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2025西城区“会馆有戏”撬动文化消费打造文商旅融合新范式
Sou Hu Cai Jing· 2025-10-24 22:15
Core Insights - The "Cultural Performance in Historic Venues" series, themed "Heritage and New Voices," aims to revitalize historical buildings while bringing high-quality art and traditional culture closer to the public [1][16] - The initiative features performances in seven cultural landmarks, collaborating with 12 top professional troupes to present 120 shows across various art forms [8][14] Group 1: Event Overview - The series commenced on September 10 and will last for three months, showcasing the charm of historical architecture [1] - As of now, over 40 performances and activities have been successfully held, attracting more than 3,000 offline attendees and nearly 100,000 online viewers [8] Group 2: Audience Engagement - The events include interactive workshops and lectures, allowing audiences to engage deeply with traditional arts, enhancing their understanding and appreciation [13][11] - The initiative has successfully created a cultural consumption chain, where ticket holders can enjoy discounts at local businesses, thus integrating cultural activities with the local economy [14] Group 3: Cultural Impact - The program not only enhances the cultural experience for citizens but also contributes to the economic vitality of the city, aligning with Beijing's goal of becoming a cultural center [16] - The free reservation and public performance model has led to high demand, with tickets becoming hard to obtain, indicating strong community interest [14]
远洋商业,累计运营50个项目,覆盖27座城市
Xin Lang Zheng Quan· 2025-10-22 01:58
Core Insights - Ocean Commercial has officially upgraded its first large-scale commercial complex in Nankang District, Ganzhou, Jiangxi, to Ocean Future Plaza, featuring a new image, diverse business formats, and smart services [1] Group 1: Company Overview - Ocean Commercial is a business brand under Ocean Group, specializing in commercial project development and operation, with over 20 years of experience in various stages including positioning, design, construction, opening, leasing, and operation [1] - The company has established mature commercial product lines such as "Li Series," "Port Series," and "Future Series," successfully creating benchmark commercial projects in cities like Chengdu, Wuhan, Beijing, and Hangzhou [1] Group 2: Market Strategy - In response to new consumer trends, Ocean Commercial is actively embracing market changes, accurately identifying consumer needs, and promoting innovation and upgrades in consumption scenarios [2] - By leveraging Ocean Group's comprehensive business layout and resource integration capabilities, Ocean Commercial is exploring areas such as first-store economy, experience economy, theater economy, and cultural tourism integration [2] - As of June 30, 2025, Ocean Commercial has managed over 50 operational projects across 27 key cities in China, with a total operational area exceeding 5.6 million square meters [2] Group 3: Product Lines and Representative Projects - **"Li Series":** Focuses on revitalizing street-style commercial spaces, with projects like Chengdu Ocean Taikoo Li and Wuhan Ocean Li Citylane, which blend modern and traditional design elements [3][4] - **"Port Series":** Targets urban-level commercial complexes over 100,000 square meters, exemplified by projects like Beijing Yiti Port and Hangzhou Ocean Letip Port, emphasizing fashion, art, and diverse consumption scenarios [4][5] - **"Future Series":** Community commercial malls under 100,000 square meters, such as Beijing Ocean Future Plaza and Tianjin Ocean Future Plaza, designed to serve local families and business clientele [6] Group 4: Other Projects - Ocean Commercial is involved in various other projects, including Shenzhen Yitian Holiday Plaza and the Beijing Optical Instrument Factory urban renewal project, showcasing its commitment to diverse commercial development [7][8]
促文化名片变发展品牌(现场评论)
Ren Min Ri Bao· 2025-10-20 22:01
Group 1 - The integration of culture and technology is driving economic prosperity and enhancing cultural experiences, as seen in the immersive experiences offered at M511 Light and Shadow Hub in Hangzhou [1] - The "Eight-Eight Strategy" proposed by Xi Jinping emphasizes leveraging cultural advantages and promoting cultural innovation through a symbiotic system of culture, technology, industry, and talent [1] Group 2 - The West Lake District has invested over 50 million yuan in cultural creative funding over the past three years, establishing a comprehensive support system for cultural enterprises [2] - The success of cultural products like the game "Black Myth: Wukong" and the animated film "Chang'an 30,000 Li" highlights the importance of platforms like the Yichuang Town in fostering creative industries [2] Group 3 - Revitalization of idle spaces in cities through cultural initiatives has increased their attractiveness, with the East Nest Art Park receiving over 20 million visitors and generating over 600 million yuan in revenue [3] - The combination of cultural richness and innovative industries in Zhejiang is expected to enhance economic growth and create a harmonious balance between material wealth and spiritual richness [3]
苏州第四家山姆,今天开业!
