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【乡路上,感受脉动中国】梨香四季 乡路花开
Yang Guang Wang· 2025-05-02 01:44
Core Viewpoint - The development of rural roads, exemplified by the "Four Good Rural Roads" initiative, significantly enhances connectivity and drives economic growth in rural areas, transforming them into prosperous and attractive destinations for both residents and tourists [1][3]. Group 1: Infrastructure Development - The "Four Good Rural Roads" project in the Doupu-Lu area of Kunming's Wuhua District commenced in 2023, addressing previous transportation challenges that hindered local agricultural development [3]. - By March 2024, 1.5 kilometers of main and branch roads were completed, facilitating access for visitors during the Pear Blossom Festival and accelerating rural development [3]. Group 2: Economic Impact - The improved road infrastructure has attracted entrepreneurs, such as Zhao Hanming, who established an agricultural technology company focused on deep processing of pear products and tourism integration, resulting in over ten unique products under the brand "Pear Home" [3][4]. - The village has seen a significant increase in tourism, with over 200,000 visitors annually, transforming it into a popular short-distance travel destination near Kunming [8]. Group 3: Community Engagement - Local residents are actively participating in the economic transformation, with initiatives such as themed educational courses to engage children in agriculture and promote rural culture [8]. - The diversification of business activities, including the transformation of idle land into various enterprises, has led to increased income for villagers and revitalized local resources [7].
从枝头到舌尖,冠县樱桃“鲜达全国”
Qi Lu Wan Bao· 2025-04-30 13:52
Core Viewpoint - The "Cherry E-commerce Festival" aims to promote e-commerce in rural areas, enhance the sales channels for Guancheng's cherry products, and establish the "Guancheng Premium" regional public brand to boost domestic sales of foreign trade products [1][4][5]. Group 1: Event Overview - The fourth Cherry E-commerce Festival was launched on April 30, focusing on promoting foreign trade products and enhancing local cherry industry development [1][4]. - The event represents a new breakthrough for the Guancheng cherry industry and an opportunity to expand market reach and enhance the influence of the "Guancheng Premium" brand [4][5]. Group 2: Economic Impact - In 2024, Guancheng's online retail sales are projected to reach 2.15 billion yuan, a year-on-year increase of 25.6%, leading among eight counties and districts [7]. - In the first quarter of this year, the county achieved online retail sales of 650 million yuan, reflecting a 37.1% year-on-year growth, maintaining the top position among eight counties and districts [7]. - The county has cultivated 802 online retail enterprises and 8,627 stores, establishing a development model of "one town, one industry, one town, one park" [7]. Group 3: Strategic Partnerships - Shandong SF Express will set up temporary collection points in Guancheng during the cherry season, providing convenient services for farmers [7]. - The initiative includes a full-chain service from production to sales and logistics, aimed at enhancing regional branding and expanding sales channels through e-commerce platforms and live streaming [7][8]. Group 4: Broader Implications - The festival is significant for promoting high-quality e-commerce development in Liaocheng City, accelerating the transformation and upgrading of the county's economy [8]. - It plays a positive role in modernizing the circulation of agricultural products and rural e-commerce, contributing to the establishment of the "Guancheng Premium" and "Liaocheng Good Products" brand images [8].
36小时卖出7万斤人参果,助吴川新农人打开销路|驻在千镇万村⑪
Nan Fang Nong Cun Bao· 2025-04-30 08:34
Core Viewpoint - The article highlights the successful sale of 70,000 pounds of ginseng fruit from Wu Chuan, which was previously facing a sales crisis, thanks to the efforts of a local support team that facilitated connections between farmers and markets [1][4][12]. Group 1: Sales and Market Dynamics - The ginseng fruit, characterized by its full flesh and smooth texture, was sold at an average price of 2.8 yuan per pound, with a market retail price reaching 8 yuan per pound, helping farmers recover nearly 200,000 yuan in losses [15][14]. - The support team managed to establish a procurement agreement with suppliers in the Guangzhou Jiangnan fruit wholesale market within just 36 hours [14][12]. Group 2: Agricultural Support Initiatives - Since its establishment in July 2024, the support team has implemented various measures, including production and sales connections, industry cultivation, and livelihood guarantees, to enhance local agricultural efficiency and increase farmers' income [6][7]. - The team is currently working on the construction of a rural revitalization product exhibition hall in Huangpo Town, expected to be completed by the end of June, which will showcase local agricultural products [20][21]. Group 3: Future Plans and Development - The farmer, Chen Shaohong, plans to expand his operations by raising 5,000 local chickens and is receiving assistance from the support team to connect with leading agricultural enterprises for technical support [23][24]. - The support team is also investing 3 million yuan to develop a sweet potato industry hub and a detoxified seedling laboratory, aiming to establish a national-level laboratory to address seed degeneration issues [35][36].
最高奖金5000元!雷岭荔枝品牌LOGO、IP与宣传语全网征集!
