Core Viewpoint - The event "Heart of Craftsmanship: Lantern King Competition" in Xingning showcases the beauty of traditional lantern craftsmanship and aims to revitalize the local intangible cultural heritage through community engagement and expert discussions [4][20][24]. Group 1: Event Overview - The lantern parade featured 20 exquisite lanterns from various towns in Xingning, creating a unique spectacle for the New Year celebrations [2][3]. - The event included a seminar on the "Shang Deng" custom, gathering experts and local artisans to discuss the revitalization of Xingning's folk culture and its integration with tourism [5][6][32]. Group 2: Cultural Significance - The "Shang Deng" custom has historical roots dating back to the Northern Song Dynasty, symbolizing family reunion and cultural identity among the Hakka people [34][36]. - Experts emphasized the need for the "Shang Deng" tradition to adapt to contemporary life while preserving its core values of filial piety and community bonding [42][45]. Group 3: Expert Recommendations - Suggestions included incorporating the "Shang Deng" custom into cultural development plans, enhancing public participation, and creating interactive experiences to transform it into a community-wide cultural event [44][46][60]. - The importance of maintaining the authenticity of the "Shang Deng" rituals while promoting them as cultural tourism products was highlighted [62][64]. Group 4: Future Initiatives - Xingning plans to launch over 130 activities as part of the 2026 "Shang Deng+" series, aimed at enriching cultural life and boosting local tourism [89][91]. - The activities will include lantern competitions, cultural festivals, and community events designed to attract visitors and stimulate the local economy [92][93].

Core Perspective - The publication "Craftsmanship Inheritance: Shanxi Intangible Cultural Heritage Calendar 2026 - Woodblock New Year Paintings" creates a dialogue between ancient and modern aesthetics by juxtaposing historical artworks with contemporary interpretations, thus redefining the paradigm of intangible cultural heritage transmission [1] Group 1: Image History - The book establishes a three-dimensional interpretative system of "image-skill-society," highlighting the cultural significance of visual symbols within specific historical contexts [3] - It features 365 selected works, presenting a "Jin Region Epic of Woodblock New Year Paintings," breaking linear chronology to allow different artistic languages to resonate on adjacent pages [3][4] - The comparison of traditional and contemporary New Year paintings reveals the evolution of cultural themes, such as the shift in fertility concepts over time [4] Group 2: Collectible Value - The book serves as a "mobile Jin Region Woodblock New Year Painting Museum," showcasing the precision of woodblock techniques and their historical connections [6] - It documents endangered techniques, such as the unique "one版多色" skill in "Fu Chen Paper" New Year paintings, emphasizing the meticulous craftsmanship involved [6] - The exploration of the functional aspects of "table surround paintings" provides insights into local customs, enhancing the book's ethnographic depth [6] Group 3: Living Inheritance - The book innovatively combines academic depth with public accessibility, offering concise daily interpretations that balance scholarly analysis with engaging trivia [8] - It pioneers a "calendar + museum" hybrid format, making national treasures like "Four Beauties" more approachable [8] - The concept of "using is protecting" establishes a transformative mechanism for heritage transmission, as users engage with the calendar and its associated artworks [8] Group 4: Contemporary Relevance - In an era dominated by digital media, the physical nature of this intangible cultural heritage calendar enhances its contemporary relevance, reminding users of the tangible warmth of cultural memory [9] - The tactile experience of interacting with the printed images fosters a connection to historical craftsmanship, representing a pinnacle of heritage activation [9]

