国庆中秋假期，各地的博物馆成为市民游客"打卡"热门旅游地。不少博物馆依托特色展览、精美文创，让沉睡的历史走出展柜。越 来越多的游客"为了一座馆奔赴一座城"，"博物馆热"带来的巨大流量成为引领文旅消费升级，拉动假日经济的新引擎。 透物见史透物见人 故宫百年展启幕 2025年是故宫博物院建院100周年。从9月30日至12月30日，"百年守护——从紫禁城到故宫博物院"展览对观众开放。展览以"百年传 承"为主题，《五牛图》《清明上河图》等公众关注的文物也集中亮相。 故宫建院百年 乾隆花园迎首秀 故宫博物院一直未曾开放的宁寿宫花园也就是乾隆花园，不久前也迎来首秀。乾隆花园被称为紫禁城里最豪华的花园，共有四进院 落，此次开放的区域是乾隆花园的第一和第二进院落。第一进院落以精巧的布局，展现了中国古典园林"虽由人作，宛自天开"的审 美意境。第二进院落酷似民间四合院的朴素规整布局，寄托了乾隆皇帝对自己退休生活的宁静向往。 三星堆文物"立体再现"古蜀文明 多地博物馆依托馆藏资源深度开发文化IP，通过精准分层运营，实现传统文化全龄段"活态传承"。 "为一座馆赴一座城" 文博场馆人气旺 国庆假期，不少民众在南京越剧博物馆小剧场里零距 ...

Group 1: Cultural Heritage Exhibition - The Fujian Intangible Cultural Heritage Expo Park is the first comprehensive venue in Fujian for the exhibition, research, public education, and cultural exchange of intangible cultural heritage [1] - This summer, the expo park showcased over a hundred exquisite intangible cultural heritage items and provided immersive experiences through live interactions with inheritors and technological interactions [1] Group 2: Traditional Craftsmanship - The wood carving work created by national-level intangible cultural heritage representative inheritor Zheng Chunhui depicts a vibrant rural scene, showcasing various traditional techniques [3] - Softwood painting, originating from Fuzhou, is a handcraft technique that uses cork from oak trees, recognized as a national intangible cultural heritage in 2008 [8] Group 3: Modern Adaptation of Traditional Arts - The emergence of softwood hair accessories has allowed softwood painting to transition from mere display items to accessible elements of daily life, injecting new vitality into this ancient craft [10] - The hand accordion museum in Tacheng, Xinjiang, features over 1,000 antique accordions from around the world, attracting many visitors to experience the musical charm [13][15] Group 4: Interactive Experiences - The hand accordion museum offers interactive experiences, including live performances and opportunities for visitors to try playing the instruments, with extended operating hours during the summer [18]

Core Viewpoint - The rise of overnight museum activities is becoming a popular choice for summer cultural tourism consumption, driven by high temperatures and government encouragement for extended museum hours [2][5][12]. Group 1: Popularity and Experience - Overnight activities in museums, such as sleeping next to dinosaur skeletons, provide unique experiences that attract families and children [2][5]. - The National Natural History Museum has been hosting overnight activities since 2006, initially aimed at providing unique nighttime experiences for children [5][6]. - The activities include interactive elements like 4D movies, hands-on workshops, and storytelling, enhancing the educational experience [5][8]. Group 2: Economic Impact and Trends - The overnight museum activities are seen as a way to boost nighttime economy and cater to the high tourist demand during summer [5][12]. - These activities are characterized as a composite cultural tourism product, emphasizing immersion and interaction, which aligns with current consumer trends [9][14]. - The National Natural History Museum generates revenue through these activities, contributing to its sustainable development as a self-financing institution [14]. Group 3: Challenges and Innovations - The overnight activities face challenges such as safety concerns, operational standards, and the need for content innovation [12][13]. - There is a call for comprehensive safety management systems and operational guidelines to ensure the safety of participants and artifacts [12]. - The need for innovative talent capable of planning and executing these new types of activities is highlighted as a critical factor for success [12][13]. Group 4: Future Outlook - The overnight museum experience is expected to evolve from a novelty to a regular cultural tourism offering, reflecting the deep integration of culture and tourism [14]. - Future activities will focus on balancing educational value with entertainment to enhance participant experience [14]. - The trend indicates a significant potential for overnight museum activities to become a normalized part of cultural tourism consumption [14].

