12月29日，话题"商家吐槽网购羽绒服旅游半个月退回"登上微博热搜。相关视频中，拍摄者称海南的苏女士购买了一件长款羽绒服，（穿着）跑到哈尔滨 旅游，衣服上到处都是油，穿了半个月又将衣服给退了回去，衣服口袋里还装着机票。拍摄者喊话"是活不起了吗"，该视频被多家媒体及网友转载。 记者注意到，在上述视频里，拍摄者拍摄了羽绒服中携带的机票信息。票据显示，其为一张12月17日飞往哈尔滨的登机牌，航班号为PN6339，乘客名则 为苏某某。 该视频一经发出，立即引发热议。不少网友认为，苏女士的退货行为属于"白嫖"，更有网友以海南IP与苏某某的名字等信息为关键词，上网试图扒出苏女 士的相关账号。 此外，该账号后续又发布作品称"商家跟供货商意识到自己给我退货了，还把个人机票泄露出去，自己把视频下架了，要求我们一起举报他人作品"。其同 步晒出的聊天截图显示，商家称该事情对他们双方都有影响。 据红星新闻报道，12月29日上午，记者找到疑似苏女士的社交账号。针对羽绒服一事，该账号曾发布多条作品进行回应。在12月29日凌晨1点42分，该账 号称"商家寄过来就是吊牌被摘下过"，并晒出其与商家的聊天截图。图中，确有商家承认衣服吊牌在装防尘 ...

每经编辑｜程鹏 12月29日，话题"商家吐槽网购羽绒服旅游半个月退回"登上微博热搜。相关视频中，拍摄者称海南的苏女士购买了一件长款羽绒服，（穿着）跑到哈尔滨 旅游，衣服上到处都是油，穿了半个月又将衣服给退了回去，衣服口袋里还装着机票。拍摄者喊话"是活不起了吗"，该视频被多家媒体及网友转载。 记者注意到，在上述视频里，拍摄者拍摄了羽绒服中携带的机票信息。票据显示，其为一张12月17日飞往哈尔滨的登机牌，航班号为PN6339，乘客名则 为苏某某。 该视频一经发出，立即引发热议。不少网友认为，苏女士的退货行为属于"白嫖"，更有网友以海南IP与苏某某的名字等信息为关键词，上网试图扒出苏女 士的相关账号。 ▲疑似苏女士的账户曾晒出的相关对话截图 据红星新闻报道，12月29日上午，记者找到疑似苏女士的社交账号。针对羽绒服一事，该账号曾发布多条作品进行回应。在12月29日凌晨1点42分，该账 号称"商家寄过来就是吊牌被摘下过"，并晒出其与商家的聊天截图。图中，确有商家承认衣服吊牌在装防尘袋时弄断了，但衣服都是全新的。此外，还有 两张截图显示，买家向商家退货了一件超长款羽绒服，商家同意并进行了退款。 ▲疑似苏女士的账户曾晒出 ...

据齐鲁晚报消息，12月24日，山东菏泽市网店店主安先生反映，云南某职业院校高新校区学生在其店铺 购买演出服用于元旦晚会表演，演出结束后便申请退货。退回的衣物不仅出现勾丝等损坏情况，部分还 带有狐臭味，严重影响二次销售，导致其直接损失约1000元。 据安先生介绍，这批演出服于12月12日前后，由多人以个人名义陆续在其店铺下单，收货地址均填写为 云南某职业院校高新校区，总计订购十几件。"下单后学生就一个劲催发货，我这边及时安排发出，衣服 在16号左右被签收。" 安先生说，令人意外的是，18日左右便开始收到这批衣服的退货申请，截至目前，他已收到约十件退 货。 收到退货后，安先生发现衣物状况堪忧，几乎每件都存在影响二次销售的问题。 事实上，演出服装被使用后再退回的情况屡有报道。 据山东电视台"生活帮"报道，今年11月，山东菏泽曹县一网店店主王先生反映，湖南一所学校的多名学 生在他店内购买了40件演出服装。使用完后，学生们进行了退货退款。 据央广网报道，今年4月底，山东菏泽一女店主称，沈阳一职业技术学校60多位学生集体网购裙子，参加 完运动会后又集体以"质量问题"为名退货退款。 5月3日，该店主表示，已接到涉事学校相关 ...

