Investment Rating - The investment rating for the company is "Accumulate" (maintained) [5] Core Views - The commercialization of the "Legend Box" is accelerating, and a new product cycle is beginning [5] - The company reported a revenue of 4.075 billion yuan for the first three quarters of 2025, a year-on-year increase of 3.75%, and a net profit attributable to shareholders of 1.583 billion yuan, a year-on-year increase of 23.70% [7] - The "Legend Box" platform is showing significant value, contributing approximately 570 million yuan to the company's revenue in Q3 2025 [7] - The company has a rich pipeline of products and is actively expanding into AI applications [7] Financial Performance Summary - Revenue forecast for 2023 to 2027 is as follows: 4,295 million yuan (2023), 5,118 million yuan (2024), 6,046 million yuan (2025E), 6,929 million yuan (2026E), and 7,659 million yuan (2027E) with corresponding growth rates of 15.30%, 19.16%, 18.13%, 14.60%, and 10.54% [6] - Net profit attributable to shareholders is projected to be 1,462 million yuan (2023), 1,628 million yuan (2024), 2,094 million yuan (2025E), 2,452 million yuan (2026E), and 2,722 million yuan (2027E) with growth rates of 42.58%, 11.41%, 28.57%, 17.10%, and 11.01% respectively [6] - The price-to-earnings ratio (P/E) is expected to decrease from 34.93 in 2023 to 18.76 in 2027 [6]

Core Viewpoint - The report from Xinda Securities highlights that Kaiying Network's net profit attributable to shareholders for the first three quarters of 2025 reached 1.583 billion yuan, representing a year-on-year increase of 23.70% [1]. Financial Performance - In Q3, the net profit attributable to shareholders was 633 million yuan, showing a year-on-year growth of 34.51% and a quarter-on-quarter increase of 46.66% [1]. Business Development - The growth of the "Legend Box" is notable, emphasizing the value of the company. The company continues to optimize the operation of the Legend ecosystem through traffic sharing, content co-creation, and ecological construction to further explore the value potential of the Legend IP [1]. AI Initiatives - In the AI sector, the company has invested in Natural Selection's "EVE," the world's first 3D AI companion application, which has begun internal testing [1]. - The company launched an AI full-process development platform called "SOON" specifically designed for the gaming industry in July [1]. - A new AI healing toy brand, "Warm Star Valley Dream Journey," featuring a model of "smart dolls + virtual games," is set to release its first product during the "Double Eleven" shopping festival [1]. Future Outlook - The company's product reserves are expected to support future performance growth, with the Legend Box further tapping into the value of the Legend IP and ongoing investments in AI [1]. - The report maintains a "Buy" rating for the company [1].

Investment Rating - The investment rating for the company is "Buy" [1] Core Insights - The company reported a revenue of 4.075 billion yuan for the first three quarters of 2025, representing a year-on-year growth of 3.75%, and a net profit attributable to the parent company of 1.583 billion yuan, which is a year-on-year increase of 23.70% [1] - The "Legend Box" product line showed significant growth, achieving approximately 570 million yuan in revenue in Q3 2025, driven by brand zone entry services [4] - The company has a rich pipeline of new products and is diversifying into AI applications, which are expected to drive future revenue growth [5] Financial Performance Summary - For Q3 2025, the company achieved a revenue of 1.497 billion yuan, a year-on-year increase of 9.08% and a quarter-on-quarter increase of 22.19% [3] - The net profit attributable to the parent company for Q3 2025 was 633 million yuan, reflecting a year-on-year growth of 34.51% and a quarter-on-quarter growth of 46.66% [3] - The company’s gross profit margin for 2025 is projected to be around 82.0% [7] - The expected net profit attributable to the parent company for 2025 is 2.207 billion yuan, with a year-on-year growth of 35.5% [6][7] Product and Market Development - The company has launched several new games in Q3 2025, including "Hot Blood Jianghu: Return" and "Ragnarok: The Promised Adventure," with more titles in the pipeline [5] - The "Legend Box" platform integrates various entertainment forms, enhancing user engagement and monetization opportunities [4] - The company is actively investing in AI technologies, including a 3D AI companion application and an AI development platform tailored for the gaming industry [5]

