生态保护与景观多样性的平衡，是乡村旅游规划需要迈过的"坎"。乡村旅游的吸引力在于原生态的自然 环境与丰富的人文景观。但个别项目在开发中砍树建房、过度商业化，破坏了乡土本真。有的乡村景点 建设初期是由村委会和乡村能人主导的项目，虽饱含乡土情怀，但因未充分做好景观多样性与乡村整体 开发的通盘设计，导致后期面临发展停滞。要对有带动潜力的旅游景点加大帮扶，在自然风光空间营 造、生态环境卫生治理、乡村传统景观多样性维护、原住民生活化场景保持等方面予以专业指导，解决 瓶颈，稳固发展基础。 加强多部门协调联动，让规划引领更有效。乡村旅游产业涉及生态环评、建设用地、文旅、市场监管等 多个业务领域。如果部门间各自为政，规划内容产生冲突，就会导致经营者疲于应付多头管理，发展信 心受挫。应建立协同机制，各相关部门及早介入、共同参与，由规划引领方向，提升部门管理效能，让 经营者专心运营，让乡村旅游后续发展更加顺畅。 乡村旅游景点同质化需要破题。伴随旅游景点出现的无数农家乐、采摘园等，为农民增收和脱贫攻坚立 下了汗马功劳。然而，同质化严重、服务管理粗放、文化内涵缺失的现象逐步显现，使得乡村独有的传 统风貌特征没有得到充分彰显。乡村旅游 ...

Core Viewpoint - The article emphasizes the importance of improving rural living conditions and infrastructure in China, highlighting the government's initiatives to create a "high-quality living space" in rural areas, which is expected to enhance the quality of life for farmers and promote urban-rural integration [1][4]. Group 1: Rural Infrastructure and Living Conditions - The article discusses the ongoing transformation of rural areas in China, focusing on enhancing living conditions and infrastructure, including sanitation, waste management, and transportation networks [3][4]. - Key statistics indicate that the average coverage of sanitary toilets in rural areas has reached 76%, with over 90% of administrative villages managing household waste, and more than 45% of rural wastewater being treated [3][4]. - The "14th Five-Year Plan" has led to significant improvements in public services, including healthcare and elderly care facilities, with over 14,000 mutual aid elderly care facilities and more than 16,000 elderly care homes established [4][6]. Group 2: Agricultural and Economic Development - The article highlights the critical role of industrial revitalization in rural development, asserting that increasing farmers' income is essential for improving living conditions and accessing quality public services [7][8]. - Data shows that during the "14th Five-Year Plan," 210 characteristic industrial clusters, 250 modern agricultural parks, and 1,098 strong agricultural towns have been established, with projected revenues for agricultural processing enterprises reaching approximately 18 trillion yuan by 2024 [7][8]. - The "15th Five-Year Plan" aims to develop multiple functions of agriculture, integrating production, processing, and tourism to enhance food security and promote ecological sustainability [8][9].

12月9日，在"2025年北京文旅重点项目投融资对接会"上，北京市集中推出52宗文旅重点投融资项目， 涵盖村落开发、景区焕新、科技融合等领域，进一步推动乡村旅游从"资源驱动"向"运营驱动"转型。截 至今年11月底，北京文旅资源交易平台累计发布项目达3966宗，涉及金额3217亿元；京郊旅游融资担保 服务平台已支持3406个项目，银行累计放款49.6亿元。当前，在政策引导下，乡村旅游投融资体系持续 完善，市场活力显著提升。 累计发布项目金额超3200亿元 伴随游客对短途度假与深度体验需求的日益增长，京郊乡村旅游发展已驶入快车道。 推动青年乡村CEO培养计划 乡村旅游的快速发展，离不开人才、智库、平台、联盟的持续赋能。 围绕乡村人才振兴，共青团北京市委员会现场发布"北京市青年乡村CEO培养计划"，每年选拔百名青年 骨干，联合知名企业、实践基地和投资机构，通过"理论+实训+导师"模式系统培育，为学员提供从理 论到实践、从创意到创业的全链条支持，为乡村振兴储备专业力量。 谈及青年乡村CEO培养计划，贾莉莉表示，门头沟区也推出了青年乡村CEO培养计划的实施工作方案以 及各项保障措施。接下来，对于经遴选被聘任为区级乡村C ...

