新华社北京9月25日电 服务消费，一头连着经济的"增长极"，一头系着群众生活的"幸福线"。 激活消费，需提升服务暖意，精准对接更高的民生期待。当人们走进餐厅既能吃上有烟火气的菜品还能 体验特色文化，在家附近"一店一早""一菜一修""一老一小"等基本服务需求被满足，轻点手机引导代 厨、宠物服务等个性化需求被关照，更多消费意愿将不断转化为现实的消费行动。 激活消费，要改善服务环境，增加优质普惠的服务供给。针对服务消费中低端化、同质化供给过剩和专 业化、个性化供给不足等问题，近日推出的"鼓励引进国外优秀体育赛事，支持地方举办大众体育赛 事""放宽中高端医疗、休闲度假等领域市场准入""因地制宜延长热门文博场馆、景区营业时间""开展家 政服务职业技能专项培训行动"等一系列新举措，受到广泛期待。让大家敢消费、愿消费，市场才能愈 发兴旺。 激活消费，应发挥政策合力，挖掘更多消费潜力。今年以来，相关部门增开银发旅游列车、推动家政服 务消费扩容升级、促进健康消费，此外还设立5000亿元服务消费与养老再贷款，打出政策"组合拳"。抓 好已有政策落地见效，切实将"实惠"传导至服务消费经营主体和消费者，政策红利必将转化为提振消费 实效 ...

Group 1 - Recent initiatives in multiple regions have launched new rounds of consumption vouchers to stimulate consumer spending, particularly in the automotive and service sectors [1][2] - The total amount of consumption vouchers issued includes 60 million yuan in Ningbo, 800 million yuan in Zhuzhou, and 20 million yuan in Guangdong for cultural and tourism activities [1][2] - The primary goal of these consumption vouchers is to counteract the decline in summer consumption and to activate spending during the fall season, especially in the gap between summer and National Day [1][3] Group 2 - The focus of the consumption vouchers is on service consumption areas such as cultural tourism, dining, and sports, reflecting a shift in consumer demand towards services as income levels rise [2][3] - The effectiveness of consumption vouchers can be amplified through a "1+N" effect, where a single voucher can stimulate multiple related consumption activities [2][3] - Data from Shanghai indicates that the "Le Shanghai" service consumption voucher program generated a leverage effect of 3.1 times, with significant participation and spending in sports venues [3] Group 3 - Recommendations for optimizing the issuance of consumption vouchers include tailoring them to local consumer needs and preferences, ensuring convenience in both online and offline access [3][4] - A comprehensive mechanism involving "scene innovation, precise targeting, and ecological collaboration" is suggested to enhance the effectiveness of consumption vouchers [4] - Strategies such as leveraging digital payment and social media to increase voucher redemption rates are proposed, along with utilizing big data for targeted distribution [4]

Economic Overview - China's economy shows resilience and vitality, with a focus on consumer demand and innovation as key drivers of growth [2][3][6] - The automotive industry, particularly the new energy vehicle (NEV) sector, has demonstrated significant growth, with production and sales both exceeding 15 million units, marking over 10% year-on-year growth [2] Consumer Demand - NEV sales accounted for 44.3% of total new car sales in the first half of the year, with a year-on-year increase of 27.86% in new registrations [3] - The retail sales of sports and entertainment goods increased by 22.2%, indicating a shift towards service consumption and a growing trend in green consumption [3] Innovation and Technology - Continuous technological innovation is a core driver of development, with significant advancements in battery technology, smart driving, and lightweight materials in the NEV sector [4] - R&D expenditure in China is approaching 2.7% of GDP, surpassing the EU average, indicating strong potential for future innovation [4] Industrial Ecosystem - China has established a comprehensive smart NEV industry chain, including raw material supply, battery production, vehicle manufacturing, and charging infrastructure [5] - The country possesses the most complete industrial system globally, covering 41 major industrial categories, which enhances the resilience and efficiency of its industrial chain [5]

Core Viewpoint - The upcoming National Two Sessions are expected to focus on "stabilizing growth" and emphasize macro policy support to boost domestic demand, with a particular focus on enhancing consumer spending [2][3]. Economic Policy Focus - UBS's chief economist Wang Tao predicts increased fiscal spending on consumption and households, including doubling the scale of trade-in subsidies, establishing childbirth and childcare subsidies, raising basic pension payments, and enhancing government support for basic social security [2]. - Nomura's chief economist Lu Ting highlights the government's potential focus on four areas: transfer payments to local governments, funding for large-scale equipment upgrades and trade-in programs, financial support for the real estate sector, and fiscal assistance for low-income families [3]. - The macroeconomic policy is expected to maintain a "moderately loose" stance, with measures to lower financing costs for enterprises and households, reduce reserve requirements and policy interest rates, and promote reasonable inflation rebound [2]. Industry Trends - The emergence of AI applications, particularly driven by DeepSeek, is expected to stimulate investment in emerging sectors like AI and cloud computing, with the AI core industry projected to exceed 17.3 trillion yuan by 2035, accounting for over 30% of the global market [3]. - The focus on innovation, technology, and modernization is evident in the frequency of related terms in government work reports, indicating a strong emphasis on sectors like AI, quality consumption, new urbanization, infrastructure expansion, and food security [3][4]. Consumption and Market Dynamics - The stock market's recovery has shown a certain wealth effect, and the real estate sector has performed slightly better than expected, indicating a potential shift in consumer sentiment and spending [2]. - The National Two Sessions are anticipated to maintain a GDP growth target of around 5%, with a strong emphasis on boosting consumption as a key priority [4].