转自：贵州日报 本报讯（记者 晏惠轩）"这10款文创产品2025年已为村集体带来4万元收益！"1月13日，黔东南州雷山 县乌东村文旅公司职业经理人袁銮指着货架上的苗寨T恤、乌东香包，向记者介绍。 袁銮来自广东，2021年在乌东村扎根，从民宿投资者变身"乡村CEO"。在他的带动下，乌东村闲置茶坊 变身特色体验馆，18家民宿抱团组成农文旅联盟，2025年"五一"假期涌入近万名游客，文旅营收超8万 元。 "县里还组织电商运营、品牌营销专题培训，去年光示范点就办了多场经验交流会。"雷山县工业信息化 和商务局党组书记、局长杨波介绍，当地将职业经理人纳入县乡党校培训体系，推行"轮值董事"培养计 划。 该县目前建立了"基础酬劳+经营管理酬劳+绩效奖励"的村职业经理人薪酬体系。从资源闲置到资产增 收，从单打独斗到抱团发展，活跃在雷山县各个村里的这支专业队正以市场化思维破解乡村发展难题。 2025年，全县154个村集体经济收入均超20万元。 通过每期5至15天的沉浸式跟岗实战，重点打造乌东、白岩、南猛等州级示范点，带动9个乡镇（街道） 创建县级示范点，培育本土职业经理人队伍。 "以前村里有资源却不会运营，现在有了专业团队打理， ...

（来源：上观新闻） "从不敢看镜头到直播出单，从城镇姑娘到懂乡村的'准运营官'，两个月的驻村实践让我找到了青春与 乡土结合的方向。"四川广安姑娘钱欢欢的蜕变，正是上海首期乡村CEO学徒制班学员成长的缩影。本 周，上海农林职业技术学院与松江区叶榭镇联手打造的"乡村CEO现代学徒制班"结束第一学期的实习课 程。10名学员欣慰地说，他们在乡村土壤上交出了第一张足够精彩的"期末答卷"。 拥有8项非遗项目的叶榭镇，涉农的文旅活动十分丰富，但资源转化效率不高，亟需兼具情怀与能力的 运营人才。作为上海首家面向在校生开设乡村CEO培养项目的高等院校，上海农林学院此次与叶榭镇的 合作，精准对接了当地乡村发展的人才需求。从去年11月起，10名跨专业学子入驻叶榭镇井凌桥村，开 启"驻村浸润、实战成长"的培养之旅。该定向培养班以"产教融合、扎根乡土、面向未来"为核心，与传 统的事务性、管理型"大学生村官"不同，目标是培育一批懂乡村、爱乡村，且能在多种平台经营好本 镇、本村特色农业、文化和旅游项目的"乡村首席运营官"。首批10名学员来自农业经济管理、风景园林 设计等五个专业，他们自带经营、传播、设计等专业基础潜质，采用全域沉浸式培养模 ...

（来源：工人日报） 图为2025年12月21日，魏春（左一）在工作室给研学团队介绍茶叶制作流程。新华社记者 陈朔 摄 魏春是云南省西双版纳傣族自治州景洪市大渡岗乡的"农村集体经济经理人"，人们口中的"乡村CEO"。 2025年，她带动百余名村民掌握新技能，全乡6个村委会的集体经济收入均突破10万元，让"宝藏乡 村"被更多人看见。 ...

Core Insights - The event "You and I Together 'Operate', 'Ning' Create the Future" marks a significant step in recruiting rural CEOs to drive rural revitalization in Ningbo, with 15 candidates competing for operational leadership in five rural areas [1][2] Group 1: Event Overview - The event took place in the vibrant setting of Hengkantou Village, highlighting the urgency and strategic importance of cultivating rural operational talent in Ningbo [1] - The competition attracted nearly 60 applicants over three months, with 15 finalists presenting their operational plans through various formats, including PPT and videos [2][3] Group 2: Rural Development Strategy - Ningbo's rural areas have a solid foundation, with over 70% agricultural scale operation and a leading total output value in agriculture, forestry, animal husbandry, and fishery [1] - The event signifies the third phase of a county-wide initiative to recruit rural CEOs, following successful practices in Fenghua and Yinzhou [2] Group 3: Collaborative Initiatives - The establishment of the "Ningbo Rural Operation Collaborative Innovation Platform" aims to shift from isolated efforts to a more integrated approach, enhancing rural development through collaboration among various departments [4] - The event included discussions on rural operation and common prosperity, featuring insights from successful rural CEOs and other stakeholders [4] Group 4: Impact and Future Prospects - Previous recruitment efforts in Fenghua and Yinzhou have successfully introduced nearly 150 new business formats, attracting over 1.25 billion yuan in social investment and creating job opportunities for 1,200 villagers [4] - The initiative emphasizes the need for rural CEOs to be both guardians of local culture and innovative creators, fostering a resilient and vibrant rural ecosystem [5]