Core Insights - The company reported a record high quarterly revenue of 1.497 billion in Q3 2025, representing a year-on-year increase of 9.08%, and a net profit attributable to shareholders of 633 million, up 34.51% year-on-year [1] - The growth in revenue is primarily driven by the increased contribution from the "Legend Box," which has a higher gross margin, leading to an overall gross margin increase to 84.19% [1] - The company has established a vertical community platform, "Legend Box," which is expected to open up new avenues for revenue growth through advertising, promotion, and live streaming [2] Financial Performance - For the first three quarters of 2025, the company achieved a total revenue of 4.075 billion, reflecting a year-on-year growth of 3.75%, and a net profit of 1.583 billion, which is a 23.70% increase year-on-year [1] - The company demonstrated strong cost control with a decrease in sales, management, and R&D expense ratios in Q3 2025 [1] Product Development and Market Strategy - The company has a rich pipeline of new games, including "Blood Legend: Return," and several other licensed IP adaptations, which are expected to support future revenue growth [2] - The company is actively developing AI capabilities, including a comprehensive AI development platform and applications, which are anticipated to create competitive advantages in the gaming industry [3] Investment Outlook - The company is projected to achieve revenues of 5.936 billion, 6.986 billion, and 7.442 billion for the years 2025 to 2027, with net profits of 2.154 billion, 2.536 billion, and 2.790 billion respectively [3] - The increase in platform-based business is expected to solidify financial performance, with a target price of 29.75 yuan based on a 25x PE ratio for 2026 [3]

Investment Rating - The investment rating for the company is "Buy" (maintained) [4] Core Views - The company is leveraging AI and IP to create an ecological matrix that drives stable revenue growth through multi-level optimization [5] - The company has shown strong performance in its gaming segment, with a focus on expanding its product matrix through AI and IP integration [5] Financial Data and Valuation - Projected revenue for 2023 is 4,295 million, with a year-on-year growth of 15.3%. Revenue is expected to reach 5,118 million in 2024, 6,164 million in 2025, 7,182 million in 2026, and 8,350 million in 2027 [3][6] - Projected net profit for 2023 is 1,462 million, with a year-on-year growth of 42.6%. Net profit is expected to be 1,628 million in 2024, 2,157 million in 2025, 2,565 million in 2026, and 3,102 million in 2027 [3][6] - The gross margin is projected to be 83.5% in 2023, gradually decreasing to 81.7% by 2027 [3][6] - The company’s P/E ratio is expected to decrease from 34.4 in 2023 to 16.2 in 2027, indicating an improving valuation over time [3][6] Recent Performance - In the first three quarters of 2025, the company achieved a revenue of 40.75 billion, a year-on-year increase of 3.75%, and a net profit of 15.83 billion, up 23.70% year-on-year [5] - The company reported a significant increase in net profit for Q3 2025, reaching 6.33 billion, which is a 34.51% increase year-on-year [5] Strategic Initiatives - The company is expanding its product offerings with new game releases and AI applications, including the AI game development platform "SOON" and various IP-based mobile games [5] - The "Legendary Box" initiative aims to transform the company from a single product competitor to an ecological operator, enhancing its market position [5]

