"00后化妆师不上班，在家接单创业搞钱" "给1000个人化妆之第11个妆" 这些创作者通过镜头记录素人从平凡到惊艳的蜕变过程，同时借助直播实时互动，不仅在线下收获可观的客单收入，更在线上打造出高人气账号，实现了 线上线下的双向引流，成为当下 "变美经济" 的典型样本。 图片源自小红书 为什么他们的内容能火起来？这一内容创作以及商业模式又有哪些值得借鉴的？ 素人改造掀热潮，居家化妆师如何出圈社交平台？ 克劳锐观察发现，此类账号核心内容围绕化妆师居家为素人提供化妆改造服务展开，通过妆前妆后的强烈对比吸引用户关注。 以创作者@化妆师木木 为例，本来是一位化妆师的她，没有选择在专业机构工作，而是自己创业接单，并以客人化妆过程作为内容素材，"素人改造""00 后创业"等作为吸引受众的关键词，同步进行账号的打造和输出。 …… 最近，在抖音、小红书等社交媒体平台上，新出现了一批化妆师居家创业的账号，"素人改造""上门化妆" 相关话题的热度持续攀升，小红书关于"素人改 造"的关键词，更有高达84万条笔记。 例如，@琪琪琪琪 这一账号同样主打素人客户的妆容改造过程，在记录化妆前后对比的基础上，她还会总结标注出每位素人的五官风 ...

公开信息显示，来自饿了么的最新数据显示，淘宝闪购全量上线后带动饿了么全国范围物流订单数量激增。在全量上线后的48小时内，已有包括南宁、贵 阳、中山、莆田、三亚在内的13座城市单日物流订单数量突破历史峰值。 4月30日，淘宝"小时达"正式升级为"淘宝闪购"，在50多个城市先行上线，后因市场的热烈反响，于5月2日提前4天全量上线。全国用户均可通过淘宝内 的"闪购"入口领取大额红包点外卖，物流配送由饿了么重点保障。 据悉，升级后的淘宝闪购将联合饿了么共同加大补贴。此外，饿了么供给面向淘宝闪购全部开放。有业内人士表示，目前有平台对商家的免佣期结束，且 已逐步开始降低对消费者侧的补贴，此时淘宝闪购入局的时间节点别有一番深意，阿里仍将即时零售视为其整个电商业务的增长点。 近日，京东、美团等平台的"外卖大战"引起各方高度关注。 除了对消费者的补贴，各大平台也在假期期间加大对骑手的"补贴"力度。市场公开信息显示，美团在"五一"期间，为跑单骑手发放劳动补贴，不仅跑单较 多的骑手通过节日补贴、安全守护补贴、时段和调度补贴等形式拿到额外现金收入，就连兼职跑一两单的骑手也可获得"五一"订单激励。 此外，记者从"京东黑板报"公众号获悉 ...

近日，京东、美团等平台的"外卖大战"引起各方高度关注。 公开信息显示，来自饿了么的最新数据显示，淘宝闪购全量上线后带动饿了么全国范围物流订单数量激增。在 全量上线后的48小时内，已有包括南宁、贵阳、中山、莆田、三亚在内的13座城市单日物流订单数量突破历 史峰值。 4月30日，淘宝"小时达"正式升级为"淘宝闪购"，在50多个城市先行上线，后因市场的热烈反响，于5月2日 提前4天全量上线。全国用户均可通过淘宝内的"闪购"入口领取大额红包点外卖，物流配送由饿了么重点保 障。 据悉，升级后的淘宝闪购将联合饿了么共同加大补贴。此外，饿了么供给面向淘宝闪购全部开放。有业内人士 表示，目前有平台对商家的免佣期结束，且已逐步开始降低对消费者侧的补贴，此时淘宝闪购入局的时间节点 别有一番深意，阿里仍将即时零售视为其整个电商业务的增长点。 "五一"假期期间，记者在深圳和梅州现场采访时发现，许多年轻消费者都会选用外卖的形式购买商品，即使 本人身处步行街等室外之地，为的就是平台提供的补贴。"现在年轻人的聚会都会点上几杯新式茶饮，利用外 卖平台下单可以节省20%到30%。"有消费者告诉记者，"白天出游，晚上在酒店外卖点一份特色的本地美 ...

