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一汽红旗架构调整?内部人士:仅新能源营销事业部负责人有变动
Jing Ji Guan Cha Bao· 2025-09-03 14:00
Group 1 - The core viewpoint of the articles highlights the restructuring and strategic adjustments within FAW Hongqi, particularly focusing on its three sub-brands and the marketing division for new energy vehicles [1][2][3] - FAW Hongqi has announced a significant shift towards electric vehicle (EV) transformation, declaring "All in on new energy" at the beginning of 2023, and has established three sub-brands: "Hongqi Jinkuihua," "Hongqi New Energy," and "Hongqi Energy-saving Vehicles" [2] - In 2024, FAW Hongqi achieved total sales of 412,000 units, marking a year-on-year increase of 17.4%, with new energy vehicle sales reaching 115,000 units, a 43.7% increase compared to the previous year [2] Group 2 - Personnel changes within FAW Hongqi include the appointment of Xu Yang to the New Energy Marketing Division, following the overseas transfer of the previous head, Xiao Xiao [1] - The management restructuring in April 2023 involved a swap of positions between Wang Lijun and Wang Shengli, with Wang Lijun taking over as the General Manager of FAW Hongqi Sales Company [3] - As of August 2025, FAW Hongqi has sold 295,400 units, reflecting a year-on-year growth of 9.3%, achieving 59% of its annual sales target [3]
国车红旗 民族瑰宝|2025香港车博会红旗品牌爱国主义教育展开展
Zhong Guo Qi Che Bao Wang· 2025-06-12 09:15
Core Viewpoint - The Hongqi brand is showcased as a symbol of Chinese automotive industry development, emphasizing its historical significance and technological advancements during the Hong Kong Auto Show 2025 [1][7]. Group 1: Exhibition Overview - The exhibition is themed "National Car Hongqi, National Treasure," highlighting the brand's journey from inception to its resurgence in the modern era [1]. - It features six chapters: "Pioneering Hongqi," "Promoting Civilization with Hongqi," "Uplifting Spirit with Hongqi," "Leading Technology with Hongqi," "Sharing Beauty with Hongqi," and "Gaining Praise with Hongqi," displaying 10 vehicles including the Hongqi CA72, CA770, and the flying car "Tianran No. 1" [4]. Group 2: Historical Significance - Since its inception, Hongqi has been a hallmark of the Chinese automotive industry, playing a crucial role in significant historical moments and boosting national pride [7]. Group 3: Technological Advancements - The exhibition highlights breakthroughs by FAW Group in key technologies, including over 1,000 core technology advancements, the development of the "Hongqi 1" chip, and the introduction of intelligent platforms [9]. - FAW has achieved international leading levels in various metrics, including the trial verification of a 66Ah all-solid-state battery cell [9]. Group 4: Future Aspirations - The Hongqi brand's development over the past sixty years reflects the evolution of the Chinese automotive industry, and FAW aims to become a world-class mobility technology company while adhering to its central enterprise mission [11].