农文旅融合

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西湖区后陡门58号变身农文旅新标杆
Hang Zhou Ri Bao· 2025-09-19 01:45
【城事·焕新】 沃土新潮,农文旅融合激活共富新场景 "种地星球"开园首日,水杉大道旁的面包节市集汇聚五十余家品牌,邮局前排起长队,麦芒餐厅一 座难求。"从前只能在屏幕前'云种地',现在能真正站在这里,触摸这里的田野,幸福感变得特别具 体。"从南京专程赶来的粉丝小黎和朋友们在稻田边拍照留念,感叹道:"在杭州从此有家了!" 后陡门旧貌。 一片土地,十位少年,三年耕耘,如今生根发芽,长成一颗"星球"。 9月17日,位于西湖区三墩镇后陡门58号的"种地星球"正式开园。这个由劳动纪实节目《种地吧》 孵化而来的农文旅综合体,开业首日门票售罄,热度不输演唱会,成为西湖区又一现象级文旅地标。 "种地星球"开园。 【头条·记忆】 从寂寂田畴到人气"星球" "后陡门58号",原本只是西湖区一个普通的门牌号码。2022年,《种地吧》在此取景录制,十位少 年用200天时间,将142.8亩荒地变成丰收的麦田。节目播出后迅速引爆全网,"十个勤天"成为青年奋斗 的代名词,"后陡门"一跃成为粉丝竞相打卡的文旅热土。 基于节目强大的IP影响力与由此带来的社会认同,2023年5月,作为西湖文旅集团重点打造的农文 旅融合实验项目,"后陡门·种地星 ...
让农文旅“拧成一股绳”
Jing Ji Ri Bao· 2025-09-18 21:58
Core Viewpoint - The integration of agriculture, culture, and tourism is essential for expanding agricultural product consumption and revitalizing rural tourism markets, requiring collaboration among various government levels and industry sectors [1][3]. Group 1: Market Performance - In the first three quarters of 2024, rural tourism received 2.248 billion visitors, a year-on-year increase of 15.5%, with total revenue reaching 1.32 trillion yuan, up 9.8% [2]. - By the end of 2024, rural tourism visitor numbers are expected to exceed 20% growth compared to the same period in 2023 [2]. - In the first quarter of 2024, rural tourism recorded 707 million visitors, a growth of 8.9%, generating revenue of 412 billion yuan, an increase of 5.6% [2]. Group 2: Policy and Strategic Framework - The 2022 Central Document No. 1 emphasized the need for deep integration of agriculture, culture, and tourism to support rural industry diversification and value chain extension [3]. - The 2024-2035 Agricultural Power Construction Plan aims to establish a modern rural industrial system that integrates agriculture, forestry, animal husbandry, fishery, and tourism [3]. - Current policies serve as guidance for various departments and stakeholders in executing the integration of agriculture, culture, and tourism [3]. Group 3: Challenges and Solutions - Existing challenges in the integration process include single industry fusion, insufficient participation from villagers, lack of cultural depth in products, and outdated infrastructure [3]. - To address these issues, collaboration among government levels, industry sectors, and rural communities is necessary to innovate business models and optimize operational strategies [3][4]. Group 4: Service and Operational Enhancements - Strengthening financial support and enhancing infrastructure such as water, electricity, and digital services are crucial for improving rural tourism and agricultural product consumption [4]. - The focus should be on elevating the management and operational standards of related industries, including non-heritage workshops, homestays, and rural markets [4]. Group 5: Consumption Model Optimization - Leveraging local agricultural resources to create attractive tourism experiences can transform agricultural products into tourism highlights [5]. - Establishing sustainable mechanisms that allow farmers to benefit from both agricultural sales and participation in rural tourism services is essential for shared prosperity [5].