Group 1: Housing Policy - The four first-tier cities in China have begun exploring the housing ticket system, with Shenzhen's policy set to take effect on April 9, 2025 [1] - Guangzhou is the first among these cities to implement the housing ticket policy, with a plan released in early 2024 [1] - The housing ticket system aims to diversify compensation methods for urban renewal projects and is seen as a way to stimulate demand in the real estate market [1][2] Group 2: Semiconductor Industry - SMIC reported a revenue increase of 27.7% year-on-year, reaching 57.8 billion yuan, but net profit fell by 23.3% to 3.7 billion yuan [3] - The company anticipates stable or moderate growth in market demand across various application fields in 2025, with external uncertainties expected in the latter half of the year [3][4] - SMIC's challenges include competition and limitations in advanced manufacturing processes, impacting profitability despite increased sales [3][4] Group 3: Employment and Gig Economy - WeChat has launched a new feature called "Nearby Jobs," allowing users to find gig work easily, covering over 20,000 job postings across various fields [5][6] - This feature aims to enhance the efficiency of job searching in the gig economy, which is increasingly significant in the national employment landscape [6] Group 4: E-commerce and AI - Taobao has initiated a comprehensive governance program against AI-generated fake images to protect consumers and original brands [7][8] - The Chinese government has introduced regulations for AI-generated content, effective from September 1, 2025, to ensure responsible use of AI technology [7][8] Group 5: Gaming Industry - Tencent is investing 1.16 billion euros to acquire a 25% stake in a new subsidiary of Ubisoft, focusing on popular game franchises [9][10] - This investment reflects Tencent's strategy to deepen its collaboration with Ubisoft, enhancing its presence in the gaming sector [10] Group 6: Snack Industry - Three Squirrels has announced plans for an IPO in Hong Kong, aiming to raise funds for expanding its supply chain and international branding [13][14] - The company reported a revenue of 10.622 billion yuan, a 49.3% increase, and a net profit of 408 million yuan, up 85.5% [13][14] Group 7: Stock Market Performance - The stock market experienced fluctuations, with the Shanghai Composite Index closing down 0.67% on March 28, 2024, amid a trading volume of 1.12 trillion yuan [15][16] - The market showed a lack of clear direction, with various sectors experiencing mixed performance, influenced by both internal and external factors [16]

Core Insights - The article highlights the emergence of the "New Gig+" model led by Desheng Technology, which aims to reshape employment services in the context of a rapidly evolving digital economy [1][3] - Desheng Technology's approach focuses on creating a comprehensive digital employment service ecosystem that connects job seekers and employers efficiently while addressing the fragmented nature of the gig economy [1][2] Group 1: Digital Employment Service Model - Desheng Technology has developed a service matrix consisting of a "Gig Market System + WeChat Mini Program + Employment Map," leveraging big data and AI for automatic job postings and intelligent matching [2] - The company ensures the authenticity and timeliness of job information by integrating mainstream recruitment platform APIs and implementing a three-check mechanism (checking qualifications, content, and status) [2] - The training and entrepreneurial services provided by Desheng Technology address the skills gap in the gig workforce, offering a full-chain support system from skill acquisition to employment [2] Group 2: Industry Implications and Innovations - The "New Gig+" model enhances the efficiency of gig employment services and serves as a template for digital transformation in grassroots employment services in China [3] - It breaks away from traditional employment service models by extending services to high-density areas such as community streets and market circles, enabling effective employment matching [3] - Desheng Technology collaborates with government initiatives to transition public employment services from a broad coverage approach to a more refined operational model, providing a replicable framework for other regions [3]

作 者丨孔海丽 编 辑丨朱益民 骆一帆 3月2 1日，一张署名京东集团创始人"刘强东"的朋友圈截图在网络传播，引发网友关注，并冲 上微博热搜。 刘强东发声：不该用算法压榨最底层兄弟！呼吁让所有快递员、骑手获得五险一金 刘强东近日在社交媒体发文透露，2 0 2 4年已有1 2 0 0多名快递员退休， 每人可领取数十万公积 金、每月5 3 5 0元退休金，并享受医保全覆盖。 刘强东表示， 企业的知识、商业模式和技术算法不应建立在底层劳动者缺乏保障的基础上， 他向全行业发出呼吁，所有快递员、骑手都应享有五险一金， 认为几大平台的利润和市值完 全可以支撑这种做法。根据财报，2 0 2 4年京东实现营收11 5 8 8亿元，净利润4 4 6亿元。 原京东物流北京顺义分拣中心的分拣员陈海彦， 前不久领到了首笔养老金，是一月、二月合 并到账，共计1 0 7 8 0元。他春节前从工作了1 5年的快递分拣岗位上退休，基础养老金、个人账 户 养 老 金 、 过 渡 性 养 老 金 3 项 相 加 ， 每 月 可 以 在 北 京 领 取 5 3 9 0 元 。 " 这 是 以 前 想 都 不 敢 想 的"，陈大叔说。 京东也是首个 ...