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北京博物馆季文创月启动 激发“博物馆+”消费活力
Cai Jing Wang· 2025-07-08 07:03
Core Viewpoint - The construction of the "Museum City" in Chaoyang District is a significant cultural initiative that integrates museums with urban development, enhancing cultural consumption and international collaboration, while promoting high-quality development in the cultural sector [1][3][15]. Group 1: Museum Infrastructure and Development - Chaoyang District boasts 90 museums, leading the city in quantity, with 44 registered museums and 9 national-level museums, both ranking first in Beijing [3][4]. - The district has implemented supportive policies for non-state-owned museums, investing 30 million yuan, resulting in a doubling of non-state-owned museums since 2020, now accounting for 51% of the total [3][4]. - The district has established a three-tier museum system, including registered museums, quasi-museums, and cultural spaces, promoting a diverse and inclusive museum ecosystem [3][4]. Group 2: Cultural Engagement and Visitor Experience - The museum coverage in Chaoyang is 2.6 museums per 100,000 people, with over 80% of them offering free admission, expecting to receive over 24 million visitors in 2024 [4][5]. - The district has innovated the "Museum+" model, with over 90% of museums offering night openings and commercial exhibitions, and more than 70% developing cultural products [5][15]. - A new visitor guide, "Museum-trip Chaoyang Season," has been launched, featuring four thematic routes to enhance the visitor experience and attract a younger audience [7][8]. Group 3: Cultural and Economic Integration - The "Museum City Construction Alliance" has been established, comprising 56 entities, including museums, cultural enterprises, and educational institutions, to foster collaboration and resource sharing [12][15]. - The district is launching the "Beijing Museum Season" with various activities in commercial areas, integrating cultural experiences with shopping and entertainment to boost cultural consumption [15][16]. - Chaoyang District is offering nearly 80 promotional activities and 200,000 cultural tourism vouchers to attract visitors, enhancing the synergy between culture and tourism [16].
高质量建设博物馆之城 为城市发展注入文化力量
Hang Zhou Ri Bao· 2025-05-20 02:52
Core Viewpoint - The development of Hangzhou as a "Museum City" is highlighted through its historical evolution, current achievements, and future plans, emphasizing the integration of cultural heritage into the daily lives of citizens and the use of technology to enhance museum experiences [1][2][3][4][6][7]. Group 1: Historical Development - Hangzhou's museum journey began in 1929 with the establishment of the West Lake Museum, leading to a current total of 299 museums, including 73 state-owned and 31 non-state-owned [2]. - The city ranks second in China for the number of national first-class museums, with 12 such institutions [2]. - The "Museum City" initiative has been in progress since 2003, when Hangzhou first implemented a free admission policy for museums, sparking a cultural renaissance [3]. Group 2: Current Achievements - As of May 2023, Hangzhou has developed a robust museum framework, including 184 rural (community) museums and 11 other types, showcasing a diverse cultural landscape [2]. - The city has launched the "Hangzhou Memory" digital platform, allowing residents to explore local history and culture from home, and has established 10 new state-owned museums [3]. - Annually, Hangzhou's museums serve over ten million visitors, becoming integral to the cultural lives of its citizens [3]. Group 3: Future Plans and Initiatives - In 2024, Hangzhou will begin drafting the "Hangzhou Museum City Development Plan (2025-2030)," outlining strategies for future growth and cultural service improvements [3]. - Upcoming events include the 17th Hangzhou City Guide Skills Competition and the second "Museum City" cultural relics theme seal carving competition, encouraging public participation in cultural initiatives [5]. - The integration of technology is emphasized, with plans to enhance smart museum services and digital engagement through platforms like the "Hangzhou Memory" digital map [6][7].