Core Viewpoint - The 27th Beijing Daguanyuan Honglou Cultural Fair, themed "Galloping Horses Celebrate the New Year, Colorful China Year," aims to blend traditional culture with modern technology, creating an immersive and interactive experience for visitors during the Spring Festival [3][19]. Group 1: Event Overview - The fair will take place from February 17 to February 23, 2026, focusing on the integration of classic culture, Spring Festival customs, and modern technology [3][19]. - The event is designed to be a new upgraded version of the Honglou Fair, emphasizing cultural depth, technological richness, and festive atmosphere [3][19]. Group 2: Cultural and Interactive Experiences - A key highlight is the restoration of the "Yuanfei Visiting Relatives" royal ceremony, featuring a professional team of nearly 100 people to recreate the grandeur of the scene from the novel [6]. - Visitors can engage in interactive performances, such as poetry contests with characters from "Dream of the Red Chamber," enhancing their understanding of traditional Chinese culture [6][9]. - The introduction of NPC interactive experiences allows visitors to become characters from the novel, completing tasks to earn "Jiafu silver tickets" for traditional games [9]. Group 3: Technological Integration - The fair will feature a robot performing Tai Chi, showcasing a blend of traditional culture and future technology [10]. - A digital experience hall will allow visitors to engage with traditional customs through mixed reality (MR) devices and AI interactions [10][12]. Group 4: Non-material Cultural Heritage - The fair will host a "Red Mansion Non-material Cultural Heritage Workshop," where visitors can learn traditional crafts like kite-making and guqin playing, themed around characters from the novel [12]. - The non-material heritage market will transform traditional skills into marketable cultural products, enhancing the economic value of heritage [14]. Group 5: Consumer Engagement and Marketing - The fair will feature themed commercial areas, including a "Cultural and Creative Trend Market," catering to diverse consumer needs with limited edition Spring Festival gift boxes [16]. - An innovative "silver ticket" exchange mechanism will link cultural interaction with consumer discounts, promoting repeat visits and spending within the park [16]. - Special promotions, such as half-price cinema tickets for fair attendees, aim to enhance the overall cultural consumption experience [17][20].

Core Insights - The article highlights the transformation of Fengdu County into a vibrant tourist destination, shifting from a transient stop to a place where visitors stay longer and engage more deeply with local culture and experiences [9][10][12]. Tourism Development - Fengdu has historically been an important node along the Yangtze River, but faced challenges such as a lack of diverse tourism offerings and a weak night economy [9]. - Recent government initiatives focus on high-quality cultural tourism development, leveraging local historical and natural resources to create a new tourism framework known as "One Garden, Three Lines" [9][10]. - The average stay of tourists in Fengdu has increased from less than 4 hours to 2.5 days, indicating a significant shift towards immersive experiences [16]. Culinary and Cultural Experiences - Fengdu is enhancing its appeal through food, with local night markets and traditional dining experiences that showcase the region's culinary heritage [12][14]. - Events like the "Fengdu Fortune Banquet" combine food with cultural performances, allowing visitors to engage with local traditions while enjoying meals [14][15]. - The integration of non-material cultural heritage into tourism, such as puppet shows and traditional performances, is revitalizing local culture and attracting visitors [17][19]. Infrastructure and Accessibility - The tourism landscape has evolved from isolated attractions to a connected experience, with improved transportation options like helicopter services reducing travel time between key sites [20][21]. - Fengdu's tourism infrastructure has been enhanced, including better transportation links and upgraded facilities, contributing to a more convenient and enjoyable visitor experience [22]. Economic Impact - In 2025, Fengdu's tourism is projected to reach 3.93 million visitors and generate a total expenditure of 2.35 billion yuan, setting historical records for the region [22]. - The overall visitor numbers for Fengdu County in 2025 are expected to be approximately 34.61 million, with a year-on-year growth of 8.02%, and total spending expected to reach 15.38 billion yuan, reflecting an 8.51% increase [22].

Core Insights - The article highlights the transformation of Fengdu's tourism from a transient "stopover" to a "deep stay" experience, emphasizing the importance of enhancing visitor engagement through food and cultural experiences [2][7]. Group 1: Tourism Development - Fengdu has shifted its tourism strategy to focus on high-quality cultural and tourism development, leveraging its historical and natural resources [1]. - The average stay of tourists in Fengdu has increased from less than 4 hours to 2.5 days, indicating a significant change in visitor behavior [7]. - The local government has implemented a new tourism model called "one park and three lines," which integrates various attractions to create a cohesive travel experience [10]. Group 2: Culinary and Cultural Experiences - Fengdu is using food as a medium to enhance the visitor experience, with local night markets and traditional dishes becoming key attractions [2][4]. - The "Fengdu Fortune Banquet" showcases the fusion of food and culture, featuring local delicacies and performances that immerse visitors in the region's cultural heritage [4][5]. - Non-material cultural heritage is being revitalized through interactive experiences, allowing visitors to engage with traditional arts and crafts [8][9]. Group 3: Infrastructure and Accessibility - Improvements in transportation, such as helicopter services, have significantly reduced travel time between attractions, enhancing the overall visitor experience [11][12]. - The development of comprehensive tourism facilities, including hotels and dining options, aims to provide a high-quality service experience for tourists [12]. Group 4: Economic Impact - In 2025, Fengdu's tourism saw record numbers, with 3.93 million visitors and total spending of 2.35 billion yuan, reflecting the success of its tourism initiatives [12]. - The overall visitor numbers for Fengdu County reached 34.61 million in 2025, with a year-on-year growth of 8.02%, indicating a robust recovery and growth in the tourism sector [12].

