据了解，此次疗愈路线将飞来峰景区玉液幽兰区域划分为天恩、地恩、家恩、师恩、知恩五大主题 区块，对应"五感"的特色植物与互动体验编织疗愈密码，形成环环相扣的"恩愈能量环"。 值得一提的是，为了提升趣味性与参与感，玩法还融入了AR互动。在景区8个核心点位（如恩启之 树、五恩鼓、"飞来峰"牌坊等），游客扫码即可召唤可爱的虚拟济公形象进行互动合影，集齐点位打卡 即可获得隐藏奖品。 此外，在7号门入口长廊外，设置了由50余块巨型冰块构成的"恩"字艺术装置，为游客送上视觉与 体感的双重清凉，契合"寻夏"主题；在玉液幽兰夫妻树旁（古枫香树）的空地处，将不定期推出中医体 验点，游客可免费体验智能问诊机器人和把脉仪，现场还提供公益消暑凉茶。 近日，首届"飞来寻夏"导赏在西湖飞来峰景区启幕。 此次活动通过精心布局的视觉、触觉、听觉、味觉、嗅觉五大场景，在飞来峰千年文脉与山水灵韵 中，推出沉浸式疗愈游线，为都市人群提供一处身心疗愈的"心灵绿洲"，进一步提升西湖景区的文化内 涵与吸引力。活动将持续至10月。 ...

Core Viewpoint - The financial performance of Emei Mountain A has declined in the first half of 2025, attributed to a decrease in visitor numbers and revenue from core businesses [2][3]. Financial Performance - Emei Mountain A reported a revenue of 457 million yuan, a year-on-year decrease of 10.07% [2]. - The net profit attributable to shareholders was 121 million yuan, down 8.48% year-on-year [2]. - The net profit after deducting non-recurring items was 119 million yuan, a decline of 9.65% [2]. - The gross profit margin fell by 1.53 percentage points to 48.07% [2]. - In Q2, revenue decreased by 9.27% to 231 million yuan, while net profit increased by 7.42% to 62.39 million yuan [2]. Visitor Statistics - The total number of visitors to Emei Mountain Scenic Area was 2.0952 million, a year-on-year decrease of 6.5% [2]. - Revenue from mountain ticket sales was 122 million yuan, down 9.53% [2]. - Revenue from the cable car business was 185 million yuan, a decrease of 7.51% [2]. - Revenue from hotel services fell by 12.13% to 82.7253 million yuan [2]. Business Segment Performance - The gross profit margins for the three main businesses (ticket sales, cable car, and hotel services) all declined, with respective margins of 46.47%, 79.45%, and 5.37% [2]. - The tea business saw a revenue decline of 33.92% to 27.41 million yuan [3]. - The performing arts revenue increased by 1.38% to 5.3992 million yuan, but the main project "Only Emei Mountain" was suspended, leading to no income [3]. Project and Investment Insights - The suspension of "Only Emei Mountain" is linked to financial pressures faced by its operating company, which has a loan of 560 million yuan due in 2036 [4]. - The operating entity, Yunshang Lvtou, reported a net loss of 16.1383 million yuan in the first half of 2025 [3][4]. - The big data business showed resilience, with a slight revenue decline of 2.31% but a net profit increase of 107.21% to 19,600 yuan [4]. Future Prospects - Emei Mountain A is exploring new business models, including tea beer and collaborations with cultural brands [4][5]. - The company is optimistic about future growth due to the scenic area's natural resources and ongoing infrastructure improvements [5].

Core Viewpoint - The Ulanhada volcanic area does not contain gold deposits, and any digging activities are prohibited to protect the fragile ecosystem [1][3]. Group 1: Environmental Concerns - Digging activities can leave holes on the surface, severely damaging the fragile grassland ecosystem, which takes a long time to recover [3]. - Visitors are urged to only collect surface materials and not to carry tools like shovels or picks into the core area [3]. Group 2: Tourism Insights - The Ulanhada volcanic geological park is experiencing a tourism boom, with daily visitor numbers exceeding 30,000, a 25% increase compared to the same period last year [4]. - The peak tourist season is expected to last until mid-September, driven by the area's unique volcanic landscape and vast grassland scenery [4].

Group 1 - The recent biodiversity conservation parent-child research activity themed "The Wizard of Oz" was held at the QianDao Lake Hongshan Valley Scenic Area, aiming to create an immersive experience to stimulate children's scientific interest in biodiversity and cultivate ecological awareness [2] - The QianDao Lake Hongshan Valley Scenic Area is located in An'yang Township, Chun'an County, featuring rare primitive forests and a 5,680-meter-long ecological gorge, showcasing a rich variety of flora and fauna [2] - The scenic area emphasizes biodiversity protection, currently serving as a habitat for rare species, with known animal species including 12 mammals, 15 fish, 13 birds, 4 amphibians, 16 insects, and 10 reptiles, alongside 55 angiosperms, 13 ferns, and 3 mosses [2] Group 2 - The scenic area is home to over a hundred species of precious wild medicinal herbs, with more than 98% of the natural ecosystem and over 95% of wild plant and animal species effectively protected on-site [2] - During the event, staff introduced the biodiversity protection efforts in Hongshan Valley, allowing participants to experience the charm of biodiversity firsthand [2] - Moving forward, Hangzhou will continue to adhere to the principles of ecological priority and green development, actively engaging in biodiversity protection and restoration to enhance the city's biodiversity levels and achieve harmony between humans and nature [3]

