加强国际传播能力建设，必须始终心怀"国之大者"，深入学习贯彻习近平新时代中国特色社会主义思 想，坚持学深悟透、融会贯通、真信笃行，坚持学习理论与指导实践相结合，把自己摆进去、把职责摆 进去、把工作摆进去，在加强和改进国际传播工作上取得实效。 我们党历来高度重视对外传播工作。习近平总书记强调："讲好中国故事，传播好中国声音，展示真 实、立体、全面的中国，是加强我国国际传播能力建设的重要任务。要深刻认识新形势下加强和改进国 际传播工作的重要性和必要性，下大气力加强国际传播能力建设，形成同我国综合国力和国际地位相匹 配的国际话语权，为我国改革发展稳定营造有利外部舆论环境，为推动构建人类命运共同体作出积极贡 献。"作为一个综合性专业国际传播机构，中国外文局成立70多年来，用几十种语言向国际社会讲述中 国故事、传播中国声音，特别是在国际合作出版、文化交流、社交媒体、微传播等方面发挥了重要作 用。面对新形势新任务，中国外文局将努力建设世界一流、具有强大综合实力的国际传播机构，为中国 走向世界、世界读懂中国作出新的更大的贡献。 用党的创新理论指引国际传播工作 明确新时代国际传播工作的战略目标。习近平总书记在系统总结党的十八 ...

Core Insights - During the "14th Five-Year Plan" period, China has significantly enhanced its international communication capabilities, effectively telling Chinese stories and spreading Chinese voices through engaging audiovisual content [1] - The export scale of audiovisual programs and services has increased by over 40%, with Chinese audiovisual platforms reaching over 200 countries and regions globally, generating annual overseas revenue exceeding $63 billion [1] - More than 300 Chinese micro-dramas have been launched on overseas platforms, while over 30 countries and regions broadcast outstanding audiovisual works in China each year [1] - Recent international broadcasts of anti-fascist themed works reflect a global expectation for peace and justice [1] - The National Radio and Television Administration has signed cooperation agreements or memorandums with 91 countries and 4 international organizations, promoting cultural exchange and mutual learning [1]

Core Viewpoint - The media industry is at a pivotal moment of transformation driven by artificial intelligence, presenting both disruptive challenges and new opportunities for growth and innovation [1][6]. Group 1: Industry Transformation - The rapid development of new technologies, such as AI and data analytics, is reshaping the media landscape, necessitating a shift in the mindset and capabilities of media professionals [6][10]. - Media managers are urged to develop forward-looking perspectives and practical skills to navigate and lead through this transformation [1][6]. Group 2: Educational Initiatives - The "Innovative Media Class" at CEIBS focuses on "Business Innovation and Management Paradigms Driven by AI," gathering over 50 media executives and decision-makers for a three-day learning and discussion event [3][10]. - CEIBS has established a strong reputation in media education, having trained nearly 300 media professionals since the program's inception in 2014, fostering innovation and change in the industry [3][5]. Group 3: Leadership and Management - CEIBS emphasizes the need for media leaders to enhance their international communication capabilities and effectively tell China's story amid complex global dynamics [5][6]. - The curriculum includes insights on the symbiotic relationship between humans and AI, highlighting the need for organizations to adapt their structures and cultures to leverage AI effectively [12][13]. Group 4: Practical Applications - The program features workshops that guide participants in building AI capabilities within their organizations, focusing on practical implementation strategies [17]. - Participants engage in real-world simulations to develop decision-making skills and adaptability in response to market changes [20].