外卖消费
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超七成受访者点外卖最关心卫生安全
Zhong Guo Qing Nian Bao· 2025-12-04 01:00
刘依蕾发现有时外卖的价格比堂食的价格高,"可能是因为外卖可以用券,商家想让用券后的价格 和堂食价差不多,保障收益"。她也发现一些商家存在"幽灵外卖"的问题,"一些非快餐类的外卖可能存 在没有实体店铺的情况"。 下班累了来一份盖浇饭、和朋友在家小聚点一只炸鸡、和同学拼一单奶茶……如今,外卖已融入年 轻人的生活。日前,中国青年报社社会调查中心联合问卷网(wenjuan.com),对1335名受访者进行的 一项调查显示,74.1%的受访者每周至少点一次外卖,70.6%的受访者点外卖最关心卫生安全。 "之前我点了一份面加一根烤肠,结果面送来了,烤肠没送来。"房志昂点外卖时遇到过菜品漏送、 错送的情况。还有一次,商家赠送了一份鸡排,但自己只收到了鸡排,点的餐品没送到,"遇到这种情 况只能联系商家补送"。 来自安徽的90后张伟每周大约会有5天点外卖,"有时懒得做饭,就会点外卖"。盖饭、水饺、馄饨 都是他平时常点的外卖,有时,他也会点一些做起来比较复杂的菜品,"比如猪蹄、红烧肉这类"。点外 卖时,张伟会避开有可能是预制的菜品。 "一些外卖商家出餐慢。"有一次等外卖,张伟从上午11点等到下午1点还没送到,当天并非特殊天 气, ...
外卖大战正酣,酒业影响几何?
Sou Hu Cai Jing· 2025-07-26 13:18
Group 1 - The core viewpoint of the articles revolves around the ongoing competition among food delivery platforms like Ele.me, Meituan, and JD.com, which has intensified as they offer substantial subsidies to attract new users, leading to a significant increase in delivery volumes during the summer months [1][10] - The market regulatory authority has intervened by urging these platforms to engage in rational competition, indicating a need for a balance between aggressive marketing strategies and sustainable business practices [1][10] - The rise in food delivery is closely linked to changing consumer habits, particularly among younger demographics, who are increasingly relying on delivery services for convenience [6][10] Group 2 - The integration of alcohol sales with food delivery services is being examined, with experts suggesting that the rise in food delivery may not significantly impact traditional alcohol consumption patterns, particularly for white spirits, which are typically consumed in more formal social settings [3][5] - The primary consumers of food delivery services are younger individuals, urban professionals, and single people, while traditional alcohol consumers tend to be older males and business professionals, indicating a demographic mismatch [5][9] - The food delivery market is projected to reach a scale of 500 billion yuan by 2025, with a user base exceeding 553 million, reflecting a broadening acceptance of delivery services across various age groups [10][12] Group 3 - The articles highlight the need for the alcohol industry to adapt to new consumption scenarios created by the food delivery boom, suggesting that innovative product offerings and marketing strategies are essential for capturing this evolving market [12] - The trend of online food ordering is becoming a significant channel for restaurant consumption, with over 90% of consumers expressing greater acceptance of food delivery compared to two years ago [10][12] - The expansion of food delivery services into diverse product categories beyond traditional food items, such as clothing and cosmetics, indicates a shift in consumer behavior towards instant gratification and convenience [5][10]