本来生活承办北京美丽乡村休闲游推介会 政企携手深化农文旅融合
Zheng Quan Ri Bao Wang· 2025-09-18 12:13
Core Insights - The event "Beijing Beautiful Countryside Leisure Tour Promotion" aims to enhance the quality and efficiency of leisure agriculture and rural tourism in Beijing, attracting more citizens to explore and enjoy the rural areas [1][2] - The initiative is part of a broader strategy to integrate agriculture, culture, and tourism, with a focus on increasing farmers' income and revitalizing rural areas [1][2] Group 1: Event Overview - The event was organized by the Beijing Municipal Agricultural and Rural Affairs Bureau and the Beijing Municipal Culture and Tourism Bureau, with support from the Shunyi District Government and other partners [1] - The promotion features high-quality leisure tourism routes and products in the Beijing suburbs, encouraging citizens to engage with local culture and agriculture [1][2] Group 2: Government and Organizational Support - Officials emphasized the importance of aligning leisure tourism with employee welfare, aiming to connect urban workers with quality rural tourism resources [2] - The Beijing Municipal Agricultural and Rural Affairs Bureau, along with other agencies, launched a call for support from trade unions to contribute to rural revitalization efforts [2] Group 3: Company Involvement - Benlai Life, as one of the organizers, introduced a platform for rural tourism services aimed at enhancing the experience for urban workers while supporting rural income [3] - The platform offers a curated selection of 28 autumn leisure tour packages, facilitating a seamless online-to-offline experience for consumers [3] - Benlai Life plans to further collaborate with government agencies to develop more high-quality leisure tourism routes and products, addressing urban consumers' demand for premium rural experiences [3]
(乡村行·看振兴)广东河源竹塘村:桃金娘成“致富果”
Zhong Guo Xin Wen Wang· 2025-09-17 08:51
(乡村行·看振兴)广东河源竹塘村:桃金娘成"致富果" 中新网河源9月17日电 (张璐 甘建楼)走进广东河源紫金县凤安镇竹塘村,过膝高的桃金娘枝繁叶茂,团 团簇簇的绿叶里,一颗颗桃金娘果实,密密麻麻缀满枝头,村民们手提着篮子,正在采摘桃金娘果实。 来源:中国新闻网 编辑:付健青 中新经纬版权所有,未经书面授权,任何单位及个人不得转载、摘编或以其它方式使用。 关注中新经纬微信公众号(微信搜索"中新经纬"或"jwview"),看更多精彩财经资讯。 村民正在挑选桃金娘。 肖斌 摄 近日,竹塘村种植的桃金娘迎来了丰收。桃金娘果实又称稔子或山稔。竹塘村群山环抱,河畔翠竹成 荫,良好的生态环境和气候条件让这里的山稔饱满个大,多汁味甜。"村民都参与了种植和采摘等工 作,提高了收入,还能照顾家庭。"竹塘村村民曾女士说。 据悉,竹塘村桃金娘种植基地过去一直种植传统农作物,收入不高。去年,当地通过"禾坪说事"共商共 议,决定发展桃金娘产业并注册桃金娘强村公司,将竹塘村的200亩山地和300亩竹林地建成桃金娘生态 园发展基地(以下简称"基地")。 该基地采用"农业公司+基地+农户"发展模式,目前一期已完成200亩种植,主要通过游客上 ...
体验壮美山水 探寻文化根脉
Ren Min Ri Bao· 2025-09-16 22:29
9月,第九届河北省旅游产业发展大会主会场活动在河北邢台开启,石家庄、张家口、保定、邯郸四市 分会场同步联动,以太行山文化旅游带建设为牵引,推出多项活动。 巍巍太行山,跨越北京、河北、山西、河南4省(市),绵延400余公里。太行山脉河北段涉及张家口、 保定、石家庄、邢台、邯郸5个设区市,不仅拥有得天独厚的自然资源,还记录了华夏文明几千年的璀 璨文化。近年来,河北整合太行山沿线文化旅游资源,丰富产品体系,为游客带来更多体验,太行山文 化旅游带这张"名片"越擦越亮。 领略自然风光 感受秀美奇观 9月,走进位于石家庄市赞皇县境内的嶂石岩景区,处处可见游客拍照打卡。站在山间远眺,三层叠起 的赤壁丹崖绵延数十里。这就是嶂石岩地貌,与丹霞地貌、张家界地貌并称为中国三大砂岩地貌。 "大自然的神奇体现得淋漓尽致,怎么看都看不够!"游客马宇峰一边按快门一边感慨。 剧烈的地质变迁造就了太行山脉山峦、峰林、峡谷等多样地貌。 在邢台市,太行山的峰峭峡幽、飞瀑流光勾勒出"雄、险、奇、幽、秀"的山水长卷。 "这些岩层就像一块巨大的'多层蛋糕',清晰地展示了太行山亿万年来的地质演变。"邢台大峡谷景区 内,导游讲解着太行山独特的地质结构。 太 ...