Core Viewpoint - The Guangdong "Hundred Million Project" has officially launched the rural construction project in the Yingde area, aiming to explore collective prosperity in rural areas through innovative mechanisms, talent cultivation, and digital empowerment [6][14][46]. Group 1: Project Launch and Objectives - The project was initiated on November 24 in Longhua Village, Yingde City, Guangdong Province, focusing on the development of rural areas and enhancing the quality of life for residents [5][6]. - The initiative aims to address the imbalance in urban and rural development and promote coordinated development of county economies, towns, and villages [24][50]. Group 2: Achievements and Impact - A small village with only 29 households has seen significant changes, including the training and growth of a rural CEO team, the emergence of new business models, and an increase in collective income by nearly 700,000 yuan [2][31]. - The village has attracted nearly 50,000 visitors, contributing to an additional income of 1.6 million yuan for local craftsmen [3][31]. Group 3: Collaborative Efforts - The project is supported by various stakeholders, including government bodies, academic institutions, and enterprises, such as Tencent and China Agricultural University, to implement the "common prosperity" concept [12][14][28]. - A joint working group was established to further the project, focusing on the core pilot area of Meizizhai in Longhua Village [26][28]. Group 4: Talent Development and Digital Empowerment - The project emphasizes the cultivation of rural management talent, with a focus on creating a team of rural CEOs who understand market dynamics and management [51][67]. - Tencent's Sustainable Social Value (SSV) initiative has been instrumental in providing digital tools and training to enhance the operational capabilities of rural businesses [54][96]. Group 5: Future Directions - The Yingde City government plans to continue the "Hundred Million Project" and explore further phases of rural construction, aiming to create a replicable model for rural revitalization across the province [44][50]. - The project will leverage digital technology to facilitate better market connections and operational efficiency for rural enterprises [90][98].

Core Insights - The article highlights the rapid development of the cultural and tourism industry in Zinan Village, Foshan, Guangdong, driven by recent events and a strategic shift towards professional management in rural areas [1][3]. Group 1: Economic Transformation - Zinan Village, once reliant on rental income, faced stagnation in collective income growth since 2017, prompting a shift towards the cultural and tourism sector as a means of transformation [3]. - The introduction of professional managers, including a "rural CEO," has led to significant growth in tourism, with visitor numbers increasing from under 10,000 in 2018 to 3 million by 2024, and tourism revenue rising from less than 10,000 yuan to over 3 million yuan [3][4]. Group 2: Professional Management - The village established a market-oriented selection mechanism for hiring professional talent, successfully bringing in two professional managers to lead the cultural tourism initiatives [3][5]. - The "rural CEO" model has been effective, with the professional manager given operational autonomy and performance-based compensation, fostering an environment for innovation and growth [4][5]. Group 3: Future Directions - Future development will focus on water-based experiences, large music festivals, and complementary services such as dining and accommodation, indicating a diversified approach to tourism [4][6]. - The successful implementation of the "rural CEO" model in Zinan Village serves as a pilot for broader reforms in rural management across Foshan, aiming to enhance the operational capabilities of rural collective assets [5][6].

Core Viewpoint - The introduction of the "Rural CEO" position in Rugao City aims to enhance the integration of agricultural, cultural, and tourism resources, addressing the talent shortage in rural areas and promoting local economic development [1][7][16]. Recruitment and Compensation - Rugao City has initiated a recruitment drive for "Rural CEOs," offering attractive compensation packages starting at 280,000 yuan annually, including a base salary of 180,000 yuan and performance bonuses ranging from 100,000 to 300,000 yuan [3][5]. - The recruitment attracted over 70 applicants from across the country, highlighting the appeal of the position and the emphasis on practical experience in agricultural and tourism project management [5][6]. Role and Responsibilities - The "Rural CEO," officially termed "Rural Collective Economic Manager," is expected to play a crucial role in rural revitalization by leveraging local resources and fostering community engagement [7][16]. - Candidates are required to demonstrate substantial experience in project planning and execution, with a focus on enhancing local industries and cultural heritage [5][6]. Selection Process - The selection process for the "Rural CEO" involves rigorous assessments, including on-site research and proposal presentations, ensuring that only the most qualified candidates are chosen [8][12]. - Successful candidates, like Zheng Yong, are expected to develop tailored strategies for local economic growth, emphasizing community involvement and sustainable practices [12][15]. Challenges and Support - Newly appointed "Rural CEOs" will face challenges such as adapting to local conditions and gaining community trust, but they will receive support in the form of training, funding, and infrastructure from the local government [16][17]. - The recognition of the "Rural Collective Economic Manager" as a new profession by the state signifies a commitment to enhancing rural economic management and development [16].