Core Viewpoint - Kaiying Network (恺英网络) demonstrated strong performance in Q3 2025, achieving revenue of 1.497 billion yuan, a year-on-year increase of 9.08%, and a net profit of 633 million yuan, reflecting a significant growth of 34.51% compared to the previous year, showcasing its competitive edge in the gaming market [1][2] Financial Performance - The company reported a revenue of 1.497 billion yuan and a net profit of 633 million yuan for Q3 2025, with basic earnings per share at 0.3 yuan [1] - The revenue growth indicates continuous business expansion and increasing market share, while the substantial rise in net profit highlights improvements in cost control and operational efficiency [1] Industry Context - The overall gaming industry is experiencing a recovery, with the Chinese gaming market's actual sales revenue reaching 88.026 billion yuan in Q3 2025, a quarter-on-quarter increase of 6.96% but a year-on-year decline of 4.08% [2] - Kaiying Network's growth contrasts sharply with the industry's overall decline, demonstrating its resilience and adaptability in a challenging market environment [2] Product Development - The company has launched the public beta of "Blood of the River: Return" and has several other products in the pipeline, including games based on popular IPs such as "Three Kingdoms: The World Returns" and "Tomb Raider: Journey" [3] - The AI game development platform "SOON" has entered the project application phase, significantly enhancing development efficiency and is expected to be commercialized by 2026 [3] International Expansion - Kaiying Network is actively pursuing global distribution, with overseas revenue growing from 117 million yuan in 2023 to 202 million yuan in the first half of 2025, increasing its share of total revenue from 2.71% to 7.82% [4] - The company has established deep partnerships with various overseas channels, enhancing its international market presence [4] Competitive Advantage - The company is leveraging the enduring popularity of legendary games, which have generated cumulative revenue of 371.3 billion yuan in China, with a projected market value exceeding 560 billion yuan by 2030 [5] - Despite challenges in the legendary game market, such as version fragmentation and private server issues, Kaiying Network's "Legend Box" aims to create a unified ecosystem for players, enhancing user experience and engagement [6][7] Ecosystem Development - The "Legend Box" aggregates over a thousand legendary games and offers various services, including a trading platform, cloud gaming, live streaming, and community features, providing a comprehensive experience for players [7] - The platform is also expanding into derivative businesses, such as short dramas and novels, to enhance user engagement and broaden monetization channels [8] Strategic Upgrade - Kaiying Network is transitioning from a product-driven strategy to a multi-faceted approach, focusing on content, platform, and ecosystem strength to better withstand market fluctuations and provide stable growth signals to investors [8]

Core Insights - The company reported a revenue of 1.497 billion yuan for Q3 2025, marking a year-on-year growth of 9.08%, and a net profit attributable to shareholders of 633 million yuan, reflecting a year-on-year increase of 34.51%, maintaining a dual growth trend in performance [1] - The core business, "Legend Box," continues to leverage aggregation effects, attracting over a thousand legendary games and providing a comprehensive user experience with various services [1] - The company is actively expanding its IP derivative content, venturing into short dramas, novels, and digital collections to enhance monetization channels and user engagement [1] Business Development - The AI game development platform "SOON" has entered the project application phase, significantly improving R&D efficiency and is expected to commercialize by 2026 [2] - The company's overseas revenue grew from 117 million yuan in 2023 to 202 million yuan in the first half of 2025, with the revenue share increasing from 2.71% to 7.82% [2] - The company’s major shareholder and management have committed to a "five-year no reduction" policy, with a total increase of 41.68 million yuan through cash dividends for share buybacks completed by June 16, 2025 [2] Shareholder Returns - The company has repurchased shares totaling over 800 million yuan since 2019, with a recent buyback of 8.95 million shares amounting to approximately 200 million yuan [3] - The company has implemented nine cash dividend distributions since its listing, with a total dividend payout of 1.212 billion yuan, demonstrating a stable cash dividend policy and commitment to shareholder returns [3]

Core Viewpoint - Kaiying Network achieved significant growth in Q3 2025, driven by the active performance of its diversified business, particularly the "Legend Box" platform [1][4]. Financial Performance - In Q3 2025, Kaiying Network reported revenue of 1.497 billion yuan, a year-on-year increase of 9.08% and a quarter-on-quarter increase of 22.19% [2][3]. - The net profit attributable to shareholders reached 633 million yuan, marking a year-on-year growth of 34.51% and a quarter-on-quarter growth of 46.66% [2][3]. - For the first three quarters of the year, total revenue was 4.075 billion yuan, a slight increase of 3.75% year-on-year, while net profit was 1.583 billion yuan, up 23.70% year-on-year [2][3]. Business Highlights - The "996 Legend Box" platform has maintained high activity levels, contributing significantly to the company's revenue growth [4]. - The platform aggregates over a thousand "Legend" games and offers various services, including trading, cloud gaming, and community features [4]. - The daily active users (DAU) of the "996 Legend Box" have seen rapid growth since its preparation phase began in April 2020 [4]. Market Position and Future Prospects - The "Legend" game market has over 150 million users, with a market potential of approximately 35 billion to 40 billion yuan, although it faces challenges such as numerous versions and private servers [4]. - Kaiying Network's new game "Blood of Jianghu: Return" has entered public testing, with several other licensed IP games in the pipeline [5]. - The company's AI game development platform "SOON" is in the project application phase, expected to commercialize by 2026 [5]. Cost Management - Despite revenue growth, Kaiying Network managed to reduce operating costs and sales expenses, with operating costs at 691 million yuan, down 1.10% year-on-year, and sales expenses at 1.275 billion yuan, down 7.60% year-on-year [6]. - Accounts payable increased significantly to 887 million yuan, a 97.07% rise year-on-year, primarily due to increased land and marketing payments [6].

