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“失控”的罗马仕:停工转岗、低价竞争、品控缺位
Bei Ke Cai Jing· 2025-07-04 14:00
罗马不是一天建成的,但罗马仕的倒塌近乎在一瞬间。 一场始于高校的充电宝风波让罗马仕深陷泥潭,首批获3C认证的罗马仕,面临"至暗时刻"。召回49万件移动电源没能平息这场风波,在机场充电宝乘机"新 规"之后愈演愈烈。 7月3日晚间,罗马仕倒闭等消息不胫而走。当日深夜,罗马仕在官方微博上回应,"没有倒闭,感谢关心。定将努力解决所有朋友、用户及合作伙伴一切问 题。" 认真生活,快乐工作 | Lin hassly, has and 认真生活、快乐工作 认真生活,快乐工作 Live happly, happy work 0 REAS - REA MIASA 0 Pur - 115 21411 B 7月4日,新京报贝壳财经记者联系罗马仕求证上述消息,电话未能接通。 同日中午,新京报贝壳财经记者了解到,位于深圳国际创新谷三期7栋B座的罗马仕深圳总部仍有员工在正常办公。但从进入大厦一楼开始,就有保安要求 刷脸进入,员工集中在16层-18层办公,15层已经被清空。罗马仕的员工和保安对每一个外来人员保持谨慎,有工作人员称,"一切以官方回复为准。" 7月4日,深圳国际创新谷三期7栋B座,罗马仕公司楼下。 新京报贝壳财经记者张晗 摄 ...
这款神器,正在悄悄“背刺”年轻人
凤凰网财经· 2025-07-04 11:32
Core Insights - Major power bank brands such as Romoss and Anker Innovation have announced emergency recalls due to fire hazards, leading to widespread consumer concern and reports of power banks catching fire [1][3][4] - Consumers have reported severe damage to property and personal safety incidents, with some unable to process refunds due to seller account issues [2][5] - A significant quality control issue was highlighted by the National Market Supervision Administration, which found a 37.5% non-compliance rate in safety tests for power banks [1][14] Group 1: Industry Crisis - The crisis was triggered by a fire incident involving Romoss power banks on a flight, leading to bans in several universities and raising public alarm [3][4] - Romoss has recalled 491,700 units of specific models manufactured between June 5, 2023, and July 31, 2024, while Anker Innovation recalled approximately 710,000 units [4][10] - The incident has caused a significant loss of consumer trust, with many questioning the safety of their power banks and seeking refunds [4][7] Group 2: Market Impact - Romoss has been a market leader, selling over 50 million units annually and dominating e-commerce sales for eleven consecutive years [9][10] - Anker Innovation reported a revenue of 24.71 billion yuan in 2024, reflecting a 41.14% year-on-year growth, but the recall may hinder future growth [9][10] - The power bank market in China is projected to reach $1.046 billion by 2024, accounting for over 30% of the global market, but safety concerns could impact this growth [13][14] Group 3: Regulatory Response - The Ministry of Industry and Information Technology is seeking public input on mandatory national standards for power banks to enhance safety measures [14] - New regulations will include stricter testing requirements for overcharging, puncture resistance, and thermal abuse, aiming to restore consumer confidence [14]
巨头爆雷,充电宝行业即将大洗牌!
商业洞察· 2025-07-04 07:41
以下文章来源于正商参阅 ,作者枫叶 正商参阅 . 原《政商参阅》,做价值的传播者!连续两届获评胡润年度影响力财经自媒体、21世纪经济报道年度传 播力财经自媒体、新浪财经、经济观察报年度影响力财经自媒体、新榜年度社会关注新媒体荣誉奖等。 ---------------------------------- 作者:枫叶 来源:正商参阅(ID:zhengshangcanyue) 你,换充电宝了吗? 最近, 一场爆炸风波,席卷了整个充电宝行业,让公共安全问题再次引起重视! 先是北京多所高校"因更易爆炸"呼吁禁用罗马仕某款充电宝,紧接着罗马仕、安克创新共召回超 230 万台充电宝,然后民航局新规禁止携带无 3C 标识和被召回的充电宝,成筐的充电宝被拦 ...... 短短一周时间,曾被视为必需品的充电宝,竟然成了众矢之的。 充电宝如此大批量的爆雷,矛头直指上游电芯材料品质问题,品牌商称可能是部分批次电芯存在 未经批准的原材料变更,可能引发过热甚至燃烧隐患。 使用未经批准变更原材料?这可是行业大忌,更是监管明令禁止的存在! 尽管还在调查中,但 这家中美合资的头部电芯供货商安普瑞斯"难辞其咎",旗下多个相关电池及 电芯产品 ...
