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余杭:非遗与旅游“双向奔赴”
Hang Zhou Ri Bao· 2025-10-09 02:30
"之前在社交平台看到余杭有民宿推出'一茶一宿'非遗体验,我们就专程来住了一晚,不仅品尝了 径山茶,还亲手体验了余杭纸伞制作技艺与莱菜竹编,非常有意义。"来自上海徐汇区的谢女士说。她 所参与的正是"长三角生活派对"之"非遗嘉年华"活动。从9月30日至10月7日,径山村整村被打造成一个 开放式的非遗试验场。从非遗轰趴馆到空中茶旅,从活态展览到非遗脱口秀,九大主题场景融合了"非 遗+乡村""非遗+旅游""非遗+时尚",实现无界融合与跨界呈现。据了解,此次"非遗嘉年华"活动带动文 旅相关收入逾320万元。 而在百丈镇溪口村,依托全国首个乡村博物馆集群打造的"村博奇妙游"亲子研学活动,以微剧情体 验模式吸引众多家庭参与。游客化身"游戏玩家",在传梭乡村博物馆中穿行,亲手体验百丈竹编、梭织 等传统技艺,解锁"博物馆+穿越剧游"的沉浸式玩法。 赴一场穿越千年的非遗奇遇、玩一局沉浸式的非遗剧本杀、看一场"焕新茶生活"非遗联创大赛成果 展……这个假期,余杭区推出"长三角生活派对"之"非遗嘉年华""奇妙村博游""青山艺术生活季"等一系 列"非遗+旅游"特色活动,为市民游客打造全方位、可感知的文化体验之旅。 "余杭是非遗资源大区, ...
非遗焕新“夜”态激发消费活力 国庆中秋假期越“夜”越精彩
Yang Shi Wang· 2025-10-05 04:00
在上海的这处海洋公园,夜场的巡游表演吸引了众多游客的目光。游客们可以欣赏到总长度接近200米,同时也是全国最长的机 甲巡游方阵,搭配上绚烂的烟花表演,点亮整个夜空。为保障大客流游玩体验,公园星光夜场延长开放到了晚上9时,并增加了平时 一倍的演出场次,让游客在这个假期解锁各种新玩法。游客表示,在其他地方没有见到过这样的机甲巡游,他也想上去看下机甲,感 受下它的不一般,中国龙的元素体现到了极致。 央视网消息:这个国庆中秋假期,长三角多地通过融合国潮、非遗与沉浸式体验,打造了多元而独特的夜间游玩场景,也激活了 假期消费活力。来看记者在上海和安徽黄山的探访。 从海洋公园颇具科技感的机甲轰鸣,记者来到了千年古村落的安徽黄山呈坎景区,在这里欣赏非遗鱼灯巡游的表演。这里各类鱼 灯在灯光和烟花的映衬下交替舞动,游客们可以像记者一样手持小鱼灯,或者直接融入到巡游队伍当中,成为这流动风景的一员,身 临其境地感受一场穿越时空的古今对话。穿着汉服的游客兴奋地说:"气氛很热闹,我现在心情也是非常激动,和朋友一起来打卡, 买了当地的小鱼灯。" 在黄山的大灵山景区,升级版的《灵山恋》行进式情景剧以自然山水为幕,带给游客更加震撼的视觉效果; ...
沈阳故宫“非遗进景区”实践入选全国优秀案例
Liao Ning Ri Bao· 2025-09-22 01:11
作为满汉建筑艺术融合的典范,沈阳故宫是研究满族文化、宫廷文化及古代建筑技术的重要遗存。 沈阳故宫博物院充分结合建筑特点和空间布局,利用故宫集市、戏台非遗展示、售卖区等区域,积极为 非遗代表性传承人和设计师提供集创作、展示、销售、体验于一体的综合平台。目前,沈阳故宫景区已 引进"李氏民间掐褶纸技艺""李永利核雕技艺"等几十个非遗代表性项目,通过聚集效应,促进非遗与文 创产业协同发展,让游客在游览世界文化遗产的过程中,深度体验非遗技艺的独特魅力。 我省高度重视非遗保护与传承,近年来专门出台推进非物质文化遗产与旅游深度融合发展的实施方 案,立足地域特色,创新性地推动表演艺术类非遗项目进入旅游场景,采用常驻演出、周末进驻等形式 在景区开展非遗展演,实现以非遗为核心的传统文化与旅游体验的深度融合。 近日,在第三届中国非物质文化遗产保护年会上,"沈阳故宫景区非遗手工技艺进景区的文博创新 之路"案例,成功入选2025《非遗与旅游融合发展蓝皮书》优秀案例。 ...
