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“618”期间,广东人最爱分期免息?把“能赚会算”坐实了!
Sou Hu Cai Jing· 2025-06-20 11:27
Group 1 - The "618" shopping festival lasted nearly 40 days, making it the longest in history, with a significant increase in the use of interest-free installment payments, which grew by 19% year-on-year [1] - The four key themes during the "618" period were discounts, national subsidies, consumption vouchers, and interest-free installments [1] - The most active regions for interest-free installment consumers were Guangdong, followed by Zhejiang and Jiangsu [1] Group 2 - Domestic brands are becoming the dominant trend in consumption, with the popularity of domestic electric vehicles boosting the auto parts industry and the rise of Labubu driving the anime and toy sector [3] - Interest-free installment orders during "618" showed a shift in consumer preferences, with auto parts, educational supplies, electric vehicles, and anime toys experiencing the fastest growth alongside traditional electronics [3] - The transaction amount for electric vehicles saw a 30% year-on-year increase, with one in five transactions made using interest-free installments [3] Group 3 - The interest-free installment model is seen as a win-win for consumer finance, meeting the needs of consumers for rational planning and efficient fund usage while lowering decision-making barriers for merchants [4]
聊聊4个出海中最常见误解
3 6 Ke· 2025-06-20 03:08
Core Insights - The traditional cost strategy for Chinese companies going global is becoming less effective as labor and raw material costs rise, necessitating a shift towards automation and smarter technologies [1] - Structural opportunities arise from supply-demand mismatches in foreign markets, which can be addressed by leveraging domestic capabilities to fill gaps in those markets [2][3] Group 1: Supply-Demand Mismatch - Supply-demand mismatch refers to a market situation where there is a clear supply shortage or unmet demand, allowing efficient solutions to gain market share [3] - Successful examples include Insta360, which identified a niche in the action camera market by addressing specific user needs rather than competing on price [2] - DeepSeek capitalized on the need for low-cost AI solutions in the developer community, filling a gap left by higher-cost competitors [5] Group 2: Technology and Differentiation - Companies like Shein have succeeded by integrating technology, user understanding, and ecosystem development to meet the fast-paced consumption needs of Gen Z [10][12] - The combination of technology, market understanding, and a robust operational ecosystem creates a differentiated advantage that goes beyond mere product offerings [15] Group 3: Localization and Cultural Understanding - Effective localization involves understanding local consumer preferences and cultural nuances rather than simply translating products or marketing strategies [16][24] - Shein's experience in Brazil illustrates the importance of adapting product offerings to local tastes, leading to significant sales growth [18][20] - Xiaomi's strategy in India, which includes local manufacturing and cultural adaptation, demonstrates the benefits of a tailored approach to market entry [25] Group 4: Compliance and Regulatory Understanding - Compliance with local regulations can become a competitive advantage, as seen with CATL's proactive approach in Germany, which helped secure production permits and government support [29] - Transsion's focus on data privacy compliance in Africa has built consumer trust and expanded its market presence [31] - Understanding and leveraging local policies can enhance operational efficiency, as demonstrated by Shenzhen's streamlined services for businesses [32] Group 5: Strategic Recommendations - Companies must recognize that succeeding in international markets requires a multifaceted approach that includes addressing supply-demand mismatches, leveraging technology, understanding local cultures, and ensuring compliance with regulations [33][34]
