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暨南大学“百千万工程”突击队赴始兴县隘子镇帮扶调研
Nan Fang Nong Cun Bao· 2025-09-11 10:56
Core Insights - The article discusses the efforts of Jinan University and local authorities in promoting rural revitalization and the integration of agriculture, culture, and tourism in Shixing County, Guangdong Province [1][10]. Group 1: Development Initiatives - The "Hundred Counties, Thousand Towns, and Ten Thousand Villages High-Quality Development Project" is being actively implemented in Guangdong, with a focus on rural revitalization [1]. - A research team from Jinan University conducted field studies in Shixing County and Aizi Town to assess the current state of rural development and provide assistance [1][10]. Group 2: Local Characteristics and Resources - Shixing County, known for its rich cultural heritage and agricultural resources, is recognized as a "Cultural Heritage of China" and has a historical reputation as a grain-producing region [3]. - Aizi Town relies on tourism and agriculture, particularly the cultivation of specialty mushrooms like "Donggu" (winter mushrooms), which are a significant local product [3][4]. Group 3: Cultural Integration and Tourism - Aizi Town is integrating cultural elements into its agricultural products, enhancing the appeal of local specialties like Zhang Jiuling's "Prime Minister Noodles" through cultural narratives [4][6]. - The town is promoting its historical sites, such as the residence of Zhang Jiuling, to attract tourists and enhance the local economy [4][6]. Group 4: Safety and Emergency Management - Local authorities in Aizi Town have implemented a shift system for monitoring and reporting potential disaster risks, emphasizing community involvement in disaster prevention [8]. - The role of grassroots party organizations is highlighted in ensuring public safety and managing emergency situations effectively [8]. Group 5: Future Plans and Support - The research team plans to continue supporting Aizi Town's development by providing policy, technology, safety, and resource assistance based on their findings [10].
农文旅融合拓展消费新空间
Jing Ji Ri Bao· 2025-09-10 22:12
Group 1 - The core viewpoint of the articles emphasizes the importance of integrating agriculture, culture, and tourism to stimulate rural consumption and expand the market [1][2] - The "Implementation Plan for Promoting Agricultural Product Consumption" aims to activate the agricultural consumption market by promoting the integration of agriculture and tourism, shifting from merely selling products to offering experiences [1] - In the first quarter of this year, rural tourism received 707 million visitors, a year-on-year increase of 8.9%, generating total revenue of 412 billion yuan, up 5.6% [1] Group 2 - The central government's policy documents highlight the need for deep integration of rural culture and tourism, aiming to enhance the quality and standardization of rural tourism [2] - The "Planning for Accelerating the Construction of an Agricultural Powerhouse (2024-2035)" outlines a modern rural industrial system that integrates agriculture, forestry, animal husbandry, fishery, and tourism [2] - Challenges in the integration process include insufficient resource sharing, low brand recognition, and a lack of diverse consumer experiences [2] Group 3 - Recommendations for enhancing industry integration include establishing a benefit-sharing mechanism, creating information-sharing platforms, and promoting regional collaboration [3] - The development of brand IP and a comprehensive new media marketing strategy is essential for enhancing market competitiveness [3] - Improving the consumer environment through market research, infrastructure investment, and training service personnel is crucial to meet diverse consumer demands [3]
金融杠杆撬动文旅转型 侨乡开平绽放“新活力”
Core Viewpoint - The cultural tourism industry in Kaiping, Guangdong is transitioning from "scenic tourism" to "all-area tourism," supported by innovative financial services to promote the integration of cultural heritage and tourism [1][2][3]. Group 1: Financial Support and Investment - Postal Savings Bank of Kaiping issued a fixed asset loan of 140 million yuan (approximately 20 million USD) for the "Qiaohai Huayun" cultural tourism project, with a 15-year term [1][3]. - The bank has introduced innovative credit models to address the long investment cycles and slow returns typical of cultural tourism projects, providing long-term, favorable financing solutions [3]. Group 2: Tourism Development and Growth - The local government is leveraging "Overseas Chinese culture + World Heritage culture" to enhance tourism resources, aiming to establish a demonstration zone for all-area tourism [2][3]. - In the first half of the year, the tourism-related business volume in Kaiping grew by over 20% year-on-year, indicating a sustained increase in industry momentum [2][3]. - The "Qiaohai Huayun" night economy project is expected to increase visitor stay duration by over 40%, stimulating related sectors such as dining and accommodation [2]. Group 3: Future Projections - By 2024, Kaiping is projected to receive over 8 million tourists, with tourism revenue expected to grow by 35% year-on-year, and the contribution of the cultural tourism industry to GDP is anticipated to rise to 12% [3].