Core Viewpoint - The emergence of "Rural CEOs" represents a significant shift in rural economic development, leveraging market-oriented strategies to revitalize rural resources and enhance local economies [3][14][15] Group 1: Introduction of "Rural CEOs" - The "Rural CEO" role was first introduced in Zhejiang, with the aim of recruiting professional managers to enhance rural economic activities [3] - In 2024, the first batch of "Rural CEOs" was appointed in Changsha, focusing on agricultural and technological expertise to drive local development [2][4] Group 2: Economic Impact - The introduction of "Rural CEOs" has led to substantial increases in village collective incomes and the transformation of idle farmland into productive assets [4][6] - For instance, the "Rural CEO" in Kaohui Town generated 2.6 million yuan in income through a land reclamation project, while another in Qiaoyi Town organized events that attracted over 72,000 visitors, increasing local revenue by 50% [4][6] Group 3: Operational Strategies - "Rural CEOs" utilize innovative business models, such as the "farmland claiming" initiative, which allows urban families to engage in farming activities, thus generating additional income for local communities [4][6] - They also focus on creating unique tourism experiences, such as music festivals and art events, to attract visitors and boost local economies [4][6] Group 4: Training and Support - The government has initiated training programs to cultivate a new generation of "Rural CEOs," aiming to develop 10,000 professionals over three years [9][10] - Support measures include performance-based compensation and funding for villages that hire "Rural CEOs," ensuring sustainable development and community engagement [11][12] Group 5: Future Prospects - The role of "Rural CEOs" is expected to evolve, focusing on strategic planning and operational management to further enhance rural revitalization efforts [15] - The integration of modern technology and marketing strategies is crucial for transforming rural areas into vibrant economic hubs, aligning with national goals for rural development [14][15]

Group 1 - The core idea of the articles highlights the positive impact of agricultural managers in rural development in Guizhou Province, China, showcasing their role in enhancing agricultural productivity and employment opportunities [1][2] - Since 2019, Guizhou has implemented a pilot program for agricultural managers, training 700 individuals to act as "rural CEOs," which has significantly contributed to local economic growth [1] - Agricultural managers have successfully addressed challenges in the agricultural sector, such as improving sales channels and product quality, leading to increased income for local farmers [2] Group 2 - The agricultural manager Han Youlong implemented strategies like building cloud warehouses and promoting graded packaging, resulting in the annual sales of kiwifruit exceeding 50 million yuan [1] - Agricultural manager Dong Ping has cultivated over 10,000 acres of fruit trees, generating an annual output value of nearly 20 million yuan and providing employment for over 430 villagers [2] - Agricultural managers are fostering collaboration among local farmers and external experts, enhancing the sales of agricultural products and creating sustainable income sources for rural communities [2]

Core Viewpoint - The article highlights the successful implementation of the "Hundred-Thousand-Ten Thousand Project" in Guangdong, particularly in Shantou, showcasing how local initiatives and community engagement have led to significant improvements in rural areas and agricultural productivity [1][2][9]. Group 1: Community Engagement and Initiatives - The "Hundred-Thousand-Ten Thousand Project" has fostered better relationships between government officials and the public, resulting in a cleaner governance environment and visible benefits for the community [2][5]. - The "Visit Plan" initiative allows villagers to directly communicate their issues to party members, leading to quicker resolutions and improved local infrastructure, such as the transformation of abandoned spaces into community areas [3][4]. - The "Strong Goose Plan" encourages party members to take the lead in community development, resulting in increased local income and enhanced village aesthetics [7][8]. Group 2: Agricultural Development - The introduction of the "Rural CEO" program aims to enhance agricultural practices by bringing in skilled professionals to manage local industries, particularly in the lychee sector [9][10]. - The new lychee variety "Hong Liren" is being promoted for export to international markets, indicating a strategic focus on enhancing agricultural output and market reach [9][10]. - The use of smart agricultural technologies, such as drone monitoring and AI management, is being implemented to improve efficiency in lychee farming [10][11]. Group 3: Economic Growth and Employment - The establishment of local industrial parks is expected to create approximately 70 job opportunities for residents, reflecting a commitment to local employment [4]. - The collective income of villages has seen significant growth, with one village's income projected to exceed 150 million yuan this year, demonstrating the economic impact of these initiatives [8]. - The integration of tourism and local culture, such as the development of a cultural café and heritage activities, is enhancing the economic landscape of rural areas [8].