我省推出18条非遗特色旅游线路
Liao Ning Ri Bao· 2025-07-17 01:12
Core Insights - The article highlights the promotion of the integration of intangible cultural heritage (ICH) with tourism in Liaoning Province, launching 18 unique tourism routes for 2025 [1][2] Group 1: Tourism Routes - The 18 routes include four provincial classic routes, such as "Liaoxi ICH Journey" and "Liaoning Coastal ICH Journey," as well as 11 regional specialty routes and three ICH study tour routes [1] - The "Liaoxi ICH Journey" focuses on historical and cultural experiences, connecting key sites like the Chaoyang Nihe Liang Ruins and Lingyuan Shadow Puppet Experience Base [1] Group 2: Cultural Experience - The "One Craft, One City" Shenyang ICH Journey links significant cultural landmarks, allowing visitors to engage with the city's historical heritage [2] - Tourists can learn traditional crafts such as Hu Kuizhang's pen-making and enjoy local delicacies like Li Lianguo's smoked meat pancake [2]
天津:推出五大非遗亮点举措 打造“津派”文旅新名片
Zhong Guo Xin Wen Wang· 2025-05-26 13:31
Core Points - The event held in Tianjin on May 26, 2023, focuses on promoting intangible cultural heritage (ICH) along the Grand Canal, aiming to enhance the cultural brand of Tianjin and support the development of the Grand Canal cultural belt [1][2] - Five major initiatives were announced to connect ICH with the Grand Canal's cultural narrative, showcasing nearly a hundred representative ICH projects from eight provinces and cities along the canal [1] Group 1 - The event includes a launch ceremony, an exhibition of traditional Chinese New Year paintings, a showcase of ICH representative projects, an innovation seminar, themed performances, interactive experiences, and a special program called "Heritage Transmission Night" [2] - The "Walk into ICH and Taste Tianjin" initiative will allow visitors to engage with ICH through lectures, exhibitions, food tasting, performances, and city tours, providing a multi-faceted experience of ICH [2] - A list of key projects for the integration of ICH and tourism in Tianjin by 2025 was released, focusing on innovative and exploratory demonstration projects [2] Group 2 - Since the launch of the integration project in 2023, several initiatives have emerged, including the West Bank ICH Experience Center in Hexi District and immersive performances in Nankai District [2] - Future projects include the TCM Museum and Health Living Center, a landmark for the seven-stringed guqin heritage in Heping District, and the "Canal Night City" in Wuqing District [2]
“为一个节奔赴一座城” 336个非遗项目扎根成都,激活文旅消费新动能
Mei Ri Jing Ji Xin Wen· 2025-05-22 14:10
Core Viewpoint - The Chengdu International Intangible Cultural Heritage Festival has become a significant platform for showcasing China's intangible cultural heritage, emphasizing its integration into modern life and technological innovation [1][5]. Group 1: Event Overview - The 9th Chengdu International Intangible Cultural Heritage Festival will commence on May 28, co-hosted by various governmental and international organizations [1]. - Nearly 600 representative intangible cultural heritage projects will be showcased, highlighting the achievements in the protection of intangible cultural heritage across the country [1][3]. Group 2: Culinary Highlights - The festival will feature an International Intangible Heritage Food Week, presenting specialties from 8 World Cities of Gastronomy alongside over 70 intangible cultural heritage food projects [2]. - Activities related to the Dragon Boat Festival will include traditional performances and interactive cultural experiences [2]. Group 3: Technological Integration - A notable highlight of this year's festival is the integration of technology in heritage preservation, with 16 research institutions and tech companies presenting over 30 interactive technology experiences [3]. - Examples include AI-generated new patterns from traditional textiles and real-time interactive experiences of Sichuan opera face-changing using AR technology [3]. Group 4: Economic Development - The festival aims to explore the deep integration of intangible cultural heritage with economic development, including brand IP licensing and collaboration with well-known brands [5]. - The event has established a "Guest Country + Guest City" mechanism, inviting Malaysia as the guest country and several cities as guest cities, enhancing international collaboration [5]. Group 5: Intellectual Property and Economic Impact - The festival has pioneered a new model for the transformation of intangible cultural heritage IP, with significant financial agreements in previous years, including over 82 million yuan in authorized transactions in 2023 [5]. - Chengdu has a rich inventory of intangible cultural heritage, with 336 representative projects and 382 inheritors, contributing significantly to local tourism and employment [6].
