春节消费
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主播说联播丨春节消费,“马”力十足!
Yang Shi Xin Wen Ke Hu Duan· 2026-02-22 07:28
当然,还有真"财"实料的惠民礼包。支持"乐购新春",各地已安排超20亿元资金,在春节假期,通过发放消费券、补贴等形式,直接惠及消费者。这个春 节,优化升级的"国补"政策也全面落地,从家电到手机、智能眼镜,不少人借着"国补"优惠政策,添置科技年货。这些政策"红包",是实实在在的民生红 利。 春节消费市场"马"力十足,照见中国经济满满活力。新的一年,愿大家乘势而上,策马扬鞭,拼出属于自己的精彩! 总监制丨闫帅南 文旅市场同样出彩。"跟着春晚去旅行",已经成为近年来春节旅游的新风尚。还有一点值得关注,今年春节,越来越多外国游客选择到中国过年,感受中国 传统文化。据网络平台数据显示,今年春节假期前五天入境游机票张数同比增长312%。入境游火热,带动各类入境消费,这是名副其实的"八方来财"。 监制丨李浙 主编丨谢玉洁 农历正月初五,是迎福纳吉接财神的日子。这次春节9天超长假期,消费市场真是"财"气满满、精"彩"连连。 视频编辑丨田思雨 电影多彩,"影"领年味。截至今天(21日),2026年春节档电影总票房(含预售)已经突破45亿元。同时,"2026电影经济促进年"活动也全面展开,"电影 +市集""电影+文旅"联票等许多 ...
新春走基层·一线直击|打卡北京隆福寺:一篮年货 喜乐相伴
Xin Lang Cai Jing· 2026-02-22 01:28
Core Insights - The article highlights the vibrant atmosphere of the Lunar New Year market in Dongcheng District, Beijing, showcasing traditional brands like Beijing Daoxiangcun and Fengnian Sausage as popular attractions for visitors [1][2]. Group 1: Sales Performance - During the holiday period, foot traffic at Beijing Daoxiangcun's zero store increased to two to three times the normal levels, with peak sales reaching around three tons of their popular snack sets in a single day [2]. - Fengnian Sausage's store reported sales of 1,000 pounds of sausages daily, indicating a significant increase in demand compared to regular days [3]. - Sales of soy sauce and vinegar at Liubiju's stall doubled, with a large barrel of each selling out within just a few hours [3]. Group 2: Product Offerings - The popular snack set from Beijing Daoxiangcun includes creative pastries inspired by "Journey to the West," featuring various fillings that reflect cultural stories [2]. - The market also saw a surge in demand for traditional foods like Yuanxiao (glutinous rice balls), with classic flavors such as mixed, black sesame, and five-nut being particularly favored [3]. - Product development is adapting to consumer health trends, with items like Shaqima (a traditional sweet) being reformulated to reduce sugar content [3]. Group 3: Cultural Significance - The bustling atmosphere of the Lunar New Year market reflects the essence of traditional Chinese culture and the nostalgia associated with it, appealing to both older and younger generations [1]. - The market serves as a vital part of the cultural triangle in Beijing, linking historical traditions with modern consumer experiences, thereby enhancing the festive spirit and boosting consumption [3].
