惠州大亚湾经济技术开发区管理委员会市场监督管理局按照省、市局2025年食品抽检计划,在全区范围内开展了食品安全监督抽检工作，已出结果95批次， 不合格3批次（详见附件）。根据政府信息公开相关规定，现将抽检结果予以公示。 | | | | | | | 惠州大亚湾经济技术开发区管理委员会市场监督管理局2025年第三期（第四批）食品安全监督抽检结果公示 | | | | | | | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 抽 抽 食 食 | | | 食 品 | | | | | | | | | 抽 | 样 | | | | | 序 查 样 品 | | 品 | 次 | 食品 | 报告书编号 | 抽样单号 | 产品名称 | 规格型号 | 商标 | 生产 | 样 样品量 | | 品 | 抽样 | 抽样 | 到 | | 号 领 场 大 | | 亚 | | 细类 | | | | | | 日期 | 基 | | 等 | 人员 | 日期 | 日 | | ...

Core Viewpoint - The Chinese lychee industry is experiencing a significant decline in production for 2024, with a total output of 1.7279 million tons, a year-on-year decrease of 47%. However, favorable climatic conditions and good flowering rates in early 2025 are expected to lead to a substantial recovery in production, projected to reach 3.6504 million tons, an increase of 111.26% year-on-year [1][18]. Industry Overview - Lychee is a subtropical fruit tree that thrives in warm, humid environments and is sensitive to frost. The main cultivation areas in China are located between latitudes 18-29 degrees north, with Guangdong being the largest production region, followed by Fujian, Guangxi, and Hainan [1][3][19]. - The lychee industry has undergone three development phases since the establishment of New China: recovery (1952-1980), rapid expansion (1981-1998), and transformation and upgrading (1999-present) [10]. Production and Yield - The lychee production in China for 2024 is significantly impacted by climatic conditions, with Guangdong's output dropping to 876,400 tons, a decrease of 51.01% year-on-year. The expected production for 2025 is projected to be 2.0626 million tons in Guangdong, 1.1451 million tons in Guangxi, and 184,000 tons in Hainan [19][24]. - The average flowering rates for major early and mid-late varieties are reported at 90.00% and 88.50%, respectively, indicating a strong foundation for the upcoming harvest [1][18]. Market Dynamics - The lychee industry is characterized by a diverse enterprise landscape, with key players including Guangdong Zhongli Agriculture Group and Shenzhen Baiguoyuan, which dominate the market through export trade and retail networks [26][28]. - The lychee supply chain encompasses seedling cultivation, agricultural inputs, planting management, processing, and sales, with a growing emphasis on cold chain logistics and deep processing [14][16]. Policy and Support - Recent government policies aim to promote the standardization and scaling of the lychee industry, including initiatives for rural income enhancement and agricultural brand cultivation [11][13]. - The establishment of technology systems and innovation in logistics and preservation methods are crucial for enhancing the competitiveness of the lychee industry [8][32]. Future Trends - The industry is expected to focus on variety optimization and quality enhancement, with a shift towards high-quality, storage-resistant varieties to meet consumer demands [32]. - Climate adaptability in planting practices and risk management strategies will be increasingly important to mitigate the impacts of extreme weather on production [33]. - The diversification of consumption markets and international expansion will be key growth areas, with an emphasis on processed products and new retail channels [34].

Core Insights - The "lychee craze" on Xiaohongshu has transformed the fruit into a cultural phenomenon, driven by user-generated content and community engagement [1][2][24] - Xiaohongshu's unique "grass planting" power has significantly increased demand and sales for lychees, with a 59% year-on-year increase in related searches [1][5][23] Group 1: Consumer Engagement - Users on Xiaohongshu are actively discussing various lychee varieties, leading to a deeper understanding of the fruit beyond just the popular "Feizixiao" variety [3][5] - The platform has seen over 27 billion total exposures for lychee-related topics, indicating a strong community interest [5][12] - Creative culinary uses for lychee, such as lychee ribs and drinks, have gained popularity, with users sharing their own recipes and experiences [7][12] Group 2: Supply Chain Dynamics - The involvement of local lychee farmers in Xiaohongshu has created a direct connection between producers and consumers, enhancing the purchasing experience [1][21] - Xiaohongshu has facilitated a shift in the sales approach, where consumers express their needs, prompting sellers to respond with offers [15][17] - The "Lychee Secretary" initiative has led to over 500 accounts being created by farmers to engage with consumers, significantly boosting sales [21][22] Group 3: Market Trends - The platform's content ecosystem has allowed for a better match between consumer demand for high-quality lychees and the supply from farmers [23][24] - The trend has also influenced offline dining establishments to innovate their menus based on popular lychee recipes shared on the platform [23] - Xiaohongshu is evolving into a hub for high-quality, personalized consumption, reflecting a broader shift in consumer behavior towards community-driven purchasing [24]

