining familiar old brands while introducing quality merchants and upgraded markets [3] - The daily foot traffic at Nanxingli has increased by 70%, with expected revenue reaching 15 million yuan by 2025, enhancing residents' sense of belonging and becoming a replicable community service hub [3] - The introduction of the "Nanxing Smart Neighbor" AI digital system offers intelligent convenience services to residents, making shopping more convenient [3] Group 4: Future Development Plans - The success of these three commercial areas reflects the innovation and development of Hangzhou's retail industry, with plans to focus on core commercial areas, characteristic streets, and convenient living circles [3] - The city aims to promote tailored renovations for commercial facilities, encourage multifunctional retail outlets, and develop new models such as instant retail and national trend economy [3] - More idle commercial spaces are expected to transform into new consumption scenes, providing richer shopping experiences for citizens and tourists [3]
北京肯德基第600家门店开业 “食物驿站”覆盖北京16区
Xin Jing Bao· 2025-12-05 12:28
Core Insights - KFC opened its 600th store in Beijing on December 5, marking a significant milestone in its expansion in the region [2] - The new store also includes K COFFEE and KPRO, showcasing KFC's strategy of integrating multiple dining concepts under one roof [2] - KFC's food station initiative has expanded to 60 locations in Beijing, contributing to a nationwide total of over 1,000 food stations across 180 cities [2] Expansion and Development - KFC's first store in mainland China was opened in 1987 in Beijing, and the brand has rapidly expanded to reach 600 stores in the city within a year [2] - The upcoming 500th restaurant, set to open in January 2025, will feature a unique cultural theme that combines dining with tourism and innovative consumer experiences [2] - The company plans to continue enhancing the integration of culture, commerce, and tourism in its future developments [2] Social Responsibility - The food station initiative, launched in 2020, aims to donate surplus food to those in need, reflecting KFC's commitment to social responsibility [2] - The expansion of food stations demonstrates KFC's proactive approach to addressing food waste and supporting local communities [2]