(乡村行·看振兴)福建永定:六万亩柿子迎丰收
Zhong Guo Xin Wen Wang· 2025-09-16 10:13
果农们穿梭于果林间,熟练地采摘着果实,脸上洋溢着丰收的喜悦。永定区融媒体中心供图 9月16日,位于永定区高头镇大岭下村的红柿种植基地,漫山遍野的柿子树在阳光下舒展枝叶,饱满圆 润的柿子像一个个灯笼挂满枝头,微风拂过,果香四溢。果农们穿梭其间,熟练地采摘着果实,脸上洋 溢着丰收的喜悦。 "我今年种了三十亩的柿子,柿子的品质很好啊,柿子又大又红,深受市场的欢迎。"永定区高头镇大岭 下村村民江彩珍说,预计今年产值四十万元左右,靠着这些柿子,日子是越来越有奔头。 (乡村行·看振兴)福建永定:六万亩柿子迎丰收 中新网福建永定9月16日电 (黄秋萍 范浩东)金秋九月,福建省龙岩市永定区迎来柿子丰收旺季。全区6 万亩柿子林褪去绿装、逐渐换上"红妆",尤其是核心产区高头镇,一万余亩柿树上橙红果实缀满枝头, 宛如千万盏灯笼点亮客家山村。这片毗邻"土楼王"承启楼与"土楼王子"振成楼的沃土,正以"柿子产 业"为纽带,串联起生态价值、文化魅力与百姓增收致富之路,绘就乡村振兴新图景。 如今,小小的柿子已成为永定乡村振兴的"支柱产业"。数据显示,全区6万亩柿子林,年产5.8万吨,年 产值达1.2亿元;仅高头镇就有1万余亩种植面积,产值超 ...
清远市“乐游清新亲水户外运动线路”上榜“国字号”线路
Nan Fang Ri Bao Wang Luo Ban· 2025-09-16 07:52
清新区作为清远市中心城区重要组成部分、粤港澳大湾区后花园和广州都市圈北大门,依托得天独厚的 自然资源和区位优势,持续拓展户外运动与生态旅游深度融合。目前全区共打造旅游资源单体227个, 其中包括国家AAAA级旅游景区3个、AAA级旅游景区3个,形成了丰富多元的业态体系。2024年8月, 清新区入选广东省全域打造整县推进农文旅融合发展试点,迎来新的重大发展机遇。全区规划构建"泉 水、湖水、山水"三大集群,持续做强"水立方"文章,推动农文旅市场热度不断攀升。 为满足人民群众不断增长的户外运动需求,释放户外运动消费潜力,日前,国家体育总局发布"2025年 国庆假期户外运动精品线路"。清远市"乐游清新亲水户外运动线路"入选,为广东省唯一上榜线路。 本次入选的精品线路充分展现清新"亲水"特色,串联区内多个优质景区。其中,玄真峡谷嬉水乐园提 供"漂流+溪降"双核心体验;笔架山旅游区以原生态峡谷漂流和溯溪探险闻名;古龙峡景区拥有12项世 界纪录认证,集瀑布观光、玻璃平台和刺激漂流于一体,是国家体育旅游示范基地;河中温泉旅游区丰 富温泉康养体验,形成"运动—休闲—疗愈"完整闭环。 ...