这个春节,好吃、好住、好行、好游、好购、好玩
Xin Lang Cai Jing· 2026-02-22 00:25
来源:人民日报 吃 浙江建德市莲花镇戴家村,当地群众与外地游客品尝百家宴。 新华社记者 徐 昱摄 吃 湖北黄石经济技术开发区,豆腐民俗文化展示活动吸引游客前来和村民们共同感受传统风味。 周 巍摄(影像中国) 住 湖南郴州市实施"老屋唤醒"行动,改造修复老屋,引入民宿,将瓦窑坪历史文化街区打造成综合性文旅 目的地。这是游客在瓦窑坪历史文化街区游览。 新华社记者 陈振海摄 住 新春焕新家。"新国补"政策落地,提升居住体验。这是顾客在山东东营市东营区的家电家居体验店选购 商品。 刘智峰摄(人民视觉) 行 铁路部门扩大"轻装行"服务试点范围,旅客提前预约就能享受上门取件、车站送件或站内存取、上门送 达服务。这是甘肃兰州西站,工作人员将接收的旅客行李放入服务柜。 新华社记者 陈 斌摄 行 我国建成全球最大电动汽车充电网络。这是一位车主在江苏泰州市的一个电动汽车快充站内为车辆充 电。 汤德宏摄(影像中国) 游 上海豫园灯会现场游人如织。 王 初摄(影像中国) 购 辽宁沈阳市浑南区,市民在年货大集选购年货。 游 安徽合肥市新春文化庙会的鱼灯巡游。 解光文摄(影像中国) 玩 四川遂宁高新技术产业园区,一只"机器狗"向孩子们拜 ...
这个春节,好吃、好住、好行、好游、好购、好玩!
Xin Lang Cai Jing· 2026-02-22 00:25
浙江建德市莲花镇戴家村,当地群众与外地游客品尝百家宴。 新华社记者 徐 昱摄 吃 湖北黄石经济技术开发区,豆腐民俗文化展示活动吸引游客前来和村民们共同感受传统风味。 吃 周 巍摄(影像中国) 住 湖南郴州市实施"老屋唤醒"行动,改造修复老屋,引入民宿,将瓦窑坪历史文化街区打造成综合性文旅 目的地。这是游客在瓦窑坪历史文化街区游览。 新华社记者 陈振海摄 住 新春焕新家。"新国补"政策落地,提升居住体验。这是顾客在山东东营市东营区的家电家居体验店选购 商品。 刘智峰摄(人民视觉) 王 初摄(影像中国) 行 铁路部门扩大"轻装行"服务试点范围,旅客提前预约就能享受上门取件、车站送件或站内存取、上门送 达服务。这是甘肃兰州西站,工作人员将接收的旅客行李放入服务柜。 新华社记者 陈 斌摄 行 我国建成全球最大电动汽车充电网络。这是一位车主在江苏泰州市的一个电动汽车快充站内为车辆充 电。 汤德宏摄(影像中国) 游 上海豫园灯会现场游人如织。 游 安徽合肥市新春文化庙会的鱼灯巡游。 解光文摄(影像中国) 购 辽宁沈阳市浑南区,市民在年货大集选购年货。 邹新江摄(影像中国) 购 河北石家庄市元氏县,群众在选购"福"字。 张 ...
年味正浓消费旺!南京六合区马鞍街道春节假期消费市场持续升温
Xin Lang Cai Jing· 2026-02-21 11:03
转自:扬子晚报 青砖黛瓦映红灯,烟火氤氲庆新春。春节假期,马鞍街道多家特色饭店人气爆棚,地道菜香随风飘散, 食客欢声笑语,构成温馨的团圆画卷。 新春佳节,南京六合区马鞍街道处处张灯结彩,消费热潮如火如荼。从花香四溢的花博园到烟火氤氲的 田园饭店,从亲子同乐的休闲乐园到年味满满的乡村打卡点——多元消费场景与精彩活动,让群众沉浸 式感受传统年味,绘就"年味足、消费旺、群众乐"的新春画卷,以消费热力点燃乡村振兴新动能。 兰香溢园·探园寻趣 漫游赏花解锁新春休闲新体验 春风送暖,花香袭人。春节里的宁晨花博园暖意融融、人声鼎沸,红灯笼沿步道蜿蜒,与竞相绽放的蝴 蝶兰交相辉映。游客手提兰花,驻足拍照、交流花艺,空气中弥漫花香与新春喜悦。花博园3.6万平方 米温室内,60万株、200多个品种的蝴蝶兰竞相绽放。其中16个新优品种首次亮相,还有采用"漂染""吸 色"创新工艺的特色品种,为佳节增添别样生机。 今年春节,花博园精心策划"兰韵马鞍・蝶启新岁"新春游园会,推出一系列融合观赏、体验与消费的假 日活动。蝴蝶兰作为新春吉祥花卉,备受青睐,假期销售与预订量节节攀升,成为春节消费的一道亮丽 风景。 庭院聚暖·烟火寻味 农家餐饮点 ...