海南“五一”假期旅游市场火爆 接待游客近389万人次
Zhong Guo Xin Wen Wang· 2025-05-06 15:22
Group 1 - The tourism consumption market in Hainan showed a strong performance during the "May Day" holiday, with 3.8876 million visitors, a year-on-year increase of 17.0%, and total spending of 5.245 billion yuan, up 20.2% year-on-year [1] - Visitor numbers to scenic spots, rural tourism sites, and museums increased by 31.1%, 32.6%, and 16.4% respectively [2] - The "performing arts economy" became a significant driver of tourism consumption, with events like the "Add Crown Ceremony" concert attracting 115,400 visitors and generating 655 million yuan in spending [2] Group 2 - A total of 26 sports events were held across Hainan, attracting over 7,600 participants and nearly 100,000 spectators, generating approximately 65 million yuan in related consumption [3] - The improvement of facilities and services along the Hainan Ring Island Tourism Road and the Hainan Tropical Rainforest National Park Tourism Road led to a notable increase in self-driving tourism, with hotel occupancy rates along these routes rising by 1.75 percentage points and 6.26 percentage points respectively during the holiday [3]
灯会点亮旅游新场景
南开大学旅游与服务学院副教授妥艳媜发布了《非遗旅游融合发展研究报告(2025)》非遗灯会旅游融 合研究成果,总结了非遗灯会和旅游融合的实践经验,灯会与旅游的融合发展,推动流传千年的灯会超 越单一的节庆符号或技艺,成为驱动产业创新、非遗文化传承创造的综合引擎。 灯会和旅游的融合将呈现怎样的新动向?中国旅游协会休闲度假分会总顾问、世界旅游城市联合会首席 专家魏小安认为,彩灯常态化是必然趋势,品牌灯会都在努力打造特色产品,形成异质化。中国彩灯行 业在技术创新、文化传承、政策支持和市场需求的多重驱动下,呈现出多元化、国际化和智能化的发展 趋势。 中华彩灯在国际舞台上绽放华彩,已成为中华文化"走出去"的一张亮丽名片。段强表示,灯会应拓宽国 际视野,进一步推动全球游客逛灯会和灯会"出海",让中国灯会成为文明对话的"世界语言"。 灯会已成为当前旅游新热点,受到中外游客喜爱。近日,由中国旅游协会主办的非遗灯会旅游创新发展 活动在四川省自贡市举办。全国各地非遗灯会代表、各省区市旅游协会负责人、专家学者、旅游企业代 表等共话灯会旅游发展新趋势。 非遗既是中华传统文化的璀璨结晶,更是旅游产业破局的崭新机遇。中国旅游协会会长段强认为 ...
国新证券每日晨报-2025-03-20
Investment Rating - The report does not explicitly provide an investment rating for the industry [27] Core Views - The domestic market experienced a slight decline with the Shanghai Composite Index closing at 3426.43 points, down 0.1%, and the Shenzhen Component Index at 10979.05 points, down 0.32% [5][10] - In the industry sector, 8 out of 30 CITIC first-level industries saw gains, with banking, electricity and public utilities, and automotive leading the increases, while communication, media, and electronics faced significant declines [10][11] - The total trading volume of the A-share market was 15069 billion, continuing to decrease from the previous day [10][11] Domestic Market Overview - The Shanghai Composite Index closed at 3426.43 points, down 0.1% [5][10] - The Shenzhen Component Index closed at 10979.05 points, down 0.32% [5][10] - The ChiNext Index fell by 0.28%, and the STAR Market 50 Index decreased by 1.18% [5][10] - The trading volume in the A-share market was 15069 billion, a decline from the previous day [10][11] - Among the 30 CITIC first-level industries, 8 saw an increase, with banking, electricity and public utilities, and automotive showing the most significant gains [10][11] Overseas Market Overview - The three major U.S. stock indices all rose, with the Dow Jones up 0.92%, the S&P 500 up 1.08%, and the Nasdaq up 1.41% [2][5] - Boeing's stock increased by over 6%, leading the Dow [2][5] - The performance of Chinese concept stocks was mixed, with Global Data falling nearly 14% [2][5] News Highlights - The Chinese government has implemented 21 measures to strengthen food safety regulation across the entire supply chain [3][13] - The Ministry of Transport announced an average subsidy of 80,000 yuan for replacing new energy city buses [3][17] - The Ministry of Education and the National Health Commission are enhancing vocational education in medical care and management [3][18] - Zhejiang province is promoting the integration of intangible cultural heritage with tourism, launching new tourism products [3][21] - The Federal Reserve maintained interest rates as expected [3][22]