11.11购物节
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京东:11.11成交额再创新高
Cai Jing Wang· 2025-11-12 02:35
Core Insights - JD.com achieved record sales during the 11.11 shopping festival, with a 40% increase in the number of placing users and nearly 60% growth in order volume [1] - The active user growth rate of JD.com’s app ranked first in the industry, receiving the highest consumer satisfaction ratings in terms of product, price, and service [1] Sales Performance - Mobile new product sales increased over 4 times year-on-year, with AI products in the 3C digital category experiencing significant growth: AI tablets up 200%, large-screen AI phones up 150%, and AI glasses, speakers, and home storage up 100% [1] - Home appliances and furniture new product sales grew by 150%, with integrated delivery and installation service orders increasing by over 90% [1] - In the daily necessities and apparel categories, nearly 500 subcategories saw sales growth exceeding 100% [1] - JD Supermarket reported over 30,000 brands with sales growth exceeding 100%, with staple foods and condiments also seeing a 100% increase in sales [1] - The innovative "28-day fresh delivery" service for milk powder led to a 110% increase in related product sales [1] New Business Initiatives - The newly participating innovative business models in the 11.11 event showed strong growth momentum, with JD.com’s food delivery service onboarding over 2 million quality restaurants [2] - The top 300 restaurant brands saw a 13-fold increase in average daily orders during the event compared to the first month of the food delivery service launch [2] - The "Seven Fresh Kitchen" achieved a 3-day repurchase rate that was 3 times the industry average, driving a 12% increase in orders from surrounding quality restaurants [2] - JD Travel reported nearly 8 times growth in hotel orders and a 6.3-fold increase in flight orders year-on-year [2] - JD Home Services saw sales growth exceeding 200%, with self-operated appliance cleaning orders up over 210% and laundry service orders up over 300% [2]
京东七鲜11.11价格全线击穿!满99减20终极放价正在进行中
Zhong Jin Zai Xian· 2025-11-11 02:56
Core Insights - JD's 7FRESH launches "Ultimate Price Drop" event on November 11, offering significant discounts across various product categories, enhancing the shopping experience for consumers [1][11] - The promotion includes a "Spend 99 Get 20 Off" offer applicable to nearly 10,000 products, allowing users to easily combine purchases for savings [1][11] Product Highlights - Popular items experiencing price cuts include live Boston lobsters priced at 88 yuan each, fresh Russian king crabs at 599 yuan, and a bulk pack of giant blueberries (125g x 6 boxes) for 88 yuan [1][5] - Other featured products include Qinghua 20 Fenjiu at 389 yuan, and various seasonal items such as fresh river bass and lamb rolls, with prices starting from 19.9 yuan [3][4] Promotional Details - The event runs from 00:00 to 23:59 on November 11, with specific rules available on the app [3][5] - New users can access exclusive deals starting as low as 0.01 yuan, with additional coupon benefits for the first four orders, potentially saving up to 77 yuan [11]
京东外卖11.11首份战报:TOP300品牌订单量增长13倍 包销爆品开售8小时热卖650万份
Zhong Guo Jin Rong Xin Xi Wang· 2025-11-07 12:44
Group 1 - JD.com Food Delivery announced its first report for the 11.11 shopping festival, highlighting collaboration with over 200 major restaurant brands and quality restaurants [1] - The campaign features a "9.9 yuan" subsidy initiative aimed at boosting merchant traffic, showcasing a significant promotional strategy [1] - Since the start of the 11.11 event, the average daily order volume for the top 300 partnered restaurant brands has increased by 13 times compared to the first month of the food delivery service launch [1] Group 2 - On November 7, the day of the winter solstice, JD.com Food Delivery launched a selection of popular products, selling over 6.5 million units within 8 hours [1] - The company is employing an innovative exclusive product sales model to drive industry growth through differentiated strategies [1]
