Group 1 - The 618 shopping festival has become a critical battleground for e-commerce platforms and brands, showcasing new characteristics such as simplified discount methods and increased consumer engagement [1][2] - Platforms have eliminated complex discount strategies in favor of straightforward "instant discounts," enhancing user experience and aligning with a more rational consumer mindset focused on product quality and value [1][2] - The integration of live streaming and short video content has led to a noticeable trend of online and offline retail convergence, promoting consumption through various channels [1] Group 2 - The extended promotional period of over a month allows for multi-scenario consumption and helps alleviate pressure on platforms and merchants, optimizing inventory and logistics [2] - Merchants are encouraged to innovate marketing strategies beyond traditional discounts, incorporating cashback, gifts, and exclusive member benefits to enhance consumer engagement [2] - The emphasis on creating unique shopping experiences, such as themed shopping festivals and the use of VR/AR technologies, aims to improve overall consumer satisfaction [2][3] Group 3 - A multi-channel collaboration approach is recommended to combine online, offline, and community group buying, catering to diverse consumer needs [3] - The focus on rational, quality, and green consumption trends encourages brands to innovate and upgrade their products, offering healthier and more environmentally friendly options [3] - Efficient financial, logistics, and after-sales services are essential to enhance the overall shopping experience and build long-term brand competitiveness [3]

Core Insights - The global exhibition industry is recovering rapidly, with China emerging as a significant growth market for international exhibition giants [1][4] - GL events, a French integrated exhibition company, views China not only as a key market but also as a hub for technology and innovation [1] - The Chinese exhibition industry is characterized by a high degree of professionalism and is increasingly eliminating low-value activities in favor of high-value, specialized events [4] Industry Overview - According to the "China Exhibition Economic Development Report 2024," a total of 3,844 trade exhibitions will be held in China in 2024, covering an exhibition area of 155 million square meters, representing a year-on-year growth of 10.1% [4] - The rapid expansion of the market presents vast opportunities for foreign exhibition companies [4] Technological Integration - The Chinese exhibition industry is becoming a typical scenario for the accelerated implementation of the digital economy, with advanced technologies such as the internet, big data, artificial intelligence, and virtual reality deeply integrated into all aspects of exhibition planning and operations [5] - The industry is equipped with many efficient high-tech tools and solutions that can be replicated in other markets [5] Sustainability Initiatives - The concept of green and low-carbon exhibitions is gaining traction, with a focus on sustainable practices in venue construction, operations, catering, and logistics [6] - GL events is committed to providing advanced, creative, and market-demand-driven green technologies to support low-carbon development in the exhibition industry [6] Future Outlook - Collaboration is seen as a key driver for sustainable development in the industry, with GL events expressing confidence in the future of the Chinese market and a commitment to deepening existing business while seeking new cooperation opportunities [8] - The company maintains close cooperation with Chinese government agencies and enterprises, with plans to further expand and diversify these partnerships [8]

Key Events Overview - The National People's Congress (NPC) and the Chinese People's Political Consultative Conference (CPPCC) will hold their annual sessions in Beijing on March 4 and 5, respectively, focusing on government work reports and economic development plans [3][4]. - U.S. President Trump will deliver a speech at a joint session of Congress and host a cryptocurrency summit, with significant policy implications expected [8][6]. - The U.S. will implement tariffs on imports from Mexico and Canada, with a 25% tariff on most products and a 10% tariff on Canadian energy products, which may provoke strong responses from Canada [6][7]. Economic Data Releases - The U.S. non-farm payroll report for February is anticipated to show an increase of 160,000 jobs, with the unemployment rate expected to remain at 4% [9]. - China's February CPI and PPI data will be released, with expectations of a CPI decline to around -0.6% due to falling agricultural prices and international oil prices [11]. - China's January-February trade data will be published, with a focus on export performance amid tariff uncertainties [12]. Market Sentiment and Predictions - Bloomberg economists have expressed concerns about softening sentiment and reduced spending, which may challenge the narrative of U.S. economic exceptionalism [10]. - The European Central Bank (ECB) is expected to announce a 25 basis point rate cut, marking the sixth cut since June, amid mixed inflation signals from Germany and France [14]. New Listings and Fund Issuance - Two new stocks, Yutian Guanjia and Mixue Group, will be listed, with Mixue Group being the largest fresh beverage company in China, holding a market share of 11.3% domestically [21]. - A total of 44 new funds were issued during the week, indicating active market participation [24].