Core Insights - The company reported a revenue of 1.497 billion yuan for Q3 2025, representing a year-on-year growth of 9.08%, and a net profit of 633 million yuan, up 34.51%, maintaining a dual growth trend in performance [1] Group 1: Business Performance - The company's core business and accelerated platform strategy contributed to steady growth amid an overall industry recovery [1] - The "Legend Box" platform, representing diverse business lines, maintained high activity levels in Q3, providing significant support for revenue growth [1] Group 2: Platform Strategy - The "Legend" game segment has a vast user base exceeding 150 million, with a market potential of approximately 35-40 billion yuan, but faces challenges from numerous versions and fragmented competition [2] - The "Legend Box" platform aggregates over a thousand games and offers comprehensive services, creating a unified entry point for players and enhancing user engagement through diverse content and monetization channels [2] Group 3: Competitive Edge - The company has established a strong competitive barrier with its exclusive licensing of the "Legend" IP and has seen rapid growth in daily active users since the platform's launch in April 2020 [3] - Collaborations with industry partners have expanded the platform's ecosystem, generating stable service revenue and demonstrating market recognition of its traffic [3] Group 4: Product and Market Expansion - The company is launching new products, including "Blood of Heroes: Return," and has a pipeline of several licensed IP games, ensuring a stable product iteration [4] - The AI game development platform "SOON" is in the application phase, enhancing development efficiency, with plans for commercialization by 2026 [4] Group 5: International Growth - The company is actively expanding its global distribution, achieving significant revenue growth from overseas markets, with foreign income rising from 117 million yuan in 2023 to 202 million yuan in the first half of 2025 [5] - Successful products in markets like Japan, South Korea, and Southeast Asia have boosted overseas user numbers and revenue [5] Group 6: Shareholder Returns - The major shareholders and management have committed to a "five-year no reduction" policy, with recent share buybacks totaling over 800 million yuan since 2019 [6] - The company has implemented nine cash dividend distributions since its listing, totaling 1.212 billion yuan, reflecting a stable dividend policy and confidence in future growth [6] Group 7: Strategic Outlook - The company is transitioning from a product-driven to a multi-faceted growth strategy, positioning itself to better withstand industry fluctuations and provide stable growth signals to the capital market [6]

Group 1: Licensing and Partnerships - The company signed a licensing agreement with Tianqiong Interactive for the exclusive development, operation, and promotion of products focused on the Legend IP [1] - Sanjiu Interactive will pay 100 million yuan annually for showcasing and promoting its games in the Legend Box [1] - Tanwan Games will pay 200 million yuan to establish a star brand area within the Legend Box for game promotion and live streaming [1] - Zhangwan Games will pay 150 million yuan for a brand area in the Legend Box for game promotion and live streaming [1] Group 2: New Game Releases - The public beta for "Ragnarok: The Promised Adventure" has begun, with several new games like "Three Kingdoms: The Return of the World," "Tomb Raider: The Journey," and "Douluo Continent: The Evil Legend" expected to launch soon, driving revenue growth [2] Group 3: AI Strategy Implementation - The company launched an AI development platform called "SOON," which has received strategic investments from companies like Bigo Group and Hengdian Capital [3] - The platform divides game generation into three core elements: art assets, code creation, and numerical design, enabling collaborative AI generation [3] - The company invested in EVE, a 3D AI companion application, aiming to create deep emotional connections with users, set to launch in 2025 [3] - The company introduced a healing AI brand "Warm Star Valley Dream Journey," targeting emotional companionship for ages 12-35, with plans to launch in 2025 [3] Group 4: Profit Forecast Adjustments - The company maintains its net profit forecast for 2025 at 2.04 billion yuan and raises the 2026 forecast to 2.531 billion yuan from the previous 2.348 billion yuan [4] - A new net profit forecast of 2.838 billion yuan for 2027 has been added, with corresponding PE ratios for 2025-2027 at 30x, 24x, and 22x respectively [4] - The company maintains a "Buy" rating [4]