小米新车配套纸巾盒卖169元雷军解释成本巨高,”被骂上热搜但已经售罄”
Sou Hu Cai Jing· 2025-07-04 06:39
Group 1 - Roma's platform is facing issues with insufficient deposits, leading to delays in refunding consumers for recalled power banks [1] - The parent company of Roma has changed its legal representative twice in three months, indicating internal restructuring and preparation for new products [1] - The incident has sparked significant consumer backlash and discussions on social media [1] Group 2 - Xiaomi's new product, the "Xiaomi Life Magnetic Tissue Box," priced at 169 yuan, has generated controversy and criticism online for its high price [3] - CEO Lei Jun defended the pricing by highlighting the product's advanced materials and manufacturing processes, which meet automotive standards [3] - Despite the criticism, the product has sold out quickly, indicating strong demand [3] Group 3 - The CEO of Yunhai Yao in Singapore has pleaded guilty in a food poisoning case that affected 130 employees of ByteDance, with the company facing potential fines [8] - The incident involved a dish with bacteria levels exceeding safety standards, raising concerns about the company's food safety practices [8] - This event may negatively impact Yunhai Yao's brand reputation and international expansion strategy [8] Group 4 - Meituan is launching a new discount supermarket brand called "Happy Monkey," set to open its first stores in Beijing and Hangzhou in August [9][10] - The new brand aims to compete directly with Hema and is part of Meituan's strategy to strengthen its retail business in response to market competition [11] - The brand will be operated by the team behind Meituan's existing supermarket operations, indicating a focused approach to market entry [10] Group 5 - South Korean instant noodle brand Samyang is establishing its first overseas factory in Jiaxing, China, with an investment of approximately 1 billion yuan [13] - The factory is expected to produce 840 million servings annually, catering exclusively to the Chinese market [13] - This move reflects Samyang's strategy to diversify its product offerings beyond its popular spicy noodles and strengthen its presence in China [13] Group 6 - Skims co-founder Jens Grede aims to position the brand as the "Starbucks of lingerie," focusing on creating a premium yet accessible experience for consumers [15] - The brand's valuation has surpassed $4 billion, and it is expanding its product range beyond women's shapewear to include men's underwear [15] - Despite Skims' growth, Starbucks is currently facing operational challenges, highlighting the competitive landscape in the consumer goods sector [15] Group 7 - The horror game "Paper Wedding 8" has been released, continuing the series' tradition of engaging storytelling and gameplay mechanics [17] - The game has maintained a high rating on platforms like Taptap, showcasing its popularity and the growing interest in Chinese horror games [17] - The series has successfully carved out a niche in a market dominated by Western developers, indicating a shift in consumer preferences [17]
充电宝行业地震后:罗马仕辟谣倒闭、安克召回量超三成
Di Yi Cai Jing· 2025-07-04 04:16
Core Viewpoint - The safety crisis surrounding power banks, triggered by problematic battery cells, has led to significant repercussions for several well-known companies, particularly Romoss and Anker Innovations, with Amprius at the center of the storm [1][2][3]. Company Impact - Romoss has faced severe challenges, including product recalls, employee layoffs, and a halt in operations, with its entire range of power bank products removed from online platforms [1][3][4]. - Anker Innovations has reported over 200,000 recall applications, accounting for more than 30% of the total recall volume, but claims the financial impact on profits is limited as power banks represent only 10% of its overall revenue [2][4]. - Amprius, the battery cell supplier, has confirmed factory shutdowns and halted recruitment due to the ongoing crisis, with rumors of potential bankruptcy circulating [2][6]. Regulatory and Certification Issues - Romoss has had its 3C certification for nearly all power bank products suspended, indicating serious compliance issues [3][9]. - Amprius has seen nearly 70 of its 3C certification qualifications either revoked or suspended, alongside the suspension of its ISO certifications [7][8]. Market Dynamics - The crisis has prompted Anker to terminate all collaborations with Amprius and switch to new suppliers, indicating a shift in the supply chain dynamics within the industry [9]. - Other brands, including Xiaomi and Ugreen, have also suspended the use of Amprius battery cells, reflecting a broader industry response to the safety risks [9]. Future Outlook - The ongoing safety concerns may lead to a reshaping of the power bank industry, pushing companies towards more stringent quality controls and potentially altering market competition dynamics [9].