财信证券晨会纪要-20250620
Caixin Securities· 2025-06-20 00:08
Market Overview - The A-share market is experiencing a downward trend, with major indices showing declines, including the Shanghai Composite Index down by 0.79% and the Shenzhen Component Index down by 1.21% [2][4][7] - The overall market sentiment is cautious due to external factors such as the U.S. Federal Reserve's monetary policy and geopolitical tensions in the Middle East [9][10] Industry Dynamics - The photovoltaic industry is facing price weakness, with significant reductions in transaction prices for silicon materials and wafers, indicating a potential oversupply situation [30][32] - The lithium iron phosphate energy storage system has seen a price increase of 6% month-on-month, with the average winning bid price reaching 0.4561 yuan/Wh [33] - Commercial banks are accelerating the issuance of secondary capital bonds and perpetual bonds, reflecting a strong demand for capital supplementation amid declining profitability [36][38] Company Updates - DiZhe Pharmaceutical has completed patient enrollment for its global Phase III clinical trial of Shuwotai, a targeted therapy for advanced non-small cell lung cancer [44] - Hunan Huazhu High-Tech Co., Ltd. announced the early termination of a share reduction plan by a major shareholder, indicating potential stability in shareholder confidence [46] - The strategic partnership between Tao Motor and K-Scale aims to enhance the development of humanoid robots, focusing on cost reduction and market expansion [27][29]
618「做减法」之后,天猫收获高质量增长
36氪· 2025-06-19 13:39
据天猫公布,今年618全周期, 购买用户数出现同比双位数增长。 一个多月前,当天猫宣布今年618的促销策略时,很多行业内人士都非常惊讶。 天猫开启了简化促销活动的新思路,沿用多年的"满减"被"立减"代替,需要凑金额的大额优惠券也被新的"9折无门槛券"代替。 每年都要算的"数学题"没了,消费者就像在2009年的第一次双11那样,直面一个全场都直接打折的大促。品牌商家也能从中受益,不用再面对凑单导致的额 外退货率。 但这同时也意味着,受凑单带动的GMV没有了,平台和商家要直面更硬核的增长挑战。 从去年下半年开始,无论是卷价格还是卷流量,"内卷式竞争"都已然走到尽头。必须开始重新提升商品的品质、商家经营的效率,已经成了电商乃至整个消 费行业的共识。 但那些导致"内卷"局面出现的挑战并没有原地消失。消费市场投资回潮缓慢,面向消费需求的大量产能亟待升级,买方市场持续存在,消费者依然理性并关 注获得感和体验。行业头部平台必须尽快拿出能够应对这些挑战,重塑电商消费市场的新方案。 大促的机制变化往往具有风向标意义。平台能够尝试跨度如此之大的调整,意味着其背后已经出现了一整套新的商业逻辑。 今年年初,天猫给出了一组带有取舍意味 ...
1400万销量没了!特朗普重创美国电车行业,2040年或全球垫底
华尔街见闻· 2025-06-19 10:07
有最新报告指出,特朗普正努力推翻支持电动车的相关政策,这将可能让美国在未来几年在电动车发展上落后。 周三,彭博新能源财经(BNEF)发布报告表示,特朗普政府对电动车政策的全面推翻正将美国推向一个尴尬境地—— 美国在电动车普及率方面不仅将落后于 中国和欧洲,甚至可能直到2040年都无法达到全球平均采用率。 由于美国政策倒退,这家研究机构首次同时下调了美国近期和长期电动车展望, 将2030年前的电池动力汽车销售预测削减了1400万辆。 美国电动车市场或沦为全球落后者 BNEF的预测假设是,美国将恢复到特朗普上任第一任期时的汽车燃油和尾气排放标准,并且大多数电动车在今年之后将无法再享受最高7500美元的购车税收 补贴。 加州诉讼成关键变数 更大的不确定性来自州级政策的命运。如果美国最终还取消州一级制定更严格清洁空气法规的豁免权(特别是加州主导的政策),那么电动车销量的前景将进 一步恶化。 加州总检察长Rob Bonta已经联合多个州提起诉讼,反对联邦政府废除州政策的决定。 BNEF警告称: "如果取消加州豁免权的尝试成功,将严重打击加州的电动车销量。而由于加州在全美电动车市场中占据重要地位,这将波及整个美国的电动车 ...
汇丰:中国电动车价格和销量面临挑战 未来几个月价格仍会受压
news flash· 2025-06-19 03:07
金十数据6月19日讯, 汇丰环球研究发报告指,中国电动车价格和销量面临挑战,主要受需求冷淡和消 费交易下降所致。因近期新车上市价格普遍低于预售价格,又因夏季通常为淡季,因此该行预期未来几 个月中国电动车的价格环境可能仍会受压。其次,中国电动车正在进行产业整合,故有短暂的波动性。 另外,由於原始设备制造商付款周期缩短,供应商将因此受惠。汇丰见业界定价和产量面临更多挑战, 相对於原始设备制造商,更为青睐稳健的供应商,包括福耀玻璃(03606.HK)、 宁德时代(03750.HK)和拓 普。 汇丰:中国电动车价格和销量面临挑战 未来几个月价格仍会受压 ...
