Group 1 - The core viewpoint emphasizes the importance of consumer trust and the impact of public sentiment on consumer-facing companies, highlighting the need for effective brand management and crisis response strategies [1] - The article discusses the establishment of a quantitative scoring mechanism for companies' public sentiment management, which includes four primary indicators and 14 secondary indicators, aimed at evaluating corporate responses to public events [1] Group 2 - The incident involving a baby being asked to leave the Shanghai Zoo for drinking milk has raised significant public debate about the balance between rules and human considerations in public spaces [6] - The Shanghai Zoo acknowledged shortcomings in staff service awareness and handling of the situation, committing to improve service facilities and staff training [5] - The food safety issues reported at the burger chain 牛约堡 (Niu Yue Bao) highlight serious concerns beyond mere hygiene, posing risks to consumer health and potentially damaging the brand's reputation [10] - 牛约堡 has a history of food safety complaints, indicating a pattern that could lead to a broader trust crisis within the industry if not addressed effectively [11]

Group 1 - Consumer trust and brand reputation are critical resources for consumer-facing companies, and recent public sentiment events have tested their brand management and emergency response strategies [1] - The South Finance and Economics Media has developed a quantitative scoring mechanism to evaluate companies' responses to public sentiment events, focusing on four primary indicators: sentiment management and response, sentiment response, event handling, and brand impact [1] - The scoring system includes 14 secondary indicators, assessing aspects such as prevention mechanisms, response directness, information transparency, and long-term handling effectiveness [1] Group 2 - Recent public sentiment events include issues faced by various consumer brands, such as Atour Hotel's use of hospital pillowcases, White Elephant's "Duoban" trademark controversy, and Pop Mart's LABUBU quality control concerns [2][3][10] - Atour Hotel faced backlash after a guest discovered a pillowcase labeled from a hospital, leading to an apology and a 100% inspection of all linens, but the company's response was limited to the specific hotel involved [4][5] - White Elephant's "Duoban" trademark was criticized for misleading advertising, prompting the company to apologize and announce packaging adjustments, but their response lacked direct engagement with affected consumers [8][9] - Pop Mart's LABUBU product faced quality control issues, with numerous complaints about defects, yet the company did not provide a direct response to the concerns raised by consumers [11][12]