Sou Hu Cai Jing· 2025-10-20 21:44
Group 1 - The opening of the Sam's Club store in Zhangjiagang marks the fourth store in Suzhou and the third in a county-level city [1] - The store features a height of approximately 9 meters and a width of about 3 meters for aisles, along with around 1000 parking spaces, creating a spacious and comfortable shopping environment [3] - The store launched five new products, including Sudan King Durian Bread and Berry Red Velvet Cake, and offers around 4000 selected items, including customized products and high-quality goods from global premium regions [4] Group 2 - The store includes specialized service areas such as an optical center equipped with professional devices for precise vision checks and a hearing center offering free tests and quality hearing aids [6] - In the "Sam's Kitchen," customers can enjoy freshly cooked steaks and seafood while interacting with chefs, along with various tasting and trial activities to create a family-friendly shopping atmosphere [8] Group 3 - Recently, a series of high-quality commercial and cultural tourism projects have accelerated in Suzhou, including the opening of the Suzhou Longzhimeng Hotel cluster with a total investment of 1.5 billion [10] - A partnership between Suwen Investment Group and Fashion Media Group aims to create the first "Fashion+" space in Suzhou, focusing on a star-studded lifestyle complex [12] - The new Left Bank 158 district has opened, featuring a blend of day and night activities, becoming a new focal point for citizens and tourists [14]
广州海珠宝业路“宝悦坊”预计12月开业,32家品牌已签约
Nan Fang Du Shi Bao· 2025-10-20 06:23
广州市海珠区政府副区长杨晓在会上表示,宝悦坊既是海珠区实现老城市新活力的重要载体,也是构 建"海珠新活力文商旅融合圈"的关键节点。未来,海珠区将强化政策支持与资源统筹,全力推动片区功 能重塑与品质提升。项目建成后预计可提供1500至2000个就业岗位,显著改善区域人居环境,激发区域 消费潜力,助力打造粤港澳大湾区文商旅融合发展的示范标杆。 海珠城发集团副总经理汪家伟在会上介绍,宝悦坊注重保留宝业路原有市井风貌与生活气息,唤醒市民 共同的城市记忆。项目一期以"精致烟火气"为主题,南北联动、功能互补。南区聚焦广府饮食文化传 承,引入地道老字号与非遗美食,融合文化体验与夜间经济,重拾老城生活印记;北区则定位为时尚社 交与滨水休闲空间,营造开放、舒适的公园式消费环境,满足年轻群体多元需求。 发布会上,宝悦坊顺利完成四批次品牌集中签约,与32家优质品牌正式达成合作。签约品牌涵盖粤菜老 字号、国际连锁餐饮、便利零售、非遗特色小吃及潮流新消费品牌,包括粤·向群饭店、永利饭店、肯 德基、罗森便利店、西关竹园、跳海酒馆、力天文化科技集团等。 改造前,宝业路宵夜一条街商户的开店时间可谓贯穿全天24小时。这一场景或在宝悦坊得到延续 ...
无锡惠山古镇焕新 打造文商旅融合新标杆
Jiang Nan Shi Bao· 2025-10-15 23:26
Core Insights - The Wuxi Huishan Ancient Town is undergoing a comprehensive cultural and tourism development project with a total investment of approximately 14 billion yuan, covering an area of about 554 acres [1][2] - The project aims to revitalize the ancient town by integrating cultural, commercial, and tourism elements, creating a new model for cultural and tourism integration in China [1][2] Investment and Development - The project is a collaboration between three state-owned enterprises: Wuxi Liangxi Cultural Tourism Development Group, Wuxi Cultural Tourism Development Group, and Wuxi Lingshan Cultural Tourism Group, with Wuxi Cultural Tourism Industry Renewal Development Co., Ltd. responsible for the specific development and construction [1] - The construction includes the renovation and new construction of commercial building blocks and cultural tourism facilities, with a focus on creating a "cultural core of Wuxi" [1] Architectural Preservation and Innovation - The first phase of the project began construction in June 2023, featuring a unique group of 118 ancient ancestral halls, each with distinct characteristics [2] - The renovation employs a combination of traditional Chinese restoration techniques and modern scientific methods to preserve the historical appearance of the town while ensuring structural integrity [2] - The 308 auditorium, originally built in the 1950s, has been revitalized as a cultural landmark for national music, maintaining its original red brick facade and featuring a sunken stage [2] Cultural Experience Enhancement - The upgraded Huishan Ancient Town aims to provide visitors with a new experience through a model that combines commerce, cultural IP, music, and national trend art experiences, positioning itself as a new cultural hub in Jiangnan [2]
百年里份三德里迎来新“巷遇”
Chang Jiang Ri Bao· 2025-10-15 07:59
Core Insights - The "Xiangyu·Sandeli" project is set to revitalize the historical Sandeli area in Hankou, Wuhan, aiming to attract citizens and tourists with a new look [1][5]. Group 1: Project Overview - The "Xiangyu·Sandeli" project is the first street block in the "Xiangyu" series, located in the core area of Hankou's historical district, surrounded by Haishou Street, Station Road, Zhongshan Avenue, and Youyi Street [5]. - The project aims to integrate cultural, commercial, and tourism elements, creating a sustainable development model that combines "culture + commerce + tourism + community" [5]. Group 2: Historical Significance - Sandeli, established in 1901, is one of the oldest neighborhoods in Wuhan, historically serving as a commercial hub connecting the Yuehan Wharf and Jinghan Railway Station [4]. - The area retains the essence of old Wuhan life and has historical significance, including being a hideout for a prominent figure in the women's movement during the land revolution in 1927 [4]. Group 3: Development Strategy - The project will involve the recruitment of experienced and resourceful partners for industrial planning, commercial introduction, and operational management [5]. - The strategy includes leveraging the geographical features and existing industries in the area to create a vibrant community landmark that reflects the memories of old Hankou [5]. - The project aims to capture consumer trends and integrate digital scenarios to enhance regional vitality and traffic flow, positioning itself as a model for cultural and commercial tourism integration [5].
