富川脐橙
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广西赴沈阳推介冬季旅游 三万斤特色水果“甜蜜”助阵
Zhong Guo Xin Wen Wang· 2025-12-15 02:20
广西赴沈阳推介冬季旅游 三万斤特色水果"甜蜜"助阵 中新网南宁12月15日电(张广权 韦慧云 陆姿静)广西旅游发展集团14日介绍,12月12日至13日,2025 年"冬游广西广旅行"沈阳宣传推介活动在沈阳举办。 作为本次宣传推介活动亮点之一,12月4日,广西容县、西林县、富川县三县同步举行2025年"冬游广西 广旅行"广西好果子发车仪式。满载约3万斤西林砂糖橘、富川脐橙和容县沙田柚的车队从广西发车,跨 越3000余公里奔赴而来,为广西和沈阳两地"再续前缘"。这批果子于12月12日至13日在辽宁大学、沈阳 文旅之王双层观光巴士盛京大家庭(中心庙胡同)站向高校学生、广大市民朋友派发,八桂甜香弥漫沈阳 全城。 图为活动现场。广西旅游发展集团 供图 活动由广西壮族自治区人民政府驻北京办事处、广西旅游协会指导,广西旅游发展集团联合广西容县、 西林县、富川瑶族自治县共同主办。 推介会上,广西文化旅游推广大使详细推介了"桂林山水休闲之旅、北部湾滨海浪漫之旅、中越边关探 秘之旅、少数民族风情之旅、巴马养生温泉之旅"五条冬游广西精品线路。此外,广西容县、西林县、 富川县与辽宁锦州北镇等文旅部门也依次登台带来特色文旅推介,南北资 ...
东西协作开启“出山入湾”新通道,“媒体+”助力肇贺好物开拓湾区市场
Nan Fang Nong Cun Bao· 2025-11-21 15:04
消费热情。 11月21日,"粤 桂协作·肇贺同 心"媒体+肇 贺"土特产"产销 对接活动(下 东西协作开 启"出山入湾"新 通道,"媒体 +"助力肇贺好物 开拓湾区市场_ 南方+_南方plus 肇贺献礼,粤享 暖冬。初冬的广 州虽冷,但北京 路广场上依然人 头攒动,茶叶的 甘醇与脐橙的甜 香,引得过往的 湾区食客驻足品 鉴扫货——一场 由广东肇庆、广 西贺州联袂的粤 桂协作盛事,点 燃了初冬羊城的 称"活动")走进 广州市北京路商 圈,通过产业推 介、产品展销、 广告投放、商圈 促销等形式,搭 建"从产地到市 场"的精准渠 道,为两地"土 特产"拓宽市场 销路,进一步巩 固粤桂协作的产 业帮扶成果。 11月21日,"粤桂协作·肇贺同心"媒体+肇贺"土特产"产销对接活动启动。 活动现场高朋满 座,吸引了160 多家粤港澳大湾 区采购商与行业 代表,共话农产 品产销合作。 160多家粤港澳大湾区采购商与行业代表参加活动。 "媒体+"搭台 肇贺好物融湾促 销 "这个橙酸不酸 的?""很甜啊, 不错的,准备下 单一箱带回家里 吃"在广西农垦 立新农场摊位前 挤满前来尝鲜的 消费者。借 助"媒体+"搭建 的活动平台,贺 ...
