品质把控

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当百果园面对3000多条消费者投诉,谁“教育”了谁?
Sou Hu Cai Jing· 2025-08-12 03:57
Core Viewpoint - The chairman of Baiguoyuan, Yu Huiyong, defended the company's high fruit prices, stating that the company prioritizes quality over catering to consumer expectations, which has sparked controversy online [1][3][6]. Group 1: Consumer Reactions - Many consumers expressed dissatisfaction with Yu's comments, suggesting that the company should be more responsive to consumer needs [3]. - Some consumers argued that higher prices could be justified if the fruits are of superior quality [5]. Group 2: Quality Control Issues - Baiguoyuan claims to focus on quality through strict operational standards and cold chain management to ensure freshness [7]. - Despite this, the company has faced multiple quality complaints, including incidents of selling spoiled fruits and mislabeling fruit grades [8][11]. Group 3: Financial Performance - Baiguoyuan reported a revenue of 10.273 billion RMB in 2024, a decrease of 9.8% year-on-year, with a shift from profit to loss, recording a net loss of 3.86 billion RMB [14][16]. - The revenue from fruit and other food sales accounted for over 97% of total income, which also saw a decline of 9.6% in 2024 [14][16]. - The number of franchise stores decreased from 4,818 in 2023 to 4,039 in 2024, attributed to high rental costs and profitability issues for franchisees [17]. Group 4: Profitability Challenges - The company's net profit margin has declined from around 3% in previous years to 1.49% in the first half of 2024 [21]. - Despite a large network of stores and a premium pricing strategy, Baiguoyuan has struggled to achieve significant growth in performance [21].
得利斯多家门店荣获山东肉类协会五星级“肉类专卖店” 荣誉称号
Zhong Guo Zhi Liang Xin Wen Wang· 2025-08-05 07:11
近日,山东肉类协会公布了2025年度"星级肉类专卖店"评选结果,山东得利斯集团有限公司(以下简 称"得利斯")多家门店荣获五星级"肉类专卖店"称号。 山东省作为全国肉类生产与消费大省,近年来持续推进肉类行业标准化、品牌化建设。得利斯作为本土 重要企业,将继续以消费者需求为核心,推动门店数字化、服务精细化,为大众提供更安全、更健康、 更便捷的肉类消费体验。 山东肉类协会作为山东省内肉类行业的权威组织,每年通过严格的评审体系对全省肉类专卖店进行综合 考核,评定机构设星级评定委员会,评定委员会由行业协会、企业、认证机构、科研院所等单位的人员 组成,从"产品质量、卫生安全、服务水平、品牌形象、经营管理"多个维度展开全方位评估。 这项荣誉不仅对得利斯长期坚持高品质产品战略的又一次肯定,也体现了行业与消费者对得利斯品牌实 力的双重认可。得利斯自1984年创立以来,始终专注于肉制品研发与生产,构建了从生猪养殖、屠宰加 工到终端销售的全产业链布局。该公司低温肉制品、风味冷却肉等产品多次获得"绿色食品"等称号。此 次星级门店的评选,进一步印证了得利斯"从牧场到餐桌"的品质把控能力。 ...
“六重防线”重塑中国纸尿裤标杆,Babycare上榜全国企业标准“领跑者”
Bei Jing Shang Bao· 2025-04-30 12:56
Core Insights - Babycare's breakthrough strategy is centered around the concept of "product supremacy," emphasizing user-driven design and innovation [3][5] - The company has established a robust quality control system, ensuring a 100% pass rate in 61 inspections over the past three years [6][9] - Babycare's commitment to quality and user insight positions it favorably in the rapidly growing Chinese maternal and infant market, projected to reach 5 trillion yuan by 2026 [9] Group 1: Product Innovation - Babycare's "One Whole Night" diaper series was developed after three years of research, addressing key pain points such as absorption, leakage, and breathability [3][5] - The innovative "Blue Buff" structure enhances leak prevention and moisture retention, allowing the diaper to absorb liquid equivalent to nine times a baby's urine output [3] - The use of high-breathability materials ensures comfort for the baby throughout the night, reducing the need for parents to frequently change diapers [5] Group 2: Quality Control - Babycare's quality control system includes a "six-layer defense" approach, from sourcing high-quality raw materials to maintaining a production standard that exceeds industry norms [6][8] - The company conducts annual inspections, exceeding the national standard of biennial testing for similar products, ensuring consistent quality [8] - Advanced monitoring technology is employed throughout the production process, with over 550 quality control checkpoints and real-time monitoring to detect defects as small as 0.5 mm² [8] Group 3: Market Positioning - Babycare has been recognized as a "leader" in national enterprise standards, reflecting its commitment to achieving both domestic and international benchmarks [9] - The company’s innovative "dual-code" system enhances consumer trust by allowing verification of product authenticity and access to historical quality reports [8] - As the maternal and infant market undergoes transformation, Babycare's focus on user insights and quality systems is crucial for gaining the trust of the "Z generation" parents [9]
家家悦举办开放工厂体验日活动消费者见证食品生产全流程
Qi Lu Wan Bao· 2025-03-25 21:15
连宁燕威海报道 3月23日,家家悦(603708)集团邀请消费者走进生鲜加工厂,举办了一场别开生面的"工厂体验日"活 动。消费者们通过车间参观、检测揭秘和互动体验三大环节,见证了家家悦在食品安全、生产效率和品 质把控方面的卓越实力,进一步增强了消费者对品牌的信任与认可。 家家悦举办开放工厂体验日活动消费者见证食品生 产全流程 在检测环节,讲解员详细讲解了从原料到成品的各项检测指标,包括微生物检测、农药残留检测等,并 展示了不同产品检测的要点。消费者亲眼见证了家家悦对产品质量的严格把控,每一环节都经过精细检 验,确保产品安全无忧。 活动的最后环节是轻松愉快的互动体验。消费者在样品屋中品尝了各式生鲜产品,享受了一场味蕾 的盛宴。同时,大家还参与了包饺子活动,在欢声笑语中,消费者不仅感受到了传统手艺的魅力,还进一步了 解了家家悦对产品口感和品质的追求。通过互动环节,家家悦与消费者之间的距离被进一步拉近。参与 者纷纷表示,这样的活动既有趣又有意义,让他们对家家悦的品牌理念有了更深的认同,对家家悦的产品更 加信任了。 此次开放工厂体验日活动,不仅让消费者零距离了解了工厂加工的流程,也展现了家家悦在科技创 新、品质把控和 ...