Core Insights - The price of lychee in Jinan has significantly decreased, with retail prices dropping to 5-6 yuan per jin, allowing consumers to enjoy "lychee freedom" [1] - The wholesale price of lychee has halved compared to the initial price of over 20 yuan per jin, resulting in increased sales and consumer demand [2] - The increase in lychee production and improvements in logistics are the primary reasons for the price drop, with national production expected to reach 3.6504 million tons by 2025, a year-on-year increase of 111.26% [5] Price Trends - In the Lixia District, promotional prices for "Meizixiao" lychee are as low as 6.9 yuan per jin, a 70% decrease from earlier prices [2] - The average price of lychee in local markets ranges from 5 to 8 yuan per jin, with some high-end varieties still priced between 15 to 30 yuan per jin [4] Sales Performance - Lychee sales have been robust this year, with vendors reporting sales of over a thousand jin per day, particularly for the "Baitang" variety [4] - Consumers are purchasing larger quantities of lychee compared to previous years, with some buying four to five jins at a time due to lower prices [4] Supply Chain Factors - The increase in lychee supply is attributed to both domestic production and imports from Southeast Asian countries like Vietnam and Thailand, enhancing market availability [7] - The development of cold chain logistics has extended the shelf life of lychee, allowing for quicker transportation from production areas to markets [5][7]

Core Viewpoint - This year marks a bumper harvest for lychees in Guangdong, with significant domestic sales and an explosive growth in overseas exports [1]. Group 1: Export Growth - The "Feizixiao" and "Heiye" lychee varieties, known for their thick skin and easy preservation, have been the main export products [2]. - With advancements in preservation technology and air transport, more delicate lychee varieties are now successfully reaching international markets [2]. - Chinese lychees are being exported to markets in Europe, the Middle East, Southeast Asia, and South America [3]. Group 2: Market Demand - In a Chinese supermarket in Dubai, approximately 800 kilograms of lychees can sell out within two days [3]. - The "Baitangqing" lychee from Guangdong is prominently displayed in Dubai supermarkets, showcasing its freshness just two days after being harvested [5]. - Consumers in Dubai express satisfaction with the taste and quality of the lychees, noting promotions that enhance their appeal [9]. Group 3: Pricing and Sales - A 1.5-kilogram box of "Baitangqing" lychee sells for 99 dirhams in Dubai, approximately 194 RMB, translating to about 132 RMB per kilogram [11]. - Despite the higher price compared to domestic markets, the demand remains strong, with rapid sales reported [11].

Group 1 - The core idea of the news is that JD Seven Fresh is offering a promotional event called "Sweet Assistance for Lychee" for high school graduates, allowing them to redeem fresh lychees for just 1 cent with their exam admission tickets from June 13 to June 15 [1] - During the promotional period, students can visit any JD Seven Fresh supermarket to receive a coupon for a box of approximately 450 grams of fresh lychees sourced directly from Guangdong [1] - The event aims to provide a refreshing treat for students after their exams, while also promoting the abundance of lychee production in Guangdong, which is expected to exceed 1.5 million tons this year, marking a 30% year-on-year increase [3] Group 2 - JD Seven Fresh has established partnerships with quality orchards through a "package garden cooperation" model, ensuring direct sourcing of lychees and maintaining temperature-controlled logistics to preserve freshness [3] - The company has optimized its logistics with a 1+N model (1 central store + N satellite stores), allowing for efficient delivery of lychees to customers within "as fast as 30 minutes" [3] - During the 618 shopping festival, JD Seven Fresh is offering various discounts on lychee products, such as 3 kg of Guangdong Feizixiao lychees for only 27.8 yuan and other promotional deals [4]

Core Viewpoint - The Guangdong Guiwei lychee has started to be listed, with high demand anticipated due to its unique flavor and favorable growing conditions this year [1][19]. Group 1: Market Overview - The early varieties of lychee, such as White Sugar Can and Feizi Smile, have already been available for nearly a month, spreading sweetness across the country [2]. - The mid-late variety Guiwei has begun to be listed, with significant interest from consumers [3][10]. Group 2: Pricing and Production - In the Gaozhou area, the purchase price for Guiwei lychee is 8 yuan per jin, with premium fruits fetching 9 yuan per jin [4]. - The deputy mayor of Dajing Town, Chen Yanzhu, reported a high fruit-bearing rate this year, with expectations for a large harvest by June 16 [5][6]. - The overall production of Guiwei lychee is expected to be high due to favorable climatic conditions, with a flowering rate exceeding 90% [19]. Group 3: Consumer Preferences - Guiwei lychee is favored for its unique osmanthus fragrance and a sweet-sour balance that appeals to local consumers [15]. - The fruit's flesh is described as firm and juicy, with a notable characteristic of leaving hands dry after peeling, which is rare among other lychee varieties [17]. Group 4: Future Projections - According to the National Lychee Dragon Eye Industry Technology System, the production of Guangdong Guiwei lychee is projected to reach 210,200 tons by 2025, ensuring ample market supply [20]. - The price of Guiwei lychee is expected to remain within a reasonable range, allowing consumers who missed out last year to enjoy it this season [21].