Core Insights - The "Strait Heart, Continuing Cultural Heritage" practice team from Jimei University conducted a field study on the current status of cross-strait Spring Festival customs and intangible cultural heritage (ICH) in Xiamen, Zhangzhou, and Quanzhou from January 16 to 18, 2026, aiming to connect experts, ICH inheritors, Taiwanese youth, and cultural workers [1][2][4][7][17] - The team created cultural IPs "Chun Zai Nan" and "Zhuang Yuan Nian" by integrating cross-strait ICH elements, promoting the revitalization of ICH through youthful creativity, and building a bridge for cultural empathy between the two sides [1][13][17] Group 1: Research Activities - The team visited key cultural sites in Xiamen, including the Xiamen Museum and the Intangible Cultural Heritage Museum, to explore the similarities in Spring Festival customs and traditional craftsmanship between the two sides [2][4] - In Zhangzhou, the team focused on the national-level ICH of Zhangzhou puppet theater, engaging with local artisans and experiencing the craftsmanship firsthand, which highlighted the shared cultural roots of puppet carving techniques [4][5][11] - The team also visited Quanzhou, examining ICH projects such as Gezi Opera and Liyuan Opera, and discussing the historical connections and contemporary practices of cross-strait cultural cooperation [7][9][10] Group 2: Cultural Exchange and Innovation - The practice team engaged in dialogues with over ten Taiwanese experts and ICH inheritors, emphasizing the importance of ICH as a shared civilizational heritage that should be innovated and co-developed through exchanges [9][10] - The team developed a series of cultural products and expression packs based on the newly created IPs, aiming to integrate ICH into daily life and foster emotional connections among youth from both sides [13][17] - The discussions highlighted the role of youth in cultural transmission and the need for innovative approaches to ensure the vitality of ICH, with a focus on digital technology and design thinking [10][11]

Core Viewpoint - The Long'an Twelve Hours Theme District in Xi'an is enhancing its New Year celebrations with immersive experiences and interactive activities, integrating cultural heritage and technology to attract visitors during the Spring Festival [1][3]. Group 1: Event Highlights - The theme district launched a series of Spring Festival activities under the theme "Jinxiu Leap Horse, Entering Chang'an," featuring a grand welcoming ceremony that recreates the grandeur of the Tang Dynasty [1][3]. - Visitors experienced a vibrant atmosphere with traditional performances, including the "Five Blessings God" distributing red envelopes, enhancing the festive spirit [3]. - The "Jinxiu Market" showcased intangible cultural heritage crafts, Tang-style cuisine, and traditional games, allowing visitors to engage directly with ancient techniques [3]. Group 2: Technological Integration - The district implemented a fully digital experience covering the entire visitor journey from entry to consumption, utilizing robots and digital guides to enhance visitor interaction [5]. - Innovative attractions like the "Underground Fantasy City" XR experience and the "Tang Dynasty News Machine" provided unique, personalized experiences for guests [5]. - The upgraded "Cloud Tour Chang'an" app facilitates seamless online and offline engagement, showcasing the fusion of technology and Tang culture [5]. Group 3: Cultural Promotion - The district aims to cultivate new cultural tourism consumption models and enhance product quality, promoting the revival of Xi'an's cultural tourism market [5]. - The introduction of themed decorations and limited-edition products, such as the horse year emoji and New Year creative gift boxes, contributes to a rich festive atmosphere [5].