“媒体+”粤桂协作:兴产业铸品牌开启肇贺协作新篇章
Nan Fang Nong Cun Bao· 2025-11-20 02:03
Core Viewpoint - The article discusses the upcoming "Media+ Zhaoqing-Huizhou Specialty Products" promotional event aimed at enhancing collaboration between the Guangdong and Guangxi regions, showcasing local agricultural products, and expanding market reach into the Greater Bay Area [8][10][12]. Group 1: Event Overview - The "Media+ Zhaoqing-Huizhou Specialty Products" event will take place on November 21 in Guangzhou, inviting residents of the Greater Bay Area to participate [8][9]. - The event will feature a variety of local specialties from Zhaoqing and Huizhou, including agricultural product exhibitions, cultural showcases, and immersive experiences [10][11]. Group 2: Agricultural Collaboration - Zhaoqing and Huizhou are focusing on enhancing their agricultural collaboration, particularly in promoting specialty products like Zhaoping tea, Fuchuan navel oranges, and fragrant taro [18][19]. - The collaboration aims to deepen regional cooperation and attract businesses to the area, with a focus on improving processing capabilities for local agricultural products [21][25]. Group 3: Economic Impact - The Zhaoping tea industry has seen significant growth, with its annual comprehensive output value increasing from 3.5 billion to 6.8 billion yuan, nearly doubling in recent years [41]. - The brand value of Zhaoping tea has surpassed 4.238 billion yuan, reflecting the success of the regional collaboration [43]. Group 4: Marketing and Promotion - The "Media+" initiative is designed to integrate data-driven marketing with content creation, enhancing the visibility and branding of local products like the "Fujian Orange" [50][55]. - The event will include interactive experiences and social media engagement to promote local specialties, creating a marketing loop that connects online promotion with offline experiences [63][66]. Group 5: Product Highlights - Fuchuan navel oranges have gained recognition with the "Zhenpin" label, enhancing their marketability and sales channels, particularly in major retail chains in the Guangdong-Hong Kong-Macau region [33][36]. - The event will also showcase unique rice varieties from Fuchuan, aiming to establish direct connections with supermarkets, e-commerce platforms, and restaurants to broaden market access [71][73].
“媒体+”东西协作!北京路集结肇贺好物,双向赋能燃动湾区
Nan Fang Nong Cun Bao· 2025-11-18 01:35
Core Viewpoint - The collaboration between Zhaoqing and Hezhou, facilitated by the Guangdong-Guangxi cooperation, aims to enhance industrial development, resource sharing, and improve livelihoods through targeted initiatives and events [8][57]. Group 1: Industrial Development - The cooperation has established a network for "industrial co-construction, resource interconnection, and shared livelihoods" [3]. - In Zhaoping, over 161 million yuan has been invested in modern tea industry park construction, enhancing the local tea production chain and increasing brand value to 4.238 billion yuan [12][16]. - In Fuchuan, 9.9 million yuan has been allocated to improve the navel orange industry chain, with an expected planting area of 275,000 mu and a projected output value of 1.978 billion yuan by 2025 [18][20]. Group 2: Talent and Employment Support - The work group has coordinated the selection of 11 officials and 77 technical talents from Zhaoqing to support Hezhou in key sectors like healthcare and education [30]. - Training programs have been established, resulting in over 1,000 individuals trained and 250 achieving targeted employment [32]. - The establishment of labor brands such as "Liubao Tea Craftsman" has led to skill training for over 300 individuals, enhancing local employment opportunities [33]. Group 3: Consumption and Market Integration - The "Media + Zhaohua 'Local Specialty' Production and Sales Matching Event" serves as a platform to showcase local products and deepen cooperation [8][43]. - The event features over 80 quality products, including Zhaoping tea and Fuchuan navel oranges, promoting cultural experiences and tourism [46][50]. - Online and offline marketing strategies are being employed to boost sales, with a target of exceeding 55 million yuan in online sales by 2025 [24].