Nan Fang Nong Cun Bao· 2025-04-30 03:30
最高奖金5000元!雷岭 荔枝品牌LOGO、IP与宣 传语全网征集!_南方+_ 南方plus 潮南雷岭,"粤东荔枝之 乡",坐拥北回归线穿过 的温润山海与花岗岩发 育的砂壤沃土,五百年 的荔枝栽培史在此沉淀 出独特的荔乡风韵,充 沛的雨水与2200小时的 年日照在无污染的生态 环境中孕育出颗颗"红宝 石"——雷岭荔枝。 作为广东晚熟荔枝的代 表,雷岭荔枝以"错峰出 荔"的智慧突围,当其他 一、活动时间 2025年5月1日-20日。 二、组织架构 主办单位:潮南雷岭镇 人民政府 三、征集内容 1.雷岭荔枝IP形象:简 洁、美观、大方,创意 新颖独特,色彩协调醒 目,易于识别和记忆, 视觉传播效果理想,具 有雷岭特色和潮南文化 内涵。 产区落幕时,它才披着 霞光登场。经古法矮化 修剪与现代标准化管理 的双重雕琢,雷岭荔枝 果型、口感极佳,连续 二十年跨越重洋,成为 北美华人舌尖上的乡愁 符号。2023年,"雷岭荔 枝"斩获国家地理标志证 明商标,品牌价值如荔 花绽放,在"荔枝+"战略 中衍生出荔枝干、荔枝 饮等深加工产品。如 今,4.4万亩荔林不仅染 红了山野,更以年产值 过亿的产业矩阵,绘就 了雷岭乡村振兴的甜 ...
茂名“三月红”荔枝已上市,每斤约15元
Nan Fang Nong Cun Bao· 2025-04-29 14:04
Core Viewpoint - The "March Red" lychee from Maoming has been launched, with a market price of approximately 15 yuan per kilogram, attracting interest from merchants and consumers [5][4]. Group 1: Market Launch and Pricing - The "March Red" lychee has started to be harvested and sold in batches [4][6]. - The current market price for "March Red" lychee is around 15 yuan per kilogram, with significant inquiries from buyers [5][12]. Group 2: Weather Impact - The launch of "March Red" lychee has been delayed compared to previous years due to weather conditions, with significantly less rainfall in mid-April affecting the development of early and mid-maturing lychee varieties [6][7]. - There have been reports of some lychee fruits experiencing dryness due to a lack of water [8]. Group 3: Upcoming Lychee Varieties - Following "March Red," the "Technology No. 1" lychee is expected to be available after the May Day holiday, with other early varieties like "Feizi Xiao" and "White Sugar Can" anticipated to be ready by mid to late May [15][17]. - Mid-maturing varieties such as "White Wax" and "Black Leaf" are expected to mature by mid to late June, while late-maturing varieties like "Guiwei" and "Sticky Rice" will be ready by late June [18]. Group 4: Industry Support and Resources - Maoming City has released a "2025 Maoming Lychee Procurement Guide" to assist buyers in understanding lychee varieties, planting distribution, and sales conditions [20][21]. - The guide also provides information on related services and tourism options for visitors during the lychee season [22].
插上“小红书”翅膀,遂溪荔枝村与圣女果结对子比翼双飞
Nan Fang Nong Cun Bao· 2025-04-29 09:33
Core Insights - The article discusses the collaboration between Suixi County's agricultural sectors and the social media platform Xiaohongshu to enhance the marketing and sales of local agricultural products, particularly lychees and cherry tomatoes. Group 1: Agricultural Products and Pricing - The price of cherry tomatoes has increased from approximately 4 yuan per pound last year to over 7 yuan this year, with the newly introduced "Qingtian No. 2" variety reaching prices above 10 yuan per pound [2] - The initial market price for cherry tomatoes this year was around 12 yuan per pound, indicating a strong sales performance [28] Group 2: Marketing Strategies - The local government and agricultural leaders are adopting a "market-oriented" approach, integrating social media strategies to promote products, including a "lychee tree adoption" initiative [8][10] - A strategy termed "1 core 3 rings 5 actions" has been developed to enhance content marketing, resource integration, and community engagement through Xiaohongshu [15][16] Group 3: Economic Impact - The integration of new media and agricultural practices has led to the transformation of Jiangtou Village into a "billion-yuan village," showcasing the economic potential of cherry tomatoes [12] - The total income for the town from cherry tomatoes is expected to exceed 400 million yuan in the 2025 sales season [30] Group 4: Training and Development - A training program for high-quality farmers has been established, focusing on live streaming techniques and product quality standards, with 212 participants in the latest session [31][33] - The county has seen the emergence of a new agricultural ecosystem where technology and data play a crucial role in farming practices, with online retail sales of agricultural products reaching 1.272 billion yuan in 2023 [33][34]
南沟村:圪梁梁上“绣”新景
Shan Xi Ri Bao· 2025-04-28 22:52
景色秀丽、绿意盎然的南沟村(资料照片)。 在矮化密植苹果栽培示范园,村民们拉来了一车车羊粪,为果树施足优质肥料。乡亲们齐心协力,疏枝、防 虫,为丰收下足功夫。 我的心里话 在生态景区,农文旅项目推陈出新,融合红色研学、农耕文化、观光展演,让游客体验别样的陕北风情、汲 取奋进的精神力量。 南沟村党支部书记 张润生 …… 习近平总书记来到我们村看望乡亲们,对我们是巨大的鼓舞。我们村正更新果园品种,巩固提升特色产业发 展成果;完善基础设施及旅游服务设施配套,助力景区提质升级;挖掘利用红色资源,丰富景区文化内涵,促进 农文旅融合。党员干部和群众干劲很足。我们将牢记嘱托、踔厉奋发,进一步健全联农带农机制,扎实有序做好 乡村发展、乡村建设、乡村治理等重点工作,把群众的事一件一件办好。 春日的延安市安塞区高桥镇南沟村,山川秀美,生机勃发。 2022年10月26日,党的二十大闭幕不到一周,习近平总书记来到南沟村。他强调,要认真学习贯彻党的二十 大精神,全面推进乡村振兴,把富民政策一项一项落实好,加快推进农业农村现代化,让老乡们生活越来越红 火。 谆谆嘱托,言犹在耳。 南沟村的乡亲们传承红色基因,发扬优良传统,着力完善基础设施 ...