Core Viewpoint - The "Cultural Heritage Unboxing" event in Beijing's Qianmen East District aims to create a vibrant cultural experience during the 2026 Spring Festival, showcasing intangible cultural heritage through various interactive and artistic displays [1][27]. Group 1: Event Overview - The event is organized by the Beijing Tianjie Group and runs from February 17 to February 23, 2026, open daily from 10:00 to 17:00 [1]. - It features six themed "treasure box" scenes, integrating performances, markets, aesthetic displays, interactive experiences, and technology [3]. Group 2: Performances and Activities - The event transforms the Sanlihe area into a dynamic stage with performances scheduled at 10:30 and 15:30 daily, including a giant fish lantern parade and traditional performances from Hebei [4]. - Free performances such as crosstalk, shadow puppetry, and face-changing will be held daily from 14:00 to 14:30 [4]. Group 3: Thematic Decorations - The area will be adorned with colorful lights and decorations representing the themes of "Fortune, Prosperity, Longevity, Happiness, and Wealth," creating a festive atmosphere [6]. Group 4: Cultural Experiences - The event includes a "Treasure Return" stamp collection plan, allowing visitors to collect stamps for a chance to win limited Spring Festival gifts [8]. - Various historical courtyards and the Qingyun 23 Art Center will showcase unique cultural experiences, including traditional crafts and local delicacies [11][13]. Group 5: Individual Themed Halls - Each of the six halls will focus on different themes, such as "Eastern Aesthetics," "Harvest," "Health," "Celebration," and "Aesthetic Objects," offering diverse cultural and interactive experiences [15][19][21][23]. - The halls will feature a mix of traditional crafts, modern design, and interactive activities, enhancing visitor engagement [25]. Group 6: Future Development - The event marks a step towards a more open approach in the Qianmen East District, with plans for ongoing cultural and historical exploration, aiming to integrate heritage with modern life and technology [27].

Group 1 - The core viewpoint of the article highlights the rising popularity of traditional cultural products and non-material cultural heritage (non-heritage) during the Spring Festival in Changsha, showcasing a blend of cultural and consumer experiences [1][7] - Traditional crafts such as sugar painting, dough figurines, and Hunan embroidery are integrated into modern shopping environments, attracting younger consumers and enhancing the festive atmosphere [1][3] - The "马上有喜市" non-heritage market features various traditional crafts, with local artisans showcasing their work, which has become a popular choice for consumers during the holiday season [3][5] Group 2 - The Fire Palace in Changsha has launched non-heritage gift boxes that combine local delicacies with trendy packaging, resulting in strong sales both online and offline [3][5] - The ongoing Lantern Festival at Jinggang Ancient Town features thousands of colorful lanterns and incorporates traditional crafts into its design, creating an engaging cultural experience for visitors [5][7] - The Hunan Yuhua Non-Heritage Museum is actively promoting the integration of non-heritage into modern life through various activities, aiming to meet cultural demands during the Spring Festival and enhance the market vitality of traditional culture [5][7]

Core Viewpoint - The 2026 "Spring Festival Lantern" themed gala in Xingning City aims to blend traditional customs with modern aesthetics, showcasing a cultural feast through artistic performances [3][4]. Group 1: Event Details - The gala will take place on February 9 at the Mingzhu Cultural Square [2]. - The event is a highlight of the "Lantern+" series, themed "Lanterns Reflecting Prosperity, Family and Country Flourishing" [3]. - The gala will officially announce the "Lantern" cultural experience destination and launch a new "Lantern" IP image [5][6]. Group 2: Performances and Cultural Significance - The program features a mix of classic and innovative performances, including a mountain song performance titled "Xingning Ancient Charm, Hometown Sentiment" [8]. - A classic dance "Only This Green" will depict the poetic imagery of Eastern aesthetics, while a poetry recitation "Lantern Ode" will showcase cultural heritage through children's voices [9][10]. - The gala aims to interpret Hakka culture through artistic language and emotional imagery, reflecting Xingning's efforts in promoting intangible cultural heritage and integrating culture with tourism [11][12].