追随歌声一览新兴之美!2025广东乡村歌手大赛云浮海选晋级赛即将打响
Nan Fang Nong Cun Bao· 2025-09-07 01:32
Core Viewpoint - The 2025 Guangdong Rural Singer Competition will serve as a platform to showcase the cultural and tourism development of Xinxing County, highlighting its integration of agriculture, culture, and tourism [1][98]. Group 1: Event Overview - The preliminary selection for the competition will take place in Yunfu from September 12 to 13, 2025, with the finals held at the Xinxing County Cultural Square [2][3]. - The event aims to promote rural revitalization through music, allowing local singers to compete and share their talents [3][4]. Group 2: Cultural and Tourism Development - Xinxing County has been focusing on transforming its cultural, natural, ecological, and rural resources into development momentum, aligning with provincial and municipal strategies [6][7]. - The county has successfully established four major tourism brands: Zen Culture Tourism, Hot Spring Health Tourism, Ecological Leisure Tourism, and Beautiful Countryside Tourism, which have become key pillars of its economy [9][11]. Group 3: Tourism Infrastructure - As of June 2025, Xinxing County boasts eight national 3A-level and above tourist attractions, five national and provincial tourism routes, and has been recognized as a top county for tourism in China for seven consecutive years [12][13][14]. - The county aims to enhance its influence and competitiveness as a cultural tourism destination, striving to become a model county in the Guangdong-Hong Kong-Macao Greater Bay Area [15][16]. Group 4: Natural and Ecological Resources - Xinxing County is characterized by its rich natural resources, with a forest coverage rate of 68.38% and a greening rate of 68.54%, earning it the title of "China's Natural Oxygen Bar" [46][48]. - The county is developing multiple eco-tourism destinations, integrating natural beauty with cultural experiences, such as tea gardens and scenic parks [49][50]. Group 5: Hot Spring Tourism - Xinxing County is home to Guangdong's only hydrogen sulfide hot spring, the Longshan Hot Spring, which has been recognized as a "World Zen Health Hot Spring" [65][66]. - The county is positioning itself as a key destination for wellness tourism, focusing on hot spring health experiences and attracting visitors from the Greater Bay Area [67][68]. Group 6: Rural Revitalization - Xinxing County has made significant strides in rural revitalization, with several towns and villages recognized for their development, enhancing both the aesthetic and functional aspects of rural life [81][82]. - The county's agricultural products, such as Xinxing lychee and rice noodles, support its rural tourism initiatives, creating a vibrant seasonal landscape [85][88].
山东济南探索“小果子”撬动“大产业” 促农文旅融合发展
Zhong Guo Xin Wen Wang· 2025-09-05 13:52
Core Viewpoint - Jinan is focusing on enhancing the quality and efficiency of its forestry and fruit industry by launching the "Spring Fruit Fragrance" regional public brand and hosting the first "Spring Fruit Fragrance" Jinan Specialty Fruit Carnival series of activities, aiming to explore new paths for the integration of agriculture, culture, and tourism [1][3]. Group 1: Brand and Economic Impact - The "Spring Fruit Fragrance" brand aims to consolidate regional fruit operators, enhance industry competitiveness, and increase the added value of fruit products, thereby boosting the income of farmers and strengthening rural specialty industries [1][3]. - The city has integrated 130 quality picking parks across 11 districts, offering ten types of seasonal fruit picking experiences, generating direct income of 4.4 billion RMB [3]. - The new agricultural and cultural tourism model has introduced ten "picking+" projects, leading to a total income of 8.1 billion RMB from surrounding areas [3]. Group 2: Sales and Market Expansion - Jinan has established 12 specialty product pavilions and launched 669 products to promote local specialties to the national market, achieving an online retail sales of agricultural products of 36.3 billion RMB in the first half of the year, accounting for 12.1% of Shandong Province [3]. - The city is actively organizing agricultural carnivals and markets to enhance local consumption, with over 80,000 participants and a rural consumption boost of over 13 million RMB [3]. Group 3: Tourism and Product Development - Jinan is encouraging the development of rural tourism products based on local cultural and tourism resources, focusing on unique products like Pingyin roses and Zhangxia apricots [4]. - The city is also developing new business models that integrate "fruit + homestay" and "fruit + cultural creativity," enhancing the added value of the industry [5]. - As of the end of 2024, Jinan's economic forest area is expected to reach 1.143 million acres, with an annual output of 736,000 tons, and has established 276 fruit cooperatives and 457 enterprises and family farms [7].