充电宝厂商“爆雷”,都是电芯惹的祸?
首席商业评论· 2025-07-04 03:55
Core Viewpoint - The charging battery industry is currently facing a significant crisis due to safety concerns, particularly related to battery cells supplied by Ampreus, leading to widespread recalls and loss of consumer trust [1][3][9]. Group 1: Crisis Overview - The recall crisis began with the brand Romoss, which faced multiple leadership changes amid allegations of battery self-ignition risks, resulting in a monthly revenue loss of approximately 100 million yuan [1][2]. - The Civil Aviation Administration of China announced a ban on carrying unapproved or recalled charging batteries on domestic flights, further exacerbating the situation for consumers and manufacturers alike [2][3]. - Ampreus outsourced battery cell production to a subcontractor, which violated production standards, leading to a failure in battery insulation and potential explosion risks [5][6][9]. Group 2: Industry Implications - The crisis is not limited to Romoss and Anker; any charging device using the affected Ampreus battery cells is at risk [9]. - The charging battery industry has been criticized for its reliance on outsourcing and lack of stringent quality control over upstream suppliers, which has led to recurring safety issues [11][14]. - The introduction of mandatory 3C certification for charging batteries in August 2024 highlights the previous lack of standardized regulations, contributing to the current quality issues [18][21]. Group 3: Market Dynamics - Chinese companies, including Anker and Romoss, hold approximately 27% of the global market share for charging batteries, with the U.S. being the largest export market [23][25]. - The competitive landscape is characterized by price wars, which may lead to compromised product quality as companies seek to cut costs [21][29]. - The recent crisis may accelerate market consolidation, favoring companies with strong compliance capabilities and quality assurance [29]. Group 4: Recommendations for Improvement - Industry experts suggest enhancing supply chain management, including establishing a blacklist for unreliable suppliers and conducting regular third-party inspections [27][29]. - There is a call for improved product design to include safety features, such as increased heat dissipation space and the use of fire-resistant materials [29]. - Companies are encouraged to develop proactive recall mechanisms and risk monitoring systems to address potential safety issues before they escalate [29].
罗马仕回应没有倒闭,同日再换法人,雷社杏卸任三天再度上任
Nan Fang Du Shi Bao· 2025-07-04 03:40
Core Viewpoint - Roma's recent management changes and public statements are in response to rumors of bankruptcy and safety concerns regarding its products, particularly in the power bank sector [1][5][6]. Management Changes - On July 3, 2023, Lei Xingrong took over as the legal representative, director, and manager of Shenzhen Roma Technology Co., Ltd., only to resign three days later, with the previous representative, Lei Shexing, reinstated [1]. - The rapid succession of management changes has drawn significant public attention, especially given the context of a trust crisis in the power bank industry since June [1][2]. Product Safety and Certification Issues - Roma has faced allegations regarding the safety of its power banks, with reports of devices being more prone to explosion compared to other brands [2][3]. - Following these safety concerns, Roma issued a public apology on June 14, 2023, and announced a recall of approximately 491,700 units of power banks manufactured between June 5, 2023, and July 31, 2024 [3][5]. - The company’s 3C certification for several products has been suspended, impacting its ability to sell these items [3][6]. Consumer Response and Company Communication - Consumers have reported difficulties in obtaining refunds after the recall announcement, with claims that Roma lacks sufficient funds to process refunds [5]. - Roma's official statement on July 3, 2023, denied bankruptcy and expressed commitment to resolving issues for customers and partners, despite ongoing concerns about customer service responsiveness [5][6]. Regulatory Context - The Civil Aviation Administration of China has prohibited power banks without 3C certification from being taken on flights since June 28, 2023, further complicating Roma's operational challenges [6].