“以旧换新”遇上“618” 消费活力持续释放
Zheng Quan Ri Bao· 2025-06-18 16:12
Group 1 - The "trade-in" policy has expanded this year, covering more product categories and stimulating consumer demand for home appliances, mobile phones, and smart wearable devices [1][2] - Retail sales of home appliances and audio-visual equipment increased by 53% year-on-year in May, while communication equipment sales rose by 33%, indicating a strong impact from the trade-in policy [1][2] - The sales of smart devices, particularly smartwatches, have seen significant growth, with an overall increase of 54% and smartwatches alone achieving an 80% year-on-year increase [2][3] Group 2 - Companies are adapting to the trend of consumption structure upgrades by launching products that meet consumer demands, such as large-screen TVs and smart refrigerators [3][4] - The market for quality products is growing, with companies like Hisense achieving top sales in 4K projectors on platforms like JD.com, reflecting consumer preference for high-quality and health-oriented products [3] - There is a call for companies to increase investment in product research and innovation to align with policy directions and consumer needs, enhancing market competitiveness [4][5]
年轻人追捧,多渠道热销!全球累计销量超一亿的雅迪又出硬核新品
凤凰网财经· 2025-06-18 13:42
(雅迪冠能S系列全国热销) 同时,"冠能S长续航""电池耐用保三年"等话题在网络上迅速走红。用户自发分享的试骑经历和提车喜 悦刷屏网络。在社交媒体上,有粉丝用户晒出提车照片,分享着"终于抢到了"的喜悦心情。而这些口耳 相传的真实体验,如"电池耐用""动力充沛"等,进一步吸引并形成了一种滚雪球式的口碑效应,让雅迪 冠能S系列的抢购热潮不断蔓延。 02 全场景长续航:全球热销背后的"用户密码" 01 到店即售罄!雅迪冠能S系列热度堪比"苏超" 在全球超4万家终端门店的强大网络布局下,雅迪冠能S系列一开售便引发排队热潮,多地频繁上演"到 店即售罄"的场面,其火爆程度堪比"苏超"。无论是国内还是国外市场,无论是线下门店还是线上平 台,雅迪冠能系列以其硬核实力赢得了全球消费者的广泛认可和赞誉。在一些雅迪门店,顾客提前到店 等待提车,满心欢喜地拍下照片,第一时间分享这份拥有备受瞩目新品的喜悦。 全民追更的"苏超"赛场激战正酣!在无锡队以2:0战胜常州队的精彩对决后,雅迪兑现承诺:每进一 球,即送出一台雅迪冠能S白鲨!即日起至6月23日,只需关注雅迪电动车官方微博并完成转评赞,即 有机会赢取这款市场上广受欢迎的雅迪冠能S白 ...
狂赚55亿的传音,要给非洲兄弟造车
3 6 Ke· 2025-06-18 12:30
据知名产业媒体rest of world及非洲当地媒体报道,传音控股(下称传音)已成立出行事业部,探索两轮电动车等相关业务。消息人士透露,传音目前正 在把两轮车电动迅速在非洲和另外的发展中国家铺开。 据公开的招聘信息显示,招聘的岗位包括出行业务合伙人以及出行业务国家负责人(驻科特迪瓦),招聘信息显示,起国家出行业务负责人的薪资区间为 月薪3-6万元,而出行业务合伙人的薪资区间为月薪5-8万元。 报道称,传音于2022年内部成立了出行事业部,孵化了独立的两轮电动车品牌"Revoo",并以"TankVolt"作为产品品牌推出电动两轮车和三轮车。首批 TankVolt电动两轮车于 2023年在乌干达亮相。此后两年内,传音将这一业务迅速扩展至尼日利亚、肯尼亚、坦桑尼亚等国。 凭借强大的制造供应链和非洲渠道网络,传音TankVolt已跻身非洲电动车销量前三名。传音的策略是在深圳工厂生产高性价比车型(约1500美元),通过 当地分销商和融资伙伴销售,并提供电池租赁等增值服务。 2024年,传音实现营收687亿元,净利润55.49亿元。截至发稿时,传音市值为876亿元。 非洲的电动车市场,究竟有哪些机会?(下文中,电动车特 ...
1400万销量没了!特朗普重创美国电车行业,2040年或全球垫底
Hua Er Jie Jian Wen· 2025-06-18 10:20
有最新报告指出,特朗普正努力推翻支持电动车的相关政策,这将可能让美国在未来几年在电动车发展 上落后。 周三,彭博新能源财经(BNEF)发布报告表示,特朗普政府对电动车政策的全面推翻正将美国推向一 个尴尬境地——美国在电动车普及率方面不仅将落后于中国和欧洲,甚至可能直到2040年都无法达到全 球平均采用率。 由于美国政策倒退,这家研究机构首次同时下调了美国近期和长期电动车展望,将2030年前的电池动力 汽车销售预测削减了1400万辆。 BNEF警告称: "如果取消加州豁免权的尝试成功,将严重打击加州的电动车销量。而由于加州在全美电动 车市场中占据重要地位,这将波及整个美国的电动车销售。" "如果在取消需求侧补贴(如购车抵免)的同时,又撤销供给侧的强制要求(如车企电动车 比例),那么美国的电动车销量将会大幅下滑。" 特朗普在1月重返白宫首日即下令取消电动车补贴和其他扶持措施。其政府和共和党控制的国会正积极 响应这一指令,着手放宽国家燃油经济性标准、逐步取消电动车税收抵免,并剥夺加州制定自身排放限 制的能力。 BNEF的预测假设是,美国将恢复到特朗普上任第一任期时的汽车燃油和尾气排放标准,并且大多数电 动车在今年之 ...