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耐克兵败中国?所有人都在逃离,为何库克在逆行抄底。
Xin Lang Cai Jing· 2025-12-26 23:20
来源:市场资讯 (来源:藏金洞) 洞主江湖说:我说的可能都是错的,但值得你去探索和反思。 亲爱的藏金洞友们: 我怎么也没想到,浓眉大眼的耐克,竟然也有被人按在地上摩擦的一天; 这事儿透着一股子邪乎劲儿。 就在刚刚过去的12月22日,苹果CEO、同时也是耐克首席独立董事的库克,在公开市场上豪掷近300万 美元(约合人民币2000多万),买入了5万多股耐克股票。 这事儿怪在哪? 怪就怪在,这是库克自2005年加入耐克董事会这20年来,第一次动用自己的私房钱在公开市场买股票。 以前他的股份都是公司发的奖励,属于"躺赢",但这回,他是真把手伸进了自己的口袋。 你要知道,这会儿的耐克,可不是什么香饽饽,而是一个刚交出了一份"灾难级"财报的烫手山芋。 就在库克出手前三天,耐克股价刚刚经历了一波自由落体,一度跌到了52美元的多年低点。 甚至有人说,耐克正在经历"中年危机",甚至可能会死在"国潮"崛起的中国市场。 那么问题来了:所有人都在逃离,库克这个"老狐狸"为何偏偏要逆行抄底? 他到底看见了什么我们这帮凡夫俗子看不见的"底牌"? 兵败山倒?耐克在中国的"惨烈战事" 咱们先来看看,耐克到底输得有多惨。 如果你还是只盯着那点 ...
安卓配不上 AirPods?教你如何把它从水果的生态越狱出来~
菜鸟教程· 2025-12-15 03:30
水果家的产品好是真的好,贵也是真的贵,比如一对蓝牙耳机,普通的也就百来块钱,贵的三五百?但是水果家的 AirPods,一般都得千把块,这 东西音质啥的确实没话说,高出普通的好几档,不管降噪、通透、对话感知、耳朵检测,都是一流硬件能力。 但是它不能离开 iPhone,如果离开水果家的产品立刻退化成普通蓝牙耳机: 不是耳机不行,这是水果把功能锁死在自家生态里。 今天介绍个一个跟苹果生态对着干的狠项目 -- LibrePods ,它把 AirPods 的苹果专属功能强行解锁到非苹果设备上。 LibrePods 通过逆向 AirPods 私有蓝牙协议,把苹果锁在生态里的全部功能,强行搬到 Android 和 Linux 上。 开源地址:https://github.com/kavishdevar/librepods 现在 Star 数都来到了 21k+: 关注度直线拉升: 降噪模式不能切。 通透模式不能调。 电量不准。 耳朵摘下来音乐还在响。 LibrePods 目标很直接: 在非苹果设备上解锁 AirPods 被苹果生态锁死的全部高级功能 。 一句话总结: 硬件是你的,功能不该只属于苹果设备。 设备兼容性: 大多数 ...