Core Insights - The article discusses the rising popularity of overnight museum activities, particularly during the summer, as a unique cultural tourism experience that combines education and entertainment [2][10][15] - Museums are extending their hours and offering night activities to attract more visitors, especially families, during peak tourist seasons [5][14] Group 1: Popularity and Features of Overnight Museum Activities - Overnight museum activities are becoming a hot choice for summer cultural tourism, with high demand making tickets hard to obtain during the summer vacation [2][5] - The National Museum of Natural History has launched a 27-day "Light and Rhythm" themed night series, featuring various activities, with overnight stays being the most popular [5][10] - Participants engage in hands-on activities, such as making dinosaur footprints and experiencing 4D films, enhancing their learning and exploration [8][9] Group 2: Educational and Interactive Aspects - The activities are designed to promote scientific learning through interactive experiences, allowing children to develop self-reliance and curiosity [6][9] - The National Animal Museum and Zhejiang Natural Museum have also implemented similar overnight programs, focusing on immersive learning experiences [6][9] Group 3: Challenges and Operational Considerations - Overnight activities face challenges such as safety concerns, operational standards, and the need for content innovation to maintain visitor interest [13][14] - Museums are working to ensure safety through staff training and limiting participant numbers, while also addressing the increased workload on employees [14][15] Group 4: Economic and Cultural Implications - Overnight museum activities are seen as a way to balance public service and commercial viability, potentially enhancing the museums' financial sustainability [15][16] - The trend reflects a broader consumer demand for immersive cultural experiences, indicating a significant potential for future growth in this sector [10][15]

Core Insights - The article highlights the booming popularity of museums in China, particularly during the summer season, as they evolve from traditional exhibition spaces to immersive cultural experiences that attract a diverse range of visitors [2][4][10]. Group 1: Museum Popularity and Visitor Engagement - Museums in China have seen a significant increase in visitor numbers, with 14.9 billion visitors expected by the end of 2024, and 7.26 million visitors during the recent Spring Festival, averaging over 10 million daily [4][10]. - The Henan Museum and Yin Ruins Museum have reported high visitor engagement, with the latter attracting nearly 2.5 million visitors since its opening in February 2024 [3][4]. - The trend of "one museum, one city" reflects a growing cultural confidence, with visitors traveling specifically to experience unique museum offerings [4][10]. Group 2: Innovative Museum Experiences - The launch of interactive immersive experiences, such as the "Chronicle of the Long River" at the Han Wei Luoyang Museum, exemplifies the shift towards engaging storytelling and hands-on activities [5][10]. - Museums are increasingly integrating technology and creative exhibitions to enhance visitor experiences, making history more accessible and engaging [5][10]. Group 3: Economic Impact and Urban Development - The rise of the "Museum+" model is reshaping cultural consumption, combining museums with educational programs, gaming, and nightlife to create a new cultural ecosystem [8][12]. - Museums are becoming central to urban development, with initiatives that link cultural resources to local economies, driving tourism and related industries [9][12]. - The integration of museums into urban landscapes is fostering a "full-domain museum" concept, where cultural heritage is interwoven with modern city life [9][10]. Group 4: Cultural and Economic Synergy - The success of museums is not only in cultural preservation but also in their ability to stimulate economic growth by connecting various sectors such as tourism, dining, and entertainment [12][17]. - The development of cultural tourism projects, such as the Yin Ruins scenic area, showcases how museums can drive significant visitor numbers and enhance local economies [10][12]. Group 5: Future Directions - The article emphasizes the need for museums to continue innovating and refining their offerings to maintain visitor interest and engagement, focusing on local cultural elements [17]. - There is a call for museums to deepen their integration with urban development, ensuring that cultural resources contribute to broader economic and social goals [17].

Core Viewpoint - The decision by the Sichuan Provincial Committee of the Communist Party of China aims to promote the deep integration of culture and tourism, strengthening the cultural tourism industry in the region [1] Group 1: Cultural and Tourism Development Initiatives - The plan includes the renovation and enhancement of cultural venues and content development, with a focus on constructing the Jiangkou Sunken Silver Museum and researching the new Sichuan Museum and Shudao Museum [1] - It emphasizes the enhancement of cultural exchange functions at museums such as the San Su Ci Museum in Meishan and the Chengdu Museum [1] - The initiative aims to leverage the China Baijiu Museum to create a new cultural tourism landmark [1] Group 2: Support for Museums and Exhibitions - The decision supports the improvement of exhibition quality at the China Shadow Puppet Museum, China Lantern Museum, and China Third Line Construction Museum [1] - It encourages the development of industry museums and non-state-owned museums [1] - The plan includes support for hosting international exhibitions and special exhibitions [1] Group 3: Cultural Heritage and Industrial Tourism - There is a focus on fully exploring the cultural connotations of the Third Line Construction and protecting industrial heritage sites [1] - The initiative promotes an innovative "Industry + Technology + Tourism" model [1] - A number of key projects for the integration of culture and tourism will be implemented [1]