云南龙陵："牛棚村咖"铺就乡村创业路 中新网云南保山12月9日电 题：云南龙陵："牛棚村咖"铺就乡村创业路 作者 侯云鹏 赵欢欢 徐静 清晨，高黎贡山下的龙陵县龙江乡被江雾笼罩，冬日的万亩梯田一片寂静，稻田公园边由牛棚改造的乡 村咖啡屋里，村咖主理人杨萌已经忙碌开来。 杨萌经营的咖啡店。侯云鹏 摄 秋收过后，冲着万亩梯田壮观景色而来的游客少了许多，难得当天预约了一个团，40多位来自不同省份 的游客要到这里聚会，其中不少人是杨萌销售龙江土特产的老主顾。杨萌将极具民族风情的坐垫和幕布 搬到田埂上新建的露台摊开，为客人的到来做准备。 2025年，杨萌利用几个新租来的牛棚和10亩流转过来的耕地，依据许可在田埂上逐步扩充村咖的可用空 间，在田埂上新增了步道和农特产品展示区，牛棚咖啡店变得越来越丰富。 与此同时，龙江乡村旅游步入"快车道"：稻田公园景区和万亩茶园景区入选2025中国美丽乡村休闲旅游 行(秋季)精品经典路线，2025年仅稻花鱼节期间龙江乡就接待游客38.6万人次，旅游收入达5400余万 元。那几天，杨萌的咖啡店单日销售额突破万元。 龙江的农特产品也声名鹊起，"红细软米"与"稻花鱼"双双入选全国名特优新农产品 ...

12月9日，在"2025年北京文旅重点项目投融资对接会"上，北京市集中推出52宗文旅重点投融资项目， 涵盖村落开发、景区焕新、科技融合等领域，进一步推动乡村旅游从"资源驱动"向"运营驱动"转型。截 至2025年11月底，北京文旅资源交易平台累计发布项目达3966宗，涉及金额3217亿元；京郊旅游融资担 保服务平台已支持项目3406个，银行累计放款49.6亿元。当前，在政策引导下，乡村旅游投融资体系持 续完善，市场活力显著提升。 累计发布项目金额超3200亿元 围绕乡村人才振兴，共青团北京市委员会现场发布"北京市青年乡村CEO培养计划"，每年选拔百名青年 骨干，联合知名企业、实践基地和投资机构，通过"理论+实训+导师"模式系统培育，为学员提供从理 论到实践、从创意到创业的全链条支持，为乡村振兴储备专业力量。 谈及青年乡村CEO培养计划，贾莉莉表示，门头沟区也推出了青年乡村CEO培养计划的实施工作方案以 及各项保障措施。接下来，对于经遴选被聘任为区级乡村CEO的人才，将给予其基本工资+绩效奖金 +激励收入三个维度的支持，组建乡村CEO团队且切实推动乡村旅游产业发展、带来显著经济效益，经 多部门考核评定合格后，门头 ...

Core Viewpoint - The article highlights the comprehensive advancement of the rural revitalization strategy in China since the 20th National Congress of the Communist Party, showcasing numerous innovative practices and examples across the countryside, culminating in the "2025 Rural Revitalization Achievement Promotion Conference and Most Beautiful Villages Award Ceremony" held in Shanghai [1][3]. Policy Guidance and Concept Innovation - Rural revitalization is deemed a cornerstone of national rejuvenation, emphasizing the importance of policy direction and alignment with contemporary trends. The concept that "ecology itself is economy" has become a core principle for rural development [5]. - The "Most Beautiful Villages" evaluation has attracted attention from over 40 countries and 400 million internet users, showcasing China's rural development model on international platforms [5]. Practical Empowerment and Industrial Integration - Industrial revitalization is identified as the core engine for rural revitalization, with various villages exploring unique paths for integrated development based on local resources. For instance, the Hunan Goulan Yao Village transformed from an overlooked ancient village to a thriving community, increasing per capita income from less than 2,000 yuan to 15,000 yuan [9]. - The "15-minute living circle" concept in Shanghai's Yangwang Village exemplifies the activation of urban-rural resources through mutual flow, enhancing the integration of urban and rural advantages [11]. Talent Return and Subject Cultivation - The return of young talents is crucial for rural revitalization, with a significant proportion of returning migrant workers being well-educated and skilled. This demographic is seen as the best "operators" for rural revitalization, particularly in e-commerce and cultural tourism [14]. - Various regions have successfully attracted talent through innovative models, such as Jiangsu's capital leverage approach, which created over 2,000 jobs by attracting 39 enterprises [14][16]. Cultural Enrichment and Quality of Life Improvement - Cultural revitalization is essential for rural transformation, with initiatives in Jiangsu's Lishui District utilizing intangible cultural heritage to boost local economic growth by 15% annually [20]. - Improvements in living standards are a focal point of rural revitalization, with projects in Yunnan's Huize County significantly increasing household income and enhancing community well-being [20]. Event Highlights and Achievements - The "2025 Rural Revitalization Achievement Promotion Conference" served as a platform for deep exchanges among government, enterprises, media, and the public, promoting collaborative efforts in rural revitalization [22]. - The event recognized various award categories, including "Rural Revitalization Leaders" and "Best Villages," showcasing exemplary models and innovative practices across different regions [24][25].