宁夏彭阳:林下经济点绿成金 走出农文旅融合新路径
Zhong Guo Xin Wen Wang· 2025-09-16 07:37
Core Viewpoint - The article highlights the development of an ecological chicken farming model in Pengyang County, Ningxia, which integrates agriculture, culture, and tourism, creating a new path for rural revitalization and economic growth [1][5]. Group 1: Ecological Chicken Farming - The ecological chicken farming base, known as "Seven Chicken Battlefield," utilizes a circular ecological industry chain by raising chickens under apricot trees, where chicken manure serves as organic fertilizer [1][2]. - The base's manager, Cao Long, emphasizes the growing consumer demand for healthy and organic food, which drives the need for high-quality poultry products [2]. - An "online adoption" model allows consumers to adopt chickens for four months, receiving eggs monthly and the processed chicken at the end of the period, enhancing consumer engagement and trust [3]. Group 2: Integration of Agriculture and Tourism - The farm has expanded into tourism by creating camping sites, outdoor activities, and partnerships with local accommodations, fulfilling diverse customer needs for food, lodging, and recreation [5]. - The county's approach includes a "company + cooperative + base + farmer" model to support the development of various agricultural enterprises, promoting comprehensive growth in the ecological economy [5]. Group 3: Policy and Economic Transformation - Since 2021, Pengyang County has been a key area for forest rights reform in Ningxia, aiming to convert ecological resources into economic benefits [5]. - The local government promotes a multi-faceted ecological industry system, combining medicinal herbs, fruit trees, and poultry farming to maximize land use and revenue [5].
宁夏泾源:农文旅融合“多点开花” 绘就振兴好“钱”景
Zhong Guo Xin Wen Wang· 2025-09-16 07:37
Core Insights - The integration of agriculture, culture, and tourism in Jingyuan County is significantly boosting local economic development and enhancing residents' incomes [1][3][6] Group 1: Economic Impact - The occupancy rate of local homestays has surged, with one homestay owner reporting revenue exceeding 1 million yuan for the first time [1] - The tourism sector in Jingyuan County has seen a substantial increase, with 192.53 million visitors recorded by the end of August, representing a 47.6% year-on-year growth [6] - Total tourism expenditure reached 1.084 billion yuan, marking a 41.3% increase compared to the previous year [6] Group 2: Employment and Income Generation - Over 8,500 farming households are now involved in the agricultural and cultural tourism industry, creating job opportunities for 36,800 people [6] - The income model for farmers has evolved from traditional farming to a diversified approach that includes employment, business operations, and profit sharing [6] Group 3: Infrastructure and Services - The establishment of a tourism association in Yejia Village has led to improved service quality and the upgrading of homestays and farm stays [5] - The local government is actively supporting the tourism sector through incentives and structured management, resulting in a collective income of over 13 million yuan for the village in the first eight months of the year [5] Group 4: Seasonal and Diverse Offerings - Jingyuan County has diversified its tourism offerings by introducing various seasonal events and activities, such as ice and snow festivals, flower festivals, and health runs, to attract visitors year-round [6] - The county aims to break the "one-season tourism" limitation, ensuring continuous income generation throughout the year [6]
新增诸城、峡山!“齐鲁天路”扩容延伸工程取得新突破
Qi Lu Wan Bao Wang· 2025-09-16 05:08
齐鲁晚报·齐鲁壹点 胡晓雪 9月16日,潍坊市人民政府新闻办公室召开"齐鲁天路"建设提升暨艺术创作大赛活动情况新闻发布会, 会上详细介绍了"齐鲁天路"现阶段建设发展情况,并就不同县市区的不同特色风景做出推介。记者在会 上了解到,近期潍坊市文化和旅游局会同市委宣传部、团市委等单位组织开展了"齐鲁天路"艺术创作大 赛活动,以"天路绘华章·艺术映山河"为主题,面向全国征集绘画、文学、音乐等艺术作品,10月底前 完成作品创作和征集评选,11月份进行优秀作品颁奖和集中展览,期间将同步组织采风、观摩、交流创 作等活动。 "齐鲁天路"是潍坊市推动农文旅深度融合、服务乡村振兴战略的重要载体。该项目贯穿青州、临朐、安 丘、诸城、峡山五县(市、区),规划总长687公里(主线320公里),串联长城国家文化公园、2个国 家5A级景区、35个国家4A和3A级景区,是集自然风光、人文历史、乡村体验于一体的综合性旅游线 路。潍坊市委、市政府高度重视"齐鲁天路"建设提升工作,将其纳入"山海城"全域旅游发展格局重点推 进。2025年以来,市文化和旅游局联合有关部门及县市区,以"扩容延伸、提质增效、融合发展"为方 向,系统推进天路建设,取得显著 ...