苹果在印度第4家门店开业
Huan Qiu Wang Zi Xun· 2025-09-04 04:52
Group 1 - Apple has officially opened its fourth retail store in India, located in Koregaon Park, Pune, enhancing its retail network in the country [1][2] - The new store is strategically positioned approximately 160.9 kilometers from the first Apple store in Mumbai and about 804.7 kilometers from the third store in Bangalore, facilitating access for consumers in different regions [2] - The store employs 68 staff members from 11 different states in India, promoting a diverse workforce to better understand and meet local consumer needs [3] Group 2 - The new store operates entirely on renewable energy and has achieved carbon neutrality, aligning with Apple's commitment to environmental sustainability [3] - To strengthen local market connections, Apple has launched a dedicated Apple Music playlist featuring works from local Pune musicians, enhancing the cultural experience for consumers [3] - The store shares promotional materials with the Apple Hebbal store, further engaging with Indian consumers and promoting the new store opening [3]
海外收入大增400% 万咖壹联的苹果生态赋能进入利润兑现期
Zheng Quan Shi Bao Wang· 2025-09-01 10:32
Core Viewpoint - The company, Wanka Yilian (1762.HK), reported a significant revenue increase of 39% year-on-year for the first half of 2025, reaching 1.712 billion yuan, with overseas revenue surging over 400% to 41.9 million yuan, indicating strong growth potential in both domestic and international markets [1][3]. Group 1: Business Performance - The company is the only service provider with core agency qualifications for six major gaming manufacturers, covering over 90% of mobile users in China, and approaching a 50% market share in domestic app store and browser game advertising [1]. - The mobile advertising business benefited from the resumption of game license approvals, with revenue growth of 43% year-on-year, while the fast application business saw a 100% growth rate [3]. - The adjusted net profit growth was 10%, which, although lower than the revenue growth, indicates a positive trend in profitability [3][4]. Group 2: AI and Future Strategy - The company is focusing on AI development, with a 25% increase in AI R&D investment in the first half of the year, aiming to create an AI advertising engine, AI creative engine, and AI intelligent service modules [2]. - The strategic plan includes three phases: short-term alignment with AppLovin for AI mobile marketing, mid-term collaboration with phone manufacturers for AI data standardization, and long-term development of an AI terminal ecosystem [2]. Group 3: International Expansion - The overseas business has become a key growth driver, with a fourfold increase in overseas revenue in the first half of 2025, supported by the acquisition of Apple Search Ads core agency qualifications [3]. - The management has set a target for overseas revenue to exceed 30% of total revenue, leveraging a combination of AI technology and the Apple ecosystem to differentiate from traditional channel providers [3]. Group 4: Financial Management - The company has initiated a share repurchase plan with a cap of 200 million HKD, spending over 13 million HKD in the first month, while holding 520 million HKD in cash as of June 30 [5]. - The management anticipates that while short-term profits may face pressure due to increased R&D and sales expenses, the long-term outlook remains positive with expectations of revenue between 3.8 billion and 4.1 billion yuan for the year [4][5].
收到政府补助,博通集成H1净亏损降至852.2万元
Ju Chao Zi Xun· 2025-08-27 03:02
Core Viewpoint - Broadcom Integrated reported a revenue of 375,208,700.58 yuan for the first half of 2025, marking a year-on-year increase of 10.8%, primarily driven by growth in wireless data transmission product sales [2][3]. Financial Performance - The net profit attributable to shareholders was 19,231,575.47 yuan, a turnaround from a loss of 38,984,849.10 yuan in the same period last year [3]. - The net loss after excluding non-recurring items was 8,522,076.46 yuan, compared to a loss of 39,588,027.83 yuan in the previous year [2][3]. - Operating cash flow significantly increased by 171,896,407.9 yuan, attributed to higher cash receipts from sales and reduced cash payments for goods and services [2][3]. Asset and Equity Position - As of the end of the first half, total assets reached 1,984,123,682.01 yuan, reflecting a year-on-year growth of 3.3% [2][3]. - The net assets attributable to shareholders were 1,693,175,969.74 yuan, up 1.23% from the previous year [2][3]. Product Development and Innovation - The company has been focusing on the IoT sector, launching several Wi-Fi chips, including the world's first Wi-Fi 6 IoT chip and the smallest Wi-Fi MCU chip in the industry [4]. - New product development includes Wi-Fi 7 chips and high-performance Wi-Fi SoC chips, enhancing the product lineup with features like low power consumption and high integration [4]. - Broadcom Integrated has achieved significant milestones in product certification, including multiple chips passing the Matter certification and the CSA alliance certification [5]. Market Applications - In the automotive electronics sector, the company has received AEC-Q100 certification for several chip products, establishing a strong position in the automotive pre-installation market [6]. - The company has successfully developed high-precision positioning chips and has entered the supply chain of major clients in the smart terminal and automotive industries [6].