黔韵赤水入湾区!赤水农文旅融合推介会在珠海举行
Nan Fang Nong Cun Bao· 2025-09-05 13:34
黔韵赤水入湾 区!赤水农文旅 融合推介会在珠 海举行_南方+_ 南方plus 9月4日,"黔韵 赤水·相约湾 区"赤水市2025 年"醉丹霞·宿赤 水"农文旅融合 推介会在珠海中 海铂尔曼酒店顺 利收官。此次推 介会以东西部协 作为纽带,既搭 建起赤水与粤港 澳大湾区的农文 旅交流桥梁,更 向珠海、中山、 江门及澳门特别 行政区等客源市 场,全方位展现 赤水农文旅融合 魅力,为赤水拓 展中远端海内外 客源市场按 下"加速键" 。 赤水市人民政府 副市长袁贵平向 与会人员全面推 介了赤水的资源 优势和市场价 值,他强调,希 望以农文旅为纽 带,依托东西部 协作机制,深化 与湾区城市合 作,吸引粤港澳 大湾区游客开启 文化溯源、康养 休憩之旅。 粤港澳大湾区旅 行社行业组织联 盟轮值主席、珠 海市旅行社行业 协会会长李强高 度认可赤水文旅 发展成果,他提 到珠海与赤水旅 游互动已久,未 来协会将联动澳 门旅游资源,组 织更多游客体验 丹霞奇景与竹乡 雅韵,助力赤水 拓展海内外客源 市场。 组赤水小组特别 支持制作的赤水 农文旅融合宣传 片,赤水以赤红 丹霞层峦叠嶂、 万顷竹海生机盎 然、飞瀑流泉气 势磅礴惊艳全 ...
智能养鱼、数字挤奶:“塞上第一村”如何“无中生有”创产值
Zhong Guo Xin Wen Wang· 2025-09-05 09:15
Core Insights - Yangjiakou Village in Datong, Shanxi Province, has transformed from a debt-ridden area with low income to a model for rural revitalization, known as "the first village in the north" [1] Group 1: Aquaculture Development - The establishment of the Wolong Aquaculture project involved a total investment of 50 million yuan, creating a 11,328.62 square meter factory-style recirculating aquaculture base [3] - The project features 16 sets of recirculating aquaculture systems, ensuring optimal growth conditions for fish through intelligent management [3] - By 2025, the expected output of farmed fish is projected to reach 250,000 pounds, generating approximately 12.5 million yuan in economic value [3] Group 2: Agricultural and Ecological Initiatives - A 300 million yuan investment has led to the creation of a unique agricultural and tourism experience park, integrating farming, animal husbandry, and tourism [3] - The butterfly orchid cultivation base spans 16,000 square meters, producing over 300,000 orchids annually, with a production value exceeding 10 million yuan [5] - The village has also established a high-standard fruit planting greenhouse covering 4,000 square meters, cultivating papayas, bananas, and golden dragon dates [5] Group 3: Dairy Industry Growth - The establishment of Moutong Dairy in 2015 involved a collective investment of 240 million yuan, creating a "golden chain" from pasture to factory [5] - The dairy processing includes rapid fresh milk treatment and the development of unique local products like "Huanghua Milk," benefiting around 6,800 local farmers with an average income increase of over 10,000 yuan [5] - Moutong Dairy attracts over 30,000 tourists annually and serves as a national research and study base, hosting more than 6,500 students each year [5]
从“好物出山”到“游客进山”!深圳福田与南宁马山协作激活消费帮扶新动能
Sou Hu Cai Jing· 2025-09-05 03:16
Core Viewpoint - The collaboration between Shenzhen Futian District and Nanning Mashan County aims to create a win-win situation through regional coordinated development, facilitating the movement of high-quality agricultural products from remote areas to urban markets while attracting tourists from the Greater Bay Area to the western landscapes [2] Group 1: Agricultural Product Promotion - The "Mashan Has Fortune Treasures Entering the Bay" promotional event showcased various ecological agricultural products from Mashan, which were well-received by visitors from Shenzhen and Hong Kong [3] - The event featured both agricultural and cultural tourism sections, allowing attendees to experience Mashan's unique products and landscapes, thus enhancing the dual empowerment of agricultural sales and tourism [5] - The successful execution of the promotional event was attributed to the close collaboration between Futian District and Mashan County, which began preparations three months in advance [5][6] Group 2: Market Engagement and Brand Building - The event served as a platform for Mashan's enterprises to connect with major agricultural logistics, technology, and tourism companies in Shenzhen, facilitating direct market engagement [6] - The establishment of the "Zhenpin" certification for Mashan's products has increased market recognition, allowing them to command higher prices despite being more expensive than competitors [9][12] - As of now, seven products from four enterprises in Mashan have received "Zhenpin" certification, enhancing their marketability in the Greater Bay Area [12] Group 3: Infrastructure and Industry Development - Futian District has invested 52.88 million yuan to build the Shenzhen Dongfeng Food Processing Industrial Park in Mashan, aimed at enhancing the agricultural product processing capabilities [14][15] - The industrial park has attracted five food processing companies, filling critical gaps in the agricultural product processing chain and improving the overall industry structure in Mashan [15] Group 4: Cultural and Tourism Integration - The collaboration has also focused on integrating agriculture with cultural tourism, with initiatives to promote Mashan's scenic spots and cultural heritage to attract more visitors [16][19] - The "Mashan Has Fortune" promotional activities have successfully highlighted Mashan's tourism potential, leading to increased recognition and visitor engagement from the Greater Bay Area [18][20] - Since 2021, Mashan has received 264 million yuan in financial support through the collaboration, significantly enhancing development across various sectors including agriculture, tourism, and local economy [20]