Core Viewpoint - The report indicates that Emei Mountain A's performance in the first half of 2025 is under pressure due to a decline in visitor numbers, but there are future opportunities for expansion in tourist capacity and new business developments [1][2][3]. Financial Performance - In 1H25, Emei Mountain A achieved revenue of 460 million yuan, a year-on-year decrease of 10.1%, and a net profit attributable to shareholders of 120 million yuan, down 8.5% year-on-year [2]. - The second quarter saw revenue of 230 million yuan, a decline of 9.3% year-on-year, but net profit increased by 7.4% to 60 million yuan [2]. - Visitor numbers to the Emei Mountain scenic area fell to 2.095 million, a decrease of 6.5% year-on-year, primarily attributed to weather factors [2]. Revenue Breakdown - Revenue from mountain ticket sales was 122 million yuan, down 9.5% year-on-year; cable car services generated 185 million yuan, down 7.5% [2]. - Hotel revenue decreased by 12.1% to 83 million yuan, impacted by reduced accommodation demand [2]. - Tea sales revenue fell significantly by 33.9% to 27 million yuan, while performance in the performing arts segment grew slightly by 1.4% to 5.4 million yuan [2]. - Travel agency revenue surged by 52.5% to 4.8 million yuan, benefiting from structural optimization and market expansion [2]. Profitability Metrics - The gross margin for 1H25 was 48.1%, a decline of 1.5 percentage points year-on-year, influenced by reduced margins in key business areas [3]. - The net profit margin improved slightly to 26.5%, up 0.5 percentage points year-on-year, mainly due to increased interest income and reduced financial expenses [3]. Future Outlook - The company is expected to enhance its tourist capacity significantly with ongoing infrastructure developments, including the expansion of the cable car system [3]. - New business initiatives in tea, tea beer, and tourism project development are anticipated to provide additional growth opportunities [3]. - Forecasted net profits for 2025, 2026, and 2027 are 280 million yuan, 300 million yuan, and 320 million yuan, respectively, with corresponding price-to-earnings ratios of 26X, 25X, and 23X [3].

据证券之星公开数据整理，近期峨眉山A（000888）发布2025年中报。根据财报显示，峨眉山A净利润 减8.48%。截至本报告期末，公司营业总收入4.57亿元，同比下降10.07%，归母净利润1.21亿元，同比 下降8.48%。按单季度数据看，第二季度营业总收入2.31亿元，同比下降9.31%，第二季度归母净利润 6238.12万元，同比上升7.35%。 本次财报公布的各项数据指标表现一般。其中，毛利率48.07%，同比减3.09%，净利率24.3%，同比增 6.41%，销售费用、管理费用、财务费用总计8112.65万元，三费占营收比17.75%，同比减7.04%，每股 净资产4.95元，同比增3.64%，每股经营性现金流0.3元，同比增2.97%，每股收益0.23元，同比减8.47% | 项目 | 2024年中报 | 2025年中报 | 同比增幅 | | --- | --- | --- | --- | | 营业总收入(元) | 5.08亿 | 4.57亿 | -10.07% | | 归母净利润(元) | 1.33 Z | 1.21亿 | -8.48% | | 扣非净利润(元) | 1.32亿 | 2611 ...

Group 1 - The core idea of the news is the launch of a summer discount tourism initiative in Hainan, targeting specific demographics such as visitors aged 50 and above, tourists from Guangdong, Hong Kong, Macau, and Taiwan, as well as family groups with children under 12 [1][2] - A total of 24 scenic spots in Hainan are participating in the discount program, which includes free admission for eligible visitors [1][2] - The program is designed to enhance the summer tourism experience and will run until September 20 for most participating sites, with some extending their participation until September 1 [2] Group 2 - Specific scenic spots involved in the initiative include popular destinations such as Yanuoda Rainforest Cultural Tourism Area, Bailing Valley Li and Miao Cultural Tourism Area, and Sanya Yalong Bay Tropical Paradise Forest Park [2] - The initiative offers free admission for one adult and one child under 12 for family groups of three or more, promoting family tourism [1][2] - The program aims to attract more visitors during the summer season, thereby boosting local tourism and economy [1]

（文章来源：证券日报） 证券日报网讯 8月6日晚间，峨眉山A发布公告称，公司第五届董事会第一百四十八次会议审议通过了 《关于2025年半年度报告及其摘要的议案》等多项议案。 ...

（文章来源：每日经济新闻） 峨眉山A8月6日晚间发布半年度业绩报告称，2025年上半年营业收入约4.57亿元，同比减少10.07%；归 属于上市公司股东的净利润约1.21亿元，同比减少8.48%；基本每股收益0.2302元，同比减少8.47%。 ...

Core Insights - The report indicates a decline in visitor numbers and financial performance for the company in the first half of 2025 compared to the previous year [1] Financial Performance - As of June 30, 2025, the company received 2.0952 million visitors, representing a year-on-year decrease of 6.5% [1] - The company achieved an operating revenue of 457 million yuan, down 10.07% year-on-year [1] - The net profit attributable to the parent company was 121 million yuan, reflecting a year-on-year decline of 8.48% [1] - The return on equity was 4.53%, which is a decrease of 0.73 percentage points compared to the previous year [1]