从一线城市到宝藏小城 外国游客“马”不停蹄过中国年
Xin Lang Cai Jing· 2026-02-21 08:58
Core Insights - The article highlights the increasing popularity of the Chinese New Year as a travel destination for foreign tourists, with a notable 20% year-on-year increase in domestic flight bookings by non-Chinese passport holders during the Spring Festival period [1][11]. Group 1: Tourist Experience - A German tour group of 18 visited Shenzhen to experience the Chinese New Year, enjoying various cultural performances and interactive experiences [1][3]. - The integration of technology in celebrations, such as drone deliveries of food, impressed foreign tourists, showcasing China's advancements in technology [9][11]. - The unique cultural experiences in regions like Chaoshan attracted small groups of foreign tourists, who preferred a more personalized travel experience [11][22]. Group 2: Growth in Tourist Numbers - The Guangdong region saw a 40% increase in inbound tourism orders during the Spring Festival of 2026, with Shenzhen being a standout destination [11][28]. - Chaoshan experienced over 100% growth in visitors from Malaysia and South Korea, with a significant increase in orders for intangible cultural heritage experiences [22][28]. Group 3: Mid-Transit Cities - Cities that were previously just transit points, like Chongqing Wanzhou, are now attracting foreign tourists for unique local experiences, with a 40% increase in inbound tourism orders during the Spring Festival [26][28]. - New policies, such as the "dock inspection" convenience for foreign crew members, have enhanced the experience for those visiting port cities [34][36]. Group 4: Shopping Trends - The introduction of new duty-free shopping policies has made it easier for foreign tourists to purchase goods, leading to a surge in shopping activity, particularly in border towns like Suifenhe [36][38]. - The expansion of duty-free product categories, including cultural and creative products, has attracted foreign tourists to buy unique Chinese goods [40][42]. - Shanghai's innovative "in-hotel" tax refund model has simplified the shopping experience for international travelers, encouraging more purchases [44].
一场奔腾在沈城街头的消费盛宴
Xin Lang Cai Jing· 2026-02-20 20:41
(来源:沈阳日报) 转自:沈阳日报 逛市集、享美食、品年俗……马年春节,沈城市场促消费活动丰富多彩,消费新场景、新业态持续上 新,传统年味与现代时尚相得益彰。消费的"奔腾"之势,展现出沈城节日市场的满满活力,更传递出人 们对美好生活的坚定信心。 年味十足供销旺—— 新春经济"马"力全开 随着新场景、新业态持续上新,今年的春节消费市场,呈现出以年货经济为主导的新消费模式,绿色、 智能,健康类特色产品消费旺盛,健康仪、智能手表、清扫机器人等科技感十足的"新型年礼",备受沈 城市民追捧,成为马年春节消费市场的热卖商品。有线上平台统计显示,春节期间,智能穿戴设备销售 额同比增长1.3倍,智能血压仪、血糖仪等健康产品销售额同比增长60%。 采访中记者了解到,随着消费水平不断升级,智能、健康的生活理念已渗透到沈城市民的节日消费中, 体现着人们对健康品质生活的新追求。其中,更多科技智能产品进入"节日购买清单",成为节日里送亲 友长辈的佳品。 随着智能设备加速更新迭代,如今,购置手机等电子产品成为很多人春节期间的消费选择。过年不但要 穿新衣,还要用"新机"。尤其在以旧换新助力下,沈城家电及数码智能产品销售火爆。记者从市商务局 ...