“中国雪梨之乡”金川:一颗雪梨串起亿元级产业链
Core Insights - The snow pear industry in Jinchuan County, Sichuan Province, has an annual output value exceeding 420 million yuan, with an average of 19 pear trees per person in the region [1][2] - Jinchuan County is recognized as the "Hometown of Chinese Snow Pears" and has the largest high-altitude snow pear planting area globally, covering 42,000 acres and over 1.1 million trees [1] Industry Development - The local government is focusing on high-quality development of the snow pear industry, leveraging the Jinchuan Pear Modern Agricultural Park as a key driver [1] - The county has introduced over 20 innovative products, including snow pear syrup, beverages, and wine, enhancing product value and contributing to rural revitalization [1][2] Agricultural Innovation - Long-term collaboration with the Sichuan Academy of Agricultural Sciences has led to the establishment of a 8,900-acre quality green production base and the implementation of advanced agricultural techniques [2] - The county has also developed demonstration bases for water and fertilizer integration and IoT applications, promoting sustainable agricultural practices [2] Tourism Integration - Jinchuan County is promoting the integration of agriculture, culture, and tourism by enhancing tourism infrastructure and developing scenic pear orchards [2] - This approach aims to create local employment opportunities and increase income for residents, fostering economic growth within the community [2]
“五一”高温天气提上日程
Mei Ri Shang Bao· 2025-04-28 01:58
Weather Outlook - The weather in Hangzhou is expected to improve significantly starting April 28, with increased sunshine and rising temperatures, particularly in the northern Zhejiang region [1] - The highest temperature in Hangzhou is projected to reach 33-34°C during the May Day holiday, marking a shift towards summer conditions [1] - A precipitation event is anticipated around May 6, which will disrupt the current streak of sunny weather [1] Loquat Industry - The greenhouse loquat variety "Hard Strip White Sand" is beginning to ripen, with prices around 100 yuan per pound during the initial sales phase [2] - The total production of loquats in Tangqi is estimated to be around 5,000 tons this year, consistent with previous abundant years [2] - The outdoor loquat harvest is expected to peak around May 15, with prices for white sand loquats at approximately 25 yuan per pound and red sand loquats at about 10 yuan per pound [2]
南粤之窗丨水果大省的“新出路”
Yang Shi Xin Wen· 2025-04-27 14:16
Group 1: Pineapple Production in Guangdong - Guangdong is a major agricultural province, producing one-third of China's pineapples, with a total planting area of 350,000 acres and an expected harvest of over 700,000 tons, generating a value of 2.72 billion yuan this year [2][6] - The local agricultural department has implemented early warning systems for natural disasters and established a pineapple index platform to guide farmers on market prices and supply-demand dynamics, leading to improved quality and rising sales prices [6][10] - The introduction of an intelligent sorting line in 2022 at the Xu Wen Pineapple International Procurement Trading Center allows for real-time quality detection of pineapples, ensuring that only high-quality products reach the market [8][10] Group 2: New Agricultural Practices - Young farmers like Xu Zhihui are leveraging e-commerce and social media to market their pineapples, successfully selling over 1 million pounds in a short period [12][13] - The use of AI and drones in lychee orchards is transforming agricultural practices, with a new "smart manager" system developed by Sun Yat-sen University enhancing digital management and monitoring of crops [16][19] - The implementation of AI-driven agricultural practices has resulted in an average yield increase of 20% and improved quality of lychees, with the system being promoted across major production areas in Guangdong [23][25]