中国“博物馆热”持续升温
Ren Min Ri Bao· 2025-05-18 20:49
Group 1 - The core event of the International Museum Day in China was held on May 18, 2025, at the Grand Canal Museum in Beijing, where the National Cultural Heritage Administration released the latest data on the development of museums in China for 2024 [1] - By the end of 2024, there will be 7,046 registered museums in China, an increase of 213 from the previous year, achieving a ratio of one museum for every 200,000 people, with a free admission rate of 91.46% [1] - In 2024, over 40,000 exhibitions and more than 510,000 educational activities will be held, attracting 1.49 billion visitors [1] Group 2 - The development of rural museums and community engagement through "cultural heritage cavalry" is emphasized, aiming to create a museum "living circle" that aligns with economic and social development needs [2] - The "museum fever" continues to rise, with significant exhibitions, educational activities, and high-quality cultural products becoming essential for meeting the spiritual and cultural needs of the public in 2024 [2] Group 3 - Visiting museums has become a lifestyle, with people traveling to cities specifically to visit museums, showcasing a shift in how history is presented and experienced [3] - Museums are increasingly using innovative methods, such as AR technology and interdisciplinary educational activities, to engage audiences and enhance their understanding of history [3] - The growing popularity of cultural products, such as unique souvenirs and toys, reflects the audience's desire to take a piece of history home [3]
北京外国语大学举办博物馆文创进校园暨民族文化节
Yang Shi Wang· 2025-05-18 15:13
Core Points - The event aims to deepen the awareness of the Chinese national community through cultural education and emotional resonance, aligning with the spirit of the 20th National Congress of the Communist Party of China and Xi Jinping's important thoughts on ethnic work [4][10] - The event features a variety of cultural products to showcase the harmonious coexistence of different ethnic groups and to revitalize traditional culture, making it more relatable and appealing [7][14] Group 1 - The opening ceremony included a performance titled "Beautiful Xinjiang," emphasizing the cultural richness of the region [4] - The event is organized by Beijing Foreign Studies University and supported by various cultural and media institutions, highlighting the collaboration between education and cultural promotion [9][14] - The theme of the event is "Appreciating Museum Cultural Treasures, Gathering the Charm of Chinese Culture," which includes participation from over ten renowned museums and showcases over a hundred cultural products [14] Group 2 - Activities include immersive experiences such as ethnic language learning, non-material cultural heritage experiences, and performances from various ethnic groups, aimed at enhancing students' understanding of multi-ethnic cultures [14] - The event also serves as a platform for storytelling about national unity and cultural exchange, reflecting the responsibilities of media and educational institutions in promoting these narratives [10][12]
打破三大边界!博物馆在变革中持续“破圈”
Xin Hua Wang· 2025-05-18 04:45
Core Insights - The article highlights the growth and transformation of museums in China, emphasizing their evolving roles in society and the integration of technology to enhance visitor experiences [1][3][4] Group 1: Visitor Engagement and Growth - In 2024, approximately 1.49 billion visitors are expected to visit 7,046 museums in China, indicating an increase in both audience and museum numbers compared to the previous year [1] - The theme for International Museum Day 2024 is "The Future of Museums in a Rapidly Changing Society," reflecting the shift in museums from traditional roles to becoming cultural connectors [1] Group 2: Technological Integration - Museums are leveraging advanced technologies such as AI and digitalization to enhance the preservation and presentation of artifacts, allowing for immersive experiences and virtual interactions [3][4] - Digital models of collections are being utilized for online displays, immersive exhibitions, and virtual restoration, providing extensive opportunities for long-term preservation and utilization of artifacts [1] Group 3: Cultural Products and Consumer Engagement - The introduction of cultural and creative products (文创) has led to significant sales, with several major museums reporting annual sales exceeding 100 million yuan, driven largely by younger audiences [3][4] - Innovative collaborations, such as "Museum + Dining" and "Museum + Gaming," are expanding cultural consumption and enhancing visitor engagement [4] Group 4: Interactive Experiences - Museums are moving away from traditional display methods to more interactive and immersive experiences, allowing visitors to engage with exhibits in novel ways [7] - The focus has shifted from object-centered to visitor-centered experiences, encouraging public participation and interaction with cultural heritage [7]
川渝两地博物馆总数和等级博物馆数量5年来大幅增长 去年1.28亿人次逛川渝博物馆
Si Chuan Ri Bao· 2025-05-17 01:21
Core Insights - The museum sector in the Sichuan-Chongqing region has experienced significant growth, with a total of 598 registered museums by the end of 2024, including 457 in Sichuan [1][2] - Visitor numbers reached a historic high of 128 million in 2024, showcasing the increasing popularity and engagement of museums in the region [1][2] Group 1: Museum Development - The number of registered museums in the Sichuan-Chongqing region has increased substantially compared to 2020, with 23 national first-class museums, 56 second-class, and 32 third-class museums [1] - The new Sanxingdui Museum in Guanghan has become the largest archaeological museum in Southwest China, covering an area of 54,400 square meters [1] Group 2: Collection Growth - The total number of collections in the Sichuan-Chongqing museums has grown from over 1.87 million items in 2020 to over 6.72 million items by 2024 [2] Group 3: Exhibitions and Educational Activities - In 2024, the region's museums hosted 1,606 permanent exhibitions and 1,617 temporary exhibitions, along with over 40,000 social education activities [2] Group 4: Cultural and Creative Development - The development of cultural and creative products has seen a significant increase, with over 12,800 new products launched in 2024 and creative revenue reaching 450 million yuan, a 319% increase from 2020 [2] Group 5: Popular Museums - Six museums in the region attracted over 3 million visitors each in 2024, indicating a vibrant and thriving museum landscape [2]