Core Viewpoint - Jietu Motors launched the 2025 model of the Shanhai T1 at the "Box Conference" in Ningxia, targeting the growing light off-road market with a focus on technology upgrades and functional design [2][3]. Group 1: Product Features - The 2025 Shanhai T1 offers five models priced between 134,900 to 179,900 yuan, positioning itself as the first "pure electric range exceeding 220 km hybrid box" [2]. - It features a 43.2 kWh lithium iron phosphate battery from CATL, achieving a pure electric range of 226 km and a combined range of 1500 km when fully fueled and charged, with a fuel consumption as low as 5.89 L/100 km [3]. - The vehicle is equipped with high-end features such as the Qualcomm 8155 chip, Sony 9-speaker audio system, and multi-layer soundproof glass, emphasizing smart cabin technology and comfort [2]. Group 2: Market Trends - The light off-road market has seen significant segmentation since its emergence in 2020, with brands like Haval and Jietu becoming leading players due to their brand positioning [3]. - According to iResearch's 2023 report, 75.8% of users have a mixed-use demand for "urban + off-road" vehicles, with an average of 2.37 outdoor activities per month, indicating a dual demand for vehicle capability and economy [2]. Group 3: Competitive Landscape - The market is witnessing a shift from design-focused competition to technology-driven competition, with Jietu's Shanhai T1 featuring advanced configurations like a three-motor four-wheel drive and differential lock, categorizing it as a high-end model in the "general off-road" segment [4]. - The introduction of standardized off-road vehicle classifications by Great Wall Motors in 2024 reflects the industry's move towards establishing competitive barriers through technology [4].