广西新增地理标志产品155个
Guang Xi Ri Bao· 2025-10-23 02:47
Core Viewpoint - The National Intellectual Property Administration has recognized and implemented protection for 1,409 products as geographical indication products, with Guangxi ranking third in the number of recognized products and sixth in the number of approved operating entities [1] Group 1: Geographical Indication Products - Guangxi has received recognition and protection for 155 geographical indication products, including famous fruits and teas such as Lingshan Lychee, Nanning Dragon Fruit, and Guilin Osmanthus Tea [1] - The recognized products also include local specialty poultry, aquatic products, grains, and vegetables, such as Qinzhou Sea Duck Eggs and Donglan Black Rice [1] - Guangxi has a total of 244 geographical indication products, covering various advantageous categories including fruits, teas, grains, and medicinal materials [1] Group 2: Approved Operating Entities - A total of 8,937 operating entities have been approved to use geographical indication special signs, with Guangxi having 675 approved entities [1] - Four geographical indication products from Guangxi achieved a "zero breakthrough" in the approval of operating entities, indicating significant progress in product recognition [1] - The successful inclusion of the "Crispy Honey Kumquat" variety into the protection scope marks a shift from fragmented protection to comprehensive category protection [1]
桂粤湘四市农产品产销对接活动在穗举行
Sou Hu Cai Jing· 2025-08-30 16:57
Core Viewpoint - The event aims to deepen the collaboration between eastern and western regions in agricultural product sales, enhancing regional agricultural cooperation and promoting consumption assistance [1][3]. Group 1: Event Overview - The event took place from August 30 to 31, 2025, focusing on agricultural product sales connections among four cities: Hezhou, Zhaoqing, Qingyuan, and Yongzhou [1][3]. - It is part of the annual key activities of the Guangdong-Guangxi collaboration, featuring a new consumption assistance model that promotes cooperation among the three provinces and four cities [3]. Group 2: Participation and Support - The event was organized by the Hezhou Agricultural and Rural Bureau, with support from various agricultural bureaus and associations, creating a collaborative framework involving government, market, and multiple stakeholders [3][5]. - Over 100 high-quality agricultural products were showcased, including notable items like Hezhou taro and Zhaoqing rice dumplings, highlighting the regional agricultural strengths [5][6]. Group 3: Activities and Engagement - The event included diverse interactive segments such as product exhibitions, business promotions, and consumer engagement activities, ensuring effective sales connections [6][10]. - More than 120 buyers participated, representing various sectors, and the event achieved a total signing amount of 46 million yuan from eight agreements [6][12]. Group 4: Future Implications - The event is expected to boost sales of agricultural products, increase farmers' income, and enhance cooperation in standardization, branding, and supply chain integration among the four cities [14]. - Future plans include establishing a regular mechanism for agricultural product sales connections to further integrate quality products into the Guangdong-Hong Kong-Macao Greater Bay Area market [14].
桂粤湘四市农产品直供大湾区
Nan Fang Nong Cun Bao· 2025-08-30 11:01
Core Viewpoint - The event held on August 30 aims to enhance agricultural product sales connections between the Guangxi, Guangdong, and Hunan provinces, facilitating the entry of high-quality agricultural products into the Guangdong-Hong Kong-Macao Greater Bay Area market [2][4][10]. Group 1: Event Overview - The event featured various activities such as exhibitions, promotions, negotiations, and tasting experiences to promote agricultural products from the three provinces [3][4]. - A total of 30 exhibition booths showcased over 100 unique agricultural products from the four cities, including geographical indication products like fragrant taro and Fuchuan navel oranges [20][21]. - The event attracted over 120 buyers from various sectors, resulting in 8 companies signing contracts worth a total of 46 million yuan [24][26]. Group 2: Collaborative Model - The event established a collaborative consumption assistance model, characterized by "government-led, market participation, and multi-party interaction" to enhance agricultural cooperation [7][8]. - The collaboration aims to create a sales network covering "Guangxi North - Guangdong North - Hunan South," facilitating direct access to the Greater Bay Area market [10][12]. - The integration of agricultural development among the three provinces has shown significant progress, allowing for mutual sharing of investment, circulation, trade, and technology resources [27][28]. Group 3: Future Prospects - The next themed event will be hosted by Qingyuan, focusing on gathering more resources to promote high-quality agricultural products from the four cities to the Greater Bay Area market [29]. - The event also included a "Citizen Open Day," allowing consumers to taste, experience, and purchase products, enhancing community engagement [32].