“部分车企诋毁歪曲,大可不必”!雷军时隔3个月再直播,信息量很大
21世纪经济报道· 2025-07-02 14:29
Core Viewpoint - The launch of the Xiaomi YU7 has exceeded expectations, achieving significant pre-order numbers and demonstrating strong product positioning and capabilities [3][9]. Group 1: YU7 Sales Performance - The Xiaomi YU7 achieved 200,000 pre-orders within 3 minutes and 289,000 within an hour, marking a historic milestone in China's automotive industry [3]. - The average age of YU7 pre-order customers is approximately 33 years, with over 30% being female, which is an increase of 4.5% compared to the SU7 [5]. - The proportion of iPhone users among YU7 owners is 52.4%, which is 4.4% higher than that of SU7 users [6]. Group 2: Product Positioning and Pricing - The pricing decision for the YU7 was made quickly, with concerns about consumer acceptance above 250,000 yuan, but confidence in product quality was emphasized [9]. - The company faced skepticism regarding the pre-order numbers, but clarified that their statistics align with industry standards [9][11]. Group 3: Competition and Market Strategy - Competitors have employed tactics to intercept potential YU7 buyers, but the company believes these tactics are inaccurate and unnecessary [13][14]. - The company emphasizes the importance of product quality and has conducted extensive testing to ensure reliability, acknowledging that any issues would be magnified by public scrutiny [16]. Group 4: Future Plans - There are currently no plans to launch a Redmi-branded vehicle, as the focus remains on establishing the Xiaomi automotive brand [18].
什么,苹果电脑卖到了2899
3 6 Ke· 2025-05-23 11:43
Core Insights - The article discusses the price drop and features of Apple's Mac mini M4, highlighting its competitive pricing and performance capabilities in the current market [1][2][24] Pricing and Market Position - The Mac mini M4 was launched at a starting price of 4499 yuan, but it has now dropped to 2879.2 yuan during the 618 shopping festival [1] - This pricing positions the Mac mini M4 as a strong contender in the market, especially when compared to the cost of a decent graphics card [2] Product Features - The Mac mini M4 features a compact design made of aluminum and magnesium alloy, with a new mold and multiple connectivity options including Type-C and Thunderbolt 4 ports [2][4] - The M4 chip is highlighted as a key selling point, offering a full 10-core CPU compared to the limited version found in the more expensive iPad Pro [7] - Performance benchmarks indicate that the Mac mini M4 can render a 10-minute 4K H.265 video in 11 minutes and 37 seconds, showcasing its efficiency in video editing tasks [7] User Experience - The Mac mini M4 provides a seamless experience within the Apple ecosystem, allowing for easy file synchronization and editing across devices [9][19] - It is particularly recommended for creative professionals, light developers, and students due to its strong performance in video editing and design software [16][24] Limitations - The Mac mini M4 is not suitable for gaming, as many games lack native support for macOS, leading to poor performance and user experience [11][22] - Users may face challenges with the absence of USB-A ports, necessitating additional purchases for adapters or docks [15][17] - The learning curve associated with transitioning from Windows to macOS may deter some users [13][24] Target Audience - The Mac mini M4 is ideal for creative professionals, light developers, and home office users, while gamers and users requiring specific software not available on macOS should consider alternatives [16][21][24]
百亿美元公司动向丨需求强劲,昂跑上调年度销售预期;吉利否认考虑出售沃尔沃汽车股份
晚点LatePost· 2024-11-13 14:36
Stellantis 取消在波兰工厂生产零跑电动车。 据海外媒体报道,大型跨国汽车集团 Stellantis(STLA.N)已取消在波兰蒂希工厂生产零跑第二款 电动车的计划,转而考虑在德国或斯洛伐克的 Stellantis 工厂生产。目前德国的工厂生产欧宝车 型,斯洛伐克的工厂生产标致 208、雪铁龙 C3 毕加索和零跑 B10。波兰在欧盟反补贴调查中支持 向中国车企加征关税。 被白牌产品抢走份额,泰森预计全年收入下滑。 消息来自天风国际分析师郭明錤的社媒,他说苹果(AAPL.O)对这个新产品的目标出货量是数千 万台,歌尔股份(002241.SZ)已获得新产品导入(NPI)资格,将成为独家组装供应商。目前整 个全球家用智能摄像头的年出货量也只有三、四千万台,苹果需要用 AI、Siri 和苹果生态重新定义 市场。对于市场传闻,歌尔董秘在朋友圈说 "提示大家理性看待,注意甄别"。 上半年泰森(TSN.N)业绩因更多人选择在家做饭而受益,现在它的市场份额正在被价格更低的自 有品牌产品抢走。同时受鸡肉需求放缓和猪肉价格下跌的影响,泰森预计全年收入将与去年持平或 下滑 1%。三季度泰森销售额同比增长 1.6%、至 13 ...