岸绿景美迎客来——“高原明珠”滇池打造旅游黄金岸线
Xin Hua Wang· 2025-09-05 02:23
Core Viewpoint - The transformation of Dianchi Lake from one of China's most polluted lakes to a vibrant ecological and tourist destination highlights the successful integration of ecological restoration and cultural tourism, showcasing the region's unique charm and vitality [1][2][4]. Ecological Restoration - The ecological restoration efforts around Dianchi Lake have led to a significant increase in wetland areas, with a total restoration area of 62,900 acres and the establishment of 57 wetlands, marking a historic shift from "people entering the lake" to "the lake retreating from people" [2][3]. - The water quality of Dianchi Lake has improved dramatically, achieving a transition from "poor V class" to "IV class" since 2016, and maintaining this quality for seven consecutive years [2][3]. - The number of rivers entering the lake with good water quality has increased from 17.2% to 81.8% over the past decade, with the number of good-quality rivers rising from 5 to 27 [3]. Biodiversity and Community Engagement - Biodiversity in the lake has seen a notable increase, with plant species rising from 232 to 303, bird species from 89 to 175, and fish species from 0 to 26, indicating a successful recovery of native species [3]. - The development of greenways and recreational areas has enhanced community engagement, allowing residents and tourists to enjoy the natural beauty and participate in activities like birdwatching and cycling [3][4]. Rural Transformation - The opening of the "Dianchi Youli" homestay in Niulian Village has attracted significant tourist interest, with over 85% of guests coming from outside the province, reflecting the successful integration of tourism and local culture [4][5]. - The number of visitors to Niulian Village increased by 132.11% year-on-year, with total tourism revenue exceeding 9 million yuan, showcasing the economic benefits of rural transformation [4][5]. Cultural and Tourism Development - The construction of the Dianchi Greenway has created a scenic and cultural link between natural landscapes and local communities, enhancing the overall tourist experience [7][8]. - Events like the 2025 Dianchi International Coffee Culture Carnival have attracted over 2.8 million visitors, promoting cultural and ecological awareness while boosting local tourism [8]. - The integration of cultural elements into tourism has led to the emergence of new business models, enhancing the richness of the tourism product offerings around Dianchi Lake [8].
(乡村行·看振兴)山西寿阳:老粮田种出“双丰收” 荒河滩变身“网红地”
Zhong Guo Xin Wen Wang· 2025-09-04 13:26
Core Insights - The article highlights the successful implementation of the "rice-crab co-culture" model in Duanting Village, Shanxi Province, which has transformed traditional agriculture into a more profitable and sustainable practice [1][3]. Group 1: Agricultural Innovation - Duanting Village has shifted from traditional crops like corn and ordinary rice to a dual-culture system that includes both rice and crabs, enhancing productivity and sustainability [1]. - In 2022, the village harvested 300,000 pounds of rice and registered the trademark "Daohuiyuan," achieving collective earnings exceeding 1 million yuan by the end of the year [1]. - The introduction of 40,000 crab seedlings into 300 acres of rice fields is expected to increase income by an additional 1,000 yuan per acre, with average income for villagers surpassing 10,000 yuan [1]. Group 2: Environmental and Community Development - The village undertook significant environmental improvements, including cleaning up the riverbanks and replacing open garbage pits with plastic bins, resulting in a cleaner and more attractive landscape [3]. - The transformation of the area has turned it into a popular destination for urban visitors, with activities such as camping and barbecuing becoming common, indicating a shift towards agritourism [3][4]. - The local leadership aims to further develop the agricultural, cultural, and tourism sectors to enhance the village's appeal as a weekend getaway for city residents [6].