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芯片人去德国!一口气看两场行业大展
芯世相· 2025-07-23 06:31
Core Viewpoint - The article emphasizes the importance of understanding market trends, regional regulations, and technological advancements for companies in the semiconductor industry looking to expand overseas, particularly in Europe. Group 1: Overview of the Business Trip - The trip aims to explore the European electronics sector, focusing on two major exhibitions: IFA and IAA, to understand the real demands and development directions in consumer and automotive electronics [1][2]. - The IFA exhibition, one of the largest in the world, attracted over 1,800 exhibitors and more than 210,000 visitors from 138 countries in its last edition, with AI being a significant theme [2]. - The IAA, a key global auto show, had 750 exhibitors from 38 countries and over 500,000 visitors, covering the entire automotive supply chain [2]. Group 2: Activities and Itinerary - The itinerary includes visits to five major German cities: Berlin, Leipzig, Dresden, Stuttgart, and Munich, each representing significant industrial characteristics [5]. - The trip will feature deep-dive salons to facilitate connections among local resources and industry professionals, enhancing networking opportunities [4]. - Participants will visit notable companies and institutions, including the Mercedes-Benz factory in Stuttgart, which has over 35,000 employees and an annual production capacity of 367,000 vehicles [15]. Group 3: Historical Context and Experience - The company has organized multiple business trips to Germany since 2018, accumulating extensive local resources and optimizing itineraries for industry relevance [7]. - Previous trips have included visits to various countries, enhancing the company's understanding of global market dynamics and fostering international business relationships [7][9].