（来源：法治日报） 转自：法治日报 一是措施不得影响消费者对商品基础功能的正常体验和查验；二是商家必须履行事前明确告知义务，保 障消费者知情权；三是措施目的应限于"防调包""防损"，而非"防退货"，不应设置不必要的人为技术壁 垒。合理的防损需求应予以尊重，但实现方式必须合法、适度。 □ 本报记者 韩丹东 近日，《法治日报》记者采访发现，一种消费现象引发争议：部分消费者利用"七 天无理由退货"规则，将新购衣物作为"打卡拍照"的临时道具，使用后便申请退货。为应对此类情况， 部分商家挂出尺寸夸张的巨型吊牌作为物理"防御"。 商家此举是合理自保，还是过度设限？消费者"试 用"与"蹭穿"的界限在哪里？记者就此采访了北京市消费者权益保护法学会常务副会长段威、北京市盈 科律师事务所高级合伙人邱跃。 记者：商家设置几十厘米长的巨型吊牌，是否构成对消费者自主选择 权与公平交易权的过度限制？ 邱跃：很可能构成过度限制。吊牌尺寸须在合理范围内，不能实质上妨 碍试穿体验。若因吊牌过大导致消费者无法准确判断衣物上身效果，便超出了合理界限，演变为用物理 手段抬高退货门槛。 段威：商事交易中应遵循利益平衡的原则。判断是否"过度"，关键看吊 ...

2024 年 3 月，消费者沈先生通过电商平台以 12000 余元价格购买了一部手机。六天后，沈先生以"手机太重、太厚"为由提交退货申请，但遭平台拒绝。 IT之家 12 月 19 日消息，央视新闻今日报道了一起"摸摸党 4 买 4 退同款手机被拒、起诉退货结果被法院驳回"的案例。 原则，损害了被告平台的合法权益，构成民事权利的滥用，也不利于和谐有序网络购物环境的营造，应对这 种行为予以否定性评价。最终，上海市松江区人民法院判决，驳回原告沈先生的诉讼请求。该判决已生效。 此后，沈先生第四次申请退货未果，继续使用该手机一个多月后，向法院提起诉讼，要求商家退款。沈先生 认为，商家承诺的"七天无理由退货"政策应保障其退货权利。 商家辩称，退货申请不符合该政策适用条件，依据是消费记录显示：2023 年 4 月至 2024 年 3 月期间，沈先 生通过 12 笔订单购买了 12 部手机，均在七天内申请退货退款。IT之家提醒：此次涉诉手机系沈先生第四次 购买的同款机型，前三次购买均已完成退货。 上海市松江区人民法院审理此案时指出，沈先生作为数码产品爱好者，存在以把玩、体验为目的多次网购手 机、激活使用后申请七天无理由退货的 ...

Core Viewpoint - The introduction of oversized tags in the clothing industry is a response to the high return rates caused by consumer abuse of return policies, particularly the seven-day no-reason return policy [1][2] Group 1: Industry Trends - The order volume for oversized tags reached 700,000 to 800,000 sets in the three months leading up to "Double Eleven" [1] - A female clothing seller reported a staggering return rate of 75% on annual sales of approximately 8 million yuan [1] - The use of oversized tags has reportedly reduced malicious return rates from 42% to 18% for online stores [2] Group 2: Consumer Behavior - Instances of consumers returning items after use, such as students returning clothes after an event, highlight the issue of "wear and return" practices [1] - The seven-day no-reason return policy, while intended to protect consumer rights, has been exploited by some consumers, leading to significant losses for sellers [2] Group 3: Business Strategies - The production cost of oversized tags can be as low as 0.2 yuan each, making them a cost-effective solution compared to the 40 yuan return cost for a 200 yuan garment [2] - The oversized tags serve as a form of distrust towards consumers, potentially affecting the shopping experience for honest buyers [2][3] Group 4: Platform Responsibilities - Addressing the issue of "wear and return" requires a balanced approach where platforms enforce equal rights and responsibilities for both buyers and sellers [3] - The example of a food delivery platform allowing couriers to block certain customers illustrates a potential model for e-commerce platforms to adopt in managing buyer-seller relationships [3]

Core Viewpoint - The rise of oversized tags in the fashion industry is a response to the abuse of the "seven-day no-reason return" policy by consumers, leading to increased costs and operational challenges for merchants [1][2][3] Group 1: Merchant Challenges - Merchants are facing significant losses due to consumers treating them as free fitting rooms, with returned items often being damaged or used [2] - The introduction of large, hard tags aims to deter consumers from returning worn items, as they are difficult to hide and uncomfortable to wear [1][2] - Merchants report that despite implementing various anti-return measures, such as large tags and security features, the problem persists, leading to increased operational costs [1][2] Group 2: Industry Response - The demand for oversized tags has created a new industry segment, with tag manufacturers seeing a surge in orders, particularly around major shopping events like "Double Eleven" [2] - The production of these tags has evolved, with manufacturers developing various designs, including ribbon tags and lock mechanisms, to combat return abuse [1][2] - The trend of oversized tags has become a shared solution among female clothing merchants, indicating a collective struggle against return fraud [2] Group 3: Consumer Behavior and Regulation - The misuse of the return policy is not limited to the women's clothing sector but is most evident there, prompting calls for regulatory measures to prevent abuse [3] - There is a recognition that the current return policy framework may need adjustments to protect merchants from undue losses while balancing consumer rights [3] - The lack of clear standards for returned goods complicates the situation, as merchants are often left with unsellable items due to the condition in which they are returned [3]