年味图鉴|货足价稳 红火过大年
Xin Lang Cai Jing· 2026-02-20 11:26
货足价稳 2月15日,甘肃省兰州市城关区一大型商超,市民在选购生鲜食品。为保障春节市场供应,各地加大货 源储备,确保粮油、果蔬、肉类等量足价稳,节日市场红火有序。侯崇慧摄(中经视觉) 2月14日,广西壮族自治区梧州市万秀区一超市内货源充足,市民在采办年货。何华文摄(中经视觉) 2月13日,河南省南阳市新野县城郊乡张楼村,村民在田间抢收钢葱。王小军摄(中经视觉) 2月14日,山东省荣成市石岛管理区石岛新港口岸,工作人员在分拣帝王蟹。该口岸开通联检绿色通 道,保障生鲜货品安全高效入境,供应春节市场。李信君摄(中经视觉) 2月13日,位于江苏省南京市溧水区永阳工业园的南京布布食品有限公司,员工在赶制新鲜食品,保障 新春节日需求。朱红生摄(中经视觉) 市民在北京市大兴区一超市内选购蔬菜。本报记者赵晶摄 2月19日, 来源:经济日报 ...
(新春走基层)“津味新春”活力涌动 天津春节消费市场持续升温
Xin Lang Cai Jing· 2026-02-20 11:26
农历大年初一,八方游客在天津古文化街体验津味儿民俗迎新春。 记者 佟郁 摄 春节假期,沉浸式、互动式体验成为主流,灯光艺术、策展景观、沉浸互动、民俗各类活动层出不穷, 为天津市民游客提供生动多元的节庆体验。水西公园2026天津国际灯会和杨柳青灯展第29届杨柳青灯展 双璧闪耀,点亮假期夜景,无人机表演和马年生肖主题灯组吸引众多市民游客驻足拍摄。 2月17日, 中新网天津2月20日电 (记者 王君妍)2026年春节假期过半,天津消费市场在"超长假期"的催化下勾勒出 一幅热气腾腾的"津味新春图"。记者20日从天津市商务局获悉,假期前五天,天津重点监测的473家商 贸流通企业累计实现销售额18.4亿元,同比增长10.3%;到店客流量达1050.5万人次,同比增长10.7%。 2月18日 晚,天津西青区杨柳青古镇,八方游客纷至沓来,逛古街、赏花灯、品津味,解锁"年画里的中国年"。 记者 佟郁 摄 假期前五天,政策叠加效应显著,商品消费持续热销,假期有奖发票参与累计票量近100万张,平均票 面金额超300元。数码产品、家电家居等以旧换新类升级类商品销售量超3万件,折叠屏手机、高端笔记 本和电脑电竞设备咨询和购买量均超去年 ...
贵阳各大商超、市集消费市场人气旺活力足!
Xin Lang Cai Jing· 2026-02-19 13:45
Core Insights - The festive atmosphere in Guiyang and Gui'an is vibrant, with a significant increase in consumer activity during the Spring Festival, driven by online and offline promotional activities [1][6][19] Group 1: Consumer Market Activity - The shopping centers are bustling with shoppers, particularly at the Century Golden Source Shopping Center, where sales are expected to exceed 60 million yuan during the Spring Festival, with daily foot traffic surpassing 100,000, reflecting a year-on-year growth of approximately 3% [10] - Various brands are launching New Year promotional activities to attract consumers, contributing to a lively shopping environment [9][12] Group 2: Supply and Pricing Stability - Guiyang has implemented measures to ensure the supply and price stability of essential goods during the Spring Festival, focusing on key areas such as supply assurance, price stabilization, and consumer benefits [6] - The city has sufficient reserves of essential goods, with 421,000 acres of vegetables, 430,000 pigs, and 13.8 million chickens available to meet consumer demand [6] Group 3: Local Market Performance - The Qingyun Market reported a significant increase in foot traffic, with 454,000 visitors over three days, representing a year-on-year growth of 76.78%, and total sales reaching 6.86 million yuan [16] - Local markets and supermarkets are well-stocked with fresh produce and other goods, maintaining stable prices and high consumer satisfaction [8][14]