充电宝暴雷,击穿了消费品信任底线
3 6 Ke· 2025-07-04 02:20
Core Insights - The charging treasure industry has faced a significant crisis, transforming from a "necessity" to a "dangerous product" due to safety concerns, leading to widespread consumer anxiety and brand trust issues [1][4][22] - The incident highlights the structural collapse of the industry driven by low-price competition and the erosion of brand trust [4][11][29] Industry Overview - The rapid growth of the charging treasure market is linked to the rise of smartphones, with the number of manufacturers increasing from 500 to 3000 within a year due to high demand [5][7] - In 2023, the global charging treasure market reached $3.29 billion, with projections of $3.41 billion by 2030, and China being the largest production and sales market [7][8] Crisis Details - In June 2025, multiple universities in Beijing reported that a specific model of charging treasure was prone to explosions, prompting major recalls from brands like Romoss and Anker Innovation [2][4] - The China Civil Aviation Administration banned the transport of non-3C certified charging treasures on domestic flights, leading to a halt in sales and distribution [2][18] Consumer Behavior - Consumers are increasingly prioritizing safety and quality over price, indicating a shift towards a "quality-price ratio" rather than just "cost-effectiveness" [12][29] - The crisis has led to a consumer awakening, where trust in brands is becoming essential, and safety is now a baseline expectation rather than a selling point [12][30] Brand Trust and Compliance - The incident has raised awareness about the importance of 3C certification, with consumers now more vigilant about product safety and compliance [14][19] - Brands must ensure transparency and accountability in their supply chains to rebuild consumer trust, as the loss of trust can be difficult to recover from [20][29] Future Implications - The charging treasure crisis serves as a warning for the entire consumer goods industry, emphasizing the need for a focus on quality and safety to regain consumer confidence [22][31] - The industry is moving towards a new phase where trust and quality will be the primary competitive advantages, rather than price [27][31]
充电宝限飞一事,正在朝着越来越奇怪的方向发展
Hu Xiu· 2025-07-04 01:54
不少事前不知情的旅客到了机场赶着安检登机才发现,前一秒还是续航搭子的充电宝,转眼就要接受被"自愿遗弃"的命运。 新规之下,不少人看着自己手头上的充电宝陷入沉思,开始在网上发帖求助,晒照询问自己的充电宝到底能不能登机,也有不少人开始自学识别生产批 次、产品型号、安全认证种类等科普知识以防万一。 自从上个月因为频频自爆自燃成为热搜常客后,罗马仕在网上被讨伐的声音就没停下过,可围观群众们怎么也没想到,这看似离谱的充电宝安全大瓜,吃 着吃着就吃到自己头上。 6月26日,民航局一纸"3C标识限制令",要求自6月28日起,旅客不能携带没有3C标识、3C标识不清晰、被召回型号或批次的充电宝乘坐境内航班,全国 上下大大小小200多个民航机场开始了一轮风风火火的充电宝安全大排查。 与此同时,有关问题充电宝品牌讨伐、产品召回措施、杂牌3C充电宝鱼目混珠等状况百出,也让整个事件添加了多几分魔幻色彩。 连一刻也来不及为罗马仕的塌房哀悼,因为马上要被严打严查的,就是你手头上各类"不合规"充电宝。 跨一个 我俩一样 3天前 福建 回复 从一开始的单一品牌塌房到后来的行业集体暴雷,再到如今消费者集体蒙圈,一个已经渗透市场十多年、规模高达数 ...
罗马仕停工停产,网店无法退款?法定代表人、高管已火速变更
21世纪经济报道· 2025-07-03 15:06
Core Viewpoint - The company Romoss is facing significant operational challenges, including insufficient balance in its online store, leading to refund issues for consumers, and reports of factory shutdowns due to financial difficulties [1][2][11]. Group 1: Financial Issues - Multiple consumers have reported that Romoss's official store on Taobao is unable to process refunds due to insufficient account balance, causing delays in refund processes for over several weeks [3][4]. - Taobao's customer service indicated that the seller's insufficient funds have led to a temporary halt in refund processing, and they are currently urging the seller to replenish their deposit [8][9]. Group 2: Operational Shutdown - Reports from employees suggest that Romoss has notified staff of a complete halt in operations since July 1, with salaries only paid up to June [11]. - The company has not issued an official announcement regarding the operational status, raising concerns about its future viability [11]. Group 3: Management Changes - Recent changes in the company's legal representative and board members have occurred, with the previous representative, Lei Shexing, replaced by Lei Xingrong after only three months in office [12][13]. - The company has stated that it is currently focused on internal restructuring and preparing for new product launches [13]. Group 4: Product Recall and Industry Impact - Romoss announced a recall of certain models of its power banks manufactured between June 5, 2023, and July 31, 2024, totaling 491,745 units, amid a broader industry trust crisis following similar recalls by other brands [15]. - The recall is part of a response to new regulations from the Civil Aviation Administration of China, which prohibits the boarding of non-compliant power banks, highlighting safety concerns in the industry [17].