Core Insights - The article discusses the rising return rates in the women's apparel e-commerce sector in China, highlighting the drastic measures taken by merchants, such as the introduction of oversized tags, to combat the issue of excessive returns [2][6][11] Group 1: Return Rates and Their Impact - The return rate for women's clothing on e-commerce platforms has reached 50%-60%, with live-streaming e-commerce seeing rates as high as 70%-80% [6] - During major sales events like "Double 11," some merchants report return rates exceeding 90%, indicating a systemic issue rather than a temporary fluctuation [6][11] - High return rates are not just a loss of sales but threaten the entire business model, as logistics costs and reverse processing add significant financial strain on merchants [11][12] Group 2: Merchant Strategies - Merchants are implementing large, conspicuous tags to deter "malicious returns," aiming to establish a clear definition of "unused" products [7][8] - The design of these tags is strategic, making it difficult for consumers to wear items without removing the tag, thus increasing the cost of "using" the product for those who intend to return it [7][8] - This approach, however, risks alienating genuine customers who may feel distrusted and have their shopping experience negatively impacted [8] Group 3: Platform Influence - E-commerce platforms have contributed to high return rates by creating a user-friendly return policy that has effectively turned the return process into a "free trial" for consumers [5][6][13] - The platforms benefit from increased user engagement and sales volume while shifting the financial burden of returns onto merchants [13][14] - The article suggests that platforms could leverage their data and algorithms to address these issues more effectively rather than relying on punitive measures against merchants [16] Group 4: Underlying Issues - The phenomenon of high return rates is exacerbated by discrepancies between product expectations and reality, often due to misleading marketing practices [14][15] - The article argues that the focus should shift from punitive measures to improving product quality and customer trust to reduce the desire to return items [16]

Core Viewpoint - The implementation of the "Seven-Day No Reason Return" group standard in Jiangsu aims to create a healthy consumption environment by integrating government regulation, industry self-discipline, and association guidance [1][5]. Group 1: Government and Industry Collaboration - The Jiangsu Provincial Health and Wellness Industry Association, along with local market supervision authorities, is actively promoting the "Seven-Day No Reason Return" standard to enhance consumer trust and protect consumer rights [1][5]. - A collaborative effort is being made to establish a new governance model that includes government oversight, corporate self-regulation, association support, and social supervision [5]. Group 2: Company Engagement - Jiangsu Jiangdayuan Ecological Biotechnology Co., Ltd. and Jiangsu Daosimai Biotechnology Co., Ltd. were visited to discuss the implementation of the group standard and understand their operational conditions [1][3]. - Discussions focused on the current development status of the companies, their actual needs, and the details of implementing the group standard effectively [3]. Group 3: Implementation Mechanisms - The initiative emphasizes a "pre-regulatory review" mechanism, where the local market supervision bureau collaborates with industry associations to verify the return execution capabilities of participating companies [5]. - This verification process aims to prevent unfulfilled commitments and ensure consumer rights are safeguarded, thereby enhancing the credibility of the "Seven-Day No Reason Return" policy [5].

Core Viewpoint - The "seven-day no-reason return" policy, originally designed to protect consumer rights, is being misused by some consumers, leading to increased costs for businesses and a negative impact on the overall e-commerce ecosystem [1][2][3] Group 1: Impact on E-commerce - The return rate for women's clothing in e-commerce is as high as 50% to 60%, with live-stream shopping return rates exceeding 80%, indicating significant misuse of the return policy [1] - Malicious returns are eroding the trust foundation of the e-commerce ecosystem, as some consumers exploit the policy to wear items temporarily without actual purchase [2] - The increase in return rates forces businesses to implement additional measures such as "unboxing monitoring" and "anti-tampering tags," which raise operational costs and ultimately lead to higher prices for consumers [2] Group 2: Need for Regulation and Compliance - The implementation of the national standard for "no-reason return" services aims to clarify the categories of returnable goods and the standards for product condition, emphasizing the need for proper enforcement [3] - E-commerce platforms are urged to enhance credit mechanisms and utilize big data to identify abnormal return behaviors, thereby closing loopholes in the return policy [3] - Businesses must improve product and service quality while defending their rights against rule abuse, ensuring they provide excellent after-sales service for legitimate returns [3] Group 3: Consumer Responsibility - Consumers are encouraged to adhere to principles of integrity and contractual spirit, recognizing that convenience comes with responsibility [4] - A healthy consumption environment relies on mutual constraints and positive interactions between consumers and businesses, ensuring that rights are respected and not exploited [4]