Group 1 - Shenyang Shifeng Sauerkraut Industrial Park has entered full production, featuring 142 standardized pickling pools and an automated processing workshop, successfully exporting "Northeast flavor" products to southern markets [1] - The introduction of agricultural university technology has diversified the flavor and texture of sauerkraut, enhancing product stability and meeting southern consumer preferences [1] - Collaboration between food enterprises and agricultural research institutions is crucial for the high-quality development of the food industry in Liaoning [1] Group 2 - The village of Houshahzi is seeking to transform its traditional bitter lettuce industry, recognizing the need for deep processing and technological support [2] - A local company faced challenges with potato slice delivery due to oxidation, which was resolved through vacuum packaging technology developed in collaboration with Shenyang Agricultural University [2] - The demand for food technology innovation is significantly increasing among food processing companies due to challenges in product quality and market adaptation [3] Group 3 - The industrialization of traditional meat products in Liaoning faces challenges in maintaining flavor while extending shelf life through high-temperature sterilization [3] - The rise of internet marketing has led food processing companies to focus on aligning products and packaging with consumer trends, highlighting a growing need for R&D investment [3] Group 4 - Research on optimizing the crispiness of Guo Bao Rou (a popular Northeast dish) is ongoing, aiming to enhance its transportability and shelf life [4][5] - The transformation of laboratory research into practical applications is a key focus for agricultural research institutions in the province [5] Group 5 - The establishment of processing standards for sea cucumber products is sought by local companies to maximize nutritional value and absorption efficiency [6] - The integration of traditional food culture with industrialization is seen as a pathway to enhance the food industry in Liaoning [6]

Core Viewpoint - The company Qianyisi has rapidly transformed from a small local business to a leading brand in the snack food industry, leveraging e-commerce and live-streaming sales to expand its market reach and production capacity [2][4][6]. Company Overview - Qianyisi was founded in 2022 by Li Fang in the Qianjia Card Industrial Park, with the aim of bringing the taste of traditional Guizhou potato dishes to a wider audience [3]. - Initially, the company operated from a small facility of over 1,000 square meters with only 10 employees, achieving modest sales of less than 1,000 orders per day [4]. Sales and Marketing Strategy - A significant turning point occurred in October 2024 when Qianyisi partnered with a popular live-streaming host, resulting in daily orders skyrocketing to 20,000-30,000 [4][5]. - The company utilized a network of 7,000 influencers to create a cumulative effect that led to explosive sales growth [5]. Logistics and Operations - The surge in orders overwhelmed the existing logistics capabilities, leading to issues such as mispackaging and delivery delays. However, a partnership with JD Logistics improved shipping efficiency to 100% and reduced costs significantly [5]. - The company expanded its production capacity from one production line to three, increasing output to four to five times the original capacity, with daily potato consumption exceeding 10 tons [6]. Workforce Expansion - As production scaled up, Qianyisi increased its workforce to over 100 employees through campus recruitment [7]. Product Quality and Brand Strategy - Qianyisi emphasizes product quality, using simple ingredients like potatoes, oil, sugar, and chili, which has garnered market recognition despite a higher price point compared to competitors [9]. - The company has effectively embraced e-commerce, with many customers discovering the products through word-of-mouth, leading to a more effective sales strategy than traditional sales methods [9]. Future Plans - Qianyisi is collaborating with the Guizhou Academy of Agricultural Sciences to develop better potato varieties based on production feedback, aiming to enhance product quality and support local farmers [10]. - The growth of Qianyisi reflects a broader trend of small enterprises in the Qianjia Card Industrial Park evolving into larger, more established businesses with the support of the local economic environment [10].