Core Insights - Guangdong's lychee production is expected to increase by 30% compared to normal years due to favorable weather conditions this year [1][3] - The lychee planting area in Guangdong remains stable at around 4 million acres, accounting for over half of China's and one-third of the world's lychee production [3] - The "Xianjinfeng" lychee brand is set to officially launch in late June, with a harvesting period of approximately 20 to 25 days [1][3] Industry Overview - The total planting area for "Xianjinfeng" lychee in Guangzhou's Zengcheng District is 6,384.9 acres, with an estimated output value of approximately 234 million yuan [1] - The overall output value of the lychee industry in the region exceeds 9 billion yuan, benefiting around 49,000 local farmers [1] - Eight major lychee varieties account for about 85% of Guangdong's total lychee production, with "Feizixiao" expected to dominate at 32.74% of the total output [1][3] Market Dynamics - The company plans to sell 30% of its "Xianjinfeng" lychee through wholesale markets and supermarkets, with 30-40% sold directly by farmers, and the remainder focused on e-commerce channels [3][4] - The company is exploring international markets, including Russia and the Middle East, while already in discussions with Thailand and Vietnam [4] - A global lychee festival was held to promote new marketing strategies, introducing innovative products like lychee soda and lychee-flavored snacks to attract younger consumers [5] Production and Supply Chain - The total expected lychee production in Guangdong this year is 103,000 tons from the western region, over half of the province's total output, with early varieties available from mid-May [5] - The company has preserved over 320 varieties of lychee genetic resources and maintains a collection of ancient lychee trees, enhancing its production capabilities [4]

Core Viewpoint - The sales of Maonan lychee are booming, with daily sales reaching 930 tons, driven by e-commerce and customized orders, contributing to the revitalization of the local economy [5][36]. Group 1: Sales Performance - Maonan district has 66,400 acres of lychee orchards, with a daily sales volume of 930 tons [5][3]. - On June 5, an e-commerce seller reported 23,000 orders, amounting to 16 tons of lychee to be shipped [7][8]. - The e-commerce price for the Bai Tang lychee is stable at 12 yuan per jin, with both quality and price gaining market recognition [18][20]. Group 2: E-commerce and Custom Orders - Nearly 8,000 young people are engaged in e-commerce, averaging 40 orders and about 600 jin per person daily, making e-commerce a significant driver for lychee sales [21][22]. - As of June 4, customized orders totaled 3,086, weighing 72,850 kilograms, generating 2.1855 million yuan, while e-commerce pre-orders reached 33,840, weighing 168,000 kilograms, amounting to 5.04 million yuan [25][26]. Group 3: Traditional Sales Channels - Traditional sales channels remain active, with nearly 590 external buyers visiting Maonan this year, resulting in purchase agreements for nearly 4,500 tons [31][32]. - The lychee is primarily sold to regions such as the Pearl River Delta, Hunan, and Sichuan, with prices remaining stable compared to previous years [32][33]. Group 4: Market Development and Economic Impact - The combination of e-commerce, customized sales, and traditional sales channels has led to a prosperous market for Maonan lychee, revitalizing the ancient lychee industry and injecting strong momentum into local rural revitalization efforts [36][38].

Group 1 - Guangdong is focusing on county-level economies, urban construction, rural landscape, reform innovation, and social participation to accelerate its transition from a "development highland" to a "common prosperity model" [3] - The "Hundred Million Project" aims to achieve significant breakthroughs in five major actions, marking a critical point for high-quality development in the province [3] Group 2 - The Guangdong Provincial Government announced the "2025 China (Guangdong) - ASEAN Trade Promotion and Supply Chain Cooperation Mechanism Construction" meeting to be held on June 10 in Guangzhou [5] - The event aims to enhance trade and supply chain cooperation between Guangdong and ASEAN countries [5] Group 3 - The 2025 Guangdong Rural Singer Competition was launched, showcasing local agricultural products like lychees and traditional cultural elements on a fashion stage [9] - This event aims to promote "Yue" branded agricultural products and integrate them with cultural heritage [9] Group 4 - The establishment of the first modern marine ranch innovation experimental zone in Guangdong was announced, with Zhuhai being the first city to implement this initiative [12] - This project is expected to enhance modern agricultural practices in marine environments [12] Group 5 - In Maoming, the lychee harvest is thriving, with farmers actively transporting their produce to collection points for distribution across the country [14] - The local economy is benefiting from the high demand for lychees during the harvest season [14] Group 6 - Luhe County in Shanwei has introduced over 1,300 small and micro factories in the past three years, focusing on the garment industry, which has generated an annual output value exceeding 2.5 billion yuan [19] - This initiative aims to boost local income and village collective economies through industrial revitalization [19]