宿城区以多元业态点燃金秋文旅热潮
Xin Hua Ri Bao· 2025-10-15 07:00
Core Insights - The article highlights the successful integration of culture, commerce, and tourism in Suqian City during the recent National Day holiday, particularly through the third Coffee Market event [1][2] - The Coffee Market attracted both local and well-known chain brands, catering to diverse consumer preferences and enhancing the city's appeal among young people [1][2] Group 1: Event Highlights - The Coffee Market took place from October 1 to 5, featuring local coffee brands and offering unique tasting experiences and coffee-making activities [1] - Daily themed music events showcased local bands and artists, creating a vibrant atmosphere that combined coffee enjoyment with musical performances [1] Group 2: Additional Activities - Various engaging activities were organized across Suqian, including a children's event featuring the popular IP "Egg Party," a national defense exhibition showcasing military models, and water sports competitions at Zhu Hai Leisure Sports Town [2] - Local markets offered regional specialties, allowing visitors to take home a taste of Suqian, while educational workshops promoted cultural heritage and patriotism among families [2] Group 3: Future Plans - The city aims to continue developing new consumption scenarios and business models to enhance the competitiveness of its cultural and tourism industry, focusing on high-quality development [2]
2025第二届锦绣非遗品牌推广周主活动在成都举行
Jing Ji Ri Bao· 2025-10-13 03:03
Core Insights - The "Jinxiu Intangible Cultural Heritage Brand Promotion Week" is a significant initiative by Chengdu to implement the strategy of protecting and inheriting intangible cultural heritage, promoting high-level protection and high-quality development of Shu brocade and Shu embroidery [2] Group 1 - The main event, "Jinxiu Intangible Cultural Heritage Brand Conference," showcased the achievements in the protection and inheritance of intangible cultural heritage, creating a platform for cultural empowerment, resource sharing, and collaborative innovation [1] - The event featured the release of the "Cooperation Innovation Opportunity List" by Chengdu's Xindu District, promoting key projects such as "Jinxiu Alliance" and "Hundred Cities, Hundred Arts: New Fan Bamboo Weaving" [1] - The "Jinxiu Alliance" was officially launched with a ceremony where representatives from the first batch of member units received their awards, marking the start of a cross-regional and cross-industry collaborative innovation platform for intangible cultural heritage [1] Group 2 - The conference concluded with the release of the "Jinxiu Hundred Industries Intangible Heritage Co-prosperity" thematic declaration, emphasizing the commitment to promote the innovation and prosperity of Jinxiu intangible cultural heritage [1] - Chengdu is integrating high-quality resources to transform the advantages of intangible cultural heritage into the driving force for the "Jinxiu Hundred Industries" industrial cluster, enhancing regional collaboration and the integration of culture, commerce, and tourism [2]
绽放独特魅力 释放市场活力 润州文商旅融合点亮多彩假期
Zhen Jiang Ri Bao· 2025-10-12 23:32
刚刚过去的"双节",润州区紧扣"提振消费信心、释放市场活力"核心目标,联动全区商贸载体推 出"政策惠民+多元体验+跨界融合"的消费盛宴,全景式呈现古街活力与景点热度,为市民游客打造了 一场兼具烟火气与品质感的假日消费体验。全区纳入统计的重点景区假日期间累计接待游客60.6万人 次,同比增长26.65%,尽显省文化和旅游产业融合发展示范区的独特魅力。 "双节"期间,润州辖区各大商圈依托节庆节点,打造特色主题活动,让消费场景更具吸引力。万达 广场开展"红动国潮 当红不让"国潮消费季活动,潮玩、好礼、演出轮番上场,歌唱祖国爱国快闪、镇 江首届民谣之夜、国潮少年亲子跑等活动精彩纷呈。西津渡古街雅韵交织、活动多元,吸引省内外游客 沉浸式感受文化魅力。 京畿路街区在假日期间接待市民游客达23万人次,街区各类商铺假日期间表现抢眼,极大地提振了 网红街区持续发展的信心。假日期间街区化身"街头艺术大舞台",本土乐队三场高质量演出活动点燃节 日氛围,3处"艺术转角"点位开展20余场次演出,再次带领街区"火爆出圈"。 在人气爆棚的文商旅场景背后,一抹"志愿红"成为润州最温暖的底色。润州区构建"多方联动、全 域覆盖"的服务保障网络, ...