11.11京东3C数码线上销售额稳居行业第一 AI设备、运动相机等产品热销
Zhong Jin Zai Xian· 2025-11-05 02:06
Core Insights - The 11.11 shopping event has seen a significant surge in sales for 3C digital products, with JD.com capturing 60% of the online sales market share in this category, outperforming competitors like Taobao, Tmall, and Pinduoduo [1][3] Group 1: Sales Performance - JD.com's online sales of 3C digital products have shown remarkable growth, particularly in categories such as AI devices, action cameras, accessories, smartwatches, tablets, and portable power banks, which have all experienced significant year-on-year sales increases [3] - Smartphones remain the most favored 3C digital products among consumers, with a leading percentage of planned or already purchased items [1] Group 2: Consumer Preferences - The primary reasons consumers choose JD.com for purchasing 3C digital products include trust in product authenticity (44%), confidence in product quality (43%), satisfaction with logistics and delivery services (42%), recognition of after-sales service (39%), and appreciation for comprehensive price protection services (36%) [3] - The combination of "authenticity + quality + service" has established JD.com as the preferred platform for 3C digital consumers [3] Group 3: Promotional Activities - JD.com is currently running promotional activities for the 11.11 event, offering government consumption subsidies of up to 50% off, large coupons for Huawei and Apple products, trade-in bonuses, and discounts for PLUS members [5]
又好又便宜的11.11就在京东
Ren Min Wang· 2025-10-30 01:16
Group 1 - The company is conducting a promotional event lasting three consecutive days, emphasizing continuous discounts and additional offers [1] - The promotion includes direct price reductions without requiring customers to make additional purchases [1] - Detailed rules for the promotional activities can be found on the JD APP [1]
京东七鲜酒水节11.11启幕 京鲜舫6号白酒“品质不将就,价格不纠结”
Zhong Jin Zai Xian· 2025-10-29 07:31
Core Insights - The article highlights the seasonal trend of enjoying beverages as temperatures drop, with JD's 11.11 event featuring a "Beverage Festival" that offers various promotions and new product launches [1] Group 1: Product Offerings - JD's private label, Jingxianfang, has launched two types of white liquor, "Qingxiang" and "Nongxiang," in a unique 618ml bottle, developed in collaboration with top distilleries [3] - The white liquors are certified pure grain solid-state fermented products, ensuring high quality and authenticity, with prices set at 159 yuan per bottle, significantly lower than similar quality products [5] - The festival also introduces innovative jelly cocktails with flavors like plum, lemon, and peach, featuring a minimum of 12% real fruit juice and an alcohol content of only 3 degrees, priced as low as 6.9 yuan [7] Group 2: Creative Beers - The festival includes unique flavored beers, such as cinnamon red wine-flavored beer and butter-flavored craft beer, designed to evoke a warm winter atmosphere, with prices starting at 4.5 yuan per bottle [9] - The beers are marketed as perfect for DIY winter drinks, enhancing the overall consumer experience during the colder months [9] Group 3: Consumer Experience - The event aims to cater to diverse consumer preferences, from traditional white liquor enthusiasts to younger consumers seeking novel experiences, ensuring that every beverage lover can find their ideal drink [11]
6楼,7楼,8楼
猫笔刀· 2024-11-09 14:01
周末聊点轻松的吧,昨晚有个读者说起楼上邻居太吵,无法沟通的事,结果那条留言后台评论有300多 条,很多人都激烈的发表了观点。 我们家在4年前也经历过类似的事情,但所处的是被人嫌吵的那一方,今晚就写写当时的情况。 2020年7月我的第二个孩子出生,未满周岁那会孩子是个睡渣,睡不了整觉,一个晚上大概会反反复复 的醒3-4次,每次一睡醒就扯着嗓子嚎,妈妈只能喂奶+安抚,大概哄个1-2分钟就消停了。 客观讲夜深人静的时候,孩子嚎那几下动静真挺大的,有好几次我在隔了两道墙的书房都能听到。所以 没过多久物业就找上门了,说接到楼下(7楼)邻居投诉我们家孩子太吵,影响休息。 我们当然是表达歉意,但道歉归道歉,问题却没解决。新生婴儿频繁夜醒这本来就是父母头疼的难题, 孩子太小也没法沟通,所以结果就是继续吵,楼下也继续投诉,我们继续道歉。 当然我们也做了一点改变,就是孩子哭醒的时候把孩子抱起来到客厅哄,这样持续吵的时间会缩短一 点,但楼下的邻居比较敏感,在我们把孩子抱到客厅之前就已经被吵到了。 那怎么办呢, 我 甚至 想 过 让 老婆孩子睡到客厅,但 这也太委屈 娘两了,算了,就这么着吧。最差情况就是等孩子一周岁 之后就渐渐能睡 ...