Core Viewpoint - The implementation of the "Jinan City Tourism Promotion Regulations" in 2026 will provide new opportunities for rural tourism development, with a focus on the "Spring Rhythm Countryside and Beautiful Village" area, promoting the integration of agriculture, culture, and tourism [1][3]. Group 1: Development Initiatives - Jinan's Agricultural and Rural Affairs Bureau has established 44 city-level and above tourism areas, along with 410 provincial-level beautiful villages, creating over ten premium agricultural and cultural tourism routes [3]. - The bureau aims to enhance the planning and integration of tourism functions within the designated areas, leveraging Jinan's unique cultural resources to create a differentiated development model [4]. Group 2: Industry Integration - The bureau will encourage social investment and professional teams to participate in area development, promoting collaborative models such as "village collective + leading enterprises + farmers" to revitalize idle resources and stimulate community involvement [5]. - The promotion of local agricultural brands and themed events will enhance the visibility and attractiveness of rural tourism [5]. Group 3: Environmental Improvement - The bureau plans to focus on improving rural living environments by addressing infrastructure gaps and enhancing sanitation facilities, ensuring clean and functional amenities [6]. - Initiatives will include creating small gardens and parks to improve village aesthetics and promote a picturesque rural landscape [6].

Core Insights - The article highlights the rise of "village-themed" cultural and sports activities across rural China, which are contributing to the revitalization of these areas and attracting significant participation and tourism [3][15]. Group 1: Overview of "Village-themed" Activities - The Ministry of Agriculture and Rural Affairs reported that there are 24 types of "village-themed" activities, with over 2.2 million events expected to be held in rural areas in 2024 [3]. - Activities such as "village basketball" (村BA), "village coffee" (村咖), and "village fishing" (村钓) are gaining popularity, with the western regions hosting the most events, showing a 919.4% increase from 2021 to 2024 [7][15]. Group 2: Economic Impact - The "village-themed" activities are projected to generate economic benefits of 130.9 billion yuan in 2024, with cumulative benefits of 436.1 billion yuan during the 14th Five-Year Plan period [15]. - The "village super" (村超) events are effectively integrating sports, culture, and tourism, driving economic growth in rural areas [15]. Group 3: Case Studies - In Anji County, the "village coffee" concept has led to the establishment of 300 coffee shops, attracting 2.75 million visitors in the first half of the year, generating 750 million yuan in revenue [6]. - The "village basketball" events in Zhuji have seen participation from over 300 teams, with ticket sales for finals indicating high demand, and the events have become a significant community bonding activity [12][13]. Group 4: Community Engagement - The "village-themed" activities foster a sense of belonging among participants, as seen in the basketball events where local pride is emphasized [18]. - The integration of local resources and community involvement in these activities has created job opportunities and enhanced local economies [5][6].

以高质量发展为例，中国旨在建设服务实体经济的现代化产业体系，培育新质生产力。这意味着在核心 技术上实现突破，从高性能芯片、量子计算到大型人工智能模型与深空探测。近年来的成果如"人工智 能+"行动，将渗透到科学研究、制造业乃至消费领域，创造从精准农业到城市规划都由人工智能赋能 的场景。 规划建议同样注重加强国内市场以及推动构建新发展格局。通过银发经济、低空经济，以及乡村旅游等 行业来得到提振。乡村振兴将加快农业现代化以及城乡融合发展。试想广袤农田配备智能灌溉与无人机 巡检，或乡村重生为生态旅游与电商中心。这些举措将缩小区域差距，优化中国经济布局，实现均衡增 长。在不平等加剧的世界里，这种对共同富裕的追求提供了值得效仿的范式。 绿色转型贯穿其中，推动建设美丽中国。作为全球可再生能源装机量最大的国家，中国承诺全面转向低 碳发展道路。这包括向世界输出可负担的绿色技术——从太阳能板到电动汽车——以帮助全球应对气候 变化。 当世界摇摆不定时，这次全会邀请我们向东看。在逆境中培育自立自强、推动绿色创新、优先共享繁 荣，中国开辟出一条让所有人都受益的进步道路。 新华社开普敦12月3日电（记者王晓梅 王雷）南非主流媒体《邮卫报 ...

安徽省芜湖市繁昌区依托繁昌慢谷旅游度假区独特的生态资源优势，因地制宜打造农旅融合田园观光综 合体，发展乡村旅游业，拓宽农民就业渠道。图为繁昌区孙村镇中分村的房车露营地，优美的乡村生态 环境吸引众多游客前来。 鲁君元摄（人民图片） (责编：王连香、李楠桦) ...